--- title: "yamaha pacifica — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/musical-instruments/yamaha-pacifica" last_updated: "2026-07-09T21:46:18.355Z" locale: en meta: description: "a small market ($235K/yr) — yamaha pacifica doesn't clear our bar today." "og:description": "a small market ($235K/yr) — yamaha pacifica doesn't clear our bar today." "og:title": "yamaha pacifica — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen" --- Back to Flapen home # **yamaha pacifica** **Skip it****49/100 ** a small market ($235K/yr) — yamaha pacifica doesn't clear our bar today. **Market/yr** **$235K** **Growth (1y)** **+200.2%** **Products** **29** **Brands** **4** was 3 a year ago **Sellers** **40** **Price range** **$126.22–$964.45** **Returns** **3.0%** **Rating** **4.5★** **Skip it** Scored 49/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **12** ×0.30 Growth **77** ×0.30 Competition **57** ×0.20 Quality gap **36** ×0.10 Returns **76** ×0.10 ## **Demand** Weekly Amazon search volume, last 28 weeks — +200.2% year over year. 4K2KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26 ## **Competition** - Yamaha86% - Fender11% - Ibanez2% - Donner1% - Other0% The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them. 4 brands and 40 sellers compete here. **Brands** **4 **▲rising was 3 a year ago **Sellers** **40** **Top 5 brand share** **100%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Yamaha Pacifica Series PAC012 Electric Guitar; Black](https://m.media-amazon.com/images/I/31Q-j4l8aIL.jpg) [**Yamaha Pacifica Series PAC012 Electric Guitar; Black**](https://www.amazon.com/dp/B0002GZWRI) Yamaha$247.664.6★52620%▼falling 2 ![Yamaha Pacifica Series PAC112V Electric Guitar; Sonic Blue](https://m.media-amazon.com/images/I/318lNyfbNSL.jpg) [**Yamaha Pacifica Series PAC112V Electric Guitar; Sonic Blue**](https://www.amazon.com/dp/B0010XBLP4) Yamaha$335.554.5★42310%▲rising 3 ![Yamaha Pacifica Series PAC12 Electric Guitar; Metallic Blue](https://m.media-amazon.com/images/I/31m-l7zvraL.jpg) [**Yamaha Pacifica Series PAC12 Electric Guitar; Metallic Blue**](https://www.amazon.com/dp/B0002GZWZ0) Yamaha$240.344.6★52610%▼falling 4 ![Yamaha Pacifica Series PAC012 Electric Guitar; Metallic Red](https://m.media-amazon.com/images/I/31zvnvv3igL.jpg) [**Yamaha Pacifica Series PAC012 Electric Guitar; Metallic Red**](https://www.amazon.com/dp/B0002GZWSM) Yamaha$240.354.6★5266%▲rising 5 ![Yamaha Pacifica Series PAC112V Electric Guitar; Black](https://m.media-amazon.com/images/I/31xvFmhSMBL.jpg) [**Yamaha Pacifica Series PAC112V Electric Guitar; Black**](https://www.amazon.com/dp/B0010X7LF8) Yamaha$336.034.5★4236%▼falling 6 ![Yamaha Pacifica Series PAC012DLX Electric Guitar; Old Violin Sunburst](https://m.media-amazon.com/images/I/31diSgHZh4L.jpg) [**Yamaha Pacifica Series PAC012DLX Electric Guitar; Old Violin Sunburst**](https://www.amazon.com/dp/B003NZ06W6) Yamaha$238.604.6★5265%—flat 7 ![Fender Squier Debut Series Stratocaster Electric Guitar Kit Beginner Guitar Kit with 2-Year Warranty with Padded Gig Bag Frontman 10G Amp Strap and More Includes Free Lessons Black](https://m.media-amazon.com/images/I/41wEH1jncNL.jpg) [**Fender Squier Debut Series Stratocaster Electric Guitar Kit Beginner Guitar Kit with 2-Year Warranty with Padded Gig Bag Frontman 10G Amp Strap and More Includes Free Lessons Black**](https://www.amazon.com/dp/B0CSMBD6H9) Fender$266.394.8★8554%▲rising 8 ![Yamaha Pacifica Standard Plus Electric Guitar With Gig Bag Shell White](https://m.media-amazon.com/images/I/31R09kZ1xHL.jpg) [**Yamaha Pacifica Standard Plus Electric Guitar With Gig Bag Shell White**](https://www.amazon.com/dp/B0CPMB7R2R) Yamaha$816.084.0★124%▲rising 9 ![Yamaha Pacifica PAC612VIIFM Electric Guitar; Fired Red](https://m.media-amazon.com/images/I/31fcyU5EIgL.jpg) [**Yamaha Pacifica PAC612VIIFM Electric Guitar; Fired Red**](https://www.amazon.com/dp/B08Q66KSGK) Yamaha$761.544.7★474%▲rising 10 ![Fender Squier Debut Series Stratocaster Electric Guitar Beginner Guitar with 2-Year Warranty Includes Free Lessons Black with Matte Finish](https://m.media-amazon.com/images/I/316EmWDalaL.jpg) [**Fender Squier Debut Series Stratocaster Electric Guitar Beginner Guitar with 2-Year Warranty Includes Free Lessons Black with Matte Finish**](https://www.amazon.com/dp/B0CSM4HPJK) Fender$139.584.6★2,3933%▼falling 11 ![Yamaha Pacifica Series PAC112V Electric Guitar; Natural](https://m.media-amazon.com/images/I/31ud5Un2AxL.jpg) [**Yamaha Pacifica Series PAC112V Electric Guitar; Natural**](https://www.amazon.com/dp/B001C4ZDG4) Yamaha$335.364.5★4232%▲rising 12 ![Yamaha GigMaker EG Electric Guitar Pack with Amplifier Gig Bag Tuner Cable Strap and Picks - Black](https://m.media-amazon.com/images/I/41lagUZSSTL.jpg) [**Yamaha GigMaker EG Electric Guitar Pack with Amplifier Gig Bag Tuner Cable Strap and Picks - Black**](https://www.amazon.com/dp/B001UQYPUY) Yamaha$340.684.6★3882%▼falling 13 ![Ibanez GIO Series GRX70QA - Transparent Emerald Burst](https://m.media-amazon.com/images/I/41aqKfIkFUL.jpg) [**Ibanez GIO Series GRX70QA - Transparent Emerald Burst**](https://www.amazon.com/dp/B01I0CEIXY) Ibanez$220.524.6★2,5512%—flat 14 ![Yamaha Pacifica Series PAC112V Electric Guitar; Old Violin Sunburst medium](https://m.media-amazon.com/images/I/31-DTlfTy3L.jpg) [**Yamaha Pacifica Series PAC112V Electric Guitar; Old Violin Sunburst medium**](https://www.amazon.com/dp/B001HV67L2) Yamaha$338.494.5★4232%—flat 15 ![Yamaha Pacifica Series PAC212VFM Electric Guitar Translucent Black](https://m.media-amazon.com/images/I/419YuJp2RoL.jpg) [**Yamaha Pacifica Series PAC212VFM Electric Guitar Translucent Black**](https://www.amazon.com/dp/B004MDKTL6) Yamaha$422.854.2★502%—flat **~~Showing 15 of 29 — show all ~~** ## **Product shelf** All 29 tracked products in this niche. Top sellersNewestTrending [![Yamaha Pacifica Series PAC012 Electric Guitar; Black](https://m.media-amazon.com/images/I/31Q-j4l8aIL.jpg)**Yamaha Pacifica Series PAC012 Electric Guitar; Black** Yamaha**$247.66**4.6★526 reviews](https://www.amazon.com/dp/B0002GZWRI) [![Yamaha Pacifica Series PAC112V Electric Guitar; Sonic Blue](https://m.media-amazon.com/images/I/318lNyfbNSL.jpg)**Yamaha Pacifica Series PAC112V Electric Guitar; Sonic Blue** Yamaha**$335.55**4.5★423 reviews](https://www.amazon.com/dp/B0010XBLP4) [![Yamaha Pacifica Series PAC12 Electric Guitar; Metallic