--- title: "mental health journal — Niche Verdict: Skip it (52/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/office-products/mental-health-journal" last_updated: "2026-07-10T02:56:02.203Z" locale: en meta: description: "a small market ($100K/yr) — mental health journal doesn't clear our bar today." "og:description": "a small market ($100K/yr) — mental health journal doesn't clear our bar today." "og:title": "mental health journal — Niche Verdict: Skip it (52/100) | Amazon United States - Flapen" --- Back to Flapen home # **mental health journal** **Skip it****52/100 ** a small market ($100K/yr) — mental health journal doesn't clear our bar today. **Market/yr** **$100K** **Growth (1y)** **+187.1%** **Products** **39** **Brands** **24** was 25 a year ago **Sellers** **100** **Price range** **$8.17–$41.91** **Returns** **2.2%** **Rating** **4.5★** **Skip it** Scored 52/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **5** ×0.30 Growth **75** ×0.30 Competition **78** ×0.20 Quality gap **38** ×0.10 Returns **82** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +187.1% year over year. 15K8KPrime Day '24Spike '24Holiday '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.5× ## **Competition** - LIFTINSPIRE CO.22% - Clever Fox16% - 5 MINUTES A DAY15% - INSIDE THEN OUT8% - KUMEER4% - Four Progress4% - Other (18 brands)31% Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen. 24 brands and 100 sellers compete here. **Brands** **24 **▼falling was 25 a year ago **Sellers** **100** **Top 5 brand share** **65%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Clever Fox Mental Health & Anxiety Journal Guided CBT Journal with Prompts for Self Help & Stress Relief Mood & Emotion Tracker 5.8x8.3 (Purple)](https://m.media-amazon.com/images/I/51WQ36JYXEL.jpg) [**Clever Fox Mental Health & Anxiety Journal Guided CBT Journal with Prompts for Self Help & Stress Relief Mood & Emotion Tracker 5.8x8.3 (Purple)**](https://www.amazon.com/dp/B0CSG3JVQT) Clever Fox$19.864.6★4289%▲rising 2 ![5 MINUTES A DAY Mental Health Journal Anxiety & Guided Journal for Women 91 Days Self Care Journal to Practice Positive Thinking ADHD Planner with Mood Tracker (A5 Size)-Pink (5-Mentalhealth-Pink)](https://m.media-amazon.com/images/I/3109h7ce1UL.jpg) [**5 MINUTES A DAY Mental Health Journal Anxiety & Guided Journal for Women 91 Days Self Care Journal to Practice Positive Thinking ADHD Planner with Mood Tracker (A5 Size)-Pink (5-Mentalhealth-Pink)**](https://www.amazon.com/dp/B0CL6HCKDF) 5 MINUTES A DAY$10.084.5★3037%▼falling 3 ![LIFTINSPIRE CO. FINDING BALANCE A 100-DAY Mental Health Journal Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief](https://m.media-amazon.com/images/I/31GKXhUiAzL.jpg) [**LIFTINSPIRE CO. FINDING BALANCE A 100-DAY Mental Health Journal Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief**](https://www.amazon.com/dp/B0DKDFG4V5) LIFTINSPIRE CO.