--- title: "lifting straps — Niche Verdict: Launch it (67/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/sports-outdoors/lifting-straps" last_updated: "2026-07-10T05:32:59.071Z" locale: en meta: description: "lifting straps clears our launch bar: a $5.2M/yr market growing +165.7% with returns at 2.1%." "og:description": "lifting straps clears our launch bar: a $5.2M/yr market growing +165.7% with returns at 2.1%." "og:title": "lifting straps — Niche Verdict: Launch it (67/100) | Amazon United States - Flapen" --- Back to Flapen home # **lifting straps** **Launch it****67/100 ** lifting straps clears our launch bar: a $5.2M/yr market growing +165.7% with returns at 2.1%. **Market/yr** **$5.2M** **Growth (1y)** **+165.7%** **Products** **46** **Brands** **15** was 11 a year ago **Sellers** **23** **Price range** **$6.71–$91.83** **Returns** **2.1%** **Rating** **4.6★** **Launch it** Scored 67/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **64** ×0.30 Growth **73** ×0.30 Competition **75** ×0.20 Quality gap **29** ×0.10 Returns **83** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +165.7% year over year. 123K62KPrime Day '24Holiday '24Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.4× ## **Competition** - Gymreapers41% - Fitgriff22% - M MANUEKLEAR8% - COFOF8% - Versa Gripps4% - Harbinger4% - Other (9 brands)12% Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen. 15 brands and 23 sellers compete here. **Brands** **15 **▲rising was 11 a year ago **Sellers** **23** **Top 5 brand share** **84%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Sand (Silicone-Grip))](https://m.media-amazon.com/images/I/51wCHlDzo3L.jpg) [**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Sand (Silicone-Grip))**](https://www.amazon.com/dp/B0C5N2HBVN) Fitgriff$11.984.6★21,78010%▲rising 2 ![Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 Cotton (Black)](https://m.media-amazon.com/images/I/41sZ17pd76L.jpg) [**Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 Cotton (Black)**](https://www.amazon.com/dp/B07BB3VQ42) Gymreapers$14.874.7★25,9808%▼falling 3 ![M MANUEKLEAR Wrist Straps for Weightlifting Gym Lifting Straps with D Rings for Cable Machine Weight Lifting Wrist Wraps for Men Women Black M(6.3-7.5inch)](https://m.media-amazon.com/images/I/41XI9TQUTcL.jpg) [**M MANUEKLEAR Wrist Straps for Weightlifting Gym Lifting Straps with D Rings for Cable Machine Weight Lifting Wrist Wraps for Men Women Black M(6.3-7.5inch)**](https://www.amazon.com/dp/B0F7WW1S89) M MANUEKLEAR$15.804.4★7738%▲rising 4 ![COFOF Weight Lifting Wrist Strap Double Layer Leather Weightlifting Wrist Strap for Deadlift and Powerlifting Adjustable Neoprene Padded Gym Workout Lifting Wrist Hooks for Men/Women(Pair)](https://m.media-amazon.com/images/I/51TDxV6-V2L.jpg) [**COFOF Weight Lifting Wrist Strap Double Layer Leather Weightlifting Wrist Strap for Deadlift and Powerlifting Adjustable Neoprene Padded Gym Workout Lifting Wrist Hooks for Men/Women(Pair)**](https://www.amazon.com/dp/B0BS44Y8RM) COFOF$16.134.5★2,4608%▼falling 5 ![Harbinger Padded Cotton Lift Straps Black - Soft Supportive Neotek Wrist Pads - 21.5 Length 1.5 Width - Reinforced Edges & Heavy-duty Stitching - Cushions Wrists for Lifting Support](https://m.media-amazon.com/images/I/41f0cNxrwmL.jpg) [**Harbinger Padded Cotton Lift Straps Black - Soft Supportive Neotek Wrist Pads - 21.5 Length 1.5 Width - Reinforced Edges & Heavy-duty Stitching - Cushions Wrists for Lifting Support**](https://www.amazon.com/dp/B0011861UI) Harbinger$10.424.7★30,7784%▼falling 6 ![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Blush Pink (Silicone-Grip))](https://m.media-amazon.com/images/I/51OMJ5c3mfL.jpg) [**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Blush Pink (Silicone-Grip))**](https://www.amazon.com/dp/B0C5N2G9XH) Fitgriff$11.744.6★21,7804%▲rising 7 ![Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Best