---
title: "seed starter tray — Niche Verdict: Launch it (63/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/patio-lawn-garden/seed-starter-tray"
last_updated: "2026-07-10T03:45:14.528Z"
locale: en
meta:
  description: "seed starter tray clears our launch bar: a $2.4M/yr market growing +149.5% with returns at 0.9%."
  "og:description": "seed starter tray clears our launch bar: a $2.4M/yr market growing +149.5% with returns at 0.9%."
  "og:title": "seed starter tray — Niche Verdict: Launch it (63/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **seed starter tray**

**Launch it****63/100 **

seed starter tray clears our launch bar: a $2.4M/yr market growing +149.5% with returns at 0.9%.

**Market/yr**

**$2.4M**

**Growth (1y)**

**+149.5%**

**Products**

**33**

**Brands**

**21**

was 29 a year ago

**Sellers**

**49**

**Price range**

**$7.96–$36.29**

**Returns**

**0.9%**

**Rating**

**4.4★**

**Launch it**

Scored 63/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**52**

 ×0.30

Growth

**71**

 ×0.30

Competition

**63**

 ×0.20

Quality gap

**46**

 ×0.10

Returns

**93**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +149.5% year over year.

168K84KHoliday '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 6.6×

## **Competition**

- Burpee34% - Bonviee12% - Gardzen12% - MIXC7% - The Hydroponic City5% - Doubleggs5% - Other (15 brands)26%

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them. 21 brands and 49 sellers compete here.

**Brands**

**21 **▼falling

was 29 a year ago

**Sellers**

**49**

**Top 5 brand share**

**69%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Burpee SuperSeed Seed Starting Tray | 36 Cell Reusable Seed Starter Tray | for Starting Vegetable Flower & Herb Seeds | Indoor Grow Kit for Plant Seedlings | for Germination Success](https://m.media-amazon.com/images/I/51eFJ8Uv1xL.jpg) [**Burpee SuperSeed Seed Starting Tray | 36 Cell Reusable Seed Starter Tray | for Starting Vegetable Flower & Herb Seeds | Indoor Grow Kit for Plant Seedlings | for Germination Success**](https://www.amazon.com/dp/B09S7YL4QV)

Burpee$11.384.5★5,98017%▲rising

2
![Burpee SuperSeed Starting Tray | 16 XL Cell | Reusable & Dishwasher Safe | for Vegetable Flower & Herb Seeds | Indoor Grow Kit for Deep-Rooted Seedlings Green](https://m.media-amazon.com/images/I/51+umzCPjYL.jpg) [**Burpee SuperSeed Starting Tray | 16 XL Cell | Reusable & Dishwasher Safe | for Vegetable Flower & Herb Seeds | Indoor Grow Kit for Deep-Rooted Seedlings Green**](https://www.amazon.com/dp/B09S7HCZ69)

Burpee$10.854.5★5,98012%▲rising

3
![Gardzen 5-Set Seed Starter Tray Kits Durable Plant Germination Trays with Humidity Vented Domes and Bases Ideal for Seed Starting Indoor Gardening and Greenhouse (Total 200 Cells)](https://m.media-amazon.com/images/I/41rLhryo-dL.jpg) [**Gardzen 5-Set Seed Starter Tray Kits Durable Plant Germination Trays with Humidity Vented Domes and Bases Ideal for Seed Starting Indoor Gardening and Greenhouse (Total 200 Cells)**](https://www.amazon.com/dp/B07R9S38VX)

Gardzen$18.764.6★6,53010%▼falling

4
![Doubleggs 120 Cells Seed Starter Tray 10 Pack Plant Starter Kit](https://m.media-amazon.com/images/I/51qKBv+tl4L.jpg) [**Doubleggs 120 Cells Seed Starter Tray 10 Pack Plant Starter Kit**](https://www.amazon.com/dp/B0CP48LRX6)

