---
title: "Search terms — paint by numbers for adults - Flapen"
canonical_url: "https://flapen.com/research/ae/arts-crafts/paint-by-numbers-for-adults/search-terms"
last_updated: "2026-08-02T04:58:23.161Z"
locale: en
meta:
  description: "Niche score 59/100 · $128K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $128K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — paint by numbers for adults - Flapen"
---

# **paint by numbers for adults**

**Worth a look**

Shows a thin review moat (60 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 15Conversion 32Competition 75Returns 87Price range 95Avg price 95Brand share 69Review moat 97Quality gap 81

**Review moat**

**Incredible****59.93**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Incredible****$40.64**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$19.09–$67.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$128K**

$128K/yr · 124K searches

**Growth**

**Bad****-20.3%**

90-day search growth — must beat 0% to launch