---
title: "Trend — besan - Flapen"
canonical_url: "https://flapen.com/research/ae/grocery/besan/trend"
last_updated: "2026-08-02T08:06:53.529Z"
locale: en
meta:
  description: "Niche score 39/100 · $71K/yr market · 46K searches/yr · $7.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $71K/yr market · 46K searches/yr · $7.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — besan - Flapen"
---

# **besan**

**Skip it**

Prices mostly outside the sweet spot ($2.96–$10.07) — this niche doesn't clear our bar today.

Market size 18Growth 7Conversion 100Competition 17Returns 100Price range 0Avg price 20Brand share 30Review moat 35Quality gap 67

**Conversion**

**Incredible****20.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,955**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Bad****$7.35**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$71K**

$71K/yr · 46K searches

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-36.4%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$2.96–$10.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=ae&signal=low_review_barrier "Top brand's reviews < 500")