---
title: "purina cat chow complete dry cat food — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/purina-cat-chow-complete-dry-cat-food"
last_updated: "2026-07-10T00:34:55.166Z"
locale: en
meta:
  description: "purina cat chow complete dry cat food shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list."
  "og:description": "purina cat chow complete dry cat food shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list."
  "og:title": "purina cat chow complete dry cat food — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **purina cat chow complete dry cat food**

**Worth a look****58/100 **

purina cat chow complete dry cat food shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.

**Market/yr**

**$791K**

**Growth (1y)**

**+196.1%**

**Products**

**35**

**Brands**

**10**

was 9 a year ago

**Sellers**

**97**

**Price range**

**$6.28–$44.72**

**Returns**

**0.0%**

**Rating**

**4.7★**

**Worth a look**

Scored 58/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**30**

 ×0.30

Growth

**76**

 ×0.30

Competition

**72**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +196.1% year over year.

15K7KPrime Day '25Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.2×

## **Competition**

- Purina Cat Chow34% - Purina ONE21% - IAMS17% - Hill's Science Diet9% - Purina4% - Purina Pro Plan4% - Other (4 brands)10%

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them. 10 brands and 97 sellers compete here.

**Brands**

**10 **▲rising

was 9 a year ago

**Sellers**

**97**

**Top 5 brand share**

**86%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Purina Cat Chow Indoor Healthy Weight and Hairball Dry Cat Food With Chicken - (Pack of 4) 3.15 lb. Bags](https://m.media-amazon.com/images/I/41xHAUyEFbL.jpg) [**Purina Cat Chow Indoor Healthy Weight and Hairball Dry Cat Food With Chicken - (Pack of 4) 3.15 lb. Bags**](https://www.amazon.com/dp/B07D1HRQNJ)

Purina Cat Chow$24.944.7★6,68714%▼falling

2
![Purina Cat Chow Hairball Healthy Weight Indoor Natural Dry Cat Food Naturals Indoor - 13 lb. Bag](https://m.media-amazon.com/images/I/51vds1pph5L.jpg) [**Purina Cat Chow Hairball Healthy Weight Indoor Natural Dry Cat Food Naturals Indoor - 13 lb. Bag**](https://www.amazon.com/dp/B01H3OA7KI)

Purina Cat Chow$16.424.8★19,73212%▼falling

3
![Hills Science Diet Adult Perfect Weight Dry Cat Food Chicken 3 lb. Bag](https://m.media-amazon.com/images/I/41Zz7sqE5cL.jpg) [**Hills Science Diet Adult Perfect Weight Dry Cat Food Chicken 3 lb. Bag**](https://www.amazon.com/dp/B00HPZEMR0)

Hill's Science Diet$24.374.7★15,1855%▲rising

4
![Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 3.5 lb. Bag](https://m.media-amazon.com/images/I/41x8bxozbjL.jpg) [**Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 3.5 lb. Bag**](https://www.amazon.com/dp/B0018CLOY0)

Purina ONE$9.924.8★26,7035%—flat

5
![Nestle Purina Pet Care Co Catchow3.15Lb Adult Food 2870 Cat Food](https://m.media-amazon.com/images/I/41nwEw8LunL.jpg) [**Nestle Purina Pet Care Co Catchow3.15Lb Adult Food 2870 Cat Food**](https://www.amazon.com/dp/B000RPVN18)

Purina$6.384.8★1,7144%▼falling

6
![Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41RY1Cqkb9L.jpg) [**Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 7 lb. Bag**](https://www.amazon.com/dp/B000634CMS)

Purina ONE$17.524.8★5,8844%▼falling

7
![IAMS Proactive Health Dry Cat Food Indoor Weight and Hairball Care Cat Food Dry Recipe with Real Chicken in Every Bite 7 lb. Bag](https://m.media-amazon.com/images/I/41ZzTktDI9L.jpg) [**IAMS Proactive Health Dry Cat Food Indoor Weight and Hairball Care Cat Food Dry Recipe with Real Chicken in Every Bite 7 lb. Bag**](https://www.amazon.com/dp/B01BKYFR7K)