Doubleggs$9.294.2★1,0585%▲rising

5
![MIXC 10 Packs Seed Starter Tray Seed Starter Kit with Humidity Dome (120 Cells Total Tray) Seed Starting Trays Plant Starter Kit and Base Mini Greenhouse Germination Kit for Seeds Growing Starting](https://m.media-amazon.com/images/I/51xNoCGeDwL.jpg) [**MIXC 10 Packs Seed Starter Tray Seed Starter Kit with Humidity Dome (120 Cells Total Tray) Seed Starting Trays Plant Starter Kit and Base Mini Greenhouse Germination Kit for Seeds Growing Starting**](https://www.amazon.com/dp/B07L41H13T)

MIXC$17.514.4★11,3944%▼falling

6
![Bonviee 5-Pack Seed Starter Trays Seed Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells Per Tray Green)](https://m.media-amazon.com/images/I/51iiGs9Rx+L.jpg) [**Bonviee 5-Pack Seed Starter Trays Seed Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells Per Tray Green)**](https://www.amazon.com/dp/B0DBDKRQNS)

Bonviee$10.374.4★5,5024%▼falling

7
![Bonviee 5 Packs Seed Starter Tray with Grow Light Elevated Seedling Starter Trays Kits with Adjustable Humidity Domes and Clear Cell Tray 12 Full Spectrum led lamp Beads for Plants Indoor-Clear](https://m.media-amazon.com/images/I/51KAmssrYEL.jpg) [**Bonviee 5 Packs Seed Starter Tray with Grow Light Elevated Seedling Starter Trays Kits with Adjustable Humidity Domes and Clear Cell Tray 12 Full Spectrum led lamp Beads for Plants Indoor-Clear**](https://www.amazon.com/dp/B0CDX3GLDS)

Bonviee$19.594.4★4,0564%—flat

8
![MIXC Seedling Trays Seed Starter Tray 5-Pack Mini Propagator Plant Grow Kit Greenhouse with Humidity Vented Domes and Base for Seeds Starting (40 Cells Per Tray Total 200 Cells) Black](https://m.media-amazon.com/images/I/51eVnBnwYIL.jpg) [**MIXC Seedling Trays Seed Starter Tray 5-Pack Mini Propagator Plant Grow Kit Greenhouse with Humidity Vented Domes and Base for Seeds Starting (40 Cells Per Tray Total 200 Cells) Black**](https://www.amazon.com/dp/B08HHYTQ52)

MIXC$19.434.5★3,5063%▲rising

9
![Mr. Pen- Seed Starter Tray Kits 10 Pack Total 400 Cells](https://m.media-amazon.com/images/I/51P+LpbZiZL.jpg) [**Mr. Pen- Seed Starter Tray Kits 10 Pack Total 400 Cells**](https://www.amazon.com/dp/B0DZ6FK33K)

Mr. Pen$27.694.7★2703%▲rising

10

![Seed Starter Trays 144 Cells (24 Trays - 6 Cells Per Tray) + Plant Stakes](https://m.media-amazon.com/images/I/41922ih2BwL.jpg) [**Seed Starter Trays 144 Cells (24 Trays - 6 Cells Per Tray) + Plant Stakes**](https://www.amazon.com/dp/B06ZY648GC)

The Hydroponic City$7.964.5★4,5873%▼falling

11

![Bonviee 5-Pack Seed Starter Tray Seedling Kits Plant Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells per Tray Black)](https://m.media-amazon.com/images/I/51Lyt7kQP0L.jpg) [**Bonviee 5-Pack Seed Starter Tray Seedling Kits Plant Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells per Tray Black)**](https://www.amazon.com/dp/B086X2Z8P8)

Bonviee$10.144.4★5,5023%▼falling

12

![The Hydroponic City Seed Starter Trays 216-Cell Seedling Starter Trays (36 Trays - 6 Cells Each) + Plant Stakes](https://m.media-amazon.com/images/I/41tYWIqS+CL.jpg) [**The Hydroponic City Seed Starter Trays 216-Cell Seedling Starter Trays (36 Trays - 6 Cells Each) + Plant Stakes**](https://www.amazon.com/dp/B0DQY7Z926)

