---
title: "black oil sunflower seeds for birds 40 lbs — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/patio-lawn-garden/black-oil-sunflower-seeds-for-birds-40-lbs"
last_updated: "2026-07-10T00:15:41.534Z"
locale: en
meta:
  description: "a small market ($36K/yr) — black oil sunflower seeds for birds 40 lbs doesn't clear our bar today."
  "og:description": "a small market ($36K/yr) — black oil sunflower seeds for birds 40 lbs doesn't clear our bar today."
  "og:title": "black oil sunflower seeds for birds 40 lbs — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **black oil sunflower seeds for birds 40 lbs**

**Skip it****38/100 **

a small market ($36K/yr) — black oil sunflower seeds for birds 40 lbs doesn't clear our bar today.

**Market/yr**

**$36K**

**Growth (1y)**

**+98.2%**

**Products**

**13**

**Brands**

**8**

was 13 a year ago

**Sellers**

**13**

**Price range**

**$11.01–$58.84**

**Returns**

**0.0%**

**Rating**

**4.7★**

**Skip it**

Scored 38/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**2**

 ×0.30

Growth

**64**

 ×0.30

Competition

**30**

 ×0.20

Quality gap

**23**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +98.2% year over year.

1K511.5Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Feb · busiest ÷ quietest = 2.4×

## **Competition**

- Old Potters52% - Pennington14% - CountryMax9% - Wagner's8% - Ernst Grain & Livestock7% - Kaytee4% - Other (2 brands)6%

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack. 8 brands and 13 sellers compete here.

**Brands**

**8 **▼falling

was 13 a year ago

**Sellers**

**13**

**Top 5 brand share**

**90%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)](https://m.media-amazon.com/images/I/411Jy4WW69L.jpg) [**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)**](https://www.amazon.com/dp/B0CR4YJ3WZ)

Old Potters$58.844.7★47925%▼falling

2
![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)](https://m.media-amazon.com/images/I/41iXuAbHM+L.jpg) [**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)**](https://www.amazon.com/dp/B0BZJNC67S)

Old Potters$26.914.8★72716%▲rising

3
![Pennington Select Black Oil Sunflower Seed 40lbs](https://m.media-amazon.com/images/I/51aWCV7OW7L.jpg) [**Pennington Select Black Oil Sunflower Seed 40lbs**](https://www.amazon.com/dp/B071YFCNF7)

Pennington$29.134.6★1,08514%▲rising

4
![CountryMax 50lbs Backyard Seeds Black Oil Sunflower Seeds](https://m.media-amazon.com/images/I/51YUAJ+jQWL.jpg) [**CountryMax 50lbs Backyard Seeds Black Oil Sunflower Seeds**](https://www.amazon.com/dp/B07Y3CGH51)

CountryMax$55.254.7★7809%▲rising

5
![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)](https://m.media-amazon.com/images/I/41D5MdvCQVL.jpg) [**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)**](https://www.amazon.com/dp/B0D3JD3JS5)

Old Potters$37.514.8★2335%—flat

6
![Old Potters Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (6 lbs)](https://m.media-amazon.com/images/I/41WqLrF-lYL.jpg) [**Old Potters Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (6 lbs)**](https://www.amazon.com/dp/B0BZJMR9R2)

Old Potters$19.734.6★3375%▲rising

7
![Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag](https://m.media-amazon.com/images/I/41V6AWj1CkL.jpg) [**Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag**](https://www.amazon.com/dp/B00O2T24OA)

Wagner's$41.804.7★13,6955%▼falling

8
![Kaytee Ultimate Birders Blend Food Wild Bird Seed for Outside Feeders Grosbeaks Cardinals Nuthatches Woodpeckers & More 10 Pounds](https://m.media-amazon.com/images/I/51cm5TEaalL.jpg) [**Kaytee Ultimate Birders Blend Food Wild Bird Seed for Outside Feeders Grosbeaks Cardinals Nuthatches Woodpeckers & More 10 Pounds**](https://www.amazon.com/dp/B07QYCJ1VV)

Kaytee$18.814.5★5,0244%▲rising

9
![Bangerz Sunz Black Oil Sunflower Seeds for Birds 35.3 Pounds Wild Bird Seed for Outside Feeders Great for Northern Cardinals Blue Jays and Hairy Woodpeckers Wild Bird Food 35.3lbs](https://m.media-amazon.com/images/I/41gRyd-UDwL.jpg) [**Bangerz Sunz Black Oil Sunflower Seeds for Birds 35.3 Pounds Wild Bird Seed for Outside Feeders Great for Northern Cardinals Blue Jays and Hairy Woodpeckers Wild Bird Food 35.3lbs**](https://www.amazon.com/dp/B0DW5NSGH9)

Bangerz Sunz$39.024.7★1544%—flat

10

![Ernst Grain & Livestock Black Oil Sunflower Seeds - Birdseed for Outside Feeders Wild Bird Food - Ideal Bird Seed for Cardinals Woodpeckers and More - Non-GMO 7lb](https://m.media-amazon.com/images/I/41CGb0vdFjL.jpg) [**Ernst Grain & Livestock Black Oil Sunflower Seeds - Birdseed for Outside Feeders Wild Bird Food - Ideal Bird Seed for Cardinals Woodpeckers and More - Non-GMO 7lb**](https://www.amazon.com/dp/B0DTKFC3PK)

Ernst Grain & Livestock$21.804.6★5074%▼falling

11

![Wagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound Bag](https://m.media-amazon.com/images/I/51nAqNGOwgL.jpg) [**Wagners 52023 Black Oil Sunflower Seed Wild Bird Food 5-Pound Bag**](https://www.amazon.com/dp/B0031020WC)

Wagner's$11.014.7★2,4294%▼falling

12

![Ernst Grain & Livestock Black Oil Sunflower Seeds - Birdseed for Outside Feeders Wild Bird Food - Ideal Bird Seed for Cardinals Woodpeckers and More - Non-GMO 40lb](https://m.media-amazon.com/images/I/41uTqKaBdFL.jpg) [**Ernst Grain & Livestock Black Oil Sunflower Seeds - Birdseed for Outside Feeders Wild Bird Food - Ideal Bird Seed for Cardinals Woodpeckers and More - Non-GMO 40lb**](https://www.amazon.com/dp/B08DG6VP2T)

Ernst Grain & Livestock$57.514.6★5073%▼falling

13

![Armstrong Wild Bird Food Black Oil Sunflower Bird Seed 35.3 Pounds - for Northern Cardinals Blue Jays and Hairy Woodpeckers - Ideal for Outside Feeders](https://m.media-amazon.com/images/I/41fKRFg0wPL.jpg) [**Armstrong Wild Bird Food Black Oil Sunflower Bird Seed 35.3 Pounds - for Northern Cardinals Blue Jays and Hairy Woodpeckers - Ideal for Outside Feeders**](https://www.amazon.com/dp/B0CVQX6986)

Armstrong Bird Food$44.464.7★1,2092%▼falling

## **Product shelf**

All 13 tracked products in this niche.

Top sellersNewestTrending

[![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)](https://m.media-amazon.com/images/I/411Jy4WW69L.jpg)**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (50 lbs)** Old Potters**$58.84**4.7★479 reviews](https://www.amazon.com/dp/B0CR4YJ3WZ) [![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)](https://m.media-amazon.com/images/I/41iXuAbHM+L.jpg)**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (12 lbs)** Old Potters**$26.91**4.8★727 reviews](https://www.amazon.com/dp/B0BZJNC67S) [![Pennington Select Black Oil Sunflower Seed 40lbs](https://m.media-amazon.com/images/I/51aWCV7OW7L.jpg)**Pennington Select Black Oil Sunflower Seed 40lbs** Pennington**$29.13**4.6★1,085 reviews](https://www.amazon.com/dp/B071YFCNF7) [![CountryMax 50lbs Backyard Seeds Black Oil Sunflower Seeds](https://m.media-amazon.com/images/I/51YUAJ+jQWL.jpg)**CountryMax 50lbs Backyard Seeds Black Oil Sunflower Seeds** CountryMax**$55.25**4.7★780 reviews](https://www.amazon.com/dp/B07Y3CGH51) [![Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)](https://m.media-amazon.com/images/I/41D5MdvCQVL.jpg)**Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (25 lbs)** Old Potters**$37.51**4.8★233 reviews](https://www.amazon.com/dp/B0D3JD3JS5) [![Old Potters Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (6 lbs)](https://m.media-amazon.com/images/I/41WqLrF-lYL.jpg)**Old Potters Wildlife Black Oil Sunflower Seeds for Birds and Wildlife Non-GMO & USA Grown on Small Farms (6 lbs)** Old Potters**$19.73**4.6★337 reviews](https://www.amazon.com/dp/B0BZJMR9R2) [![Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag](https://m.media-amazon.com/images/I/41V6AWj1CkL.jpg)**Wagners 76027 Black Oil Sunflower Wild Bird Food 25-Pound Bag** Wagner's**$41.80**4.7★13,695 reviews](https://www.amazon.com/dp/B00O2T24OA) [![Kaytee Ultimate Birders Blend Food Wild Bird Seed for Outside Feeders Grosbeaks Cardinals Nuthatches Woodpeckers & More 10 Pounds](https://m.media-amazon.com/images/I/51cm5TEaalL.jpg)**Kaytee Ultimate Birders Blend Food Wild Bird Seed for Outside Feeders Grosbeaks Cardinals Nuthatches Woodpeckers & More 10 Pounds** Kaytee**$18.81**4.5★5,024 reviews](https://www.amazon.com/dp/B07QYCJ1VV)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**37%

*“Excellent product”*

**Value For Money**21%

*“Worth buying”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Ease Of Cleaning**5%

*“Clean Seeds, no junk”*

**Freshness**4%

*“Clean and fresh”*

**Taste-Overall**4%

*“Great food for my birds”*

**Plant Growth**3%

*“a good amount of seeds”*

**Size-Overall**3%

*“Size of bag is good for the cost”*

**Pet Friendly**2%

*“Birds love it”*

**Durability**2%

*“Durability is fine”*

### **What buyers complain about **

**Value For Money**20%

*“it costs half the price”*

**Advertised Vs Actual Product**15%

*“looks nothing like the picture”*

**Quality-Overall**15%

*“Surprised at this lack of quality control”*

**Size-Overall**9%

*“Very small bag”*

**Contamination**5%

*“Bag of bird seed was infested with worms and pantry moths”*

**Pest/Insect Control**5%

*“Eaten by insects already”*

**Ease Of Cleaning**4%

*“makes a mess cleaning”*

**Moist/Dry**4%

*“Or the sunflower seeds are too dry”*

**Jamming/Clogging**2%

*“Clogged the bird feeder”*

**Ease Of Use**2%

*“Difficult to deal with”*

#### **Top return reasons**- Size-Overall36% - Functionality-Overall14% - Value For Money14% - Plant Growth7% - Quality-Overall7% - Contamination7% - Advertised Vs Actual Product7% - Leak-Proof7%