--- title: "flute — Niche Verdict: Launch it (65/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/musical-instruments/flute" last_updated: "2026-07-09T23:38:36.385Z" locale: en meta: description: "flute clears our launch bar: a $2.1M/yr market growing +189.9% with returns at 1.6%." "og:description": "flute clears our launch bar: a $2.1M/yr market growing +189.9% with returns at 1.6%." "og:title": "flute — Niche Verdict: Launch it (65/100) | Amazon United States - Flapen" --- Back to Flapen home # **flute** **Launch it****65/100 ** flute clears our launch bar: a $2.1M/yr market growing +189.9% with returns at 1.6%. **Market/yr** **$2.1M** **Growth (1y)** **+189.9%** **Products** **35** **Brands** **24** was 24 a year ago **Sellers** **575** **Price range** **$6.91–$614.33** **Returns** **1.6%** **Rating** **4.4★** **Launch it** Scored 65/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **50** ×0.30 Growth **76** ×0.30 Competition **64** ×0.20 Quality gap **52** ×0.10 Returns **87** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +189.9% year over year. 46K23KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Sep, Dec · busiest ÷ quietest = 2.3× ## **Competition** - Yamaha16% - GLORY15% - WUQIMUSC13% - EASTROCK9% - Jinqu5% - Deloitte4% - Other (18 brands)40% The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them. 24 brands and 575 sellers compete here. **Brands** **24 **—flat was 24 a year ago **Sellers** **575** **Top 5 brand share** **56%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Glory Closed Hole C Flute With Case Tuning Rod Joint Grease and Cloth Gloves Nickel Siver](https://m.media-amazon.com/images/I/51q4XPnA8rL.jpg) [**Glory Closed Hole C Flute With Case Tuning Rod Joint Grease and Cloth Gloves Nickel Siver**](https://www.amazon.com/dp/B00OLAJ3W6) GLORY$86.164.4★5,49514%▼falling 2 ![WUQIMUSC 16 Key Closed Hole C Flute - Student Flute for Beginners Easy to Play with Durable Design Includes Carrying Case Cleaning Kit Gloves Perfect for Learning(Silver)](https://m.media-amazon.com/images/I/51N0E1sCjkL.jpg) [**WUQIMUSC 16 Key Closed Hole C Flute - Student Flute for Beginners Easy to Play with Durable Design Includes Carrying Case Cleaning Kit Gloves Perfect for Learning(Silver)**](https://www.amazon.com/dp/B0CG934C48) WUQIMUSC$75.264.0★6513%▲rising 3 ![Yamaha YRS-24B Plastic Soprano Recorder Natural 14.00 x 2.00 x 2.00](https://m.media-amazon.com/images/I/11p9ZXQfeJL.jpg) [**Yamaha YRS-24B Plastic Soprano Recorder Natural 14.00 x 2.00 x 2.00**](https://www.amazon.com/dp/B00EJF5Y26) Yamaha$8.154.7★21,73010%▲rising 4 ![Yamaha YFL-222 Intermediate Flute for Student (International Version)](https://m.media-amazon.com/images/I/31u8h5eHinL.jpg) [**Yamaha YFL-222 Intermediate Flute for Student (International Version)**](https://www.amazon.com/dp/B01DD4MIPY) Yamaha$614.334.7★4536%▲rising 5 ![YANASON C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Kids Student with Carrying case Metal stand Gloves Tuning Rod Cleaning kit](https://m.media-amazon.com/images/I/41HMNDDuIqL.jpg) [**YANASON C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Kids Student with Carrying case Metal stand Gloves Tuning Rod Cleaning kit**](https://www.amazon.com/dp/B08MWD8BR9) Jinqu$76.524.4★1225%▼falling 6 ![C Flute 16 Key Closed Hole - Beginner Flute to Professional Concert Flute | Nickel/Silver Plated Flute Instrument with Cleaning Kit Case & Tuning Rod | Flutes for Beginners Students & Professional](https://m.media-amazon.com/images/I/31O3GBPTnDL.jpg) [**C Flute 16 Key Closed Hole - Beginner Flute to Professional Concert Flute | Nickel/Silver Plated Flute Instrument with Cleaning Kit Case & Tuning Rod | Flutes for Beginners Students & Professional**](https://www.amazon.com/dp/B0CRQWDN4N) Deloitte$73.164.4★584%▲rising 7 ![Soprano Recorder Instrument for Kids&Student - German Fingering 8 Hole Flute ABS Descant Recorders for Beginners with Cleaning Rod and Bag Beige](https://m.media-amazon.com/images/I/31KzuJ93USL.jpg) [**Soprano Recorder Instrument for Kids&Student - German Fingering 8 Hole Flute ABS Descant Recorders for Beginners with Cleaning Rod and Bag Beige**](https://www.amazon.com/dp/B09YCTHH7H) CONJURER$8.064.6★1,9034%▼falling 8 ![HOGSN flute 16-hole closed-hole C-tone nickel-plated beginner to play graded flute with box and cleaning kit.](https://m.media-amazon.com/images/I/51KszakUqfL.jpg) [**HOGSN flute 16-hole closed-hole C-tone nickel-plated beginner to play graded flute with box and cleaning kit.