--- title: "gym mat — Niche Verdict: Launch it (62/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/sports-outdoors/gym-mat" last_updated: "2026-07-10T05:53:32.718Z" locale: en meta: description: "gym mat clears our launch bar: a $2.5M/yr market growing +138.3% with returns at 2.3%." "og:description": "gym mat clears our launch bar: a $2.5M/yr market growing +138.3% with returns at 2.3%." "og:title": "gym mat — Niche Verdict: Launch it (62/100) | Amazon United States - Flapen" --- Back to Flapen home # **gym mat** **Launch it****62/100 ** gym mat clears our launch bar: a $2.5M/yr market growing +138.3% with returns at 2.3%. **Market/yr** **$2.5M** **Growth (1y)** **+138.3%** **Products** **39** **Brands** **22** was 18 a year ago **Sellers** **28** **Price range** **$13.58–$182.15** **Returns** **2.3%** **Rating** **4.6★** **Launch it** Scored 62/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **52** ×0.30 Growth **69** ×0.30 Competition **70** ×0.20 Quality gap **33** ×0.10 Returns **82** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +138.3% year over year. 83K42KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.4× ## **Competition** - GymCope19% - Haulcove15% - ProsourceFit13% - HAPBEAR7% - Retrospec5% - BeMaxx5% - Other (16 brands)35% The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them. 22 brands and 28 sellers compete here. **Brands** **22 **▲rising was 18 a year ago **Sellers** **28** **Top 5 brand share** **60%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Haulcove 18pcs Puzzle Exercise Mat 12.6x12.6x0.4 18sqft EVA Interlocking Foam Floor Tiles Protective Water-Resistant Flooring for Home Gym & Workout Equipment Black](https://m.media-amazon.com/images/I/41hCsWO4bUL.jpg) [**Haulcove 18pcs Puzzle Exercise Mat 12.6x12.6x0.4 18sqft EVA Interlocking Foam Floor Tiles Protective Water-Resistant Flooring for Home Gym & Workout Equipment Black**](https://www.amazon.com/dp/B0GLQH4453) Haulcove$22.324.3★76615%▲rising 2 ![GymCope Large Exercise Mat for Home Workout 12x6/10x6/9x6/8x6/7x5/6x4 (7mm) Extra Thick Workout Mat High-Density Gym Mat for Cardio Jump Rope MMA Weights (Shoe-Friendly)](https://m.media-amazon.com/images/I/41gp162xmUL.jpg) [**GymCope Large Exercise Mat for Home Workout 12x6/10x6/9x6/8x6/7x5/6x4 (7mm) Extra Thick Workout Mat High-Density Gym Mat for Cardio Jump Rope MMA Weights (Shoe-Friendly)**](https://www.amazon.com/dp/B0BZD7TYP4) GymCope$78.694.6★71811%▲rising 3 ![ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 48 SQ FT - 12 Tiles](https://m.media-amazon.com/images/I/41phrixFEfL.jpg) [**ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 48 SQ FT - 12 Tiles**](https://www.amazon.com/dp/B07YN1W5W3) ProsourceFit$49.074.6★60,4866%▼falling 4 ![GymCope Extra Large Exercise Mat 10x6/9x6/8x6/7x5/6x4(8mm) Thick Workout Mat for Home Gym & Garage Flooring Shoe-Friendly High-Density MMA HIIT Weight Lifting Cardio&Strength](https://m.media-amazon.com/images/I/41xM77-2kLL.jpg) [**GymCope Extra Large Exercise Mat 10x6/9x6/8x6/7x5/6x4(8mm) Thick Workout Mat for Home Gym & Garage Flooring Shoe-Friendly High-Density MMA HIIT Weight Lifting Cardio&Strength**](https://www.amazon.com/dp/B0CSMV2DTV) GymCope$77.124.6★2815%▲rising 