---
title: "Trend — oud perfume for men - Flapen"
canonical_url: "https://flapen.com/research/ae/beauty/oud-perfume-for-men/trend"
last_updated: "2026-08-02T05:57:34.938Z"
locale: en
meta:
  description: "Niche score 54/100 · $277K/yr market · 201K searches/yr · $67.67 avg price. Soft demand (-4.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $277K/yr market · 201K searches/yr · $67.67 avg price. Soft demand (-4.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — oud perfume for men - Flapen"
---

# **oud perfume for men**

**Worth a look**

Shows beatable incumbent ratings (4.1★), but soft demand (-4.6% this quarter) keeps it on the watch list.

Market size 50Growth 23Conversion 26Competition 75Returns 84Price range 29Avg price 87Brand share 38Review moat 44Quality gap 90

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$67.67**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$277K**

$277K/yr · 201K searches

**Review moat**

**Okay****2,133.92**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$14.83–$310.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-4.6%**

90-day search growth — must beat 0% to launch

**Signals**[** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")