The Hydroponic City$9.004.5★4,5872%▲rising

13

![Burpee SuperSeed Windowsill Seed Starting Tray| 8 XL Cell| Reusable & Dishwasher Safe| for Vegetable Flower & Herb Seeds| Window Garden Seed Starter Kit| Green](https://m.media-amazon.com/images/I/41ArsW8-G0L.jpg) [**Burpee SuperSeed Windowsill Seed Starting Tray| 8 XL Cell| Reusable & Dishwasher Safe| for Vegetable Flower & Herb Seeds| Window Garden Seed Starter Kit| Green**](https://www.amazon.com/dp/B09S7Q7L2S)

Burpee$8.704.5★5,9802%▲rising

14

![BlumWay Seed Starter Tray with Grow Light 2 Pack 80 Cells Seedling Tray Kit with Humidity Dome/Indoor Plant Starter Kit Adjustable Brightness Plant Germination Trays-Green](https://m.media-amazon.com/images/I/51f3xThvqjL.jpg) [**BlumWay Seed Starter Tray with Grow Light 2 Pack 80 Cells Seedling Tray Kit with Humidity Dome/Indoor Plant Starter Kit Adjustable Brightness Plant Germination Trays-Green**](https://www.amazon.com/dp/B0BTLXYTK7)

BlumWay$35.224.4★7942%▼falling

15

![VPQZUPG 10 Pcks Seed Starter Tray 120 Cells Seed Starter Kit with Humidity Dome Seed StartingTrays for Seed Seedling Planting Starter Mini Greenhouse Plant Germination TraysGreen](https://m.media-amazon.com/images/I/511JN8PqG6L.jpg) [**VPQZUPG 10 Pcks Seed Starter Tray 120 Cells Seed Starter Kit with Humidity Dome Seed StartingTrays for Seed Seedling Planting Starter Mini Greenhouse Plant Germination TraysGreen**](https://www.amazon.com/dp/B0G51LYYVD)

VPQZUPG$12.374.6★1712%▲rising

**~~Showing 15 of 33 — show all ~~**

## **Product shelf**

All 33 tracked products in this niche.

