---
title: "Evening Primrose Oil Capsules — $147K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/health/evening-primrose-oil-capsules"
last_updated: "2026-07-31T20:06:39.848Z"
locale: en
meta:
description: "Niche score 50/100 · $147K/yr market · 32K searches/yr · $69.27 avg price. Soft demand (-4.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $147K/yr market · 32K searches/yr · $69.27 avg price. Soft demand (-4.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Evening Primrose Oil Capsules — $147K/yr Amazon AE Niche (2026) - Flapen"
---
# **evening primrose oil capsules**
**Worth a look**
Shows low returns (1.1%), but soft demand (-4.5% this quarter) keeps it on the watch list.
Market size 32Growth 23Conversion 72Competition 40Returns 94Price range 74Avg price 86Brand share 53Review moat 34Quality gap 38
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$69.27**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$30.51–$125.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.6%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,117.94**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$147K**
$147K/yr · 32K searches
**Growth**
**Bad****-4.5%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Arab Emirates niche tracking, evening primrose oil capsules is a $147K/yr Amazon United Arab Emirates market (32K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Nov. Verdict: Worth a look — 50/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **evening primrose oil capsules market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$139K–$173K**
- units × avg price
- **Conversion rate**
- **6.6%**
- **Avg BSR**
- **#23**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **81%**
- **Out of stock**
- **6.8%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **89 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **—flat
**Sellers**
**46**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**21%**
- Nature's Bounty25% - NOW18% - Carbamide Forte12% - Solgar11% - Noble Nature8% - AMBROSIAL6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.
1K600Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/ae/health/evening-primrose-oil-capsules/trend)
## **Top evening primrose oil capsules search terms**
- **evening primrose oil**19K/yr+2.5%7.3% conv. - **primrose capsules for women**6K/yr-5.8%5.7% conv. - **primrose oil**4K/yr-4.9%6.3% conv. - **evening primrose oil capsules**4K/yr-60.5%6.8% conv. [**All search terms **](https://flapen.com/research/ae/health/evening-primrose-oil-capsules/search-terms)
## **Top evening primrose oil capsules products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$12K12%$18K16%$24K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Natures Bounty EVENING PRIM. OIL 1000MG.**Nature's Bounty**$40.11**4.6★6,865 rev](https://www.amazon.ae/dp/B000GH0PFM) [2**Now Foods Super Primrose Evening Primrose Oil 1300 mg | GLA Omega-6 for Healthy Skin & Hormonal Balance & PMS Support & Balanced Immune Response & Overall Wellness | 120 Softgels**NOW**$82.81**4.6★5,269 rev](https://www.amazon.ae/dp/B0018O8IQA) [3**Carbamide Forte Primrose Oil Capsules 1250mg For Heart Health | Pure Evening Primrose Oil Supplement For Men And Women | Hexane & Paraben Free EPO with 10% GLA 60 Capsules**Carbamide Forte**$43.80**4.4★637 rev](https://www.amazon.ae/dp/B08SM4QLW8) [4**Solgar Evening Primrose Oil 1300 Mg 60 Softgels**Solgar**$61.64**4.6★3,136 rev](https://www.amazon.ae/dp/B00014DAAC) [5**Natures Bounty EVENING PRIMROSE OIL 500MG.