5 ![bemaxx Gym Mats Set - 18 pcs EVA Interlocking Foam Floor Tiles (12.6x12.6x0.4) 18sqft Protective Gym Flooring Sports Home Workout Exercise Mats Puzzle Garage Fitness Play-Room Pool Treadmill Bike](https://m.media-amazon.com/images/I/51dgufexAQL.jpg) [**bemaxx Gym Mats Set - 18 pcs EVA Interlocking Foam Floor Tiles (12.6x12.6x0.4) 18sqft Protective Gym Flooring Sports Home Workout Exercise Mats Puzzle Garage Fitness Play-Room Pool Treadmill Bike**](https://www.amazon.com/dp/B019DZDM3O) BeMaxx$29.054.4★21,6355%▼falling 6 ![Retrospec Solana Yoga Mat 1 Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga Pilates Stretching Floor & Fitness Workouts - Black](https://m.media-amazon.com/images/I/21hnERnsnML.jpg) [**Retrospec Solana Yoga Mat 1 Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga Pilates Stretching Floor & Fitness Workouts - Black**](https://www.amazon.com/dp/B092XNCFF7) Retrospec$38.944.5★14,5584%▲rising 7 ![Amazon Basics 1/2 Inch Extra Thick Exercise Yoga Mat with Carrying Strap for Home Workouts and Fitness 74 x 24 Black](https://m.media-amazon.com/images/I/31zNCrxUlcL.jpg) [**Amazon Basics 1/2 Inch Extra Thick Exercise Yoga Mat with Carrying Strap for Home Workouts and Fitness 74 x 24 Black**](https://www.amazon.com/dp/B01LP0U5X0) Amazon Basics$20.544.6★69,3904%▼falling 8 ![HAPBEAR Large Yoga Mat - 72x36x6mm (1/4 inch) Extra Wide Non-Slip Exercise Mat for Home Workout Yoga Pilates & Stretching Durable Includes Carry Bag](https://m.media-amazon.com/images/I/41ly5i2gxUL.jpg) [**HAPBEAR Large Yoga Mat - 72x36x6mm (1/4 inch) Extra Wide Non-Slip Exercise Mat for Home Workout Yoga Pilates & Stretching Durable Includes Carry Bag**](https://www.amazon.com/dp/B0DHKCM18G) HAPBEAR$39.964.6★4913%▲rising 9 ![BalanceFrom All Purpose 4x10x2 Extra Thick High Density Anti Tear Gymnastics Gym Folding Exercise Aerobics Mats (Blue)](https://m.media-amazon.com/images/I/41kqxyDbLwL.jpg) [**BalanceFrom All Purpose 4x10x2 Extra Thick High Density Anti Tear Gymnastics Gym Folding Exercise Aerobics Mats (Blue)**](https://www.amazon.com/dp/B071VK4DTK) BalanceFrom$98.754.7★12,5863%—flat 10 ![ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 24 SQ FT - 6 Tiles](https://m.media-amazon.com/images/I/41am2WuJMGL.jpg) [**ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 24 SQ FT - 6 Tiles**](https://www.amazon.com/dp/B00B4IHXRU) ProsourceFit$24.904.6★60,4863%▼falling 11 ![Home Gym Mat Puzzle Exercise Mat EVA Interlocking Foam Floor Tiles for Home Workout Equipment and Kids Play Areas - Black 24 in x 24 in x in - 12 Tiles (Black 12 Pack 48 SQ FT)](https://m.media-amazon.com/images/I/51xfOdKQMxL.jpg) [**Home Gym Mat Puzzle Exercise Mat EVA Interlocking Foam Floor Tiles for Home Workout Equipment and Kids Play Areas - Black 24 in x 24 in x in - 12 Tiles (Black 12 Pack 48 SQ FT)**](https://www.amazon.com/dp/B0DRSVXM1S) Nazhura$47.744.6★1,3983%—flat 12 ![HAPBEAR Extra Large Yoga Mat 72x48x6mm (1/4 inch) Non-Slip Durable Thick Wide Exercise Mat for Home Workouts Yoga Pilates Stretching Floor & Fitness Workouts](https://m.media-amazon.com/images/I/41vwdQjro-L.jpg) [**HAPBEAR Extra Large Yoga Mat 72x48x6mm (1/4 inch) Non-Slip Durable Thick Wide Exercise Mat for Home Workouts Yoga Pilates Stretching Floor & Fitness Workouts**](https://www.amazon.com/dp/B0CFDW76BW) HAPBEAR$50.344.6★1,3303%—flat 13 ![CAP Barbell Folding Exercise Mat Durable Anti-Tear Thick Padding for Fitness Aerobics Gymnastics & Home Workouts. 