---
title: "Trend — cheese squishy - Flapen"
canonical_url: "https://flapen.com/research/ae/health/cheese-squishy/trend"
last_updated: "2026-08-02T06:04:45.885Z"
locale: en
meta:
  description: "Niche score 71/100 · $136K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 71/100 · $136K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — cheese squishy - Flapen"
---

# **cheese squishy**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 97Conversion 31Competition 69Returns 100Price range 90Avg price 92Brand share 51Review moat 99Quality gap 97

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****26.08**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Incredible****+178.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Incredible****3.8★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$53.26**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$15.18–$105.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$136K**

$136K/yr · 102K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=ae&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=ae&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=ae&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=ae&signal=out_of_stock "OOS rate > 10%")