IAMS$16.424.8★37,3704%▼falling

8
![IAMS Proactive Health Dry Cat Food Hairball Care Adult Cat Food with Real Chicken and Salmon 7 lb. Bag](https://m.media-amazon.com/images/I/417wnMNBKVL.jpg) [**IAMS Proactive Health Dry Cat Food Hairball Care Adult Cat Food with Real Chicken and Salmon 7 lb. Bag**](https://www.amazon.com/dp/B01BV4IRR6)

IAMS$16.434.8★11,3024%—flat

9
![Meow Mix Hairball Control Dry Cat Food for Adult Cat 6.3 lb. Bag](https://m.media-amazon.com/images/I/41tQNi5iJML.jpg) [**Meow Mix Hairball Control Dry Cat Food for Adult Cat 6.3 lb. Bag**](https://www.amazon.com/dp/B0043OYYHY)

Meow Mix$9.394.7★5,1524%—flat

10

![Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 16 lb. Bag](https://m.media-amazon.com/images/I/41or8HfuVyL.jpg) [**Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 16 lb. Bag**](https://www.amazon.com/dp/B000WFKTWM)

Purina ONE$33.114.8★26,7034%▼falling

11

![IAMS Proactive Health Healthy Weight Adult Dry Cat Food Chicken Flavor Adult Cat Food Dry Recipe 3.5 lb. Bag](https://m.media-amazon.com/images/I/417PUhCAEiL.jpg) [**IAMS Proactive Health Healthy Weight Adult Dry Cat Food Chicken Flavor Adult Cat Food Dry Recipe 3.5 lb. Bag**](https://www.amazon.com/dp/B0DT81QYQ7)

IAMS$9.394.7★8344%▲rising

12

![Purina Cat Chow Naturals With Added Vitamins Minerals and Nutrients Dry Cat Food Naturals Original - 13 lb. Bag](https://m.media-amazon.com/images/I/51aGPjsfu5L.jpg) [**Purina Cat Chow Naturals With Added Vitamins Minerals and Nutrients Dry Cat Food Naturals Original - 13 lb. Bag**](https://www.amazon.com/dp/B005FVLAKI)

Purina Cat Chow$16.404.8★19,9234%▲rising

13

![Purina ONE Natural Low Fat Indoor Dry Weight Control High Protein Cat Food Plus Indoor Advantage With Real Salmon - 7 lb. Bag](https://m.media-amazon.com/images/I/41u0kVlAPAL.jpg) [**Purina ONE Natural Low Fat Indoor Dry Weight Control High Protein Cat Food Plus Indoor Advantage With Real Salmon - 7 lb. Bag**](https://www.amazon.com/dp/B09QP7DX3G)

Purina ONE$17.364.8★2,9213%▲rising

14

![Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 3.5 lb. Bag](https://m.media-amazon.com/images/I/41k1rXvEbgL.jpg) [**Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 3.5 lb. Bag**](https://www.amazon.com/dp/B000VCRX5M)

Purina ONE$9.844.8★5,8842%▲rising

15

![Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 16 lb. Bag](https://m.media-amazon.com/images/I/51xFRBrv8QL.jpg) [**Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 16 lb. Bag**](https://www.amazon.com/dp/B000634CSW)

Purina ONE$32.484.8★7,2602%▲rising

**~~Showing 15 of 35 — show all ~~**

## **Product shelf**

All 35 tracked products in this niche.