72L x 24W x 2Thick. BLACK](https://m.media-amazon.com/images/I/31rSXOYKQeL.jpg) [**CAP Barbell Folding Exercise Mat Durable Anti-Tear Thick Padding for Fitness Aerobics Gymnastics & Home Workouts. 72L x 24W x 2Thick. BLACK**](https://www.amazon.com/dp/B0D9MWTQ9K) CAP Barbell$32.534.7★2,4092%▲rising 14 ![4x6ft Gym Floor Mat 10mm Thick - Large TPE/NPE Foam Workout Mat for Home Gym Garage Floor Yoga & Exercise - Non-Slip Eco-Friendly Fitness Mat (Black)](https://m.media-amazon.com/images/I/51on+QMS5tL.jpg) [**4x6ft Gym Floor Mat 10mm Thick - Large TPE/NPE Foam Workout Mat for Home Gym Garage Floor Yoga & Exercise - Non-Slip Eco-Friendly Fitness Mat (Black)**](https://www.amazon.com/dp/B0FF1HWNB2) BierBear$39.294.3★1502%▼falling 15 ![GymCope Extra Large Yoga Mat 72x48 or 78x57 Non-Slip TPE Exercise Mat for Women & Men Available in 1/4 to 1/2 Thickness for Home Gym Yoga Pilates & Barefoot Workouts with Towel Straps & Carry Bag](https://m.media-amazon.com/images/I/417dh6h+EmL.jpg) [**GymCope Extra Large Yoga Mat 72x48 or 78x57 Non-Slip TPE Exercise Mat for Women & Men Available in 1/4 to 1/2 Thickness for Home Gym Yoga Pilates & Barefoot Workouts with Towel Straps & Carry Bag**](https://www.amazon.com/dp/B0D3HDBF5L) GymCope$46.784.4★2792%▲rising **~~Showing 15 of 39 — show all ~~** ## **Product shelf** All 39 tracked products in this niche. Top sellersNewestTrending [![Haulcove 18pcs Puzzle Exercise Mat 12.6x12.6x0.4 18sqft EVA Interlocking Foam Floor Tiles Protective Water-Resistant Flooring for Home Gym & Workout Equipment Black](https://m.media-amazon.com/images/I/41hCsWO4bUL.jpg)**Haulcove 18pcs Puzzle Exercise Mat 12.6x12.6x0.4 18sqft EVA Interlocking Foam Floor Tiles Protective Water-Resistant Flooring for Home Gym & Workout Equipment Black** Haulcove**$22.32**4.3★766 reviews](https://www.amazon.com/dp/B0GLQH4453) [![GymCope Large Exercise Mat for Home Workout 12x6/10x6/9x6/8x6/7x5/6x4 (7mm) Extra Thick Workout Mat High-Density Gym Mat for Cardio Jump Rope MMA Weights (Shoe-Friendly)](https://m.media-amazon.com/images/I/41gp162xmUL.jpg)**GymCope Large Exercise Mat for Home Workout 12x6/10x6/9x6/8x6/7x5/6x4 (7mm) Extra Thick Workout Mat High-Density Gym Mat for Cardio Jump Rope MMA Weights (Shoe-Friendly)** GymCope**$78.69**4.6★718 reviews](https://www.amazon.com/dp/B0BZD7TYP4) [![ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 48 SQ FT - 12 Tiles](https://m.media-amazon.com/images/I/41phrixFEfL.jpg)**ProsourceFit Exercise Puzzle Mat -inch EVA Interlocking Foam Floor Tiles for Home Gym Workout Equipment Kids Play Areas Black 48 SQ FT - 12 Tiles** ProsourceFit**$49.07**4.6★60,486 reviews](https://www.amazon.com/dp/B07YN1W5W3) [![GymCope Extra Large Exercise Mat 10x6/9x6/8x6/7x5/6x4(8mm) Thick Workout Mat for Home Gym & Garage Flooring Shoe-Friendly High-Density MMA HIIT Weight Lifting Cardio&Strength](https://m.media-amazon.com/images/I/41xM77-2kLL.jpg)**GymCope