Wrap for Powerlifting Strength Training Bodybuilding(Black 18)](https://m.media-amazon.com/images/I/41U+WVpU8PL.jpg) [**Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Best Wrap for Powerlifting Strength Training Bodybuilding(Black 18)**](https://www.amazon.com/dp/B07BSRNCN3) Gymreapers$19.814.7★14,4784%▼falling 8 ![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Black)](https://m.media-amazon.com/images/I/41QBQN9hfGL.jpg) [**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Black)**](https://www.amazon.com/dp/B01N6NLP5B) Fitgriff$9.944.6★21,7803%▲rising 9 ![Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Strength Training Bodybuilding(Military Green 18)](https://m.media-amazon.com/images/I/41YI0VdpdjL.jpg) [**Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Strength Training Bodybuilding(Military Green 18)**](https://www.amazon.com/dp/B07BSV8CTK) Gymreapers$19.794.7★14,4783%▲rising 10 ![Gymreapers Weightlifting Wrist Wraps Black/Rubber 18](https://m.media-amazon.com/images/I/51nc+HHLz0L.jpg) [**Gymreapers Weightlifting Wrist Wraps Black/Rubber 18**](https://www.amazon.com/dp/B0FS8VFNJ1) Gymreapers$19.834.7★14,4783%▲rising 11 ![Versa Gripps Pro Made in USA Wrist Straps for Weightlifting Alternative Best Training Accessory R/L Black](https://m.media-amazon.com/images/I/31QLas+43KL.jpg) [**Versa Gripps Pro Made in USA Wrist Straps for Weightlifting Alternative Best Training Accessory R/L Black**](https://www.amazon.com/dp/B000VW9PIK) Versa Gripps$78.804.7★8,7023%▲rising 12 ![Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 inch Cotton (Black/Black)](https://m.media-amazon.com/images/I/41Q2Fz5hOlL.jpg) [**Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 inch Cotton (Black/Black)**](https://www.amazon.com/dp/B0CK2MTXXK) Gymreapers$14.904.7★25,9802%▼falling 13 ![Gymreapers Weight Lifting Grips (Pair) for Heavy Powerlifting Deadlifts Rows Pull Ups with Neoprene Padded Wrist Wraps Support and Strong Rubber Gloves or Straps for Bodybuilding (Black Medium)](https://m.media-amazon.com/images/I/41C+bt0uiFL.jpg) [**Gymreapers Weight Lifting Grips (Pair) for Heavy Powerlifting Deadlifts Rows Pull Ups with Neoprene Padded Wrist Wraps Support and Strong Rubber Gloves or Straps for Bodybuilding (Black Medium)**](https://www.amazon.com/dp/B07PK5S5H1) Gymreapers$38.094.4★1,5452%▲rising 14 ![Gymreapers Seamless Shorts Infinity High Waist Biker Workout Scrunch Shorts for Women Athletic Gym Running Pilates Yoga Sport Short (Atlantis)](https://m.media-amazon.com/images/I/31XVI4phO3L.jpg) [**Gymreapers Seamless Shorts Infinity High Waist Biker Workout Scrunch Shorts for Women Athletic Gym Running Pilates Yoga Sport Short (Atlantis)**](https://www.amazon.com/dp/B0CH22W9ZJ) Gymreapers$20.114.3★2,4002%▲rising 15 ![TECEUM Fit Lifting Wrist Straps with Neoprene Padding Support Black Beast Mode Heavy Duty Wrist Workout Straps For Men and Women Ideal for Powerlifting Strength Training Bodybuilding](https://m.media-amazon.com/images/I/51l2t3lfceL.jpg) [**TECEUM Fit Lifting Wrist Straps with Neoprene Padding Support Black Beast Mode Heavy Duty Wrist Workout Straps For Men and Women Ideal for Powerlifting Strength Training Bodybuilding**](https://www.amazon.com/dp/B0CPF25526) TECEUM$6.724.6★2742%—flat **~~Showing 15 of 46 — show all ~~** ## **Product shelf** All 46 tracked products in this niche. Top sellersNewestTrending [![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Sand (Silicone-Grip))](https://m.media-amazon.com/images/I/51wCHlDzo3L.jpg)**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Sand (Silicone-Grip))** Fitgriff**$11.98**4.6★21,780 reviews](https://www.amazon.com/dp/B0C5N2HBVN) [![Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 Cotton (Black)](https://m.media-amazon.com/images/I/41sZ17pd76L.jpg)**Gymreapers Lifting Wrist Straps for Weightlifting Bodybuilding Powerlifting Strength Training & Deadlifts - Padded Neoprene with 