---
title: "Gouache Paint — $38K/yr Amazon AE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/ae/arts-crafts/gouache-paint"
last_updated: "2026-08-02T03:38:26.855Z"
locale: en
meta:
description: "Niche score 43/100 · $38K/yr market · 30K searches/yr · $102.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $38K/yr market · 30K searches/yr · $102.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Gouache Paint — $38K/yr Amazon AE Niche (2026) - Flapen"
---
# **gouache paint**
**Skip it**
A small market ($38K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 36Conversion 15Competition 61Returns 97Price range 31Avg price 74Brand share 37Review moat 67Quality gap 35
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$102.86**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****839.48**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+8.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$16.81–$286.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$38K**
$38K/yr · 30K searches
**Signals**[** High Price**](https://flapen.com/research/niches?market=ae&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Arab Emirates niche tracking, gouache paint is a $38K/yr Amazon United Arab Emirates market (30K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **gouache paint market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$51K–$77K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#318**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **76%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **89 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 90%
**Open market**
**12%**
- HIMI52% - AOOK11% - Art+soul7% - BRUSTRO7% - INK LAB6% - ANTNX6% - Open — no brand owns it (6 brands, 12%)
## **Demand**
Weekly Amazon search volume, last 10 weeks — +8.8% search growth over the last 90 days.
800600Spike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/ae/arts-crafts/gouache-paint/trend)
## **Top gouache paint search terms**
- **gouache paint**14K/yr-3.8%1.8% conv. - **himi gouache**7K/yr+32.4%1.5% conv. - **himi**5K/yr+20.8%1.1% conv. - **gouache**4K/yr+3.2%1.2% conv. [**All search terms **](https://flapen.com/research/ae/arts-crafts/gouache-paint/search-terms)
## **Top gouache paint products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$8K30%$11K40%$15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HIMI Twin Cup Jelly Gouache Paint Set 112 Colors 12g Jelly Cup Design Gouache Paint Non Toxic for Canvas and Paper Art Supplies for Professionals and Beginner (Ice Blue)**HIMI**$286.76**4.6★936 rev](https://www.amazon.ae/dp/B0CW57J65K) [2**HIMI Gouache Paints set with 3 Paint Brushes 24 Colors 30g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Ice Blue Case)**HIMI**$125.52**4.5★270 rev](https://www.amazon.ae/dp/B0BG45LYVD) [3**BRUSTRO Artists Gouache Colour Paint Set of 12 Colours X 12ML Tubes**BRUSTRO**$34.15**4.6★650 rev](https://www.amazon.ae/dp/B09B3HP8ZX) [4**AOOK HIMI Gouache Paint Set Jelly Cup 56 Vibrant Colors Non Toxic Paints with Portable Case Palette for Artist Canvas Painting Watercolor Papers Rich Pigment (56 coler white)**AOOK**$248.96**4.3★118 rev](https://www.amazon.ae/dp/B08H8Y6YV2) [5**MIYA HIMI Gouache Paint Set 24 Colors x 30ml Unique Jelly Cup Design with 3 Paint Brushes in a Carrying Case Perfect for Artists Students Gouache Opaque Watercolor Painting**ANTNX**$96.62**4.7★35 rev](https://www.amazon.ae/dp/B09KGZVLKT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HIMI Gouache paint set 112 colours 12 ml non-toxic paint set for canvas and paper art supplies for professionals students children (Ice Blue)**HIMI**$238.83**8 rev2y ago](https://www.amazon.ae/dp/B0D2GZSPTR) [**HIMI Metallic Jelly Gouache Paint Set 12 Colors 12g Jelly Cup Design Travel carry Gouache Paint Non Toxic for Canvas and Paper Art Supplies for Professionals and Beginner**HIMI**$71.20**233 rev2y ago](https://www.amazon.ae/dp/B0CW5GDSB6) [**HIMI Twin Cup Jelly Gouache Paint Set 112 Colors 12g Jelly Cup Design Gouache Paint Non Toxic for Canvas and Paper Art Supplies for Professionals and Beginner (Ice Blue)**HIMI**$286.76**936 rev2y ago](https://www.amazon.ae/dp/B0CW57J65K) [**Art+soul Jelly Cup Gouache Paint 18 Colors x 30ml/Cup with Portable Case and Palette Non-toxic Odourless Vibrant Ideal for Beginners Students Teens and Artists (Pink)**Art+soul**$56.69**196 rev2y ago](https://www.amazon.ae/dp/B0CFPNLMH1) [**Art+soul Jelly Cup Gouache Paint 18 Colors x 30ml/Cup with Portable Case and Palette Non Toxic Non odor Ideal for Beginner Student teens and Artist (Blue)**Art+soul**$50.69**196 rev2y ago](https://www.amazon.ae/dp/B0CFPP9G7Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MIYA HIMI Gouache Paint Set 24 Colors x 30ml Unique Jelly Cup Design with 3 Paint Brushes in a Carrying Case Perfect for Artists Students Gouache Opaque Watercolor Painting**ANTNX**$96.62**4.7★**▲ 196%**](https://www.amazon.ae/dp/B09KGZVLKT) [**HIMI Twin Cup Jelly Gouache Paint Set 48 Colors 12g Jelly Cup Design Non Toxic Paint for Canvas and Paper Art Supplies for Professionals (Green Case)**HIMI**$178.82**4.6★**▲ 99%**](https://www.amazon.ae/dp/B0C4T7RZ2R) [**AOOK HIMI Gouache Paint Set (28 Green 24+3+1DAO)**AOOK**$100.17**4.3★**▲ 89%**](https://www.amazon.ae/dp/B08HVXSJZL) [**HIMI Gouache paint set 112 colours 12 ml non-toxic paint set for canvas and paper art supplies for professionals students children (Ice Blue)**HIMI**$238.83**5.0★**▲ 79%**](https://www.amazon.ae/dp/B0D2GZSPTR) [**HIMI Little Bird Paint Brush Set 5 Pcs for Acrylic Oil Gouache Paint - 1 Wide 3 Fan 1 Liner - Interesting Gift for Art Hobbyist Beginners Artists (Pink)**HIMI**$56.14**4.7★**▲ 70%**](https://www.amazon.ae/dp/B082ZZTWX2)
**~~View all trending →~~**
## **What buyers say about gouache paint**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**جودة الطلاء**100%
*“Very smooth and I'm using this for my paintings”*
### **Top return reasons **
**القيمة مقابل المال**29%
**لون**29%
**الحجم الكلي**14%
**جودة الطلاء**14%
**الالتصاق**14%
## **Common questions**
- **Is gouache paint profitable to sell on Amazon United Arab Emirates?**
- The niche generates $38K/yr across 29 tracked products. 90-day search growth is +8.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the gouache paint niche?**
- 12 brands and 37 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 83% of demand.
- **What does it cost to enter the gouache paint niche?**
- Listings span $16.81–$286.76; the average listing price is $102.86 (sweet spot $15–$100). The average incumbent carries 839 reviews — the moat a new listing must climb.
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