Top sellersNewestTrending

[![Purina Cat Chow Indoor Healthy Weight and Hairball Dry Cat Food With Chicken - (Pack of 4) 3.15 lb. Bags](https://m.media-amazon.com/images/I/41xHAUyEFbL.jpg)**Purina Cat Chow Indoor Healthy Weight and Hairball Dry Cat Food With Chicken - (Pack of 4) 3.15 lb. Bags** Purina Cat Chow**$24.94**4.7★6,687 reviews](https://www.amazon.com/dp/B07D1HRQNJ) [![Purina Cat Chow Hairball Healthy Weight Indoor Natural Dry Cat Food Naturals Indoor - 13 lb. Bag](https://m.media-amazon.com/images/I/51vds1pph5L.jpg)**Purina Cat Chow Hairball Healthy Weight Indoor Natural Dry Cat Food Naturals Indoor - 13 lb. Bag** Purina Cat Chow**$16.42**4.8★19,732 reviews](https://www.amazon.com/dp/B01H3OA7KI) [![Hills Science Diet Adult Perfect Weight Dry Cat Food Chicken 3 lb. Bag](https://m.media-amazon.com/images/I/41Zz7sqE5cL.jpg)**Hills Science Diet Adult Perfect Weight Dry Cat Food Chicken 3 lb. Bag** Hill's Science Diet**$24.37**4.7★15,185 reviews](https://www.amazon.com/dp/B00HPZEMR0) [![Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 3.5 lb. Bag](https://m.media-amazon.com/images/I/41x8bxozbjL.jpg)**Purina ONE Natural Low Fat Weight Control Indoor Dry Cat Food +Plus Indoor Advantage - 3.5 lb. Bag** Purina ONE**$9.92**4.8★26,703 reviews](https://www.amazon.com/dp/B0018CLOY0) [![Nestle Purina Pet Care Co Catchow3.15Lb Adult Food 2870 Cat Food](https://m.media-amazon.com/images/I/41nwEw8LunL.jpg)**Nestle Purina Pet Care Co Catchow3.15Lb Adult Food 2870 Cat Food** Purina**$6.38**4.8★1,714 reviews](https://www.amazon.com/dp/B000RPVN18) [![Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 7 lb. Bag](https://m.media-amazon.com/images/I/41RY1Cqkb9L.jpg)**Purina ONE Natural Cat Food for Hairball Control +PLUS Hairball Formula - 7 lb. Bag** Purina ONE**$17.52**4.8★5,884 reviews](https://www.amazon.com/dp/B000634CMS) [![IAMS Proactive Health Dry Cat Food Indoor Weight and Hairball Care Cat Food Dry Recipe with Real Chicken in Every Bite 7 lb. Bag](https://m.media-amazon.com/images/I/41ZzTktDI9L.jpg)**IAMS Proactive Health Dry Cat Food Indoor Weight and Hairball Care Cat Food Dry Recipe with Real Chicken in Every Bite 7 lb. Bag** IAMS**$16.42**4.8★37,370 reviews](https://www.amazon.com/dp/B01BKYFR7K) [![IAMS Proactive Health Dry Cat Food Hairball Care Adult Cat Food with Real Chicken and Salmon 7 lb. Bag](https://m.media-amazon.com/images/I/417wnMNBKVL.jpg)**IAMS Proactive Health Dry Cat Food Hairball Care Adult Cat Food with Real Chicken and Salmon 7 lb. Bag** IAMS**$16.43**4.8★11,302 reviews](https://www.amazon.com/dp/B01BV4IRR6)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**40%

*“Cats LOVE it”*

**Value For Money**12%

*“Excellent value”*

**Quality-Overall**10%

*“Good quality food”*

**Taste-Overall**9%

*“Taste great”*

**Hair Removal**4%

*“its really helped to eliminate hairballs”*

**Advertised Vs Actual Product**3%

*“As expected”*

**Flavor**3%

*“Different flavors”*

**Ease Of Chewing/Swallowing**2%

*“Its a good size kibble where they dont struggle to eat or chew it”*

**Smell**2%

*“it doesnt smell bad at all”*

**Ingredients-Overall**1%

*“I like that it has good quality ingredients”*

### **What buyers complain about **

**Indigestion**17%

*“Caused vomit/diarrhea”*

**Smell**10%

*“The smell is not that noticeable”*

**Size-Overall**8%

*“Smaller cat”*

**Value For Money**8%

*“better to buy at Walmart for lower price”*

**Quality-Overall**7%

*“Horrible quality”*

**Flavor**5%

*“But no flavor”*

**Ingredients-Overall**4%

*“Too bad they changed the ingredients”*

**Moist/Dry**4%

*“Dry food is out all the time”*

**Stale/Rotten/Spoiled**3%

*“Im worried about the freshness”*

**Contamination**3%

*“that the food was contaminated”*

#### **Top return reasons**- Size-Overall24% - Flavor16% - Value For Money12% - Functionality-Overall8% - Indigestion7% - Defective Material/Parts4% - Moist/Dry4% - Leak-Proof4% - Ingredients-Overall3% - Stale/Rotten/Spoiled3%