---
title: "Plum — $103K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/beauty/plum"
last_updated: "2026-08-02T06:03:22.443Z"
locale: en
meta:
description: "Niche score 47/100 · $103K/yr market · 56K searches/yr · $10.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $103K/yr market · 56K searches/yr · $10.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Plum — $103K/yr Amazon AE Niche (2026) - Flapen"
---
# **plum**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 25Growth 33Conversion 99Competition 19Returns 100Price range 37Avg price 35Brand share 0Review moat 87Quality gap 76
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****18.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****262.69**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$4.56–$21.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$10.15**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+6.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$103K**
$103K/yr · 56K searches
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=ae&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Arab Emirates niche tracking, plum is a $103K/yr Amazon United Arab Emirates market (56K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **plum market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$152K–$203K**
- units × avg price
- **Conversion rate**
- **18.1%**
- **Avg BSR**
- **#116**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **15%**
- **Out of stock**
- **24.9%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **75 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**23**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Lulu81% - PEARS11% - Generic5% - Plum3% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 46 weeks — +6.2% search growth over the last 90 days.
2K2KSpike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/ae/beauty/plum/trend)
## **Top plum search terms**
- **plum**19K/yr+17.3%6.5% conv. - **pears**19K/yr-3.0%17.2% conv. - **pear**17K/yr+3.9%33.4% conv. - **plums**2K/yr+14.9%17.2% conv. [**All search terms **](https://flapen.com/research/ae/beauty/plum/search-terms)
## **Top plum products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$21K30%$31K40%$41K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vermonte Beauty Pears South Africa 500 g Approx.**Lulu**$4.74**4.2★193 rev](https://www.amazon.ae/dp/B0B7WNLQ62) [2**Pears Forelle South Africa 500 g Approx.**Lulu**$5.17**4.2★164 rev](https://www.amazon.ae/dp/B0B7WK4NHS) [3**Plums Angelino South Africa 500 g Approx.**Lulu**$6.31**4.2★115 rev](https://www.amazon.ae/dp/B0B7WMG65V) [4**Fresh Pears Rosemary 450-500 g South Africa 3-5 Pcs**Generic**$5.67**4.4★96 rev](https://www.amazon.ae/dp/B0DK7DGB79) [5**Pears Sampier South Africa 500 g Approx.**Lulu**$4.56**4.3★51 rev](https://www.amazon.ae/dp/B0B7WLDFVC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pears Oil Clear & Glow Bar Soap Super Saver Pack of 4 125g each | 100% Natural Ingredients & Pure Glycerin for Smooth Soft & Glowing Skin | Paraben-Free Moisturising Soap With Mild Fragrance**PEARS**$15.11**216 rev1y ago](https://www.amazon.ae/dp/B0FFHGX9B9) [**Fresh Pears Rosemary 450-500 g South Africa 3-5 Pcs**Generic**$5.67**96 rev1y ago](https://www.amazon.ae/dp/B0DK7DGB79) [**Plums Red South Africa 500 g Approx.**Lulu**$7.76**72 rev3y ago](https://www.amazon.ae/dp/B0BB7C3VFJ) [**Vermonte Beauty Pears South Africa 500 g Approx.**Lulu**$4.74**193 rev3y ago](https://www.amazon.ae/dp/B0B7WNLQ62) [**Pears Forelle South Africa 500 g Approx.**Lulu**$5.17**164 rev3y ago](https://www.amazon.ae/dp/B0B7WK4NHS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pears Oil Clear & Glow Bar Soap Super Saver Pack of 4 125g each | 100% Natural Ingredients & Pure Glycerin for Smooth Soft & Glowing Skin | Paraben-Free Moisturising Soap With Mild Fragrance**PEARS**$15.11**4.4★**▲ 255%**](https://www.amazon.ae/dp/B0FFHGX9B9) [**Plum Bright Years Restorative Night Cream | Brightens Dull Skin & Reduces Dark Spots | with Sea Lavender & Niacinamide | Anti-Aging Overnight Moisturizer for Women & Men**Plum**$17.94**4.2★**▲ 108%**](https://www.amazon.ae/dp/B07NSCCTTR) [**Plums Angelino South Africa 500 g Approx.**Lulu**$6.31**4.2★**▲ 87%**](https://www.amazon.ae/dp/B0B7WMG65V) [**Pears Pure & Gentle Natural Oils Body Wash | 100% Soap-Free pH-Balanced Formula With 10X Moisturization | For Healthy & Glowing Skin | 250ml**PEARS**$10.63**4.3★**▲ 53%**](https://www.amazon.ae/dp/B07NF84XBS) [**Pears Forelle South Africa 500 g Approx.**Lulu**$5.17**4.2★**▲ 25%**](https://www.amazon.ae/dp/B0B7WK4NHS)
**~~View all trending →~~**
## **What buyers say about plum**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**الذوق العام**20%
*“Appearance and taste”*
**يشم**12%
*“has a light fragrance”*
**مناسب للبشرة المختلطة**10%
*“Gentle on skin”*
**مناسب للبشرة الجافة**10%
*“I only buy this soap because its makes my skin smooth”*
**السطوع/اللمعان/التوهج**10%
*“gives a glow”*
**ملمس ناعم**10%
*“Smooth and soft skin”*
**الجودة الشاملة**7%
*“Great product”*
**متانة**5%
*“lasts well”*
**القيمة مقابل المال**5%
*“Good value”*
**الوزن خفيف**5%
*“It's not too heavy”*
### **What buyers complain about **
**لون**25%
*“yellowish I think it was old stock”*
**الالتصاق**25%
*“It is sticky and yucky”*
**القيمة مقابل المال**17%
*“even though they can be a bit costly”*
### **Top return reasons **
**مانع للتسرب**30%
**لون**18%
**الحساسية**15%
**بهتان اللون/تغير اللون**10%
**حالة المنتج**10%
**سماكة**5%
**يشم**5%
**القيمة مقابل المال**5%
**الجودة الشاملة**3%
## **Common questions**
- **Is plum profitable to sell on Amazon United Arab Emirates?**
- The niche generates $103K/yr across 13 tracked products. 90-day search growth is +6.2%. Flapen's verdict: Skip it (47/100).
- **How competitive is the plum niche?**
- 4 brands and 23 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in plum?**
- Top complaints mined from reviews: لون, الالتصاق, القيمة مقابل المال. The return rate is 0.0%.
- **What does it cost to enter the plum niche?**
- Listings span $4.56–$21.26; the average listing price is $10.15 (sweet spot $15–$100). The average incumbent carries 263 reviews — the moat a new listing must climb.
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