**](https://www.amazon.com/dp/B0DFYYTDWJ) HOGSN$74.704.5★264%▲rising 9 ![Kmise Closed Hole C Flute Responsive Flute Instrument Premium and Durable Flutes with Gig Bag Collapsible Stand Beginners Guide Cleaning Kit - Effortless for Beginners Students (Nickel Plated)](https://m.media-amazon.com/images/I/41vyfEDjfBL.jpg) [**Kmise Closed Hole C Flute Responsive Flute Instrument Premium and Durable Flutes with Gig Bag Collapsible Stand Beginners Guide Cleaning Kit - Effortless for Beginners Students (Nickel Plated)**](https://www.amazon.com/dp/B0FMJXYJBS) Kmise$98.873.8★103%▲rising 10 ![YANASON Purple C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Student and Professionals with Carrying case Metal stand Gloves Tuning Rod Cleaning kit(Purple)](https://m.media-amazon.com/images/I/41RJsvo9+RL.jpg) [**YANASON Purple C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Student and Professionals with Carrying case Metal stand Gloves Tuning Rod Cleaning kit(Purple)**](https://www.amazon.com/dp/B0DSW341CJ) YANASON$81.124.3★723%▲rising 11 ![EastRock Closed Hole Flutes C 16 Key for Beginner Kids Student Silver Nickel Flute with Case Stand and Cleaning kit](https://m.media-amazon.com/images/I/31d3xJYor8L.jpg) [**EastRock Closed Hole Flutes C 16 Key for Beginner Kids Student Silver Nickel Flute with Case Stand and Cleaning kit**](https://www.amazon.com/dp/B07RKV7L27) EASTROCK$86.074.4★8183%▼falling 12 ![AKLOT Closed-Hole Concert C Flute: Flute Instrument with 16 Keys Offset G Smooth Nickel-Silver Keys Air-Tight Pads Include Stylish Case with Shoulder Strap Cleaning Kit Gloves (LUM-SN)](https://m.media-amazon.com/images/I/41C6xXdh28L.jpg) [**AKLOT Closed-Hole Concert C Flute: Flute Instrument with 16 Keys Offset G Smooth Nickel-Silver Keys Air-Tight Pads Include Stylish Case with Shoulder Strap Cleaning Kit Gloves (LUM-SN)**](https://www.amazon.com/dp/B0F7PV8HX3) AKLOT$82.814.7★613%▲rising 13 ![Cecilio Closed Hole C Flute - Musical Instrument Beginner/Intermediate Flute in Band & Orchestra Nickel](https://m.media-amazon.com/images/I/5145wpbGjQL.jpg) [**Cecilio Closed Hole C Flute - Musical Instrument Beginner/Intermediate Flute in Band & Orchestra Nickel**](https://www.amazon.com/dp/B07V5XBJZK) Cecilio$89.234.5★1,3282%▼falling 14 ![Foyarinal 16-Key Flute C Flute Instrument Closed Holes for Beginners with Includes Case Cleaning Kit and Gloves (Silver)](https://m.media-amazon.com/images/I/516T7eZ7SqL.jpg) [**Foyarinal 16-Key Flute C Flute Instrument Closed Holes for Beginners with Includes Case Cleaning Kit and Gloves (Silver)**](https://www.amazon.com/dp/B0G7G6S1BX) Foyarinal$66.224.8★52%▲rising 15 ![EastRock Closed Hole Flutes C 16 Key for Beginner Kids Student -Nickel Flute with Case Stand and Cleaning kit (Sea Blue)](https://m.media-amazon.com/images/I/51uGYvskZ8L.jpg) [**EastRock Closed Hole Flutes C 16 Key for Beginner Kids Student -Nickel Flute with Case Stand and Cleaning kit (Sea Blue)**](https://www.amazon.com/dp/B07RJR2PZB) EASTROCK$89.084.4★8182%▲rising **~~Showing 15 of 35 — show all ~~** ## **Product shelf** All 35 tracked products in this niche. Top sellersNewestTrending [![Glory Closed Hole C Flute With Case Tuning Rod Joint Grease and Cloth Gloves Nickel Siver](https://m.media-amazon.com/images/I/51q4XPnA8rL.jpg)**Glory Closed Hole C Flute With Case Tuning Rod Joint Grease and Cloth Gloves Nickel Siver** GLORY**$86.16**4.4★5,495 reviews](https://www.amazon.com/dp/B00OLAJ3W6) [![WUQIMUSC 16 Key Closed Hole C Flute - Student Flute for Beginners Easy to Play with