---
title: "Search terms — mutton - Flapen"
canonical_url: "https://flapen.com/research/ae/grocery/mutton/search-terms"
last_updated: "2026-08-02T04:52:58.053Z"
locale: en
meta:
  description: "Niche score 61/100 · $308K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $308K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — mutton - Flapen"
---

# **mutton**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 51Growth 18Conversion 96Competition 54Returns 100Price range 65Avg price 95Brand share 0Review moat 99Quality gap 97

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****29.46**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Incredible****3.8★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Incredible****12.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$24.12**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.40–$34.48**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$308K**

$308K/yr · 99K searches

**Growth**

**Bad****-14.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=ae&signal=quality_gap "Avg rating < 4.0")