---
title: "Products — eyebrow pencil - Flapen"
canonical_url: "https://flapen.com/research/ae/beauty/eyebrow-pencil/products"
last_updated: "2026-08-02T09:13:34.064Z"
locale: en
meta:
  description: "Niche score 57/100 · $160K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $160K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — eyebrow pencil - Flapen"
---

# **eyebrow pencil**

**Worth a look**

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 44Conversion 43Competition 65Returns 96Price range 76Avg price 88Brand share 51Review moat 20Quality gap 78

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$20.25**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$7.20–$40.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+15.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$160K**

$160K/yr · 232K searches

**Review moat**

**Bad****13,305.33**

avg incumbent reviews — the moat a new listing must climb