---
title: "cat advent calendar 2022 — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/pet-supplies/cat-advent-calendar-2022"
last_updated: "2026-07-14T00:24:36.296Z"
locale: en
meta:
  description: "cat advent calendar 2022 shows a thin review moat (108 avg reviews), but a small market ($27K/yr) keeps it on the watch list."
  "og:description": "cat advent calendar 2022 shows a thin review moat (108 avg reviews), but a small market ($27K/yr) keeps it on the watch list."
  "og:title": "cat advent calendar 2022 — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **cat advent calendar 2022**

**Worth a look**

Shows a thin review moat (108 avg reviews), but a small market ($27K/yr) keeps it on the watch list.

Market size 7Growth 26Conversion 13Competition 40Returns 89Price range 87Avg price 88Brand share 74Review moat 95Quality gap 89

**Review moat**

**Great****107.58**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$20.10**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.18–$30.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+0.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$27K**

$27K/yr · 129K searches

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**41**

**Top-5 brand share**

**61%**

**Open market**

**32%**

- Sasrmo21% - Blue Wolf Calendar Company13% - YFKEJI10% - Digchti8% - Trader Joe's Advent Calendar for Cats8% - Nucucina7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$5K30%$8K40%$11K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser](https://m.media-amazon.com/images/I/51ICCMXF5OL.jpg)**Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser**Sasrmo**$24.17**4.0★25 rev](https://www.amazon.com/dp/B0FKH1K3J4) [2![Christmas Cat Advent Calendar 2025-24 Days of Interactive Fun with 24 Cat Toys](https://m.media-amazon.com/images/I/61Xx6wcbDNL.jpg)**Christmas Cat Advent Calendar 2025-24 Days of Interactive Fun with 24 Cat Toys**Blue Wolf Calendar Company**$20.78**4.6★111 rev](https://www.amazon.com/dp/B0DHLQZ1PM) [3![24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)](https://m.media-amazon.com/images/I/51xzogKdNdL.jpg)**24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)**YFKEJI**$16.72**4.0★36 rev](https://www.amazon.com/dp/B0FGCNPV35) [4![2026 Cat Advent Calendar with 24 Assorted Interactive Christmas Cat Toys](https://m.media-amazon.com/images/I/51tsAyWpZEL.jpg)**2026 Cat Advent Calendar with 24 Assorted Interactive Christmas Cat Toys**Digchti**$19.87**4.2★12 rev](https://www.amazon.com/dp/B0DH81QPL9) [5![Trader Joes Advent Calendar for Cats - Salmon and Dried No Color Size No Size](https://m.media-amazon.com/images/I/51XaIX4dPVL.jpg)**Trader Joes Advent Calendar for Cats - Salmon and Dried No Color Size No Size**Trader Joe's Advent Calendar for Cats**$19.30**3.6★824 rev](https://www.amazon.com/dp/B0812Y81ML)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Cat Advent Calendar 2025 24 Day Christmas Empty Advent Calendars to Fill Reusable DIY Advent Calendar for Cats Xmas Countdown Cat Gift Box for Cat Lovers Fillable Kitten Toy Pet Treat](https://m.media-amazon.com/images/I/51w++g4p8PL.jpg)**Cat Advent Calendar 2025 24 Day Christmas Empty Advent Calendars to Fill Reusable DIY Advent Calendar for Cats Xmas Countdown Cat Gift Box for Cat Lovers Fillable Kitten Toy Pet Treat**ERTIUANIO**$13.18**10 rev10mo ago](https://www.amazon.com/dp/B0FLQ3TYFC) [![Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser](https://m.media-amazon.com/images/I/51ICCMXF5OL.jpg)**Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser**Sasrmo**$24.17**25 rev11mo ago](https://www.amazon.com/dp/B0FKH1K3J4) [![WATINC Christmas Cat Advent Calendar - 2025 Xmas Countdown Gift with Assorted Interactive Catnip Toy Mice