---
title: "dog bunny ears — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/dog-bunny-ears"
last_updated: "2026-07-14T02:49:13.213Z"
locale: en
meta:
  description: "soft demand (-92.6% this quarter) — dog bunny ears doesn't clear our bar today."
  "og:description": "soft demand (-92.6% this quarter) — dog bunny ears doesn't clear our bar today."
  "og:title": "dog bunny ears — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **dog bunny ears**

**Skip it**

Soft demand (-92.6% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 26Competition 75Returns 86Price range 57Avg price 37Brand share 78Review moat 50Quality gap 52

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Price range**

**Good****$6.31–$26.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,521.56**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$10.38**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$12K**

$12K/yr · 56K searches

**Growth**

**Bad****-92.6%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

**Brands**

**26 **▼falling

**Sellers**

**29**

**Top-5 brand share**

**57%**

**Open market**

**38%**

- BoomBone28% - XIMISHOP10% - JOTFA8% - ANIAC6% - Ankelesz5% - JAAQUCD5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3686%$7379%$1K12%$1K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 36 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![XIMISHOP Cute Costume Bunny Rabbit Hat with Ears for Cats & Small Dogs Party Costume Easter Pet Accessory Headwear](https://m.media-amazon.com/images/I/31c9jRIs+7L.jpg)**XIMISHOP Cute Costume Bunny Rabbit Hat with Ears for Cats & Small Dogs Party Costume Easter Pet Accessory Headwear**XIMISHOP**$6.31**4.5★629 rev](https://www.amazon.com/dp/B08R38Q87B) [2![JOTFA Easter Dog Bandana Bunny Costumes Easter Bunny Dog Headband Dog Easter Outfits Bandanas for Small Medium Large Dogs (Light Blue Snuggle Bunny)](https://m.media-amazon.com/images/I/412bBSzDRHL.jpg)**JOTFA Easter Dog Bandana Bunny Costumes Easter Bunny Dog Headband Dog Easter Outfits Bandanas for Small Medium Large Dogs (Light Blue Snuggle Bunny)**JOTFA**$13.20**4.4★61 rev](https://www.amazon.com/dp/B0CSZ11TVN) [3![Dog Bunny Costume Set Pet Rabbit Ears Headband Tail and Cat Bowtie Collar](https://m.media-amazon.com/images/I/41eKsOBzenL.jpg)**Dog Bunny Costume Set Pet Rabbit Ears Headband Tail and Cat Bowtie Collar**BoomBone**$8.06**4.3★239 rev](https://www.amazon.com/dp/B07P9LTLXQ) [4![BoomBone Dog Bunny Ears and Easter Puppy Toy Kit Doggie Easter Costume](https://m.media-amazon.com/images/I/41lAZMgVg1L.jpg)**BoomBone Dog Bunny Ears and Easter Puppy Toy Kit Doggie Easter Costume**BoomBone**$10.02**4.4★97 rev](https://www.amazon.com/dp/B083HCQ7NF) [5![Bunny Ears Headband for Dogs and Easter Dog Bandana](https://m.media-amazon.com/images/I/411gBZjZjnL.jpg)**Bunny Ears Headband for Dogs and Easter Dog Bandana**BoomBone**$10.29**4.5★68 rev](https://www.amazon.com/dp/B085T79SQK)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Liusinghon Dog Bunny Ears Headband Rabbit Ear Headwear for Easter& Halloween Pet Costume Adjustable Cat Dog Hat for Small Medium Large Dogs (Small)](https://m.media-amazon.com/images/I/312-w5ztnaL.jpg)**Liusinghon Dog Bunny Ears Headband Rabbit Ear Headwear for Easter& Halloween Pet Costume Adjustable Cat Dog Hat for Small Medium Large Dogs (Small)**Liusinghon**$9.96**2 rev6mo ago](https://www.amazon.com/dp/B0GFLR5RLY) [![Janinka Easter Bunny Ears Headband Set for Owner and DogMatching Plush Bunny Ears with Carrot for Humans & Pets Easter Party Headwear for Easters Photos Costume Fun Pet Cosplay Fun](https://m.media-amazon.com/images/I/31TnUUDFXQL.jpg)**Janinka Easter Bunny Ears Headband Set for Owner and DogMatching Plush Bunny Ears with Carrot for Humans & Pets Easter Party Headwear for Easters Photos Costume Fun Pet Cosplay Fun**Janinka**$7.93**4 rev6mo ago](https://www.amazon.com/dp/B0GBW8YD3S) [![JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Pink Large)](https://m.media-amazon.com/images/I/41hTX89wRSL.jpg)**JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Pink Large)**JAAQUCD**$9.47**1 rev7mo ago](https://www.amazon.com/dp/B0G5G4CVLQ) [![JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Small)](https://m.media-amazon.com/images/I/41QXyB-LYiL.jpg)**JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Small)**JAAQUCD**$9.29**1 rev7mo ago](https://www.amazon.com/dp/B0G5G2J55P) [![JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Medium)](https://m.media-amazon.com/images/I/41QXyB-LYiL.jpg)**JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Medium)**JAAQUCD**$9.58**1 rev7mo ago](https://www.amazon.com/dp/B0G5GDKBJ2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Lamb Ears for Dogs - High Protein Low Fat Chew Treats | Gluten Free Soya Free Lambs Ear Snack | 100% Natural with Fur Healthy Chews for Canines | Long Lasting Dental Support | Grain Free | 9 count](https://m.media-amazon.com/images/I/41FMteexOYL.jpg)**Lamb Ears for Dogs - High Protein Low Fat Chew Treats | Gluten Free Soya Free Lambs Ear Snack | 100% Natural with Fur Healthy Chews for Canines | Long Lasting Dental Support | Grain Free | 9 count**Baffs Naturals**$14.12**4.2★**▲ 957%**](https://www.amazon.com/dp/B0FQJBTQ92) [![Rabbit Ears with Fur Dog Treats (10 pcs)| All-Natural Hypoallergenic Dehydrated Chews | Supports Dental Hygiene & Digestion | Ideal for Small Medium & Large Dogs](https://m.media-amazon.com/images/I/512-bl-YNIL.jpg)**Rabbit Ears with Fur Dog Treats (10 pcs)| All-Natural Hypoallergenic Dehydrated Chews | Supports Dental Hygiene & Digestion | Ideal for Small Medium & Large Dogs**PEPPY DOG**$10.43**4.6★**▲ 708%**](https://www.amazon.com/dp/B0DNV1P79C) [![Liusinghon Dog Bunny Ears Headband Rabbit Ear Headwear for Easter& Halloween Pet Costume Adjustable Cat Dog Hat for Small Medium Large Dogs (Small)](https://m.media-amazon.com/images/I/312-w5ztnaL.jpg)**Liusinghon Dog Bunny Ears Headband Rabbit Ear Headwear for Easter& Halloween Pet Costume Adjustable Cat Dog Hat for Small Medium Large Dogs (Small)**Liusinghon**$9.96**5.0★**▲ 660%**](https://www.amazon.com/dp/B0GFLR5RLY) [![JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Medium)](https://m.media-amazon.com/images/I/41QXyB-LYiL.jpg)**JAAQUCD Dog Easter Costume Pet Bunny Ears Headband and Egg Bandanas Set Puppy Easter Outfit Dog Rabbit Accessories Clothes for Small Medium Large Dog (Blue Medium)**JAAQUCD**$9.58**5.0★**▲ 595%**](https://www.amazon.com/dp/B0G5GDKBJ2) [![Dog Bunny Ears Cute Easter Pink Rabbit Hat & Bow Tie Hallooween Christmas Holiday Outfits for Cats Dogs (Large)](https://m.media-amazon.com/images/I/31CvIIpytWL.jpg)**Dog Bunny Ears Cute Easter Pink Rabbit Hat & Bow Tie Hallooween Christmas Holiday Outfits for Cats Dogs (Large)**Ankelesz**$7.34**5.0★**▲ 398%**](https://www.amazon.com/dp/B0FQCHJ3MX)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 98 weeks — -92.6% search growth over the last 90 days.