Blue](https://m.media-amazon.com/images/I/31m-l7zvraL.jpg)**Yamaha Pacifica Series PAC12 Electric Guitar; Metallic Blue** Yamaha**$240.34**4.6★526 reviews](https://www.amazon.com/dp/B0002GZWZ0) [![Yamaha Pacifica Series PAC012 Electric Guitar; Metallic Red](https://m.media-amazon.com/images/I/31zvnvv3igL.jpg)**Yamaha Pacifica Series PAC012 Electric Guitar; Metallic Red** Yamaha**$240.35**4.6★526 reviews](https://www.amazon.com/dp/B0002GZWSM) [![Yamaha Pacifica Series PAC112V Electric Guitar; Black](https://m.media-amazon.com/images/I/31xvFmhSMBL.jpg)**Yamaha Pacifica Series PAC112V Electric Guitar; Black** Yamaha**$336.03**4.5★423 reviews](https://www.amazon.com/dp/B0010X7LF8) [![Yamaha Pacifica Series PAC012DLX Electric Guitar; Old Violin Sunburst](https://m.media-amazon.com/images/I/31diSgHZh4L.jpg)**Yamaha Pacifica Series PAC012DLX Electric Guitar; Old Violin Sunburst** Yamaha**$238.60**4.6★526 reviews](https://www.amazon.com/dp/B003NZ06W6) [![Fender Squier Debut Series Stratocaster Electric Guitar Kit Beginner Guitar Kit with 2-Year Warranty with Padded Gig Bag Frontman 10G Amp Strap and More Includes Free Lessons Black](https://m.media-amazon.com/images/I/41wEH1jncNL.jpg)**Fender Squier Debut Series Stratocaster Electric Guitar Kit Beginner Guitar Kit with 2-Year Warranty with Padded Gig Bag Frontman 10G Amp Strap and More Includes Free Lessons Black** Fender**$266.39**4.8★855 reviews](https://www.amazon.com/dp/B0CSMBD6H9) [![Yamaha Pacifica Standard Plus Electric Guitar With Gig Bag Shell White](https://m.media-amazon.com/images/I/31R09kZ1xHL.jpg)**Yamaha Pacifica Standard Plus Electric Guitar With Gig Bag Shell White** Yamaha**$816.08**4.0★12 reviews](https://www.amazon.com/dp/B0CPMB7R2R) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**25% *“Excellent quality, awesome color flat black”* **Value For Money**20% *“Good deal”* **Audio Quality**10% *“Good sound”* **Tune Retention**9% *“delivering an incredible sound when tuned correctly”* **Amplification**6% *“The amp is also nice”* **Advertised Vs Actual Product**5% *“it was accurate to description”* **Ease Of Use**4% *“nothing very hard”* **Durability**2% *“It's good that it didn't fall out and get damaged”* **Size-Overall**2% *“Comfortable size”* **Strength**2% *“This is a pretty solid guitar”* ### **What buyers complain about ** **Tune Retention**12% *“Horrible intonation at the 12th thru 15th frets”* **Noise Level**9% *“middle pick ups noisy”* **Amplification**9% *“The amplifier was on the cheap side”* **Defective Material/Parts**7% *“it comes with a broken back plate”* **Quality-Overall**6% *“Quality control is non-existent”* **Hard Feel**5% *“They were simply not smooth at all”* **Strap/String Quality**4% *“Wasnt super impressed by it my daughter liked it then two strings broke on 3rd use before we could even tune it”* **Audio Quality**3% *“Sound quality poor”* **Weight Heavy**2% *“The unit Is a bit heavy”* **Strength**2% *“weak”* #### **Top return reasons**- Amplification12% - Audio Quality11% - Size-Overall8% - Defective Material/Parts8% - Bass7% - Functionality-Overall7% - Value For Money6% - Strap/String Quality6% - Quality-Overall5% - Advertised Vs Actual Product5%