18 Cotton (Black)** Gymreapers**$14.87**4.7★25,980 reviews](https://www.amazon.com/dp/B07BB3VQ42) [![M MANUEKLEAR Wrist Straps for Weightlifting Gym Lifting Straps with D Rings for Cable Machine Weight Lifting Wrist Wraps for Men Women Black M(6.3-7.5inch)](https://m.media-amazon.com/images/I/41XI9TQUTcL.jpg)**M MANUEKLEAR Wrist Straps for Weightlifting Gym Lifting Straps with D Rings for Cable Machine Weight Lifting Wrist Wraps for Men Women Black M(6.3-7.5inch)** M MANUEKLEAR**$15.80**4.4★773 reviews](https://www.amazon.com/dp/B0F7WW1S89) [![COFOF Weight Lifting Wrist Strap Double Layer Leather Weightlifting Wrist Strap for Deadlift and Powerlifting Adjustable Neoprene Padded Gym Workout Lifting Wrist Hooks for Men/Women(Pair)](https://m.media-amazon.com/images/I/51TDxV6-V2L.jpg)**COFOF Weight Lifting Wrist Strap Double Layer Leather Weightlifting Wrist Strap for Deadlift and Powerlifting Adjustable Neoprene Padded Gym Workout Lifting Wrist Hooks for Men/Women(Pair)** COFOF**$16.13**4.5★2,460 reviews](https://www.amazon.com/dp/B0BS44Y8RM) [![Harbinger Padded Cotton Lift Straps Black - Soft Supportive Neotek Wrist Pads - 21.5 Length 1.5 Width - Reinforced Edges & Heavy-duty Stitching - Cushions Wrists for Lifting Support](https://m.media-amazon.com/images/I/41f0cNxrwmL.jpg)**Harbinger Padded Cotton Lift Straps Black - Soft Supportive Neotek Wrist Pads - 21.5 Length 1.5 Width - Reinforced Edges & Heavy-duty Stitching - Cushions Wrists for Lifting Support** Harbinger**$10.42**4.7★30,778 reviews](https://www.amazon.com/dp/B0011861UI) [![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Blush Pink (Silicone-Grip))](https://m.media-amazon.com/images/I/51OMJ5c3mfL.jpg)**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Blush Pink (Silicone-Grip))** Fitgriff**$11.74**4.6★21,780 reviews](https://www.amazon.com/dp/B0C5N2G9XH) [![Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Best Wrap for Powerlifting Strength Training Bodybuilding(Black 18)](https://m.media-amazon.com/images/I/41U+WVpU8PL.jpg)**Gymreapers Weightlifting Wrist Wraps (Competition Grade) 18 Professional Quality Wrist Support with Heavy Duty Thumb Loop - Best Wrap for Powerlifting Strength Training Bodybuilding(Black 18)** Gymreapers**$19.81**4.7★14,478 reviews](https://www.amazon.com/dp/B07BSRNCN3) [![Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Black)](https://m.media-amazon.com/images/I/41QBQN9hfGL.jpg)**Fitgriff Lifting Wrist Straps for Weightlifting Gym Deadlift Workout (Made of Premium Cotton & Padded) - Men & Women (Standard Black)** Fitgriff**$9.94**4.6★21,780 reviews](https://www.amazon.com/dp/B01N6NLP5B) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**25% *“Amazing quality”* **Strap/String Quality**9% *“Amazing straps for the price”* **Grip**8% *“dont slip at all”* **Comfort-Overall**7% *“They are comfortable”* **Value For Money**6% *“Very reasonable price”* **Advertised Vs Actual Product**6% *“As Advertised”* **Durability**6% *“its held up pretty well”* **Exercise/Sports Suitability**4% *“Nice Gym Equipment”* **Ease Of Use**4% *“easy to put on”* **Size-Overall**4% *“fits great in the hand”* ### **What buyers complain about ** **Strap/String Quality**11% *“One strap messes up every time I use it not made very well”* **Grip**11% *“Didnt help my grip”* **Size-Overall**11% *“Too short”* **Durability**5% *“Durability issues”* **Comfort-Overall**5% *“makes it uncomfortable”* **Quality-Overall**4% *“Cheap and crappy”* **Value For Money**3% *“Kinda expensive”* **Pain Relief-Overall**3% *“it becomes very painful”* **Functionality-Overall**3% *“Did not work for me”* **Material Quality**2% *“Not worth the money save your money cheap material”* #### **Top return reasons**- Size-Overall31% - Strap/String Quality15% - Grip9% - Functionality-Overall8% - Advertised Vs Actual Product7% - Comfort-Overall6% - Value For Money3% - Weight Heavy2% - Cushion2% - Material Quality2%