---
title: "purina one sensitive skin and stomach — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/purina-one-sensitive-skin-and-stomach"
last_updated: "2026-07-09T23:09:01.855Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 94% of clicks) — purina one sensitive skin and stomach doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 94% of clicks) — purina one sensitive skin and stomach doesn't clear our bar today."
  "og:title": "purina one sensitive skin and stomach — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **purina one sensitive skin and stomach**

**Skip it****39/100 **

a concentrated shelf (top 5 take 94% of clicks) — purina one sensitive skin and stomach doesn't clear our bar today.

**Market/yr**

**$726K**

**Growth (1y)**

**+88.9%**

**Products**

**7**

**Brands**

**3**

was 3 a year ago

**Sellers**

**57**

**Price range**

**$9.72–$47.73**

**Returns**

**0.0%**

**Rating**

**4.7★**

**Skip it**

Scored 39/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**29**

 ×0.30

Growth

**62**

 ×0.30

Competition

**0**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 95 weeks — +88.9% year over year.

4K2KSpike '25Spike '26Sep '24Dec '24Apr '25Jul '25Nov '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Competition**

- Purina ONE89% - Purina Cat Chow8% - Purina Pro Plan3% - Other0%

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack. 3 brands and 57 sellers compete here.

**Brands**

**3 **—flat

was 3 a year ago

**Sellers**

**57**

**Top 5 brand share**

**100%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 16 lb. Bag](https://m.media-amazon.com/images/I/51R-CzLDITL.jpg) [**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 16 lb. Bag**](https://www.amazon.com/dp/B000WFLZ0C)

Purina ONE$33.064.8★14,14039%▼falling

2
![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41mJBeUeLGL.jpg) [**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 7 lb. Bag**](https://www.amazon.com/dp/B0002MLAEQ)

Purina ONE$17.404.7★12,52928%▼falling

3
![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 3.5 Lb. Bag](https://m.media-amazon.com/images/I/419MBiuvS8L.jpg) [**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 3.5 Lb. Bag**](https://www.amazon.com/dp/B000634LR4)

Purina ONE$9.724.7★12,52914%▲rising

4
![Purina Cat Chow Gentle Sensitive Stomach and Skin Dry Cat Food with Turkey - 13 lb. Bag](https://m.media-amazon.com/images/I/518EGbAh7UL.jpg) [**Purina Cat Chow Gentle Sensitive Stomach and Skin Dry Cat Food with Turkey - 13 lb. Bag**](https://www.amazon.com/dp/B00RVMMHWO)

Purina Cat Chow$17.664.7★9,8758%—flat

5
![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 22 lb. Bag](https://m.media-amazon.com/images/I/51VHBCm8fQL.jpg) [**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 22 lb. Bag**](https://www.amazon.com/dp/B075PBCJCH)

Purina ONE$43.544.8★14,1405%▼falling

6
![Purina Pro Plan Sensitive Skin and Stomach Cat Food Lamb and Rice Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41mwk6ytkzL.jpg) [**Purina Pro Plan Sensitive Skin and Stomach Cat Food Lamb and Rice Formula - 7 lb. Bag**](https://www.amazon.com/dp/B0009JQRJA)

Purina Pro Plan$26.874.7★5,1953%—flat

7
![Purina ONE Natural Sensitive Stomach Dry Dog Food +Plus Skin & Coat Formula - 31.1 lb. Bag](https://m.media-amazon.com/images/I/51tcolfv5tL.jpg) [**Purina ONE Natural Sensitive Stomach Dry Dog Food +Plus Skin & Coat Formula - 31.1 lb. Bag**](https://www.amazon.com/dp/B0094RW7GA)

Purina ONE$47.734.6★7,9133%—flat

## **Product shelf**

All 7 tracked products in this niche.

Top sellersNewestTrending

[![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 16 lb. Bag](https://m.media-amazon.com/images/I/51R-CzLDITL.jpg)**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 16 lb. Bag** Purina ONE**$33.06**4.8★14,140 reviews](https://www.amazon.com/dp/B000WFLZ0C) [![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41mJBeUeLGL.jpg)**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 7 lb. Bag** Purina ONE**$17.40**4.7★12,529 reviews](https://www.amazon.com/dp/B0002MLAEQ) [![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 3.5 Lb. Bag](https://m.media-amazon.com/images/I/419MBiuvS8L.jpg)**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 3.5 Lb. Bag** Purina ONE**$9.72**4.7★12,529 reviews](https://www.amazon.com/dp/B000634LR4) [![Purina Cat Chow Gentle Sensitive Stomach and Skin Dry Cat Food with Turkey - 13 lb. Bag](https://m.media-amazon.com/images/I/518EGbAh7UL.jpg)**Purina Cat Chow Gentle Sensitive Stomach and Skin Dry Cat Food with Turkey - 13 lb. Bag** Purina Cat Chow**$17.66**4.7★9,875 reviews](https://www.amazon.com/dp/B00RVMMHWO) [![Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 22 lb. Bag](https://m.media-amazon.com/images/I/51VHBCm8fQL.jpg)**Purina ONE Sensitive Stomach Sensitive Skin Natural Dry Cat Food +Plus Sensitive Skin and Stomach Formula - 22 lb. Bag** Purina ONE**$43.54**4.8★14,140 reviews](https://www.amazon.com/dp/B075PBCJCH) [![Purina Pro Plan Sensitive Skin and Stomach Cat Food Lamb and Rice Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41mwk6ytkzL.jpg)**Purina Pro Plan Sensitive Skin and Stomach Cat Food Lamb and Rice Formula - 7 lb. Bag** Purina Pro Plan**$26.87**4.7★5,195 reviews](https://www.amazon.com/dp/B0009JQRJA) [![Purina ONE Natural Sensitive Stomach Dry Dog Food +Plus Skin & Coat Formula - 31.1 lb. Bag](https://m.media-amazon.com/images/I/51tcolfv5tL.jpg)**Purina ONE Natural Sensitive Stomach Dry Dog Food +Plus Skin & Coat Formula - 31.1 lb. Bag** Purina ONE**$47.73**4.6★7,913 reviews](https://www.amazon.com/dp/B0094RW7GA)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**30%

*“Cats love it”*

**Value For Money**14%

*“Good deal”*

**Taste-Overall**10%

*“Great food”*

**Allergies**7%

*“No allergic reactions or tummy issues either”*

**Quality-Overall**6%

*“reliable”*

**Flavor**4%

*“They love the taste”*

**Soothing/Teething**4%

*“No more upset stomachs”*

**Smell**2%

*“Keeps my cat's booty from stinking”*

**Hair Removal**2%

*“it works well for hairballs”*

**Ease Of Chewing/Swallowing**2%

*“Easy on the tummy”*

### **What buyers complain about **

**Allergies**22%

*“He is allergic to almost everything”*

**Indigestion**9%

*“Made my cat vomit”*

**Value For Money**9%

*“Costly”*

**Contamination**8%

*“Found worms in the food”*

**Quality-Overall**5%

*“Food is OK quality has gone downhill”*

**Smell**5%

*“it ended up being the food causing the smells”*

**Taste-Overall**4%

*“no idea if it taste good cause im not the one eating it”*

**Flavor**4%

*“Cat didnt like the flavor very much”*

**Ingredients-Overall**3%

*“Chicken is bad”*

**Stale/Rotten/Spoiled**3%

*“the 3.5 lb bag was stale”*

#### **Top return reasons**- Advertised Vs Actual Product25% - Size-Overall25% - Value For Money8% - Stale/Rotten/Spoiled8% - Indigestion8% - Quality-Overall8% - Smell8% - Leak-Proof8%