--- title: "reading list bookmark — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/office-products/reading-list-bookmark" last_updated: "2026-07-10T01:33:25.338Z" locale: en meta: description: "a small market ($14K/yr) — reading list bookmark doesn't clear our bar today." "og:description": "a small market ($14K/yr) — reading list bookmark doesn't clear our bar today." "og:title": "reading list bookmark — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" --- Back to Flapen home # **reading list bookmark** **Skip it****50/100 ** a small market ($14K/yr) — reading list bookmark doesn't clear our bar today. **Market/yr** **$14K** **Growth (1y)** **+196.9%** **Products** **45** **Brands** **33** was 34 a year ago **Sellers** **36** **Price range** **$4.20–$16.44** **Returns** **1.0%** **Rating** **4.7★** **Skip it** Scored 50/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **1** ×0.30 Growth **76** ×0.30 Competition **76** ×0.20 Quality gap **20** ×0.10 Returns **92** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +196.9% year over year. 11K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jan, Dec · busiest ÷ quietest = 3.1× ## **Competition** - LOTMER12% - KaloTidy10% - Ouligay9% - BOBOKA8% - Gethelud8% - fuceury6% - Other (27 brands)47% Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen. 33 brands and 36 sellers compete here. **Brands** **33 **▼falling was 34 a year ago **Sellers** **36** **Top 5 brand share** **47%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![50 pcs Reading List Bookmarks with 50 Bookmark Tassels 3x8 Inch Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (Brown)](https://m.media-amazon.com/images/I/51HyiMhQORL.jpg) [**50 pcs Reading List Bookmarks with 50 Bookmark Tassels 3x8 Inch Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (Brown)**](https://www.amazon.com/dp/B0DJQT65FN) KaloTidy$9.824.7★26710%▲rising 2 ![Ouligay 12pcs Book Tracker Bookmark Reading List Bookmark Library Cards for Reading Page Holders for Reading Enthusiasts Teachers Students](https://m.media-amazon.com/images/I/41hwlIP6DuL.jpg) [**Ouligay 12pcs Book Tracker Bookmark Reading List Bookmark Library Cards for Reading Page Holders for Reading Enthusiasts Teachers Students**](https://www.amazon.com/dp/B0F99QZDL8) Ouligay$6.915.0★429%▼falling 3 ![110 PCS Reading List Bookmarks Kraft Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (3 x 7.9)](https://m.media-amazon.com/images/I/51Pt97GjECL.jpg) [**110 PCS Reading List Bookmarks Kraft Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (3 x 7.9)**](https://www.amazon.com/dp/B0FCY3JPH8) Gethelud$7.344.8★7587%▲rising 4 ![100 Pieces Reading List Bookmarks Book Tracker Bookmarks Bookshelf Design Library Card Bookmark Reading Log Bookmark Double-Sided Reading Page Markers for Book Lovers Women Students School Supplies](https://m.media-amazon.com/images/I/51gTfOMXqOL.jpg) [**100 Pieces Reading List Bookmarks Book Tracker Bookmarks Bookshelf Design Library Card Bookmark Reading Log Bookmark Double-Sided Reading Page Markers for Book Lovers Women Students School Supplies**](https://www.amazon.com/dp/B0CQ7QCTLC) BOBOKA$10.004.8★6227%▼falling 5 ![100 Pieces 3 x 8 Inch 5 Colors Reading List Bookmark with Tassels (Pastel)](https://m.media-amazon.com/images/I/51MSdFZa7fL.jpg) [**100 Pieces 3 x 8 Inch 5 Colors Reading List Bookmark with Tassels (Pastel)**](https://www.amazon.com/dp/B0FBW7PV3S) fuceury$8.744.5★2335%▲rising 6 ![Humyoun 60 Pcs 2026 Reading Log Bookmark 3 x 7.9 Inch Reading List Bookmark Book Lovers Gift Macaron Color Library Book Tracker Notecards for Back to School Gifts Teachers Students Library Accessories](https://m.media-amazon.com/images/I/41o4FNcVjtL.jpg) [**Humyoun 60 Pcs 2026 Reading Log Bookmark 3 x 7.9 Inch Reading List Bookmark Book Lovers Gift Macaron Color Library Book Tracker Notecards for Back to School Gifts Teachers Students Library Accessories**](https://www.amazon.com/dp/B0FJDXNPD6) Humyoun$10.854.5★325%—flat 7 ![LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Classic Five Colors)](https://m.media-amazon.com/images/I/51-LBANkiXL.jpg) [**LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Classic