Extra Large Exercise Mat 10x6/9x6/8x6/7x5/6x4(8mm) Thick Workout Mat for Home Gym & Garage Flooring Shoe-Friendly High-Density MMA HIIT Weight Lifting Cardio&Strength** GymCope**$77.12**4.6★281 reviews](https://www.amazon.com/dp/B0CSMV2DTV) [![bemaxx Gym Mats Set - 18 pcs EVA Interlocking Foam Floor Tiles (12.6x12.6x0.4) 18sqft Protective Gym Flooring Sports Home Workout Exercise Mats Puzzle Garage Fitness Play-Room Pool Treadmill Bike](https://m.media-amazon.com/images/I/51dgufexAQL.jpg)**bemaxx Gym Mats Set - 18 pcs EVA Interlocking Foam Floor Tiles (12.6x12.6x0.4) 18sqft Protective Gym Flooring Sports Home Workout Exercise Mats Puzzle Garage Fitness Play-Room Pool Treadmill Bike** BeMaxx**$29.05**4.4★21,635 reviews](https://www.amazon.com/dp/B019DZDM3O) [![Retrospec Solana Yoga Mat 1 Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga Pilates Stretching Floor & Fitness Workouts - Black](https://m.media-amazon.com/images/I/21hnERnsnML.jpg)**Retrospec Solana Yoga Mat 1 Thick w/Nylon Strap for Men & Women - Non Slip Exercise Mat for Home Yoga Pilates Stretching Floor & Fitness Workouts - Black** Retrospec**$38.94**4.5★14,558 reviews](https://www.amazon.com/dp/B092XNCFF7) [![Amazon Basics 1/2 Inch Extra Thick Exercise Yoga Mat with Carrying Strap for Home Workouts and Fitness 74 x 24 Black](https://m.media-amazon.com/images/I/31zNCrxUlcL.jpg)**Amazon Basics 1/2 Inch Extra Thick Exercise Yoga Mat with Carrying Strap for Home Workouts and Fitness 74 x 24 Black** Amazon Basics**$20.54**4.6★69,390 reviews](https://www.amazon.com/dp/B01LP0U5X0) [![HAPBEAR Large Yoga Mat - 72x36x6mm (1/4 inch) Extra Wide Non-Slip Exercise Mat for Home Workout Yoga Pilates & Stretching Durable Includes Carry Bag](https://m.media-amazon.com/images/I/41ly5i2gxUL.jpg)**HAPBEAR Large Yoga Mat - 72x36x6mm (1/4 inch) Extra Wide Non-Slip Exercise Mat for Home Workout Yoga Pilates & Stretching Durable Includes Carry Bag** HAPBEAR**$39.96**4.6★491 reviews](https://www.amazon.com/dp/B0DHKCM18G) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**14% *“Good quality mat”* **Thickness**8% *“Comfortable level of thickness”* **Comfort-Overall**7% *“It is comfortable”* **Value For Money**7% *“Fair price”* **Exercise/Sports Suitability**6% *“Very comfortable to exercise on”* **Cushion**6% *“provides a good amount of cushion”* **Durability**6% *“durable material”* **Size-Overall**5% *“Fits Perfectly”* **Advertised Vs Actual Product**4% *“As described”* **Soft Feel**3% *“Its soft”* ### **What buyers complain about ** **Thickness**9% *“It's thick”* **Grip**8% *“it doesnt grip the floor well so I was sliding a lot”* **Size-Overall**7% *“They are small”* **Smell**6% *“weird smell”* **Durability**6% *“they already ripped”* **Quality-Overall**6% *“Inconsistent Quality”* **Strap/String Quality**4% *“Missing strap”* **Value For Money**3% *“Cheaper product for sure”* **Advertised Vs Actual Product**3% *“False advertisement”* **Stretchability/Expandability/Elasticity**2% *“Stretches too much”* #### **Top return reasons**- Size-Overall30% - Thickness14% - Thin7% - Value For Money7% - Advertised Vs Actual Product5% - Grip4% - Material Quality3% - Quality-Overall3% - Smell2% - Color2%