--- title: "cat birthday cake — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/cat-birthday-cake" last_updated: "2026-07-09T22:54:37.934Z" locale: en meta: description: "cat birthday cake shows low returns (0.4%), but a small market ($224K/yr) keeps it on the watch list." "og:description": "cat birthday cake shows low returns (0.4%), but a small market ($224K/yr) keeps it on the watch list." "og:title": "cat birthday cake — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen" --- Back to Flapen home # **cat birthday cake** **Worth a look****58/100 ** cat birthday cake shows low returns (0.4%), but a small market ($224K/yr) keeps it on the watch list. **Market/yr** **$224K** **Growth (1y)** **+227.5%** **Products** **48** **Brands** **33** was 37 a year ago **Sellers** **46** **Price range** **$6.00–$30.96** **Returns** **0.4%** **Rating** **4.5★** **Worth a look** Scored 58/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **11** ×0.30 Growth **80** ×0.30 Competition **83** ×0.20 Quality gap **42** ×0.10 Returns **97** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +227.5% year over year. 25K13KSpike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Mar, Apr, May, Aug · busiest ÷ quietest = 7.3× ## **Competition** - PetCakes16% - ADOGGYGO10% - STMK10% - ROHOME7% - JOTFA5% - Bruislard5% - Other (27 brands)47% Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen. 33 brands and 46 sellers compete here. **Brands** **33 **▼falling was 37 a year ago **Sellers** **46** **Top 5 brand share** **48%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![PetCakes Cat Birthday Cake Kit - All Natural Treats - Kitten & Cats Turkey Flavor Cat Food - 5.5 Oz](https://m.media-amazon.com/images/I/41D6zX7SmGL.jpg) [**PetCakes Cat Birthday Cake Kit - All Natural Treats - Kitten & Cats Turkey Flavor Cat Food - 5.5 Oz**](https://www.amazon.com/dp/B07CL1F7H2) PetCakes$12.103.4★1,88011%▲rising 2 ![STMK Cat Birthday Decorations Cat Birthday Hat with Number Bandana Bow Tie Collar for Cats Kittens Apparel Birthday Outfits](https://m.media-amazon.com/images/I/51AgBvD5GTL.jpg) [**STMK Cat Birthday Decorations Cat Birthday Hat with Number Bandana Bow Tie Collar for Cats Kittens Apparel Birthday Outfits**](https://www.amazon.com/dp/B0BZNRHDMW) STMK$9.234.5★4467%▼falling 3 ![Cat Birthday Bandana Scarf and Party Hat Cute Tassels Bib Scarf and Birthday Hat Cat Birthday Party Decorations Set](https://m.media-amazon.com/images/I/41CoA-UOGuL.jpg) [**Cat Birthday Bandana Scarf and Party Hat Cute Tassels Bib Scarf and Birthday Hat Cat Birthday Party Decorations Set**](https://www.amazon.com/dp/B0D17YXTB8) ROHOME$8.764.8★2816%▼falling 4 ![Pearhead Happy Birthday Cake Cat Toy Set Stuffed Birthday Cake and Cupcake Cat Toys with Catnip and Squeakers Interactive Fun Kitten Toys Pet Owner Pet Birthday Gift Ideal for Cat Lovers Set of 2](https://m.media-amazon.com/images/I/31sjqvZAoxL.jpg) [**Pearhead Happy Birthday Cake Cat Toy Set Stuffed Birthday Cake and Cupcake Cat Toys with Catnip and Squeakers Interactive Fun Kitten Toys Pet Owner Pet Birthday Gift Ideal for Cat Lovers Set of 2**](https://www.amazon.com/dp/B0BXYSBSHB) Pearhead$6.004.6★8134%▼falling 5 ![ADOGGYGO Cat Birthday Party Supplies Pink Girl Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits](https://m.media-amazon.com/images/I/512eq7RK9uL.jpg) [**ADOGGYGO Cat Birthday Party Supplies Pink Girl Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits**](https://www.amazon.com/dp/B0C6X8W5X1) ADOGGYGO$10.424.6★3474%▲rising 6 ![PTDECOR Cat Birthday Party Supplies Blue Hat with Numbers Cat Bandana Pet Decorations for Kitten Birthday Outfits (Blue)](https://m.media-amazon.com/images/I/41XbCQYROwL.jpg) [**PTDECOR Cat Birthday Party Supplies Blue Hat with Numbers Cat Bandana Pet Decorations for Kitten Birthday Outfits (Blue)**](https://www.amazon.com/dp/B0D21YHJSZ) PTDECOR$10.404.7★614%▲rising 7 ![ADOGGYGO Cat Birthday Party Supplies Birthday Boy Plaid Kitten Bandana Blue Cat Party Hat with Numbers Bowtie (Blue)](https://m.media-amazon.com/images/I/51iPDGFF86L.jpg) [**ADOGGYGO Cat Birthday Party Supplies Birthday Boy Plaid Kitten Bandana Blue Cat Party Hat with Numbers Bowtie (Blue)**](https://www.amazon.com/dp/B0CH2YYWLH) ADOGGYGO$10.364.5★2274%▲rising 8 ![JOTFA Cat Birthday Party Supplies Cat Birthday Hat with Number Bandana Bow Tie Banner Balloons Meow Letter Balloons for Cats Kittens Decorations](https://m.media-amazon.com/images/I/51WNp8qmgUL.jpg) [**JOTFA Cat Birthday Party Supplies Cat Birthday Hat with Number Bandana Bow Tie Banner Balloons Meow Letter Balloons for Cats Kittens Decorations**](https://www.amazon.com/dp/B0BRPWNPQH) JOTFA$9.944.5★7064%▲rising 9 ![SATINIOR 4 Pieces Cat Birthday Hat Bowtie Small Dog Hat Headband Topper Bowtie Adjustable Cute Puppy Birthday Costume Accessories for Cat Small Medium Pet(Lake Blue and Pink Style A)](https://m.media-amazon.com/images/I/51pnfNGmSgL.jpg) [**SATINIOR 4 Pieces Cat Birthday Hat Bowtie Small Dog Hat Headband Topper Bowtie Adjustable Cute Puppy Birthday Costume Accessories for Cat Small Medium Pet(Lake Blue and Pink Style A)**](https://www.amazon.com/dp/B07XYTH48L) SATINIOR$7.793.9★1,0283%—flat 10 ![Cat Birthday Hat and Bandana Scarf Cat Birthday Outfit Party Hat Dog Costumes Cute Lace Puppy Bib Scarf Party Decorations Set for Small Medium Cats & Doggy](https://m.media-amazon.com/images/I/419Uslv0VoL.jpg) [**Cat Birthday Hat and Bandana Scarf Cat Birthday Outfit Party Hat Dog Costumes Cute Lace Puppy Bib Scarf Party Decorations Set for Small Medium Cats & Doggy**](https://www.amazon.com/dp/B0F17PFYH2) Bruislard$7.794.8★672%▲rising 11 ![MalsiPree Cat Lollipop Treats - Interactive Cat Toy & Freeze Dried Cat Treats - Fun Suckers & Pops - Healthy Cat Birthday Treats Cake Alternative & Snack - Food Toppers Chicken & Pumpkin 18 Pack](https://m.media-amazon.com/images/I/41a8HEZ0TQL.jpg) [**MalsiPree Cat Lollipop Treats - Interactive Cat Toy & Freeze Dried Cat Treats - Fun Suckers & Pops - Healthy Cat Birthday Treats Cake Alternative & Snack - Food Toppers Chicken & Pumpkin 18 Pack**](https://www.amazon.com/dp/B0D5H989TS) MalsiPree$16.084.5★3852%▲rising 12 ![PetCakes Cat Birthday Cake Kit - Natural Treats - Cheese Flavor Kitten & Cat Food - 5.5 Oz](https://m.media-amazon.com/images/I/51OHxv2ePJL.jpg) [**PetCakes Cat Birthday Cake Kit - Natural Treats - Cheese Flavor Kitten & Cat Food - 5.5 Oz**](https://www.amazon.com/dp/B0C4Q4QPDH) PetCakes$12.083.5★552%▼falling 13 ![ADOGGYGO Cat Birthday Party Supplies Blue Boy Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits](https://m.media-amazon.com/images/I/51vyv6qlBmL.jpg) [**ADOGGYGO Cat Birthday Party Supplies Blue Boy Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits**](https://www.amazon.com/dp/B0C6X9MC8W) ADOGGYGO$10.344.6★3472%▼falling 14 ![Cat Birthday Hat Outfit Bandana Scarf Party Hat Dog Costumes Cute Lace Puppy Bib Scarf Party Decorations Set for Small Medium Cats & Doggy](https://m.media-amazon.com/images/I/51bs8y29aiL.jpg) [**Cat Birthday Hat Outfit Bandana Scarf Party Hat Dog Costumes Cute Lace Puppy Bib Scarf Party Decorations Set for Small Medium Cats & Doggy**](https://www.amazon.com/dp/B0F17FHSLD) Bruislard$7.804.8★672%▲rising 15 ![PAONEX Reusable Cat Birthday Decorations Set - Adjustable Cat Birthday Hat & Bandana with Age Numbers | Kitty Celebration Kit for Memorable MilestonesPink](https://m.media-amazon.com/images/I/41ENXA+lFaL.jpg) [**PAONEX Reusable Cat Birthday Decorations Set - Adjustable Cat Birthday Hat & Bandana with Age Numbers | Kitty Celebration Kit for Memorable MilestonesPink**](https://www.amazon.com/dp/B0FL2TK3W4) PAONEX$9.844.9★232%▲rising **~~Showing 15 of 48 — show all ~~** ## **Product shelf** All 48 tracked products in this niche. Top sellersNewestTrending [![PetCakes Cat Birthday Cake Kit - All Natural Treats - Kitten & Cats Turkey Flavor Cat Food - 5.5 Oz](https://m.media-amazon.com/images/I/41D6zX7SmGL.jpg)**PetCakes Cat Birthday Cake Kit - All Natural Treats - Kitten & Cats Turkey Flavor Cat Food - 5.5 Oz** PetCakes**$12.10**3.4★1,880 