Five Colors)**](https://www.amazon.com/dp/B0DHGZB1FV) LOTMER$7.514.7★2484%▲rising 8 ![LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (White)](https://m.media-amazon.com/images/I/51J0ZO3JPQL.jpg) [**LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (White)**](https://www.amazon.com/dp/B0CTB74VWV) LOTMER$7.344.7★2484%▼falling 9 ![60 PCS Reading List Bookmarks with Colorful Tassels 50 Book Tracker Bookmarks & 10 Blank White Bookmarks for Book Lovers Students Teachers Graduation Gifts Reading Log Back-to-School Supplies](https://m.media-amazon.com/images/I/51T1PKvSw9L.jpg) [**60 PCS Reading List Bookmarks with Colorful Tassels 50 Book Tracker Bookmarks & 10 Blank White Bookmarks for Book Lovers Students Teachers Graduation Gifts Reading Log Back-to-School Supplies**](https://www.amazon.com/dp/B0GKG3S7TH) Ploithic$7.174.9★373%▲rising 10 ![LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Brown)](https://m.media-amazon.com/images/I/51kT8eQMo-L.jpg) [**LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Brown)**](https://www.amazon.com/dp/B0D48TD94B) LOTMER$7.314.7★2483%▼falling 11 ![50 Pcs 5 Color Reading List Bookmarks with 10 Bookmark Tassels 3x8 Inch Bulk Reading Log Book Tracker Bookmarks for Book Lovers Students Teachers (Multicolor)](https://m.media-amazon.com/images/I/517cN1TIzFL.jpg) [**50 Pcs 5 Color Reading List Bookmarks with 10 Bookmark Tassels 3x8 Inch Bulk Reading Log Book Tracker Bookmarks for Book Lovers Students Teachers (Multicolor)**](https://www.amazon.com/dp/B0FMXGBDKV) Yezinie$7.964.5★373%▼falling 12 ![Mabor 12Pcs Reading List Bookmark Fun Library Cards Blank Reading Journal Bookmark Book Read Accessories for Book Lovers Read Chart for Students Adults](https://m.media-amazon.com/images/I/51fKfLofuYL.jpg) [**Mabor 12Pcs Reading List Bookmark Fun Library Cards Blank Reading Journal Bookmark Book Read Accessories for Book Lovers Read Chart for Students Adults**](https://www.amazon.com/dp/B0D8L554Q9) Mabor$5.734.8★423%▼falling 13 ![YHNTGB 80pcs Bookmark Reading List Library Card Book Tracker Notecards for Student Lover Prize Teacher School Bookworm Accessories Pink](https://m.media-amazon.com/images/I/51ElRGdWjIL.jpg) [**YHNTGB 80pcs Bookmark Reading List Library Card Book Tracker Notecards for Student Lover Prize Teacher School Bookworm Accessories Pink**](https://www.amazon.com/dp/B0C7CKT25N) YHNTGB$7.974.8★1373%▼falling 14 ![100 Pcs 50 Elegant Reading List Bookmarks with 50 Dark Green Tassels 3x8 Inch Cardstock Book Tracker & Reading Log for Book Lovers Students Teachers Graduation Gifts & Back-to-School Supplies](https://m.media-amazon.com/images/I/51OiCKO9ULL.jpg) [**100 Pcs 50 Elegant Reading List Bookmarks with 50 Dark Green Tassels 3x8 Inch Cardstock Book Tracker & Reading Log for Book Lovers Students Teachers Graduation Gifts & Back-to-School Supplies**](https://www.amazon.com/dp/B0GJYW4W1Y) KIUKIUO$6.764.5★183%▲rising 15 ![50 PCS Watercolor Library Card Reading Log Book Tracker Reading List Bookmarks with 50 Matching Tassels 3 x 8 Inch Back to School Supplies for Teachers Women & Book Lovers](https://m.media-amazon.com/images/I/419esrJVP7L.jpg) [**50 PCS Watercolor Library Card Reading Log Book Tracker Reading List Bookmarks with 50 Matching Tassels 3 x 8 Inch Back to School Supplies for Teachers Women & Book Lovers**](https://www.amazon.com/dp/B0GJDQRGWW) NRWRTY$7.174.8★52%▲rising **~~Showing 15 of 45 — show all ~~** ## **Product shelf** All 45 tracked products in this niche. Top sellersNewestTrending [![50 pcs Reading List Bookmarks with 50 Bookmark Tassels 3x8 Inch Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (Brown)](https://m.media-amazon.com/images/I/51HyiMhQORL.jpg)**50 pcs Reading List Bookmarks with 50 Bookmark Tassels 3x8 Inch Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (Brown)** KaloTidy**$9.82**4.7★267 reviews](https://www.amazon.com/dp/B0DJQT65FN) [![Ouligay 12pcs Book Tracker Bookmark Reading List Bookmark Library Cards for Reading Page Holders for Reading Enthusiasts Teachers Students](https://m.media-amazon.com/images/I/41hwlIP6DuL.jpg)**Ouligay 