--- title: "cat scratching carpet — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/cat-scratching-carpet" last_updated: "2026-07-09T22:54:13.565Z" locale: en meta: description: "a small market ($101K/yr) — cat scratching carpet doesn't clear our bar today." "og:description": "a small market ($101K/yr) — cat scratching carpet doesn't clear our bar today." "og:title": "cat scratching carpet — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" --- Back to Flapen home # **cat scratching carpet** **Skip it****50/100 ** a small market ($101K/yr) — cat scratching carpet doesn't clear our bar today. **Market/yr** **$101K** **Growth (1y)** **+278.0%** **Products** **20** **Brands** **16** was 17 a year ago **Sellers** **22** **Price range** **$10.01–$60.33** **Returns** **2.3%** **Rating** **4.2★** **Skip it** Scored 50/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **5** ×0.30 Growth **84** ×0.30 Competition **39** ×0.20 Quality gap **70** ×0.10 Returns **82** ×0.10 ## **Demand** Weekly Amazon search volume, last 96 weeks — +278.0% year over year. 4K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Sep '24Dec '24Apr '25Aug '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.5× ## **Competition** - FUKUMARU31% - Conlun19% - Petinstinct9% - Xanadued9% - Graciadeco7% - ORDORA7% - Other (10 brands)19% The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them. 16 brands and 22 sellers compete here. **Brands** **16 **▼falling was 17 a year ago **Sellers** **22** **Top 5 brand share** **74%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Sofa and Carpet](https://m.media-amazon.com/images/I/41C7Ismd6mL.jpg) [**FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Sofa and Carpet**](https://www.amazon.com/dp/B0CSSRPTLT) FUKUMARU$11.704.4★21,54524%▲rising 2 ![Conlun Cat Scratcher Mat Natural Sisal Cat Scratch Pad Horizontal Floor Cat Scratching Pads Rug for Indoor Cats Grinding Claws Nails Cat Furniture Protector for Couch & Carpets & Sofas](https://m.media-amazon.com/images/I/51xtQ3GwatL.jpg) [**Conlun Cat Scratcher Mat Natural Sisal Cat Scratch Pad Horizontal Floor Cat Scratching Pads Rug for Indoor Cats Grinding Claws Nails Cat Furniture Protector for Couch & Carpets & Sofas**](https://www.amazon.com/dp/B09YD8R2QH) Conlun$11.584.3★1,57915%▼falling 3 ![Petinstinct Cat Scratcher Mat 23.6x 15.7 Natural Sisal Cat Scratch Mat with Hook and Loop Tape Horizontal Scratching Rug Pad for Indoor Cats Furniture Protector Floor Carpet Wall Pad M Beige](https://m.media-amazon.com/images/I/41LrtWmLgJL.jpg) [**Petinstinct Cat Scratcher Mat 23.6x 15.7 Natural Sisal Cat Scratch Mat with Hook and Loop Tape Horizontal Scratching Rug Pad for Indoor Cats Furniture Protector Floor Carpet Wall Pad M Beige**](https://www.amazon.com/dp/B0G7Z9NSPS) Petinstinct$10.014.1★629%▲rising 4 ![Xanadued Cotton Rope Area Rug for Cats Cat Scratch Rug Washable Boho Braided Circle Rug Soft and Stylish Home Accen for Cat Lovers](https://m.media-amazon.com/images/I/41LYjx+io+L.jpg) [**Xanadued Cotton Rope Area Rug for Cats Cat Scratch Rug Washable Boho Braided Circle Rug Soft and Stylish Home Accen for Cat Lovers**](https://www.amazon.com/dp/B0FX4BLGPB) Xanadued$39.574.3★359%▲rising 