$26.754.3★777%▲rising 4 ![INSIDE THEN OUT Better Every Day Journal - Guided Daily Journal with 365 Pre-Dated Prompts for Self Love Reflection Growth Gratitude Wellness and Healing - Self Care Routine Gift for Women Men](https://m.media-amazon.com/images/I/41hqdLANtwL.jpg) [**INSIDE THEN OUT Better Every Day Journal - Guided Daily Journal with 365 Pre-Dated Prompts for Self Love Reflection Growth Gratitude Wellness and Healing - Self Care Routine Gift for Women Men**](https://www.amazon.com/dp/B0C5P9PJL3) INSIDE THEN OUT$38.394.7★5147%▲rising 5 ![Clever Fox Self-Care Journal Daily Reflection Notebook Mental Health & Personal Development Planner Meditation & Mood Log A5 (Turquoise)](https://m.media-amazon.com/images/I/513bAi+L5fL.jpg) [**Clever Fox Self-Care Journal Daily Reflection Notebook Mental Health & Personal Development Planner Meditation & Mood Log A5 (Turquoise)**](https://www.amazon.com/dp/B09HCB4FNM) Clever Fox$24.924.7★2,6785%▲rising 6 ![Mental Health Journal Guided Journal for Mental Health 90-Day Self-Care Planner for Anxiety Relief Mood Tracker to Improve Mindfulness & Habit Building with Monthly Summary.](https://m.media-amazon.com/images/I/41x-OiZ2pBL.jpg) [**Mental Health Journal Guided Journal for Mental Health 90-Day Self-Care Planner for Anxiety Relief Mood Tracker to Improve Mindfulness & Habit Building with Monthly Summary.**](https://www.amazon.com/dp/B0FMNQGGQT) 5 MINUTES A DAY$9.854.4★535%▼falling 7 ![LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief Beige Spiral](https://m.media-amazon.com/images/I/31pz1BavtLL.jpg) [**LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief Beige Spiral**](https://www.amazon.com/dp/B0D6ZVM7HT) LIFTINSPIRE CO.$26.574.7★1464%▼falling 8 ![Worry for Nothing: Guided Anxiety Journal Cognitive Behavioral Therapy Mental Health Journal Anxiety Relief & Self Care Journal for Men & Women Mental Health Gifts](https://m.media-amazon.com/images/I/41PlnibzRTL.jpg) [**Worry for Nothing: Guided Anxiety Journal Cognitive Behavioral Therapy Mental Health Journal Anxiety Relief & Self Care Journal for Men & Women Mental Health Gifts**](https://www.amazon.com/dp/1792339496) Four Progress$15.314.5★1,3404%▼falling 9 ![Mental Health Journal Planner | Daily Gratitude Self Care Intentions Affirmations and Nutrition (Rainbow A5)](https://m.media-amazon.com/images/I/41Z81nAwchL.jpg) [**Mental Health Journal Planner | Daily Gratitude Self Care Intentions Affirmations and Nutrition (Rainbow A5)**](https://www.amazon.com/dp/B0CRGQG6QT) Templatables$14.864.2★2044%▼falling 10 ![Mental Health Journal for Anxiety Stress & Depression Mood & Trigger Tracker CBT & Pattern Recognition 84 Day Guided Daily Prompts & Reflection Journal for Men & Women | Growthedge](https://m.media-amazon.com/images/I/41XxOLfWmmL.jpg) [**Mental Health Journal for Anxiety Stress & Depression Mood & Trigger Tracker CBT & Pattern Recognition 84 Day Guided Daily Prompts & Reflection Journal for Men & Women | Growthedge**](https://www.amazon.com/dp/B0DNLT3J7Y) Growthedge$27.074.8★374%▲rising 11 ![LIFTINSPIRE CO. Mental Health Journal - 100-Day Guided Journal with Prompts for Self-Care Mindfulness Anxiety & Depression relief - Mood Wellness & Emotions Trackers](https://m.media-amazon.com/images/I/31kZZsGlMBL.jpg) [**LIFTINSPIRE CO. Mental Health Journal - 100-Day Guided Journal with Prompts for Self-Care Mindfulness Anxiety & Depression relief - Mood Wellness & Emotions Trackers**](https://www.amazon.com/dp/B0DJV9DJG7) LIFTINSPIRE CO.$23.444.8★404%▲rising 12 ![LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Management Green Hardcover](https://m.media-amazon.com/images/I/311TmFafuFL.jpg) [**LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Management Green Hardcover**](https://www.amazon.com/dp/B0DSCQF5FH) LIFTINSPIRE CO.$21.424.6★1194%▲rising 13 ![KUMEER Guided Anxiety Journal for Women & Men Cognitive Behavioral Therapy (CBT) Journal with Repetitive Mindfulness Prompts Anti-Anxiety Techniques Overthinking & Brain Dump Journals for Mental Health & Wellness](https://m.media-amazon.com/images/I/41xSv8LgWmL.jpg) [**KUMEER Guided Anxiety Journal for Women & Men Cognitive Behavioral Therapy (CBT) Journal with Repetitive Mindfulness Prompts Anti-Anxiety Techniques Overthinking & Brain Dump Journals for Mental Health & Wellness**](https://www.amazon.com/dp/B0F8977WH9) KUMEER$13.954.3★923%▼falling 14 ![Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women](https://m.media-amazon.com/images/I/31aQTcuAp5L.jpg) [**Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women**](https://www.amazon.com/dp/0991846206) Intelligent Change$27.524.5★17,6192%▼falling 15 ![Lamare Guided Journal for Women with Prompts - One Question a Day Reflection Journal Prompts for Healing Gratitude and Mindfulness - Self Care Routine & Mental Health Gift - Taupe](https://m.media-amazon.com/images/I/31y9RK9bKgL.jpg) [**Lamare Guided Journal for Women with Prompts - One Question a Day Reflection Journal Prompts for Healing Gratitude and Mindfulness - Self Care Routine & Mental Health Gift - Taupe**](https://www.amazon.com/dp/B0FZTPQMFX) Lamare$22.024.8★382%▲rising **~~Showing 15 of 39 — show all ~~** ## **Product shelf** All 39 tracked products in this niche. Top sellersNewestTrending [![Clever Fox Mental Health & Anxiety Journal Guided CBT Journal with Prompts for Self Help & Stress Relief Mood & Emotion Tracker 5.8x8.3 (Purple)](https://m.media-amazon.com/images/I/51WQ36JYXEL.jpg)**Clever Fox Mental Health & Anxiety Journal Guided CBT Journal with Prompts for Self Help & Stress Relief Mood & Emotion Tracker 5.8x8.3 (Purple)** Clever Fox**$19.86**4.6★428 reviews](https://www.amazon.com/dp/B0CSG3JVQT) [![5 MINUTES A DAY Mental Health Journal Anxiety & Guided Journal for Women 91 Days Self Care Journal to Practice Positive Thinking ADHD Planner with Mood Tracker (A5 Size)-Pink (5-Mentalhealth-Pink)](https://m.media-amazon.com/images/I/3109h7ce1UL.jpg)**5 MINUTES A DAY Mental Health Journal Anxiety & Guided Journal for Women 91 Days Self Care Journal to Practice Positive Thinking ADHD Planner with Mood Tracker (A5 Size)-Pink (5-Mentalhealth-Pink)** 5 MINUTES A DAY**$10.08**4.5★303 reviews](https://www.amazon.com/dp/B0CL6HCKDF) [![LIFTINSPIRE CO. FINDING BALANCE A 100-DAY Mental Health Journal Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief](https://m.media-amazon.com/images/I/31GKXhUiAzL.jpg)**LIFTINSPIRE CO. FINDING BALANCE A 100-DAY Mental Health Journal Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief** LIFTINSPIRE CO.**$26.75**4.3★77 reviews](https://www.amazon.com/dp/B0DKDFG4V5) [![INSIDE THEN OUT Better Every Day Journal - Guided Daily Journal with 365 Pre-Dated Prompts for Self Love Reflection Growth Gratitude Wellness and Healing - Self Care Routine Gift for Women Men](https://m.media-amazon.com/images/I/41hqdLANtwL.jpg)**INSIDE THEN OUT Better Every Day Journal - Guided Daily Journal with 365 Pre-Dated Prompts for Self Love Reflection Growth Gratitude Wellness and Healing - Self Care Routine Gift for Women Men** INSIDE THEN OUT**$38.39**4.7★514 reviews](https://www.amazon.com/dp/B0C5P9PJL3) [![Clever Fox Self-Care Journal Daily Reflection Notebook Mental Health & Personal Development Planner Meditation & Mood Log A5 (Turquoise)](https://m.media-amazon.com/images/I/513bAi+L5fL.jpg)**Clever Fox Self-Care Journal Daily Reflection Notebook Mental Health & Personal Development Planner Meditation & Mood Log A5 (Turquoise)** Clever Fox**$24.92**4.7★2,678 reviews](https://www.amazon.com/dp/B09HCB4FNM) [![Mental Health Journal Guided Journal for Mental Health 90-Day Self-Care Planner for Anxiety Relief Mood Tracker to Improve Mindfulness & Habit Building with Monthly Summary.](https://m.media-amazon.com/images/I/41x-OiZ2pBL.jpg)**Mental Health Journal Guided Journal for Mental Health 90-Day Self-Care Planner for Anxiety Relief Mood Tracker to Improve Mindfulness & Habit Building with Monthly Summary.** 5 MINUTES A DAY**$9.85**4.4★53 reviews](https://www.amazon.com/dp/B0FMNQGGQT) [![LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief Beige Spiral](https://m.media-amazon.com/images/I/31pz1BavtLL.jpg)**LIFTINSPIRE CO. FINDING BALANCE Mental Health Journal 6-Month Daily Journal with Prompts for Mindfulness Self-Care & Healing Anxiety & Depression Relief Beige Spiral** LIFTINSPIRE CO.**$26.57**4.7★146 reviews](https://www.amazon.com/dp/B0D6ZVM7HT) [![Worry for Nothing: Guided Anxiety Journal Cognitive Behavioral Therapy Mental Health Journal Anxiety Relief & Self Care Journal for Men & Women Mental Health Gifts](https://m.media-amazon.com/images/I/41PlnibzRTL.jpg)**Worry for Nothing: Guided Anxiety Journal Cognitive Behavioral Therapy Mental Health Journal Anxiety Relief & Self Care Journal for Men & Women Mental Health Gifts** Four Progress**$15.31**4.5★1,340 reviews](https://www.amazon.com/dp/1792339496) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**17% *“The quality is good and the design is clean and motivating”* **Ease Of Use**14% *“Easy to use”* **Paper Quality**11% *“Nice layout good sturdy papers”* **Design-Overall**10% *“The design is simple yet elegant”* **Document Organizing/Classification**8% *“keeping my thoughts organized on paper”* **Value For Money**6% *“Worth the money”* **Writing Experience**6% *“the writing space is really good”* **Instructions/User Manual/Troubleshooting**4% *“The prompts are deep and reaffirming and its super easy to use”* **Size-Overall**4% *“I like the size”* **Fun/Entertainment Experience**3% *“Enjoying the questions to answer”* ### **What buyers complain about ** **Value For Money**15% *“Not worth the asking price”* **Quality-Overall**8% *“for the price, I expected far more variety and depth”* **Writing Experience**7% *“Not enough writing space”* **Size-Overall**6% *“Its a little small”* **Advertised Vs Actual Product**6% *“Im not thrilled with the title”* **Print Quality**6% *“Printed wrong”* **Thickness**4% *“The pages are thick”* **Paper Quality**3% *“My only critiques: the paper quality is not heavy as stated”* **Instructions/User Manual/Troubleshooting**3% *“the pictures didnt really give me an idea of what the prompts were”* **Software/Application**3% *“the app appears to only be accessible for a limited time unless you start a subscription after the trial period”* #### **Top return reasons**- Advertised Vs Actual Product24% - Value For Money14% - Instructions/User Manual/Troubleshooting13% - Size-Overall13% - Paper Quality4% - Functionality-Overall4% - Color3% - Writing Experience3% - Quality-Overall3% - Product Condition2%