---
title: "Trend — cocoa butter - Flapen"
canonical_url: "https://flapen.com/research/ae/beauty/cocoa-butter/trend"
last_updated: "2026-08-02T06:09:11.567Z"
locale: en
meta:
  description: "Niche score 50/100 · $184K/yr market · 95K searches/yr. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $184K/yr market · 95K searches/yr. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — cocoa butter - Flapen"
---

# **cocoa butter**

**Worth a look**

Shows low returns (0.7%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 37Growth 34Conversion 48Competition 68Returns 97Price range 43Avg price 93Brand share 12Review moat 23Quality gap 55

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$49.88**

avg listing price — sweet spot $15–$100

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****$6.57–$202.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$184K**

$184K/yr · 95K searches

**Growth**

**Okay****+6.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****8,001.6**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand