---
title: "pink binder — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/office-products/pink-binder"
last_updated: "2026-07-10T00:49:31.773Z"
locale: en
meta:
  description: "a small market ($197K/yr) — pink binder doesn't clear our bar today."
  "og:description": "a small market ($197K/yr) — pink binder doesn't clear our bar today."
  "og:title": "pink binder — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
---

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# **pink binder**

**Skip it****48/100 **

a small market ($197K/yr) — pink binder doesn't clear our bar today.

**Market/yr**

**$197K**

**Growth (1y)**

**+177.0%**

**Products**

**24**

**Brands**

**12**

was 11 a year ago

**Sellers**

**27**

**Price range**

**$5.19–$24.48**

**Returns**

**1.1%**

**Rating**

**4.6★**

**Skip it**

Scored 48/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**10**

 ×0.30

Growth

**74**

 ×0.30

Competition

**56**

 ×0.20

Quality gap

**27**

 ×0.10

Returns

**91**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +177.0% year over year.

37K19KSpike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jul, Aug · busiest ÷ quietest = 7.5×

## **Competition**

- SUNEE34% - Sooez28% - Avery11% - deli5% - NatureTouch5% - dilitego4% - Other (6 brands)12%

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 27 sellers compete here.

**Brands**

**12 **▲rising

was 11 a year ago

**Sellers**

**27**

**Top 5 brand share**

**84%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![SUNEE 3 Ring Binder 1 Inch Pink 1 Pack Holds 175 Sheets of Letter Paper Clear View 1 Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies](https://m.media-amazon.com/images/I/21L09XPWMHL.jpg) [**SUNEE 3 Ring Binder 1 Inch Pink 1 Pack Holds 175 Sheets of Letter Paper Clear View 1 Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies**](https://www.amazon.com/dp/B0CWV33D49)

SUNEE$8.644.6★1,15919%—flat

2
![BinderX Extra Durable 3 Ring Binder Round Rings 1 Inch Binder Fits 175 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Binders 1 Inch Binders 3 Ring Pink](https://m.media-amazon.com/images/I/31smaJgK7vL.jpg) [**BinderX Extra Durable 3 Ring Binder Round Rings 1 Inch Binder Fits 175 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Binders 1 Inch Binders 3 Ring Pink**](https://www.amazon.com/dp/B0D2ZF8FHZ)

Sooez$9.554.8★1,59718%▼falling

3
![Avery Durable View 3 Ring Binder 1 Inch Slant Rings 1 Pink Binder (17830)](https://m.media-amazon.com/images/I/41CGX0jyD5S.jpg) [**Avery Durable View 3 Ring Binder 1 Inch Slant Rings 1 Pink Binder (17830)**](https://www.amazon.com/dp/B00C31AGA8)

Avery$8.984.8★1,1277%▼falling

4
![Deli 1-inch 3 Ring Binder with 2 Interior Pockets 175 Sheets Capacity 1 inch Binders fits 11 x 8.5 US Letter Size Pink 2 Pack](https://m.media-amazon.com/images/I/41TyvuDIfNL.jpg) [**Deli 1-inch 3 Ring Binder with 2 Interior Pockets 175 Sheets Capacity 1 inch Binders fits 11 x 8.5 US Letter Size Pink 2 Pack**](https://www.amazon.com/dp/B0FSD6K8ZG)

deli$13.754.7★155%▲rising

5
![NatureTouch 3 Ring Binder Glitter 1 Inch Organizer (10.5 x 11.5) Holds 8.5 x 11Letter Size 300 Pages Waterproof Durable View Binder 1 Pack Pink](https://m.media-amazon.com/images/I/61Uv7KXQiKL.jpg) [**NatureTouch 3 Ring Binder Glitter 1 Inch Organizer (10.5 x 11.5) Holds 8.5 x 11Letter Size 300 Pages Waterproof Durable View Binder 1 Pack Pink**](https://www.amazon.com/dp/B09NM45B2P)

