---
title: "Search terms — peanut butter - Flapen"
canonical_url: "https://flapen.com/research/ae/grocery/peanut-butter/search-terms"
last_updated: "2026-08-02T07:06:22.461Z"
locale: en
meta:
  description: "Niche score 59/100 · $261K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $261K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — peanut butter - Flapen"
---

# **peanut butter**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 48Growth 38Conversion 76Competition 49Returns 100Price range 68Avg price 83Brand share 39Review moat 76Quality gap 58

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$18.07**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****470.84**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$5.73–$34.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$261K**

$261K/yr · 202K searches

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+10.1%**

90-day search growth — must beat 0% to launch