reviews](https://www.amazon.com/dp/B07CL1F7H2) [![STMK Cat Birthday Decorations Cat Birthday Hat with Number Bandana Bow Tie Collar for Cats Kittens Apparel Birthday Outfits](https://m.media-amazon.com/images/I/51AgBvD5GTL.jpg)**STMK Cat Birthday Decorations Cat Birthday Hat with Number Bandana Bow Tie Collar for Cats Kittens Apparel Birthday Outfits** STMK**$9.23**4.5★446 reviews](https://www.amazon.com/dp/B0BZNRHDMW) [![Cat Birthday Bandana Scarf and Party Hat Cute Tassels Bib Scarf and Birthday Hat Cat Birthday Party Decorations Set](https://m.media-amazon.com/images/I/41CoA-UOGuL.jpg)**Cat Birthday Bandana Scarf and Party Hat Cute Tassels Bib Scarf and Birthday Hat Cat Birthday Party Decorations Set** ROHOME**$8.76**4.8★281 reviews](https://www.amazon.com/dp/B0D17YXTB8) [![Pearhead Happy Birthday Cake Cat Toy Set Stuffed Birthday Cake and Cupcake Cat Toys with Catnip and Squeakers Interactive Fun Kitten Toys Pet Owner Pet Birthday Gift Ideal for Cat Lovers Set of 2](https://m.media-amazon.com/images/I/31sjqvZAoxL.jpg)**Pearhead Happy Birthday Cake Cat Toy Set Stuffed Birthday Cake and Cupcake Cat Toys with Catnip and Squeakers Interactive Fun Kitten Toys Pet Owner Pet Birthday Gift Ideal for Cat Lovers Set of 2** Pearhead**$6.00**4.6★813 reviews](https://www.amazon.com/dp/B0BXYSBSHB) [![ADOGGYGO Cat Birthday Party Supplies Pink Girl Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits](https://m.media-amazon.com/images/I/512eq7RK9uL.jpg)**ADOGGYGO Cat Birthday Party Supplies Pink Girl Cat Kitten Birthday Bandana Hat Numbers Pet Birthday Decorations Outfits** ADOGGYGO**$10.42**4.6★347 reviews](https://www.amazon.com/dp/B0C6X8W5X1) [![PTDECOR Cat Birthday Party Supplies Blue Hat with Numbers Cat Bandana Pet Decorations for Kitten Birthday Outfits (Blue)](https://m.media-amazon.com/images/I/41XbCQYROwL.jpg)**PTDECOR Cat Birthday Party Supplies Blue Hat with Numbers Cat Bandana Pet Decorations for Kitten Birthday Outfits (Blue)** PTDECOR**$10.40**4.7★61 reviews](https://www.amazon.com/dp/B0D21YHJSZ) [![ADOGGYGO Cat Birthday Party Supplies Birthday Boy Plaid Kitten Bandana Blue Cat Party Hat with Numbers Bowtie (Blue)](https://m.media-amazon.com/images/I/51iPDGFF86L.jpg)**ADOGGYGO Cat Birthday Party Supplies Birthday Boy Plaid Kitten Bandana Blue Cat Party Hat with Numbers Bowtie (Blue)** ADOGGYGO**$10.36**4.5★227 reviews](https://www.amazon.com/dp/B0CH2YYWLH) [![JOTFA Cat Birthday Party Supplies Cat Birthday Hat with Number Bandana Bow Tie Banner Balloons Meow Letter Balloons for Cats Kittens Decorations](https://m.media-amazon.com/images/I/51WNp8qmgUL.jpg)**JOTFA Cat Birthday Party Supplies Cat Birthday Hat with Number Bandana Bow Tie Banner Balloons Meow Letter Balloons for Cats Kittens Decorations** JOTFA**$9.94**4.5★706 reviews](https://www.amazon.com/dp/B0BRPWNPQH) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Pet Friendly**38% *“Cats Love It”* **Fun/Entertainment Experience**16% *“Hours of fun”* **Quality-Overall**6% *“The balls are good quality”* **Value For Money**4% *“Good value”* **Taste-Overall**4% *“My cat absolutely loves these treats”* **Size-Overall**3% *“These are the perfect size for cats”* **Flavor**3% *“They like all the flavors”* **Smell**2% *“No odd smell”* **Durability**2% *“hold up well”* **Strength**2% *“Well constructed”* ### **What buyers complain about ** **Size-Overall**16% *“the bag looks small”* **Value For Money**11% *“Kinda expensive”* **Smell**10% *“Bad smell”* **Quality-Overall**8% *“Terrible quality”* **Durability**6% *“Broke after using it 1 time”* **Functionality-Overall**5% *“Doesn't work”* **Moist/Dry**3% *“Being freeze dried”* **Strength**2% *“very weak catnip”* **Material Quality**2% *“Wish it was made of different material”* **Ease Of Use**2% *“Could not use”* #### **Top return reasons**- Size-Overall40% - Functionality-Overall21% - Defective Material/Parts8% - Quality-Overall7% - Advertised Vs Actual Product5% - Value For Money3% - Material Quality2% - Smell2% - Durability2% - Product Condition2%