--- title: "daily journal for women — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/office-products/daily-journal-for-women" last_updated: "2026-07-09T23:07:47.518Z" locale: en meta: description: "strong incumbent ratings (4.6★) — daily journal for women doesn't clear our bar today." "og:description": "strong incumbent ratings (4.6★) — daily journal for women doesn't clear our bar today." "og:title": "daily journal for women — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen" --- Back to Flapen home # **daily journal for women** **Skip it****45/100 ** strong incumbent ratings (4.6★) — daily journal for women doesn't clear our bar today. **Market/yr** **$673K** **Growth (1y)** **+104.6%** **Products** **15** **Brands** **13** was 11 a year ago **Sellers** **88** **Price range** **$6.70–$27.55** **Returns** **2.1%** **Rating** **4.6★** **Skip it** Scored 45/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **28** ×0.30 Growth **66** ×0.30 Competition **30** ×0.20 Quality gap **26** ×0.10 Returns **83** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +104.6% year over year. 84K42KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jan, Dec · busiest ÷ quietest = 3.8× ## **Competition** - Intelligent Change34% - ZICVIBE19% - GOSSIP FOX7% - GOLDPEI7% - TUPARU6% - ZICPERY6% - Other (7 brands)21% The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them. 13 brands and 88 sellers compete here. **Brands** **13 **▲rising was 11 a year ago **Sellers** **88** **Top 5 brand share** **73%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women](https://m.media-amazon.com/images/I/31aQTcuAp5L.jpg) [**Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women**](https://www.amazon.com/dp/0991846206) Intelligent Change$27.524.5★17,61931%▼falling 2 ![The Original Gratitude Journal - Daily Gratitude Practice with Inspiring Prompts & Quotes for Mindfulness Reflection & Personal Growth 2026 - Wellness Journal for Men & Women](https://m.media-amazon.com/images/I/31L231yl5oL.jpg) [**The Original Gratitude Journal - Daily Gratitude Practice with Inspiring Prompts & Quotes for Mindfulness Reflection & Personal Growth 2026 - Wellness Journal for Men & Women**](https://www.amazon.com/dp/B0DM9M5381) ZICVIBE$10.004.8★33519%▲rising 3 ![The Gratitude Journal for More Happiness Optimism Affirmation & Reflection - An Effective Manifestation Guide Journal Undated Daily Journals for Women & Men (Beige)](https://m.media-amazon.com/images/I/31rFaHe5wxL.jpg) [**The Gratitude Journal for More Happiness Optimism Affirmation & Reflection - An Effective Manifestation Guide Journal Undated Daily Journals for Women & Men (Beige)**](https://www.amazon.com/dp/B0B4BC97JT) GOSSIP FOX$9.104.8★1,2407%▼falling 4 ![The Gratitude Journal for Women & Men Hardcover Spiral 5 Minute Daily Gratitude Journal for More Happiness Optimism Affirmation & Reflection with Prompts & Quotes Undated Daily Journals(93 pages / 3 months supply) Gifts](https://m.media-amazon.com/images/I/41L1czhvynL.jpg) [**The Gratitude Journal for Women & Men Hardcover Spiral 5 Minute Daily Gratitude Journal for More Happiness Optimism Affirmation & Reflection with Prompts & Quotes Undated Daily Journals(93 pages / 3 months supply) Gifts**](https://www.amazon.com/dp/B0F7GGF372) GOLDPEI$7.244.5★5107%▲rising 5 ![The Gratitude Journal 2026: Daily Gratitude Practice to Inspire Thankfulness Mindfulness Positivity Happiness Upgraded with Pen Holder Inner Pocket & Elastic Closure Band (Beige)](https://m.media-amazon.com/images/I/31KDDETVm7L.jpg) [**The Gratitude Journal 2026: Daily Gratitude Practice to Inspire Thankfulness Mindfulness Positivity Happiness Upgraded with Pen Holder Inner Pocket & Elastic Closure Band (Beige)**](https://www.amazon.com/dp/B0BJ34MZ1J) TUPARU$8.994.7★6256%▼falling 6 ![The Original Gratitude Journal 2026 - 5 Minute Gratitude Practice with Inspiring Quotes and Mindful Prompts for Affirmation Reflection & Wellness - Daily Happiness Journal for Women & Men by Thankful Path](https://m.media-amazon.com/images/I/315pwg9X8oL.jpg) [**The Original Gratitude Journal 2026 - 5 Minute Gratitude Practice with Inspiring Quotes and Mindful Prompts for Affirmation Reflection & Wellness - Daily Happiness Journal for Women & Men by Thankful Path**](https://www.amazon.com/dp/B0C5DX5MMQ) The Gratitude Journal$25.624.7★2875%▼falling 7 ![The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal](https://m.media-amazon.com/images/I/41nfbh7-ZwL.jpg) [**The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal**](https://www.amazon.com/dp/B0CBCT68YY) ZICPERY$8.454.8★4114%▲rising 8 ![And Per Se Gratitude Journal 5 Minute Daily Practice for Women with Prompts & Quotes Undated Mindfulness & Happiness Notebook (Botanical Floral)](https://m.media-amazon.com/images/I/41iIru1fZnL.jpg) [**And Per Se Gratitude Journal 5 Minute Daily Practice for Women with Prompts & Quotes Undated Mindfulness & Happiness Notebook (Botanical Floral)**](https://www.amazon.com/dp/B0G3L5RHND) &And Per Se$10.584.8★1174%▲rising 9 ![The Gratitude Journal for WomenMen - 5 Minute Daily Gratitude Practice with Inspiring Prompts & Quotes for More Happiness Affirmation MindfulnessReflection Personalized Self Care Gifts for Mom - Beige](https://m.media-amazon.com/images/I/413SCjgGdKL.jpg) [**The Gratitude Journal for WomenMen - 5 Minute Daily Gratitude Practice with Inspiring Prompts & Quotes for More Happiness Affirmation MindfulnessReflection Personalized Self Care Gifts for Mom - Beige**](https://www.amazon.com/dp/B0F7GCS29F) Kamoy$7.554.5★923%—flat 10 ![Intelligent Change: The Five Minute Journal - Daily Gratitude Journal for Happiness Mindfulness and Reflection - Undated Life Planner](https://m.media-amazon.com/images/I/319EfYGgrmL.jpg) [**Intelligent Change: The Five Minute Journal - Daily Gratitude Journal for Happiness Mindfulness and Reflection - Undated Life Planner**](https://www.amazon.com/dp/B08V1TYGJ6) Intelligent Change$27.554.5★17,6193%—flat 11 ![The Daily Gratitude Journal 2026 Guided Gratitude Practice for Women & Men 2 Fresh Prompts Every Day Mindfulness Happiness & Daily Reflection Undated Affirmation Journal with Gift Box](https://m.media-amazon.com/images/I/31L2XpXW9aL.jpg) [**The Daily Gratitude Journal 2026 Guided Gratitude Practice for Women & Men 2 Fresh Prompts Every Day Mindfulness Happiness & Daily Reflection Undated Affirmation Journal with Gift Box**](https://www.amazon.com/dp/B0GZ3GYXL4) JUTTSY$15.645.0★313%▲rising 12 ![B0FC2KHXZ2](https://m.media-amazon.com/images/I/41AnEEjMdlL.jpg) [**B0FC2KHXZ2**](https://www.amazon.com/dp/B0FC2KHXZ2) SUNEE$15.193.9★492%▲rising 13 ![Comkiso Gratitude Journal with 4 Inspirational Stickers: Undated Daily Gratitude Journal for Women and Men - More Happiness Affirmation and Mindfulness in A Few Minutes with Prompts & Quotes (Peony)](https://m.media-amazon.com/images/I/51VX-wGdiSL.jpg) [**Comkiso Gratitude Journal with 4 Inspirational Stickers: Undated Daily Gratitude Journal for Women and Men - More Happiness Affirmation and Mindfulness in A Few Minutes with Prompts & Quotes (Peony)**](https://www.amazon.com/dp/B0DK73L7YL) COMKISO$14.174.7★1892%—flat 14 ![Gratitude Journal Hardcover Colorful Layout Design for Women Men Teens 5 Miunte Daily Gratitude Journal with Prompts for More Happiness Mindfulness & Reflection Daily Affirmations Spiral Bindding](https://m.media-amazon.com/images/I/41vnUudoziL.jpg) [**Gratitude Journal Hardcover Colorful Layout Design for Women Men Teens 5 Miunte Daily Gratitude Journal with Prompts for More Happiness Mindfulness & Reflection Daily Affirmations Spiral Bindding**](https://www.amazon.com/dp/B0F7GCNDJP) DOURA$7.454.6★1172%▲rising 15 ![The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal](https://m.media-amazon.com/images/I/31r2Ufm7DLL.jpg) [**The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal**](https://www.amazon.com/dp/B0CBCSZH7V) ZICPERY$6.704.8★4112%▲rising ## **Product shelf** All 15 tracked products in this niche. Top sellersNewestTrending [![Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women](https://m.media-amazon.com/images/I/31aQTcuAp5L.jpg)**Intelligent Change The Five Minute Journal - Original Daily Gratitude Journal for Women & Men - Mindfulness Happiness & Daily Reflection - Undated Planner - Affirmation Journal - Gifts for Women** Intelligent Change**$27.52**4.5★17,619 reviews](https://www.amazon.com/dp/0991846206) [![The Original Gratitude Journal - Daily Gratitude Practice with Inspiring Prompts & Quotes for Mindfulness Reflection & Personal Growth 2026 - Wellness Journal for Men & Women](https://m.media-amazon.com/images/I/31L231yl5oL.jpg)**The Original Gratitude Journal - Daily Gratitude Practice with Inspiring Prompts & Quotes for Mindfulness Reflection & Personal Growth 2026 - Wellness Journal for Men & Women** ZICVIBE**$10.00**4.8★335 