---
title: "Body Oil — $570K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/beauty/body-oil"
last_updated: "2026-08-02T04:57:50.895Z"
locale: en
meta:
description: "Niche score 47/100 · $570K/yr market · 303K searches/yr · $50.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $570K/yr market · 303K searches/yr · $50.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Body Oil — $570K/yr Amazon AE Niche (2026) - Flapen"
---
# **body oil**
**Skip it**
Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Market size 63Growth 25Conversion 47Competition 40Returns 96Price range 70Avg price 93Brand share 14Review moat 23Quality gap 30
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$50.10**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$25.22–$132.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$570K**
$570K/yr · 303K searches
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+0.4%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****8,107.89**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Arab Emirates niche tracking, body oil is a $570K/yr Amazon United Arab Emirates market (303K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Nov. Verdict: Skip it — 47/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **body oil market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$501K–$626K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#40**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **67%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **75 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **—flat
**Sellers**
**77**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**4%**
- Vaseline63% - Palmer's13% - Aveeno8% - Majestic Pure7% - Dr Teal's3% - Saltair2% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.4% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/ae/beauty/body-oil/trend)
## **Top body oil search terms**
- **body oil**134K/yr-2.8%1.8% conv. - **vaseline body oil**88K/yr+16.9%3.1% conv. - **vaseline oil**16K/yr+8.1%2.0% conv. - **palmers body oil**15K/yr-22.5%2.9% conv. - **body oil for women after bath**15K/yr-21.5%2.0% conv. - **vaseline cocoa radiant body oil**14K/yr-23.3%3.8% conv. - **aveeno body oil**6K/yr+5.2%5.4% conv. - **body oil for glowing skin**6K/yr-3.4%1.8% conv. - **aveeno oil**4K/yr+13.9%5.5% conv. - **palmers oil**3K/yr-2.0%3.4% conv. [**All search terms **](https://flapen.com/research/ae/beauty/body-oil/search-terms)
## **Top body oil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$57K20%$114K30%$171K40%$228K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vaseline Intensive Care Cocoa Radiant Vitalizing Body Oil With 100% Pure Cocoa Butter & Replenishing Oils For Long-Lasting Radiant Glow| Non-Greasy Body Gel Oil for Healthy & Glowing Skin| 200 ml**Vaseline**$25.22**4.4★5,167 rev](https://www.amazon.ae/dp/B0059MUJR8) [2**Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz**Vaseline**$50.01**4.5★2,783 rev](https://www.amazon.ae/dp/B0FD8W456T) [3**PalmerS Cocoa Butter Formula Moisturizing Body Oil 250Ml**Palmer's**$25.89**4.5★29,268 rev](https://www.amazon.ae/dp/B000056W74) [4**Majestic Pure USDA Organic Sweet Almond Body Oil | Large 236 ml | 100% Pure & Natural Cold Pressed Oil Sweet Almond Oil for Skin Face Nails Hair Scalp & Massage | 236 ml**Majestic Pure**$33.03**4.4★8,839 rev](https://www.amazon.ae/dp/B0CH313718) [5**Aveeno Skin Relief Body Oil Spray With Oat Oil & Jojoba Oil Suitable For Sensitive Skin Instantly Nourishes Very Dry Sensitive Skin Suitable for a Massage 200ml**Aveeno**$41.68**4.7★5,009 rev](https://www.amazon.ae/dp/B09GNST3CY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vaseline Healthy Bright Daily Brightening Body Oil 200ml Gel | For Visibly Glowing Skin | Radiant Skin with Niacinamide**Vaseline**$40.63**1 rev4mo ago](https://www.amazon.ae/dp/B0GRTRH225) [**Vaseline Intensive Care Vanilla Glow + Sunlit Shimmer Body Oil 200ml Gel | For Illuminated Skin | Goodness of 100% Pure Cocoa Butter***Vaseline**$51.93**3 rev4mo ago](https://www.amazon.ae/dp/B0GRV3QT9W) [**Vaseline Intensive Care Coconut Restore Body Oil | with Coconut Oil | Deep Moisture for Dry Skin | 200 ML**Vaseline**$35.06**131 rev8mo ago](https://www.amazon.ae/dp/B0FYQBNRRC) [**Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz**Vaseline**$50.01**2,783 rev8mo ago](https://www.amazon.ae/dp/B0FD8W456T) [**Vaseline Glazed and Glisten Golden Hour Body Gel Oil Glow Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz**Vaseline**$54.62**2,675 rev9mo ago](https://www.amazon.ae/dp/B0FD8VWSNJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vaseline Intensive Care Vanilla Glow + Sunlit Shimmer Body Oil 200ml Gel | For Illuminated Skin | Goodness of 100% Pure Cocoa Butter***Vaseline**$51.93**5.0★**▲ 279%**](https://www.amazon.ae/dp/B0GRV3QT9W) [**Vaseline Healthy Bright Daily Brightening Body Oil 200ml Gel | For Visibly Glowing Skin | Radiant Skin with Niacinamide**Vaseline**$40.63**5.0★**▲ 277%**](https://www.amazon.ae/dp/B0GRTRH225) [**Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz**Vaseline**$50.01**4.5★**▲ 205%**](https://www.amazon.ae/dp/B0FD8W456T) [**Palmers Cocoa Butter Formula Body Oil Moisture Drenching Tahitian Vanilla 6.5 Oz 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin Protects & Soothes Dryness Dermatologist Approved**Palmer's**$88.08**4.7★**▲ 68%**](https://www.amazon.ae/dp/B0FB9LRL1V) [**Vaseline Glazed and Glisten Golden Hour Body Gel Oil Glow Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz**Vaseline**$54.62**4.5★**▲ 60%**](https://www.amazon.ae/dp/B0FD8VWSNJ)
**~~View all trending →~~**
## **What buyers say about body oil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**يشم**30%
*“Smells amazing”*
**رطب/جاف**20%
*“Moisturizing and smells good”*
**الجودة الشاملة**13%
*“Good Quality”*
**مناسب للبشرة المختلطة**11%
*“It makes the skin shine”*
**المنتج المعلن عنه مقابل المنتج الفعلي**6%
*“up to my expectations”*
**سهولة التطبيق**5%
*“this is the best one easy to apply”*
**الامتصاص**2%
*“Easy absorbed into the skin”*
**ملمس ناعم**2%
*“Smooth on the skin”*
**السطوع/اللمعان/التوهج**2%
*“gives me the glow I want”*
**الوزن خفيف**2%
*“.it is light and not heavy”*
### **What buyers complain about **
**يشم**44%
*“No smell”*
**الحجم الكلي**13%
*“My only complaint that too small for its price”*
**مانع للتسرب**13%
*“Ok. The product leaked badly”*
**حالة المنتج**6%
*“Used product”*
**سهولة التنظيف**6%
*“Messy lid/opening”*
**الالتصاق**6%
*“kinda sticky”*
### **Top return reasons **
**يشم**31%
**مانع للتسرب**12%
**الحجم الكلي**12%
**الجودة الشاملة**7%
**حالة المنتج**6%
**المنتج المعلن عنه مقابل المنتج الفعلي**6%
**الالتصاق**6%
**رطب/جاف**3%
**مخفف/مائي**3%
**جودة المواد**2%
## **Common questions**
- **Is body oil profitable to sell on Amazon United Arab Emirates?**
- The niche generates $570K/yr across 18 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is +0.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the body oil niche?**
- 8 brands and 77 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in body oil?**
- Top complaints mined from reviews: يشم, الحجم الكلي, مانع للتسرب. The return rate is 0.9%.
- **When does demand for body oil peak?**
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the body oil niche?**
- Listings span $25.22–$132.08; the average listing price is $50.10 (sweet spot $15–$100). The average incumbent carries 8,108 reviews — the moat a new listing must climb.
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