12pcs Book Tracker Bookmark Reading List Bookmark Library Cards for Reading Page Holders for Reading Enthusiasts Teachers Students** Ouligay**$6.91**5.0★42 reviews](https://www.amazon.com/dp/B0F99QZDL8) [![110 PCS Reading List Bookmarks Kraft Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (3 x 7.9)](https://m.media-amazon.com/images/I/51Pt97GjECL.jpg)**110 PCS Reading List Bookmarks Kraft Book Tracker and Reading Log Bulk Bookmarks for Book Lovers Students Teachers Graduation Gifts Back-to-School Supplies (3 x 7.9)** Gethelud**$7.34**4.8★758 reviews](https://www.amazon.com/dp/B0FCY3JPH8) [![100 Pieces Reading List Bookmarks Book Tracker Bookmarks Bookshelf Design Library Card Bookmark Reading Log Bookmark Double-Sided Reading Page Markers for Book Lovers Women Students School Supplies](https://m.media-amazon.com/images/I/51gTfOMXqOL.jpg)**100 Pieces Reading List Bookmarks Book Tracker Bookmarks Bookshelf Design Library Card Bookmark Reading Log Bookmark Double-Sided Reading Page Markers for Book Lovers Women Students School Supplies** BOBOKA**$10.00**4.8★622 reviews](https://www.amazon.com/dp/B0CQ7QCTLC) [![100 Pieces 3 x 8 Inch 5 Colors Reading List Bookmark with Tassels (Pastel)](https://m.media-amazon.com/images/I/51MSdFZa7fL.jpg)**100 Pieces 3 x 8 Inch 5 Colors Reading List Bookmark with Tassels (Pastel)** fuceury**$8.74**4.5★233 reviews](https://www.amazon.com/dp/B0FBW7PV3S) [![Humyoun 60 Pcs 2026 Reading Log Bookmark 3 x 7.9 Inch Reading List Bookmark Book Lovers Gift Macaron Color Library Book Tracker Notecards for Back to School Gifts Teachers Students Library Accessories](https://m.media-amazon.com/images/I/41o4FNcVjtL.jpg)**Humyoun 60 Pcs 2026 Reading Log Bookmark 3 x 7.9 Inch Reading List Bookmark Book Lovers Gift Macaron Color Library Book Tracker Notecards for Back to School Gifts Teachers Students Library Accessories** Humyoun**$10.85**4.5★32 reviews](https://www.amazon.com/dp/B0FJDXNPD6) [![LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Classic Five Colors)](https://m.media-amazon.com/images/I/51-LBANkiXL.jpg)**LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (Classic Five Colors)** LOTMER**$7.51**4.7★248 reviews](https://www.amazon.com/dp/B0DHGZB1FV) [![LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (White)](https://m.media-amazon.com/images/I/51J0ZO3JPQL.jpg)**LOTMER 100 PCS Reading List Bookmark 3 x 8 Inch Personal Libraries Cards Reading Log Bookmark for Gifts and Literary Supplies for Reading Enthusiasts (White)** LOTMER**$7.34**4.7★248 reviews](https://www.amazon.com/dp/B0CTB74VWV) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**21% *“So it has great variety”* **Color**11% *“Colors are cute”* **Value For Money**9% *“Great deal”* **Design-Overall**6% *“I love that this pack offers so many design options that are so cute”* **Durability**5% *“Cute n durable”* **Advertised Vs Actual Product**5% *“Just what I needed”* **Strength**5% *“Cute and sturdy”* **Paper Quality**5% *“The brown kraft paper feels thick and durable, so they wont tear easily during daily use”* **Thickness**5% *“The cardstock is decent—not overly thick”* **Ease Of Use**4% *“Very easy to use”* ### **What buyers complain about ** **Size-Overall**13% *“Large”* **Color**10% *“The brown is harder to see writing on it”* **Thickness**8% *“Too thick for my books”* **Durability**6% *“not something Id call high-end or long-lasting”* **Smell**3% *“the tassels smell like mildew”* **Brightness/Shine/Glow**3% *“not so shiny/glossy”* **Unsustainable Design**2% *“the design is pretty basic”* **Advertised Vs Actual Product**2% *“I didn't read that in the description so thats on me”* **Instructions/User Manual/Troubleshooting**2% *“The only reason Im giving 4 stars instead of 5 is because there really werent instructions included”* **Paper Quality**2% *“The brown paper will require a dark colored pen for the best readability”* #### **Top return reasons**- Size-Overall30% - Advertised Vs Actual Product8% - Value For Money8% - Quality-Overall8% - Color7% - Material Quality6% - Display Colors5% - Defective Material/Parts4% - Functionality-Overall4% - Paper Quality3%