reviews](https://www.amazon.com/dp/B0DM9M5381) [![The Gratitude Journal for More Happiness Optimism Affirmation & Reflection - An Effective Manifestation Guide Journal Undated Daily Journals for Women & Men (Beige)](https://m.media-amazon.com/images/I/31rFaHe5wxL.jpg)**The Gratitude Journal for More Happiness Optimism Affirmation & Reflection - An Effective Manifestation Guide Journal Undated Daily Journals for Women & Men (Beige)** GOSSIP FOX**$9.10**4.8★1,240 reviews](https://www.amazon.com/dp/B0B4BC97JT) [![The Gratitude Journal for Women & Men Hardcover Spiral 5 Minute Daily Gratitude Journal for More Happiness Optimism Affirmation & Reflection with Prompts & Quotes Undated Daily Journals(93 pages / 3 months supply) Gifts](https://m.media-amazon.com/images/I/41L1czhvynL.jpg)**The Gratitude Journal for Women & Men Hardcover Spiral 5 Minute Daily Gratitude Journal for More Happiness Optimism Affirmation & Reflection with Prompts & Quotes Undated Daily Journals(93 pages / 3 months supply) Gifts** GOLDPEI**$7.24**4.5★510 reviews](https://www.amazon.com/dp/B0F7GGF372) [![The Gratitude Journal 2026: Daily Gratitude Practice to Inspire Thankfulness Mindfulness Positivity Happiness Upgraded with Pen Holder Inner Pocket & Elastic Closure Band (Beige)](https://m.media-amazon.com/images/I/31KDDETVm7L.jpg)**The Gratitude Journal 2026: Daily Gratitude Practice to Inspire Thankfulness Mindfulness Positivity Happiness Upgraded with Pen Holder Inner Pocket & Elastic Closure Band (Beige)** TUPARU**$8.99**4.7★625 reviews](https://www.amazon.com/dp/B0BJ34MZ1J) [![The Original Gratitude Journal 2026 - 5 Minute Gratitude Practice with Inspiring Quotes and Mindful Prompts for Affirmation Reflection & Wellness - Daily Happiness Journal for Women & Men by Thankful Path](https://m.media-amazon.com/images/I/315pwg9X8oL.jpg)**The Original Gratitude Journal 2026 - 5 Minute Gratitude Practice with Inspiring Quotes and Mindful Prompts for Affirmation Reflection & Wellness - Daily Happiness Journal for Women & Men by Thankful Path** The Gratitude Journal**$25.62**4.7★287 reviews](https://www.amazon.com/dp/B0C5DX5MMQ) [![The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal](https://m.media-amazon.com/images/I/41nfbh7-ZwL.jpg)**The Gratitude Journal - for More Mindfulness Happiness Positive Vibes Affirmations Productivity and Self Reflection -Undated Daily Journal** ZICPERY**$8.45**4.8★411 reviews](https://www.amazon.com/dp/B0CBCT68YY) [![And Per Se Gratitude Journal 5 Minute Daily Practice for Women with Prompts & Quotes Undated Mindfulness & Happiness Notebook (Botanical Floral)](https://m.media-amazon.com/images/I/41iIru1fZnL.jpg)**And Per Se Gratitude Journal 5 Minute Daily Practice for Women with Prompts & Quotes Undated Mindfulness & Happiness Notebook (Botanical Floral)** &And Per Se**$10.58**4.8★117 reviews](https://www.amazon.com/dp/B0G3L5RHND) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**16% *“The quality of the book is great”* **Ease Of Use**14% *“easy to use”* **Design-Overall**11% *“The design is also beautiful”* **Value For Money**11% *“Its so affordable”* **Paper Quality**10% *“nice paper quality”* **Advertised Vs Actual Product**6% *“As advertised”* **Writing Experience**5% *“Its an easy way to journal in the AM and PM”* **Color**4% *“The color is accurate to what I received”* **Fun/Entertainment Experience**3% *“They are colorful and engaging”* **Size-Overall**3% *“It's a nice size”* ### **What buyers complain about ** **Writing Experience**20% *“Its like it was made for small handwriting only”* **Advertised Vs Actual Product**12% *“Except for a problem with the listing images”* **Size-Overall**11% *“Too small”* **Design-Overall**7% *“The layout does not feel intentional at all”* **Paper Quality**7% *“there are definitely not enough pages to do it everyday”* **Quality-Overall**5% *“The quality of the exterior/cover seems a little less substantial”* **Adhesion/Stickiness**5% *“The sticky substance residue is horrible”* **Ease Of Cleaning**5% *“I would have preferred to have it clean to start”* **Office Usability**5% *“Good product, not for a lot of journaling/writing”* **Value For Money**2% *“Not worth the price at all”* #### **Top return reasons**- Advertised Vs Actual Product16% - Size-Overall15% - Value For Money14% - Product Condition6% - Quality-Overall6% - Instructions/User Manual/Troubleshooting5% - Color5% - Paper Quality5% - Ease Of Cleaning3% - Gifting Purpose3%