Top sellersNewestTrending

[![Burpee SuperSeed Seed Starting Tray | 36 Cell Reusable Seed Starter Tray | for Starting Vegetable Flower & Herb Seeds | Indoor Grow Kit for Plant Seedlings | for Germination Success](https://m.media-amazon.com/images/I/51eFJ8Uv1xL.jpg)**Burpee SuperSeed Seed Starting Tray | 36 Cell Reusable Seed Starter Tray | for Starting Vegetable Flower & Herb Seeds | Indoor Grow Kit for Plant Seedlings | for Germination Success** Burpee**$11.38**4.5★5,980 reviews](https://www.amazon.com/dp/B09S7YL4QV) [![Burpee SuperSeed Starting Tray | 16 XL Cell | Reusable & Dishwasher Safe | for Vegetable Flower & Herb Seeds | Indoor Grow Kit for Deep-Rooted Seedlings Green](https://m.media-amazon.com/images/I/51+umzCPjYL.jpg)**Burpee SuperSeed Starting Tray | 16 XL Cell | Reusable & Dishwasher Safe | for Vegetable Flower & Herb Seeds | Indoor Grow Kit for Deep-Rooted Seedlings Green** Burpee**$10.85**4.5★5,980 reviews](https://www.amazon.com/dp/B09S7HCZ69) [![Gardzen 5-Set Seed Starter Tray Kits Durable Plant Germination Trays with Humidity Vented Domes and Bases Ideal for Seed Starting Indoor Gardening and Greenhouse (Total 200 Cells)](https://m.media-amazon.com/images/I/41rLhryo-dL.jpg)**Gardzen 5-Set Seed Starter Tray Kits Durable Plant Germination Trays with Humidity Vented Domes and Bases Ideal for Seed Starting Indoor Gardening and Greenhouse (Total 200 Cells)** Gardzen**$18.76**4.6★6,530 reviews](https://www.amazon.com/dp/B07R9S38VX) [![Doubleggs 120 Cells Seed Starter Tray 10 Pack Plant Starter Kit](https://m.media-amazon.com/images/I/51qKBv+tl4L.jpg)**Doubleggs 120 Cells Seed Starter Tray 10 Pack Plant Starter Kit** Doubleggs**$9.29**4.2★1,058 reviews](https://www.amazon.com/dp/B0CP48LRX6) [![MIXC 10 Packs Seed Starter Tray Seed Starter Kit with Humidity Dome (120 Cells Total Tray) Seed Starting Trays Plant Starter Kit and Base Mini Greenhouse Germination Kit for Seeds Growing Starting](https://m.media-amazon.com/images/I/51xNoCGeDwL.jpg)**MIXC 10 Packs Seed Starter Tray Seed Starter Kit with Humidity Dome (120 Cells Total Tray) Seed Starting Trays Plant Starter Kit and Base Mini Greenhouse Germination Kit for Seeds Growing Starting** MIXC**$17.51**4.4★11,394 reviews](https://www.amazon.com/dp/B07L41H13T) [![Bonviee 5-Pack Seed Starter Trays Seed Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells Per Tray Green)](https://m.media-amazon.com/images/I/51iiGs9Rx+L.jpg)**Bonviee 5-Pack Seed Starter Trays Seed Starter Kit with Adjustable Humidity Dome and Base Indoor Greenhouse Mini Propagator for Seeds Growing Starting (12 Cells Per Tray Green)** Bonviee**$10.37**4.4★5,502 reviews](https://www.amazon.com/dp/B0DBDKRQNS) [![Bonviee 5 Packs Seed Starter Tray with Grow Light Elevated Seedling Starter Trays Kits with Adjustable Humidity Domes and Clear Cell Tray 12 Full Spectrum led lamp Beads for Plants Indoor-Clear](https://m.media-amazon.com/images/I/51KAmssrYEL.jpg)**Bonviee 5 Packs Seed Starter Tray with Grow Light Elevated Seedling Starter Trays Kits with Adjustable Humidity Domes and Clear Cell Tray 12 Full Spectrum led lamp Beads for Plants Indoor-Clear** Bonviee**$19.59**4.4★4,056 reviews](https://www.amazon.com/dp/B0CDX3GLDS) [![MIXC Seedling Trays Seed Starter Tray 5-Pack Mini Propagator Plant Grow Kit Greenhouse with Humidity Vented Domes and Base for Seeds Starting (40 Cells Per Tray Total 200 Cells) Black](https://m.media-amazon.com/images/I/51eVnBnwYIL.jpg)**MIXC Seedling Trays Seed Starter Tray 5-Pack Mini Propagator Plant Grow Kit Greenhouse with Humidity Vented Domes and Base for Seeds Starting (40 Cells Per Tray Total 200 Cells) Black** MIXC**$19.43**4.5★3,506 reviews](https://www.amazon.com/dp/B08HHYTQ52)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Plant Growth**23%

*“Great soil for starting seeds”*

**Quality-Overall**13%

*“The quality was consistent across the whole set”*

**Value For Money**11%

*“Cant beat the price”*

**Strength**8%

*“It is sturdy”*

**Ease Of Use**7%

*“Easy to handle”*

**Advertised Vs Actual Product**7%

*“As Advertised”*

**Size-Overall**4%

*“I love the size”*

**Assembly/Installation**3%

*“Very easy to assemble”*

**Durability**3%

*“It's made with durable material”*

**Design-Overall**1%

*“Seem well built”*

### **What buyers complain about **

**Size-Overall**18%

*“No fit”*

**Plant Growth**10%

*“Not everything is sprouting”*

**Strength**8%

*“Not sturdy”*

**Quality-Overall**7%

*“Very cheap quality”*

**Durability**5%

*“Doesnt last”*

**Thickness**4%

*“Not as sturdy or thick as I was hoping”*

**Functionality-Overall**4%

*“Doesn't work”*

**Value For Money**3%

*“theyre expensive”*

**Ease Of Use**3%

*“hard to work with”*

**Material Quality**2%

*“Cheap material”*

#### **Top return reasons**- Size-Overall58% - Advertised Vs Actual Product8% - Value For Money6% - Defective Material/Parts5% - Strength3% - Material Quality3% - Functionality-Overall3% - Plant Growth3% - Quality-Overall2% - Thin2%