Feather Teaser Collars and Ball Bells 24-Day Pink Kitten Calendars for Cats Lovers Women](https://m.media-amazon.com/images/I/5161EnmfqEL.jpg)**WATINC Christmas Cat Advent Calendar - 2025 Xmas Countdown Gift with Assorted Interactive Catnip Toy Mice Feather Teaser Collars and Ball Bells 24-Day Pink Kitten Calendars for Cats Lovers Women**WATINC**$16.09**44 rev1y ago](https://www.amazon.com/dp/B0FH1ZB722) [![24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)](https://m.media-amazon.com/images/I/51xzogKdNdL.jpg)**24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)**YFKEJI**$16.72**36 rev1y ago](https://www.amazon.com/dp/B0FGCNPV35) [![Cat Advent Calendar - 24 Days of Christmas Advent Calendar for Cat Lovers - Cute Kitten Holiday Decor Ornaments](https://m.media-amazon.com/images/I/51e23fSsyvL.jpg)**Cat Advent Calendar - 24 Days of Christmas Advent Calendar for Cat Lovers - Cute Kitten Holiday Decor Ornaments**Nucucina**$17.77**30 rev1y ago](https://www.amazon.com/dp/B0DMDDJ35C)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)](https://m.media-amazon.com/images/I/51xzogKdNdL.jpg)**24 Days Christmas Countdown Calendar - Cat Advent Calendar - with Assorted Interactive Cat Toys for Indoor Kitten Cats Pet Surprise Xmas Gifts for Cat Lovers Women (Red)**YFKEJI**$16.72**4.0★**▲ 307%**](https://www.amazon.com/dp/B0FGCNPV35) [![2026 Cat Advent Calendar with 24 Assorted Interactive Christmas Cat Toys](https://m.media-amazon.com/images/I/51tsAyWpZEL.jpg)**2026 Cat Advent Calendar with 24 Assorted Interactive Christmas Cat Toys**Digchti**$19.87**4.2★**▲ 229%**](https://www.amazon.com/dp/B0DH81QPL9) [![Die-Cut Coppenrath Advent Calendar - Mischievous Christmas Cats - Large A3 11.7x16.5 Inches](https://m.media-amazon.com/images/I/51YvYHkbokL.jpg)**Die-Cut Coppenrath Advent Calendar - Mischievous Christmas Cats - Large A3 11.7x16.5 Inches**COPPENRATH**$25.81**4.5★**▲ 144%**](https://www.amazon.com/dp/B01NAGPK7D) [![Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser](https://m.media-amazon.com/images/I/51ICCMXF5OL.jpg)**Christmas Cat Toy Advent Calendar 2025 24 Days Xmas Cat Toys Countdown Calendar Gift Set for Cat Lovers with Mice Ball Bells Feather Teaser**Sasrmo**$24.17**4.0★**▲ 129%**](https://www.amazon.com/dp/B0FKH1K3J4) [![Cat Advent Calendar 2025 24 Day Christmas Empty Advent Calendars to Fill Reusable DIY Advent Calendar for Cats Xmas Countdown Cat Gift Box for Cat Lovers Fillable Kitten Toy Pet Treat](https://m.media-amazon.com/images/I/51w++g4p8PL.jpg)**Cat Advent Calendar 2025 24 Day Christmas Empty Advent Calendars to Fill Reusable DIY Advent Calendar for Cats Xmas Countdown Cat Gift Box for Cat Lovers Fillable Kitten Toy Pet Treat**ERTIUANIO**$13.18**3.8★**▲ 126%**](https://www.amazon.com/dp/B0FLQ3TYFC)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — +0.4% search growth over the last 90 days.

18K13KPrime Day '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 174.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Fun/Entertainment Experience**43%

*“Fun toy”*

**Gifting Purpose**20%

*“A fun and festive gift for your kitties, that's also a great value”*

**Pet Friendly**15%

*“Cats enjoy it”*

**Soft Feel**8%

*“smoother since he's been eating them also”*

**Color**4%

*“Perfect gift for female cat or any cat that loves pink”*

**Value For Money**2%

*“that's also a great value”*

**Quality-Overall**2%

*“they're all of comparable quality to the toys”*

### **What buyers complain about **

**Quality-Overall**50%

*“Very cheap, low quality toys that don't intrigue my cats”*

**Pet Friendly**20%

*“Disappointed kitty”*

**Durability**7%

*“I'm afraid it's going to be lost for good one day”*

### **Top return reasons **

**Value For Money**100%