5 ![Graciadeco Carpet Cat Scratching Mat Sisal 2 Packs Sisal Fabric Large 23.6 x 15.7 Scratching Pad for Indoor Cats with Adhesive Hook Loop Tape Cat Scratching Rug Wall Scratchers for Indoor](https://m.media-amazon.com/images/I/51S5blx-3bL.jpg) [**Graciadeco Carpet Cat Scratching Mat Sisal 2 Packs Sisal Fabric Large 23.6 x 15.7 Scratching Pad for Indoor Cats with Adhesive Hook Loop Tape Cat Scratching Rug Wall Scratchers for Indoor**](https://www.amazon.com/dp/B0BCYKHW6Y) Graciadeco$19.274.1★1,4237%▼falling 6 ![Ordora Large Cat Scratcher Mat: 31.5 X 14 Inch Upgrade Soft Sisal Horizontal Cat Floor Scratching Pad Cat Scratching Rug Protect Furniture](https://m.media-amazon.com/images/I/51YNv2WRCYL.jpg) [**Ordora Large Cat Scratcher Mat: 31.5 X 14 Inch Upgrade Soft Sisal Horizontal Cat Floor Scratching Pad Cat Scratching Rug Protect Furniture**](https://www.amazon.com/dp/B0FBWVW5SY) ORDORA$15.154.1★117%▲rising 7 ![FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Couch and Carpets](https://m.media-amazon.com/images/I/513HGk9M2VL.jpg) [**FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Couch and Carpets**](https://www.amazon.com/dp/B07RV1GCR7) FUKUMARU$14.734.4★21,5455%▼falling 8 ![Conlun Cat Scratcher Mat Sisal Cat Scratch Pad Rug Wall Scratchers for Indoor Kitten Scratching&Stretching Furniture Protector for Post&Sofas&Couch&Carpets&Floor Kitty Bithday Gifts Medium Brown](https://m.media-amazon.com/images/I/51UkWkgMR3L.jpg) [**Conlun Cat Scratcher Mat Sisal Cat Scratch Pad Rug Wall Scratchers for Indoor Kitten Scratching&Stretching Furniture Protector for Post&Sofas&Couch&Carpets&Floor Kitty Bithday Gifts Medium Brown**](https://www.amazon.com/dp/B0CN6JNYVX) Conlun$12.204.3★1,5794%▼falling 9 ![Cat Scratcher Mat Natural Cotton Rope Cat Scratch Pad 15.7 Round Horizontal Floor Cat Scratching Pads for Indoor Cats Cat Furniture Protector for Wall Couch Carpets Sofas](https://m.media-amazon.com/images/I/51Pu7a1Dn5L.jpg) [**Cat Scratcher Mat Natural Cotton Rope Cat Scratch Pad 15.7 Round Horizontal Floor Cat Scratching Pads for Indoor Cats Cat Furniture Protector for Wall Couch Carpets Sofas**](https://www.amazon.com/dp/B0CTCNLRLY) Letalong$11.784.3★7873%▼falling 10 ![31 x 31 Inch 3D Garden Cat Scratcher Mat Flower Sisal Cat Scratch Pad Floor Round Cat Scratching Pads Area Rug for Indoor Cats Protector for Wall&Sofas Green Moss Cat Claw Pad (White Flowers)](https://m.media-amazon.com/images/I/51rRVhDVC9L.jpg) [**31 x 31 Inch 3D Garden Cat Scratcher Mat Flower Sisal Cat Scratch Pad Floor Round Cat Scratching Pads Area Rug for Indoor Cats Protector for Wall&Sofas Green Moss Cat Claw Pad (White Flowers)**](https://www.amazon.com/dp/B0FXHCPKB2) Cuvjinv$60.333.7★182%▲rising 11 ![FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug Protect Carpets and Sofas (Cream - Thicken)](https://m.media-amazon.com/images/I/51krJmIjDiL.jpg) [**FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug Protect Carpets and Sofas (Cream - Thicken)**](https://www.amazon.com/dp/B07ZJ5SNR4) FUKUMARU$15.184.4★21,5452%▲rising 12 ![2 Pack Cat Scratcher Mat Sisal Jute Border Sofa Protector 