--- title: "Getting Started — Blog — Page 9 - Flapen" canonical_url: "https://flapen.com/blog/category/getting-started/page/9" last_updated: "2026-09-08T12:31:15.479Z" locale: en meta: description: "Everything you need to start selling on Amazon. Account creation, brand registry, trademark, fees, and compliance essentials. Page 9." "og:description": "Everything you need to start selling on Amazon. Account creation, brand registry, trademark, fees, and compliance essentials. Page 9." "og:title": "Getting Started — Blog — Page 9 - Flapen" --- `` # **Getting Started** Everything you need to start selling on Amazon. Account creation, brand registry, trademark, fees, and compliance essentials. Page 9. ![Flapen cover for How many SKUs to start with in a 90-day plan: a Flapen operator marking milestones on a blank wall calendar at a sample table](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-01.jpg&w=1536&q=100) [How many SKUs to start with in a 90-day plan](https://flapen.com/blog/how-many-skus-to-start-with-in-a-90-day-plan)Getting StartedSep 4, 2026 ## **How many SKUs to start with in a 90-day plan** Start one hero product in one or two variations, validate up to four candidates with small test orders, and give one your full attention for ninety days.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Grant and microfund options for Amazon sellers: a Flapen operator drawing a five-step path on a whiteboard for the team](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-10.jpg&w=1536&q=100) [Grant and microfund options for Amazon sellers](https://flapen.com/blog/grant-and-microfund-options-for-amazon-sellers)Getting StartedSep 4, 2026 ## **Grant and microfund options for Amazon sellers** Treat grants, export programs, and marketplace incentives as a rebate on planned spend, never as the reason to launch. Budget the founder hours they cost.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Global trends to spot Amazon opportunities: a Flapen operator drawing a five-step path on a whiteboard for the team](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-09.jpg&w=1536&q=100) [Global trends to spot Amazon opportunities](https://flapen.com/blog/global-trends-to-spot-amazon-opportunities)Getting StartedSep 4, 2026 ## **Global trends to spot Amazon opportunities** Run every trend through five gated stages, spot it, confirm it in a second marketplace, size the category, check the rating gap, then test a small quantity.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Global expansion costs after first Amazon product succeeds: two Flapen operators counting a first modest inventory on a pallet](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-08.jpg&w=1536&q=100) [Global expansion costs after first Amazon product succeeds](https://flapen.com/blog/global-expansion-costs-after-first-amazon-product-succeeds)Getting StartedSep 4, 2026 ## **Global expansion costs after first Amazon product succeeds** Price expansion per market. Each country repeats trademark, compliance, keyword research, freight, and launch spend, so expand closest to your supply chain.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Funding options for seasonal Amazon products: two Flapen operators counting a first modest inventory on a pallet](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-07.jpg&w=1536&q=100) [Funding options for seasonal Amazon products](https://flapen.com/blog/funding-options-for-seasonal-amazon-products)Getting StartedSep 4, 2026 ## **Funding options for seasonal Amazon products** Fund seasonal products in three layers, your own cash for run one, supplier terms for run two, and repayable money only against a peak you already sold through.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for EU vs US Amazon launch roadmap differences: a Flapen colleague holding a blank storyboard for the photographer](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-06.jpg&w=1536&q=100) [EU vs US Amazon launch roadmap differences](https://flapen.com/blog/eu-vs-us-amazon-launch-roadmap-differences)Getting StartedSep 4, 2026 ## **EU vs US Amazon launch roadmap differences** The US is one marketplace, one language, and one tax registration. The EU adds VAT and producer registrations and four selling languages before your first sale.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Do I need trademarks before launching on Amazon: a Flapen colleague holding a blank storyboard for the photographer](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-05.jpg&w=1536&q=100) [Do I need trademarks before launching on Amazon](https://flapen.com/blog/do-i-need-trademarks-before-launching-on-amazon)Getting StartedSep 4, 2026 ## **Do I need trademarks before launching on Amazon** You can list without a trademark, but Brand Registry, A+ content, Sponsored Brands, and hijacker enforcement all wait behind it. File before sourcing finishes.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Crowdfunding vs revenue-based financing for Amazon: a Flapen operator planning a launch budget with a printed timeline and a calculator](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-04.jpg&w=1536&q=100) [Crowdfunding vs revenue-based financing for Amazon](https://flapen.com/blog/crowdfunding-vs-revenue-based-financing-for-amazon)Getting StartedSep 4, 2026 ## **Crowdfunding vs revenue-based financing for Amazon** Choose crowdfunding to prove demand for a product that does not exist yet, and revenue-based financing to restock one already selling. Neither funds a guess.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Cost to launch Amazon brand globally: a Flapen operator planning a launch budget with a printed timeline and a calculator](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-03.jpg&w=1536&q=100) [Cost to launch Amazon brand globally](https://flapen.com/blog/cost-to-launch-amazon-brand-globally)Getting StartedSep 4, 2026 ## **Cost to launch Amazon brand globally** A five-product brand runs $25,000 to $50,000 and seven months in one market. Global cost is that number repeated, plus trademark, compliance, and translation.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**![Flapen cover for Content calendar for Amazon A+ and Posts first year: a Flapen operator marking milestones on a blank wall calendar at a sample table](https://flapen.com/_vercel/image?url=%2Fimages%2Fblog%2Fclusters%2Froadmaps-and-capital-02.jpg&w=1536&q=100) [Content calendar for Amazon A+ and Posts first year](https://flapen.com/blog/content-calendar-for-amazon-a-and-posts-first-year)Getting StartedSep 4, 2026 ## **Content calendar for Amazon A+ and Posts first year** Plan four A+ revisions driven by conversion data and one weekly Posts cadence you can hold for fifty two weeks. Revise on evidence, publish on schedule.![Joel Turcotte Gaucher](https://flapen.com/_vercel/image?url=%2Fimages%2Fteam%2Fjoel-turcotte-gaucher-avatar.webp&w=64&q=100)**Joel Turcotte Gaucher**