25K15KSpike '24Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 122.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**29%

*“My dog loves it”*

**Fun/Entertainment Experience**14%

*“Very interactive”*

**Quality-Overall**11%

*“well made”*

**Size-Overall**8%

*“Decent size”*

**Taste-Overall**6%

*“Good treat”*

**Value For Money**6%

*“Worth every penny”*

**Ease Of Chewing/Swallowing**4%

*“good as long as they chew”*

**Gifting Purpose**2%

*“thought it would be a cute welcome home gift”*

**Durability**2%

*“hasnt torn it apart”*

**Soft Feel**2%

*“Really cute and soft”*

### **What buyers complain about **

**Durability**30%

*“Didnt last a week”*

**Size-Overall**14%

*“This definitely wouldnt fit a dog”*

**Smell**11%

*“Dont smell like roses”*

**Quality-Overall**9%

*“Cheap”*

**Value For Money**4%

*“its a waste of money”*

**Ease Of Chewing/Swallowing**3%

*“Cat was unable to chew through them”*

**Indigestion**2%

*“Caused diarrhea”*

**Stitch/Finish/Polish**2%

*“Doesn't even seem stitched”*

**Strength**2%

*“Toy is not strong”*

**Thickness**1%

*“my dogs will not eat them because they are thick”*

### **Top return reasons **

**Size-Overall**74%

**Advertised Vs Actual Product**9%

**Functionality-Overall**3%

**Value For Money**3%

**Quality-Overall**3%

**Durability**2%

**Defective Material/Parts**1%

**Escape Proof**1%

**Material Quality**1%

**Smell**1%