23.6x15.7in](https://m.media-amazon.com/images/I/51QaT-qIzYL.jpg) [**2 Pack Cat Scratcher Mat Sisal Jute Border Sofa Protector 23.6x15.7in**](https://www.amazon.com/dp/B0DY4ZKHPX) pingping-go$17.484.1★3182%—flat 13 ![Riakrum 2 Pack 32 x 16 Inches Sisal Cat Pad Rectangular Sisal Scratch Mat Natural Fabric Horizontal Cat Pad Scratching Scratch Mat Protector for Furniture Sofa and Wall(Brown)](https://m.media-amazon.com/images/I/61-zEY1YmvL.jpg) [**Riakrum 2 Pack 32 x 16 Inches Sisal Cat Pad Rectangular Sisal Scratch Mat Natural Fabric Horizontal Cat Pad Scratching Scratch Mat Protector for Furniture Sofa and Wall(Brown)**](https://www.amazon.com/dp/B0BPLVHRSS) Riakrum$33.044.5★1252%▼falling 14 ![Cat Scratcher Mat Sisal Jute Border Sofa & Floor Protector 23.6x15.7in](https://m.media-amazon.com/images/I/41V8aJ6mzQL.jpg) [**Cat Scratcher Mat Sisal Jute Border Sofa & Floor Protector 23.6x15.7in**](https://www.amazon.com/dp/B0DSW5H9PX) pingping-go$10.964.1★3182%▼falling 15 ![Natural Cork-Cat Scratch Pad-Cat Scratch Mat Rug-Avoid Cat Couch Protector-Cat Scratch Furniture Protector for Post/Sofa/Floor-Indoor Wall Scratchers-Cat Scratching Carpets-Stretching-Kitty Gifts](https://m.media-amazon.com/images/I/51wpSFr-bSL.jpg) [**Natural Cork-Cat Scratch Pad-Cat Scratch Mat Rug-Avoid Cat Couch Protector-Cat Scratch Furniture Protector for Post/Sofa/Floor-Indoor Wall Scratchers-Cat Scratching Carpets-Stretching-Kitty Gifts**](https://www.amazon.com/dp/B0GL2FXZYC) Mocherpion$26.784.2★442%▲rising **~~Showing 15 of 20 — show all ~~** ## **Product shelf** All 20 tracked products in this niche. Top sellersNewestTrending [![FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Sofa and Carpet](https://m.media-amazon.com/images/I/41C7Ismd6mL.jpg)**FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Sofa and Carpet** FUKUMARU**$11.70**4.4★21,545 reviews](https://www.amazon.com/dp/B0CSSRPTLT) [![Conlun Cat Scratcher Mat Natural Sisal Cat Scratch Pad Horizontal Floor Cat Scratching Pads Rug for Indoor Cats Grinding Claws Nails Cat Furniture Protector for Couch & Carpets & Sofas](https://m.media-amazon.com/images/I/51xtQ3GwatL.jpg)**Conlun Cat Scratcher Mat Natural Sisal Cat Scratch Pad Horizontal Floor Cat Scratching Pads Rug for Indoor Cats Grinding Claws Nails Cat Furniture Protector for Couch & Carpets & Sofas** Conlun**$11.58**4.3★1,579 reviews](https://www.amazon.com/dp/B09YD8R2QH) [![Petinstinct Cat Scratcher Mat 23.6x 15.7 Natural Sisal Cat Scratch Mat with Hook and Loop Tape Horizontal Scratching Rug Pad for Indoor Cats Furniture Protector Floor Carpet Wall Pad M Beige](https://m.media-amazon.com/images/I/41LrtWmLgJL.jpg)**Petinstinct Cat Scratcher Mat 23.6x 15.7 Natural Sisal Cat Scratch Mat with Hook and Loop Tape Horizontal Scratching Rug Pad for Indoor Cats Furniture Protector Floor Carpet Wall Pad M Beige** Petinstinct**$10.01**4.1★62 reviews](https://www.amazon.com/dp/B0G7Z9NSPS) [![Xanadued Cotton Rope Area Rug for Cats Cat Scratch Rug Washable Boho Braided Circle Rug Soft and Stylish Home Accen for Cat Lovers](https://m.media-amazon.com/images/I/41LYjx+io+L.jpg)**Xanadued Cotton Rope Area Rug for Cats Cat Scratch Rug Washable Boho Braided Circle Rug Soft and