Durable Design Includes Carrying Case Cleaning Kit Gloves Perfect for Learning(Silver)](https://m.media-amazon.com/images/I/51N0E1sCjkL.jpg)**WUQIMUSC 16 Key Closed Hole C Flute - Student Flute for Beginners Easy to Play with Durable Design Includes Carrying Case Cleaning Kit Gloves Perfect for Learning(Silver)** WUQIMUSC**$75.26**4.0★65 reviews](https://www.amazon.com/dp/B0CG934C48) [![Yamaha YRS-24B Plastic Soprano Recorder Natural 14.00 x 2.00 x 2.00](https://m.media-amazon.com/images/I/11p9ZXQfeJL.jpg)**Yamaha YRS-24B Plastic Soprano Recorder Natural 14.00 x 2.00 x 2.00** Yamaha**$8.15**4.7★21,730 reviews](https://www.amazon.com/dp/B00EJF5Y26) [![Yamaha YFL-222 Intermediate Flute for Student (International Version)](https://m.media-amazon.com/images/I/31u8h5eHinL.jpg)**Yamaha YFL-222 Intermediate Flute for Student (International Version)** Yamaha**$614.33**4.7★453 reviews](https://www.amazon.com/dp/B01DD4MIPY) [![YANASON C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Kids Student with Carrying case Metal stand Gloves Tuning Rod Cleaning kit](https://m.media-amazon.com/images/I/41HMNDDuIqL.jpg)**YANASON C Flute Closed Hole 16 Keys Flute Nickel-Plated for Beginner Kids Student with Carrying case Metal stand Gloves Tuning Rod Cleaning kit** Jinqu**$76.52**4.4★122 reviews](https://www.amazon.com/dp/B08MWD8BR9) [![C Flute 16 Key Closed Hole - Beginner Flute to Professional Concert Flute | Nickel/Silver Plated Flute Instrument with Cleaning Kit Case & Tuning Rod | Flutes for Beginners Students & Professional](https://m.media-amazon.com/images/I/31O3GBPTnDL.jpg)**C Flute 16 Key Closed Hole - Beginner Flute to Professional Concert Flute | Nickel/Silver Plated Flute Instrument with Cleaning Kit Case & Tuning Rod | Flutes for Beginners Students & Professional** Deloitte**$73.16**4.4★58 reviews](https://www.amazon.com/dp/B0CRQWDN4N) [![Soprano Recorder Instrument for Kids&Student - German Fingering 8 Hole Flute ABS Descant Recorders for Beginners with Cleaning Rod and Bag Beige](https://m.media-amazon.com/images/I/31KzuJ93USL.jpg)**Soprano Recorder Instrument for Kids&Student - German Fingering 8 Hole Flute ABS Descant Recorders for Beginners with Cleaning Rod and Bag Beige** CONJURER**$8.06**4.6★1,903 reviews](https://www.amazon.com/dp/B09YCTHH7H) [![HOGSN flute 16-hole closed-hole C-tone nickel-plated beginner to play graded flute with box and cleaning kit.](https://m.media-amazon.com/images/I/51KszakUqfL.jpg)**HOGSN flute 16-hole closed-hole C-tone nickel-plated beginner to play graded flute with box and cleaning kit.** HOGSN**$74.70**4.5★26 reviews](https://www.amazon.com/dp/B0DFYYTDWJ) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**21% *“Great quality easy to assemble”* **Audio Quality**17% *“Good sound”* **Value For Money**11% *“Good price”* **Tune Retention**7% *“Tune and pitch is great”* **Ease Of Use**6% *“so easy to use”* **Recording Feature**5% *“Recorder”* **Durability**5% *“it's very durable”* **Advertised Vs Actual Product**4% *“As shown”* **Taste-Overall**2% *“Great easy snack”* **Material Quality**2% *“material looks great it worth for the money”* ### **What buyers complain about ** **Quality-Overall**20% *“Feels cheap”* **Audio Quality**9% *“Very poor sound quality”* **Durability**8% *“Broke quickly”* **Tune Retention**7% *“it wont stay in tune”* **Value For Money**5% *“You can't expect better for eighty bucks”* **Product Condition**4% *“Received a used recorder”* **Functionality-Overall**4% *“The notes didnt hit like I was expecting”* **Ease Of Cleaning**3% *“it didnt come with the right cleaning cloth”* **Instructions/User Manual/Troubleshooting**2% *“Instructions on how to apply the membrane were lacking detail”* **Audio Volume**2% *“tone is not quite right”* #### **Top return reasons**- Audio Quality22% - Functionality-Overall21% - Defective Material/Parts10% - Quality-Overall9% - Size-Overall6% - Value For Money4% - Tune Retention4% - Advertised Vs Actual Product4% - Product Condition2% - Touch/Button Controls2%