NatureTouch$11.614.5★5745%▲rising

6
![SUNEE 3 Ring Binder 1 Inch D Ring Clear View PVC-Free (Fit 8.5x11 Inches) Pink 1 Pack](https://m.media-amazon.com/images/I/41A5Wv2TkcL.jpg) [**SUNEE 3 Ring Binder 1 Inch D Ring Clear View PVC-Free (Fit 8.5x11 Inches) Pink 1 Pack**](https://www.amazon.com/dp/B0DG2B5J9N)

SUNEE$10.544.7★5635%▲rising

7
![3 Ring Binder 1 inchCute Binder Organizer with 5 Tab Dividers Fits 175 Sheets of 8.5x11 Paper Customizable Clear Cover with Inside Pockets Aesthetic 1 Three Ring Binders for School OfficePink](https://m.media-amazon.com/images/I/419aynIgdjL.jpg) [**3 Ring Binder 1 inchCute Binder Organizer with 5 Tab Dividers Fits 175 Sheets of 8.5x11 Paper Customizable Clear Cover with Inside Pockets Aesthetic 1 Three Ring Binders for School OfficePink**](https://www.amazon.com/dp/B0FXWC4PV5)

dilitego$8.564.1★794%▲rising

8
![Sooez 8 Tabs Long-Lasting Plastic Write & Erase Large Tabs Dividers for 3 Ring Binder Aesthetic Cute Pastels Binder Dividers for Student Teacher Office Home Organizers 1 Set Pastels Color](https://m.media-amazon.com/images/I/41O-Gs7HwVL.jpg) [**Sooez 8 Tabs Long-Lasting Plastic Write & Erase Large Tabs Dividers for 3 Ring Binder Aesthetic Cute Pastels Binder Dividers for Student Teacher Office Home Organizers 1 Set Pastels Color**](https://www.amazon.com/dp/B0D6BLJCQR)

Sooez$5.274.8★1,1484%▼falling

9
![SUNEE 3 Ring Binder 1 Inch 4 Pack Clear View 1 Binders Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies Pink](https://m.media-amazon.com/images/I/41QfcDlmxAL.jpg) [**SUNEE 3 Ring Binder 1 Inch 4 Pack Clear View 1 Binders Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies Pink**](https://www.amazon.com/dp/B0FS7K215L)

SUNEE$15.924.7★2,7084%▲rising

10

![SUNEE 3 Ring Binder 2 Inch 1 Pack Holds 450 Sheets of Letter Paper PVC-Free Clear View 2 Three Ring for School or Office Supplies Pink](https://m.media-amazon.com/images/I/21a5kAgXwiL.jpg) [**SUNEE 3 Ring Binder 2 Inch 1 Pack Holds 450 Sheets of Letter Paper PVC-Free Clear View 2 Three Ring for School or Office Supplies Pink**](https://www.amazon.com/dp/B0CWTYK6NV)

SUNEE$15.534.6★1,1593%▲rising

11

![Pink Loose Leaf Paper 100 Sheets Colored Filler Paper 8 * 10.5 College Ruled 3-Hole Punched Paper for 3-Ring Binders Notebook Lined 8 x 10.5](https://m.media-amazon.com/images/I/41LfBchNuaL.jpg) [**Pink Loose Leaf Paper 100 Sheets Colored Filler Paper 8 * 10.5 College Ruled 3-Hole Punched Paper for 3-Ring Binders Notebook Lined 8 x 10.5**](https://www.amazon.com/dp/B0DXQ753Z3)

AILZFEI$5.294.8★7383%▼falling

12

![2 Pack BinderX Extra Durable 3 Ring Binder 1 Inch Binder Round Rings Fits 350 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Inch Binders 3 Ring Pink & Purple](https://m.media-amazon.com/images/I/31mOyjCS6xL.jpg) [**2 Pack BinderX Extra Durable 3 Ring Binder 1 Inch Binder Round Rings Fits 350 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Inch Binders 3 Ring Pink & Purple**](https://www.amazon.com/dp/B0DK2R2JZL)

Sooez$12.954.8★3923%▲rising

13

![SUIN 1 Inch 3 Ring Binder Clear 1 View Presentation Binders with 2 Pockets Fits 8.5 x 11 Letter Size Durable Polypropylene Non-Stick & PVC-Free for School Office & Home (Pastel Pink)](https://m.media-amazon.com/images/I/31neZ4A5WwL.jpg) [**SUIN 1 Inch 3 Ring Binder Clear 1 View Presentation Binders with 2 Pockets Fits 8.5 x 11 Letter Size Durable Polypropylene Non-Stick & PVC-Free for School Office & Home (Pastel Pink)**](https://www.amazon.com/dp/B0GHF2WKWR)

SUIN$5.194.5★353%▲rising

14

![Avery Durable View 3 Ring Binder 1-1/2 Inch Slant Rings 1 Pink Binder (17833)](https://m.media-amazon.com/images/I/41C-3urlhnS.jpg) [**Avery Durable View 3 Ring Binder 1-1/2 Inch Slant Rings 1 Pink Binder (17833)**](https://www.amazon.com/dp/B00C31AG5I)

Avery$9.894.8★7582%▼falling

15

![Avery Durable View 3 Ring Binder 2 Inch Slant Rings 2.8 Inch Wide Spine Customizable Clear Cover Ideal for School Office and Home Organization 1 Pink Binder (17836)](https://m.media-amazon.com/images/I/414+SxJXV5S.jpg) [**Avery Durable View 3 Ring Binder 2 Inch Slant Rings 2.8 Inch Wide Spine Customizable Clear Cover Ideal for School Office and Home Organization 1 Pink Binder (17836)**](https://www.amazon.com/dp/B00C31AJO6)

Avery$11.534.7★2,1292%▼falling

**~~Showing 15 of 24 — show all ~~**

## **Product shelf**

All 24 tracked products in this niche.