Stylish Home Accen for Cat Lovers** Xanadued**$39.57**4.3★35 reviews](https://www.amazon.com/dp/B0FX4BLGPB) [![Graciadeco Carpet Cat Scratching Mat Sisal 2 Packs Sisal Fabric Large 23.6 x 15.7 Scratching Pad for Indoor Cats with Adhesive Hook Loop Tape Cat Scratching Rug Wall Scratchers for Indoor](https://m.media-amazon.com/images/I/51S5blx-3bL.jpg)**Graciadeco Carpet Cat Scratching Mat Sisal 2 Packs Sisal Fabric Large 23.6 x 15.7 Scratching Pad for Indoor Cats with Adhesive Hook Loop Tape Cat Scratching Rug Wall Scratchers for Indoor** Graciadeco**$19.27**4.1★1,423 reviews](https://www.amazon.com/dp/B0BCYKHW6Y) [![Ordora Large Cat Scratcher Mat: 31.5 X 14 Inch Upgrade Soft Sisal Horizontal Cat Floor Scratching Pad Cat Scratching Rug Protect Furniture](https://m.media-amazon.com/images/I/51YNv2WRCYL.jpg)**Ordora Large Cat Scratcher Mat: 31.5 X 14 Inch Upgrade Soft Sisal Horizontal Cat Floor Scratching Pad Cat Scratching Rug Protect Furniture** ORDORA**$15.15**4.1★11 reviews](https://www.amazon.com/dp/B0FBWVW5SY) [![FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Couch and Carpets](https://m.media-amazon.com/images/I/513HGk9M2VL.jpg)**FUKUMARU Cat Scratcher Mat 23.6 X 15.7 Inch Natural Sisal Cat Scratch Mats Horizontal Cat Floor Scratching Pad Rug with Sticky Tapes Protect Couch and Carpets** FUKUMARU**$14.73**4.4★21,545 reviews](https://www.amazon.com/dp/B07RV1GCR7) [![Conlun Cat Scratcher Mat Sisal Cat Scratch Pad Rug Wall Scratchers for Indoor Kitten Scratching&Stretching Furniture Protector for Post&Sofas&Couch&Carpets&Floor Kitty Bithday Gifts Medium Brown](https://m.media-amazon.com/images/I/51UkWkgMR3L.jpg)**Conlun Cat Scratcher Mat Sisal Cat Scratch Pad Rug Wall Scratchers for Indoor Kitten Scratching&Stretching Furniture Protector for Post&Sofas&Couch&Carpets&Floor Kitty Bithday Gifts Medium Brown** Conlun**$12.20**4.3★1,579 reviews](https://www.amazon.com/dp/B0CN6JNYVX) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Pet Friendly**26% *“Cats Love It”* **Quality-Overall**9% *“Excellent product, as described”* **Scratch Resistance**9% *“Our cats won't scratch it”* **Adhesion/Stickiness**9% *“The adhesive was strong”* **Value For Money**7% *“Very affordable”* **Durability**5% *“Durable and good quality”* **Strength**5% *“Very strong”* **Size-Overall**4% *“The size is accurate to the listing”* **Ease Of Use**4% *“Easy to use”* **Advertised Vs Actual Product**3% *“Product as described”* ### **What buyers complain about ** **Adhesion/Stickiness**25% *“Adhesive sucks”* **Size-Overall**10% *“Too small”* **Value For Money**8% *“Was pricey for what you get”* **Durability**5% *“Not as durable as I thought”* **Ease Of Use**4% *“Could Not Use”* **Functionality-Overall**4% *“Meh, doesn't function”* **Smell**3% *“it has a strong plastic smell”* **Grip**3% *“Slip slide and away”* **Natural Resource Wastage**2% *“Waste of money”* **Thickness**2% *“I would have liked the thickness”* #### **Top return reasons**- Size-Overall28% - Adhesion/Stickiness23% - Material Quality10% - Advertised Vs Actual Product9% - Color6% - Functionality-Overall5% - Quality-Overall3% - Value For Money2% - Defective Material/Parts2% - Thickness1%