---
title: "Search terms — orange - Flapen"
canonical_url: "https://flapen.com/research/ae/grocery/orange/search-terms"
last_updated: "2026-08-02T08:46:18.335Z"
locale: en
meta:
  description: "Niche score 48/100 · $197K/yr market · 116K searches/yr · $7.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $197K/yr market · 116K searches/yr · $7.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — orange - Flapen"
---

# **orange**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 39Growth 28Conversion 100Competition 27Returns 100Price range 16Avg price 21Brand share 0Review moat 92Quality gap 73

**Conversion**

**Incredible****22.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****169.18**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$197K**

$197K/yr · 116K searches

**Growth**

**Okay****+2.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Bad****$7.55**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$1.97–$17.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand