--- title: "good cat wet food — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/good-cat-wet-food" last_updated: "2026-07-09T23:04:15.141Z" locale: en meta: description: "good cat wet food shows low returns (0.0%), but a small market ($1.3M/yr) keeps it on the watch list." "og:description": "good cat wet food shows low returns (0.0%), but a small market ($1.3M/yr) keeps it on the watch list." "og:title": "good cat wet food — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen" --- Back to Flapen home # **good cat wet food** **Worth a look****57/100 ** good cat wet food shows low returns (0.0%), but a small market ($1.3M/yr) keeps it on the watch list. **Market/yr** **$1.3M** **Growth (1y)** **+174.8%** **Products** **20** **Brands** **2** was 2 a year ago **Sellers** **18** **Price range** **$15.44–$45.15** **Returns** **0.0%** **Rating** **4.5★** **Worth a look** Scored 57/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **38** ×0.30 Growth **74** ×0.30 Competition **46** ×0.20 Quality gap **42** ×0.10 Returns **100** ×0.10 ## **Demand** Weekly Amazon search volume, last 44 weeks — +174.8% year over year. 41K20KSpike '25Holiday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26 ## **Competition** - IAMS62% - Hill's Science Diet38% The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them. 2 brands and 18 sellers compete here. **Brands** **2 **—flat was 2 a year ago **Sellers** **18** **Top 5 brand share** **100%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Variety Pack: Tuna & Salmon Recipe 1.98 lb. (Pack of 1) Twin-Pack Trays](https://m.media-amazon.com/images/I/51aZlCDer0S.jpg) [**IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Variety Pack: Tuna & Salmon Recipe 1.98 lb. (Pack of 1) Twin-Pack Trays**](https://www.amazon.com/dp/B07MX66NY3) IAMS$15.444.5★4,61117%—flat 2 ![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Tuna Recipe 2.6 oz. (24 Twin Packs)](https://m.media-amazon.com/images/I/51cq6z5Il+L.jpg) [**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Tuna Recipe 2.6 oz. (24 Twin Packs)**](https://www.amazon.com/dp/B0721D8TBD) IAMS$26.674.4★2,87713%▲rising 3 ![Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 2.8 oz. Pouches 12-Pack](https://m.media-amazon.com/images/I/515niC8wZmL.jpg) [**Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 2.8 oz. Pouches 12-Pack**](https://www.amazon.com/dp/B083FHBRM6) Hill's Science Diet$23.264.4★2,86111%▲rising 4 ![IAMS Perfect Portions Indoor Adult Grain Free Wet Cat Food Pate Turkey and Salmon Recipe 2.6 oz. Twin-Pack Trays (12 Count 24 Servings) (Pack of 2)](https://m.media-amazon.com/images/I/51WGsQsUJgL.jpg) [**IAMS Perfect Portions Indoor Adult Grain Free Wet Cat Food Pate Turkey and Salmon Recipe 2.6 oz. Twin-Pack Trays (12 Count 24 Servings) (Pack of 2)**](https://www.amazon.com/dp/B072MTDGLC) IAMS$29.004.6★1,8669%▲rising 5 ![Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Savory Entre Turkey & Liver Chicken and Turkey 5.5 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/41yWETPPnQL.jpg) [**Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Savory Entre Turkey & Liver Chicken and Turkey 5.5 oz. Cans 12-Pack**](https://www.amazon.com/dp/B073WX21NH) Hill's Science Diet$29.064.4★2,5779%▼falling 6 ![IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Chicken Recipe (24) 2.6 oz. Twin-Pack Trays](https://m.media-amazon.com/images/I/41ytlDCFmaL.jpg) [**IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Chicken Recipe (24) 2.6 oz. Twin-Pack Trays**](https://www.amazon.com/dp/B07MX4TFJ4) IAMS$31.584.5★1,0286%—flat 7 ![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Salmon Recipes (24) 2.6 oz. Variety Twin-Pack Trays](https://m.media-amazon.com/images/I/41OHCURwvwL.jpg) [**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Salmon Recipes (24) 2.6 oz. Variety Twin-Pack Trays**](https://www.amazon.com/dp/B0D4DJBYV7) IAMS$26.854.5★4025%▲rising 8 ![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken Recipe 2.6 oz. (24 Twin Packs)](https://m.media-amazon.com/images/I/41G-g8jiC-L.jpg) [**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken Recipe 2.6 oz. (24 Twin Packs)**](https://www.amazon.com/dp/B0721D8TBB) IAMS$31.834.6★3,1295%▲rising 9 ![Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 5.5 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/4130h3o1hCL.jpg) [**Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 5.5 oz. Cans 12-Pack**](https://www.amazon.com/dp/B073WXGHM9) Hill's Science Diet$28.584.4★1,4184%▼falling 10 ![Hills Science Diet Adult 1-6 Healthy Cuisine Wet Cat Food Roasted Chicken & Rice Medley in Gravy 2.8 oz. Cans 24-Pack](https://m.media-amazon.com/images/I/41fIGgGKHbL.jpg) [**Hills Science Diet Adult 1-6 Healthy Cuisine Wet Cat Food Roasted Chicken & Rice Medley in Gravy 2.8 oz. Cans 24-Pack**](https://www.amazon.com/dp/B01BKFXXA2) Hill's Science Diet$45.154.6★1,7553%▼falling 11 ![IAMS Perfect Portions Healthy Kitten Grain Free Wet Cat Food Wet Cat Food Pate Recipe Chicken Recipe 2.6 oz. (24 Twin Packs)](https://m.media-amazon.com/images/I/41pS5gSjAQL.jpg) [**IAMS Perfect Portions Healthy Kitten Grain Free Wet Cat Food Wet Cat Food Pate Recipe Chicken Recipe 2.6 oz. (24 Twin Packs)**](https://www.amazon.com/dp/B072K7KDH5) IAMS$29.454.7★5,6753%▼falling 12 ![Hills Science Diet Adult Sensitive Stomach & Skin Wet Cat Food Variety Pack Tuna & Vegetable Chicken & Vegetable 2.9 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/418JuuGOVTL.jpg) [**Hills Science Diet Adult Sensitive Stomach & Skin Wet Cat Food Variety Pack Tuna & Vegetable Chicken & Vegetable 2.9 oz. Cans 12-Pack**](https://www.amazon.com/dp/B07T17KVHP) Hill's Science Diet$22.824.0★7593%▲rising 13 ![Hills Science Diet Adult Urinary & Hairball Control Wet Cat Food Chicken Minced 2.9 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/519XOtD8xWL.jpg) [**Hills Science Diet Adult Urinary & Hairball Control Wet Cat Food Chicken Minced 2.9 oz. Cans 12-Pack**](https://www.amazon.com/dp/B07T17KVHQ) Hill's Science Diet$23.014.5★4,2852%▲rising 14 ![IAMS Perfect Portions Grain Free Wet Cat Food Healthy Adult Cat Food Wet Chicken Recipe Cuts in Gravy (24) 2.6 oz. Twin-Pack Trays](https://m.media-amazon.com/images/I/419hQEdNLNL.jpg) [**IAMS Perfect Portions Grain Free Wet Cat Food Healthy Adult Cat Food Wet Chicken Recipe Cuts in Gravy (24) 2.6 oz. Twin-Pack Trays**](https://www.amazon.com/dp/B07MX6GJG9) IAMS$35.334.5★6562%▼falling 15 ![Hills Science Diet Adult 7+ Wet Cat Food Variety Pack Chicken & Tuna 2.8 oz. Pouches 12-Pack](https://m.media-amazon.com/images/I/51LldMAvpgL.jpg) [**Hills Science Diet Adult 7+ Wet Cat Food Variety Pack Chicken & Tuna 2.8 oz. Pouches 12-Pack**](https://www.amazon.com/dp/B083FHRCVC) Hill's Science Diet$22.894.4★2,0942%▼falling **~~Showing 15 of 20 — show all ~~** ## **Product shelf** All 20 tracked products in this niche. Top sellersNewestTrending [![IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Variety Pack: Tuna & Salmon Recipe 1.98 lb. (Pack of 1) Twin-Pack Trays](https://m.media-amazon.com/images/I/51aZlCDer0S.jpg)**IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Variety Pack: Tuna & Salmon Recipe 1.98 lb. (Pack of 1) Twin-Pack Trays** IAMS**$15.44**4.5★4,611 reviews](https://www.amazon.com/dp/B07MX66NY3) [![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Tuna Recipe 2.6 oz. (24 Twin Packs)](https://m.media-amazon.com/images/I/51cq6z5Il+L.jpg)**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Tuna Recipe 2.6 oz. (24 Twin Packs)** IAMS**$26.67**4.4★2,877 reviews](https://www.amazon.com/dp/B0721D8TBD) [![Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 2.8 oz. Pouches 12-Pack](https://m.media-amazon.com/images/I/515niC8wZmL.jpg)**Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Chicken Tuna & Ocean Fish 2.8 oz. Pouches 12-Pack** Hill's Science Diet**$23.26**4.4★2,861 reviews](https://www.amazon.com/dp/B083FHBRM6) [![IAMS Perfect Portions Indoor Adult Grain Free Wet Cat Food Pate Turkey and Salmon Recipe 2.6 oz. Twin-Pack Trays (12 Count 24 Servings) (Pack of 2)](https://m.media-amazon.com/images/I/51WGsQsUJgL.jpg)**IAMS Perfect Portions Indoor Adult Grain Free Wet Cat Food Pate Turkey and Salmon Recipe 2.6 oz. Twin-Pack Trays (12 Count 24 Servings) (Pack of 2)** IAMS**$29.00**4.6★1,866 reviews](https://www.amazon.com/dp/B072MTDGLC) [![Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Savory Entre Turkey & Liver Chicken and Turkey 5.5 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/41yWETPPnQL.jpg)**Hills Science Diet Adult 1-6 Wet Cat Food Variety Pack Savory Entre Turkey & Liver Chicken and Turkey 5.5 oz. Cans 12-Pack** Hill's Science Diet**$29.06**4.4★2,577 reviews](https://www.amazon.com/dp/B073WX21NH) [![IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Chicken Recipe (24) 2.6 oz. Twin-Pack Trays](https://m.media-amazon.com/images/I/41ytlDCFmaL.jpg)**IAMS Perfect Portions Grain Free Wet Cat Food Indoor Adult Cat Food Wet Cuts in Gravy Chicken Recipe (24) 2.6 oz. Twin-Pack Trays** IAMS**$31.58**4.5★1,028 reviews](https://www.amazon.com/dp/B07MX4TFJ4) [![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Salmon Recipes (24) 2.6 oz. Variety Twin-Pack Trays](https://m.media-amazon.com/images/I/41OHCURwvwL.jpg)**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken and Salmon Recipes (24) 2.6 oz. Variety Twin-Pack Trays** IAMS**$26.85**4.5★402 reviews](https://www.amazon.com/dp/B0D4DJBYV7) [![IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken Recipe 2.6 oz. (24 Twin Packs)](https://m.media-amazon.com/images/I/41G-g8jiC-L.jpg)**IAMS Perfect Portions Sensitive Digestion & Skin Wet Cat Food Pate Healthy Adult Grain Free Pate Chicken Recipe 2.6 oz. (24 Twin Packs)** IAMS**$31.83**4.6★3,129 reviews](https://www.amazon.com/dp/B0721D8TBB) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Pet Friendly**38% *“Good for my cats”* **Quality-Overall**10% *“Good quality”* **Taste-Overall**10% *“Excellent cat food”* **Flavor**6% *“My cats loved the flavor”* **Value For Money**6% *“worth the money”* **Ease Of Use**4% *“So easy to use”* **Size-Overall**3% *“Good size and my cat like it very much”* **Moist/Dry**3% *“Cats both loved this dry food”* **Smell**2% *“When I went of feed it to my cats for the first time, the food looked high end, you could see real veggies with the wet kibble and gravy and the smell wasnt bad”* **Advertised Vs Actual Product**1% *“As expected”* ### **What buyers complain about ** **Value For Money**14% *“A little expensive”* **Smell**14% *“The food also has a very unpleasant odor to it”* **Ease Of Use**9% *“the package is hard ti open for me”* **Quality-Overall**8% *“Quality control issue”* **Flavor**8% *“My cat doesnt like the flavor”* **Indigestion**5% *“Not for sensitive stomachs”* **Stale/Rotten/Spoiled**4% *“Mine arrived looking spoiled”* **Allergies**3% *“She must be allergic:”* **Moist/Dry**3% *“Becomes very dry”* **Ease Of Chewing/Swallowing**2% *“has problems chewing hard food”* #### **Top return reasons**- Smell19% - Flavor18% - Advertised Vs Actual Product12% - Value For Money10% - Quality-Overall8% - Size-Overall8% - Escape Proof3% - Material Quality2% - Hard Feel2% - Defective Material/Parts2%