**Nature's Bounty**$40.13**4.4★24 rev](https://www.amazon.ae/dp/B006QQQPJW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**COSMO PHARM Evening Primrose Oil 1000 mg 90 Softgels Cold Pressed Plant-Based Oil Omega-6 Source Non-GMO No Dairy Soy or Preservatives**COSMO PHARM**$81.95**2 rev1y ago](https://www.amazon.ae/dp/B0FBX41QQ2) [**Evening Primrose Oil 30ml - 100% Organic cold pressed - 100% Pure Virgin Unrefined & chemical-free - Perfect Oil Control Face Moisturizer - For Dry hair Brittle hair Mature skin Sensitive skin**Marjan Organic**$58.92**1 rev1y ago](https://www.amazon.ae/dp/B0DR2P4K7B) [**Sunshine Nutrition Evening Primrose Oil 1300mg | 100 Softgels | Womens Health & Hormonal Support | Dietary Supplement**Sunshine Nutrition**$125.05**1 rev1y ago](https://www.amazon.ae/dp/B0DP2M1TGK) [**organic forest USDA Evening Primrose Oil - 100% Pure & Natural Primrose Oil for Skin & Face - Liquid Carrier Oil for Essential Oils Mixing - Perfect Oil Control Face Moisturizer**The Organic Forest – VEGAN . PURE . NATURAL**$30.51**2,282 rev2y ago](https://www.amazon.ae/dp/B0D3HV2D6B) [**Carbamide Forte Primrose Oil Capsules 1250mg For Heart Health | Pure Evening Primrose Oil Supplement For Men And Women | Hexane & Paraben Free EPO with 10% GLA 60 Capsules**Carbamide Forte**$43.80**637 rev2y ago](https://www.amazon.ae/dp/B08SM4QLW8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Evening Primrose Oil 30ml - 100% Organic cold pressed - 100% Pure Virgin Unrefined & chemical-free - Perfect Oil Control Face Moisturizer - For Dry hair Brittle hair Mature skin Sensitive skin**Marjan Organic**$58.92**5.0★**▲ 181%**](https://www.amazon.ae/dp/B0DR2P4K7B) [**Sunshine Nutrition Evening Primrose Oil 1300mg | 100 Softgels | Womens Health & Hormonal Support | Dietary Supplement**Sunshine Nutrition**$125.05**4.0★**▲ 151%**](https://www.amazon.ae/dp/B0DP2M1TGK) [**Natures Bounty EVENING PRIMROSE OIL 500MG.**Nature's Bounty**$40.13**4.4★**▲ 56%**](https://www.amazon.ae/dp/B006QQQPJW) [**Sport Research Evening Primrose Oil (1300mg 120 Liquid Softgels Cold-Pressed Non-GMO Men & Women) with No fillers or Artificial Ingredients and Gluten Free**Sports Research**$118.95**4.6★**▲ 55%**](https://www.amazon.ae/dp/B00NH5AK2S) [**NBL Natural Super Primrose 1300 mg with Naturally Occurring GLA (Gamma-Linolenic Acid) Womens Health & Skin Health 120 Softgels**NBL NATURAL**$53.30**4.4★**▲ 52%**](https://www.amazon.ae/dp/B0CM66VWXV)
**~~View all trending →~~**
## **What buyers say about evening primrose oil capsules**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**الجودة الشاملة**33%
*“Item was good”*
**القيمة مقابل المال**33%
*“Best price”*
**قوة**17%
*“Very effective”*
**المنتج المعلن عنه مقابل المنتج الفعلي**17%
*“Like it”*
### **What buyers complain about **
**المنتج المعلن عنه مقابل المنتج الفعلي**50%
*“Incorrect information provided”*
**نباتي/عضوي**50%
*“Not vegetarian as advertised”*
## **Common questions**
- **Is evening primrose oil capsules profitable to sell on Amazon United Arab Emirates?**
- The niche generates $147K/yr across 16 tracked products. 90-day search growth is -4.5%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the evening primrose oil capsules niche?**
- 13 brands and 46 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in evening primrose oil capsules?**
- Top complaints mined from reviews: المنتج المعلن عنه مقابل المنتج الفعلي, نباتي/عضوي. The return rate is 1.1%.
- **When does demand for evening primrose oil capsules peak?**
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the evening primrose oil capsules niche?**
- Listings span $30.51–$125.05; the average listing price is $69.27 (sweet spot $15–$100). The average incumbent carries 3,118 reviews — the moat a new listing must climb.
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