Top sellersNewestTrending

[![SUNEE 3 Ring Binder 1 Inch Pink 1 Pack Holds 175 Sheets of Letter Paper Clear View 1 Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies](https://m.media-amazon.com/images/I/21L09XPWMHL.jpg)**SUNEE 3 Ring Binder 1 Inch Pink 1 Pack Holds 175 Sheets of Letter Paper Clear View 1 Three Ring PVC-Free (Fit 8.5x11 Inches) for School or Office Supplies** SUNEE**$8.64**4.6★1,159 reviews](https://www.amazon.com/dp/B0CWV33D49) [![BinderX Extra Durable 3 Ring Binder Round Rings 1 Inch Binder Fits 175 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Binders 1 Inch Binders 3 Ring Pink](https://m.media-amazon.com/images/I/31smaJgK7vL.jpg)**BinderX Extra Durable 3 Ring Binder Round Rings 1 Inch Binder Fits 175 Sheets of 8.5x11 Paper Customizable View Cover with Inside Pockets Cute 1 Binders 1 Inch Binders 3 Ring Pink** Sooez**$9.55**4.8★1,597 reviews](https://www.amazon.com/dp/B0D2ZF8FHZ) [![Avery Durable View 3 Ring Binder 1 Inch Slant Rings 1 Pink Binder (17830)](https://m.media-amazon.com/images/I/41CGX0jyD5S.jpg)**Avery Durable View 3 Ring Binder 1 Inch Slant Rings 1 Pink Binder (17830)** Avery**$8.98**4.8★1,127 reviews](https://www.amazon.com/dp/B00C31AGA8) [![Deli 1-inch 3 Ring Binder with 2 Interior Pockets 175 Sheets Capacity 1 inch Binders fits 11 x 8.5 US Letter Size Pink 2 Pack](https://m.media-amazon.com/images/I/41TyvuDIfNL.jpg)**Deli 1-inch 3 Ring Binder with 2 Interior Pockets 175 Sheets Capacity 1 inch Binders fits 11 x 8.5 US Letter Size Pink 2 Pack** deli**$13.75**4.7★15 reviews](https://www.amazon.com/dp/B0FSD6K8ZG) [![NatureTouch 3 Ring Binder Glitter 1 Inch Organizer (10.5 x 11.5) Holds 8.5 x 11Letter Size 300 Pages Waterproof Durable View Binder 1 Pack Pink](https://m.media-amazon.com/images/I/61Uv7KXQiKL.jpg)**NatureTouch 3 Ring Binder Glitter 1 Inch Organizer (10.5 x 11.5) Holds 8.5 x 11Letter Size 300 Pages Waterproof Durable View Binder 1 Pack Pink** NatureTouch**$11.61**4.5★574 reviews](https://www.amazon.com/dp/B09NM45B2P) [![SUNEE 3 Ring Binder 1 Inch D Ring Clear View PVC-Free (Fit 8.5x11 Inches) Pink 1 Pack](https://m.media-amazon.com/images/I/41A5Wv2TkcL.jpg)**SUNEE 3 Ring Binder 1 Inch D Ring Clear View PVC-Free (Fit 8.5x11 Inches) Pink 1 Pack** SUNEE**$10.54**4.7★563 reviews](https://www.amazon.com/dp/B0DG2B5J9N) [![3 Ring Binder 1 inchCute Binder Organizer with 5 Tab Dividers Fits 175 Sheets of 8.5x11 Paper Customizable Clear Cover with Inside Pockets Aesthetic 1 Three Ring Binders for School OfficePink](https://m.media-amazon.com/images/I/419aynIgdjL.jpg)**3 Ring Binder 1 inchCute Binder Organizer with 5 Tab Dividers Fits 175 Sheets of 8.5x11 Paper Customizable Clear Cover with Inside Pockets Aesthetic 1 Three Ring Binders for School OfficePink** dilitego**$8.56**4.1★79 reviews](https://www.amazon.com/dp/B0FXWC4PV5) [![Sooez 8 Tabs Long-Lasting Plastic Write & Erase Large Tabs Dividers for 3 Ring Binder Aesthetic Cute Pastels Binder Dividers for Student Teacher Office Home Organizers 1 Set Pastels Color](https://m.media-amazon.com/images/I/41O-Gs7HwVL.jpg)**Sooez 8 Tabs Long-Lasting Plastic Write & Erase Large Tabs Dividers for 3 Ring Binder Aesthetic Cute Pastels Binder Dividers for Student Teacher Office Home Organizers 1 Set Pastels Color** Sooez**$5.27**4.8★1,148 reviews](https://www.amazon.com/dp/B0D6BLJCQR)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**17%

*“Cute color”*

**Quality-Overall**15%

*“Good Quality”*

**Durability**8%

*“Beautiful and durable”*

**Advertised Vs Actual Product**8%

*“As advertised”*

**Strength**7%

*“They are sturdy”*

**Value For Money**7%

*“Great value”*

**Size-Overall**6%

*“Fits cards great”*

**Ease Of Use**5%

*“Easy to use”*

**Document Organizing/Classification**4%

*“keeps them easily organized”*

**Weight Light**3%

*“Overall, theyre decent for light use,”*

### **What buyers complain about **

**Quality-Overall**11%

*“Trash”*

**Durability**9%

*“They all fell off within a few hours”*

**Strength**8%

*“Ive seen some reviews saying the dividers are flimsy, and crack easily”*

**Size-Overall**7%

*“smaller than other 1 binders”*

**Color**6%

*“Would like to have more jewel toned colors”*

**Value For Money**5%

*“it is not the cheapest binder”*

**Ease Of Use**5%

*“cannot be used”*

**Smell**4%

*“Unfortunately, its been a couple weeks since I bought them and I can still smell the dividers when I open my binder”*

**Alignment**4%

*“doesnt align properly”*

**Advertised Vs Actual Product**3%

*“But the image is deceiving because they look like 2 inch”*

#### **Top return reasons**- Size-Overall54% - Color9% - Value For Money9% - Material Quality4% - Advertised Vs Actual Product3% - Defective Material/Parts2% - Display Colors2% - Quality-Overall2% - Scratch Resistance2% - Paper Quality1%