--- title: "12 string guitar — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/musical-instruments/12-string-guitar" last_updated: "2026-07-09T23:41:22.462Z" locale: en meta: description: "12 string guitar shows demand growing +253.6%, but a small market ($341K/yr) keeps it on the watch list." "og:description": "12 string guitar shows demand growing +253.6%, but a small market ($341K/yr) keeps it on the watch list." "og:title": "12 string guitar — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" --- Back to Flapen home # **12 string guitar** **Worth a look****54/100 ** 12 string guitar shows demand growing +253.6%, but a small market ($341K/yr) keeps it on the watch list. **Market/yr** **$341K** **Growth (1y)** **+253.6%** **Products** **31** **Brands** **15** was 17 a year ago **Sellers** **54** **Price range** **$61.61–$681.02** **Returns** **3.1%** **Rating** **4.4★** **Worth a look** Scored 54/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **17** ×0.30 Growth **82** ×0.30 Competition **57** ×0.20 Quality gap **54** ×0.10 Returns **75** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +253.6% year over year. 17K9KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jan, Dec · busiest ÷ quietest = 2.1× ## **Competition** - Vangoa24% - Fender14% - ALLSET11% - Ibanez9% - JANEROCK8% - AKLOT7% - Other (9 brands)27% The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them. 15 brands and 54 sellers compete here. **Brands** **15 **▼falling was 17 a year ago **Sellers** **54** **Top 5 brand share** **66%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Spruce Top Bone Nut Black Matte](https://m.media-amazon.com/images/I/41K-3W19C2L.jpg) [**Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Spruce Top Bone Nut Black Matte**](https://www.amazon.com/dp/B08JPVX4P3) Vangoa$183.734.5★57918%▼falling 2 ![ALLSET 12 String Guitar | Acoustic Electric 12 String |42 Full Size Guitar for Beginner/Adult Fingerstyle | Spruce Top Cutaway | Gig Bag AUX Strap Strings Strap|Gloss Black Finish | A12-BK](https://m.media-amazon.com/images/I/41eFxN+gbGL.jpg) [**ALLSET 12 String Guitar | Acoustic Electric 12 String |42 Full Size Guitar for Beginner/Adult Fingerstyle | Spruce Top Cutaway | Gig Bag AUX Strap Strings Strap|Gloss Black Finish | A12-BK**](https://www.amazon.com/dp/B0DS2F9FQK) ALLSET$177.774.6★3911%▲rising 3 ![Fender CD-60SCE 12-string Dreadnought Acoustic Guitar Natural](https://m.media-amazon.com/images/I/3117+pbs5XL.jpg) [**Fender CD-60SCE 12-string Dreadnought Acoustic Guitar Natural**](https://www.amazon.com/dp/B01N4RZJ5T) Fender$359.664.4★28210%▼falling 4 ![12 String Acoustic Guitar Cutaway Adjustable Truss Rod Full Size Bundle with Gig Bag Tuner Strings Strap Picks Black By Janerock](https://m.media-amazon.com/images/I/4135g6UrxKL.jpg) [**12 String Acoustic Guitar Cutaway Adjustable Truss Rod Full Size Bundle with Gig Bag Tuner Strings Strap Picks Black By Janerock**](https://www.amazon.com/dp/B083SPCQLM) JANEROCK$175.164.4★1598%▲rising 5 ![Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Sapele Body Bone Nut Brown Glossy](https://m.media-amazon.com/images/I/41dWrr9tK8L.jpg) [**Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Sapele Body Bone Nut Brown Glossy**](https://www.amazon.com/dp/B08CKTC72Q) Vangoa$189.074.3★7645%▼falling 6 ![Tostar Acoustic Electric Guitar 12 String Guitarra Acustica for Beginners Professioner 42 Full Size with Gig Bag Picks Strings Strap Gloss Guitarra de 12 Cuerdas Dreadnought Body Black](https://m.media-amazon.com/images/I/41K7V22C8RL.jpg) [**Tostar Acoustic Electric Guitar 12 String Guitarra Acustica for Beginners Professioner 42 Full Size with Gig Bag Picks Strings Strap Gloss Guitarra de 12 Cuerdas Dreadnought Body Black**](https://www.amazon.com/dp/B0GJ8WQ2KX) TOSTAR$194.684.7★174%▲rising 7 ![Ibanez AEG5012 12-string Acoustic-electric Guitar - Black](https://m.media-amazon.com/images/I/21vGmZQrZAL.jpg) [**Ibanez AEG5012 12-string Acoustic-electric Guitar - Black**](https://www.amazon.com/dp/B08W1YKCH5) Ibanez$371.054.3★1884%▲rising 8 ![ADM Advanced 12 String Acoustic Electric Guitar Full Size 42 Twelve String Guitar Bundle 4-Band EQ Electroacoustic Set for Beginner Intermediate Adults Teens Bag Picks Capo Cable Strap Natural](https://m.media-amazon.com/images/I/417xbSn8LbL.jpg) [**ADM Advanced 12 String Acoustic Electric Guitar Full Size 42 Twelve String Guitar Bundle 4-Band EQ Electroacoustic Set for Beginner Intermediate Adults Teens Bag Picks Capo Cable Strap Natural**](https://www.amazon.com/dp/B0FKH246C8) adm$174.074.3★143%▲rising 9 ![AKLOT 12-String Acoustic Electric Guitar: Mahogany Back and Sides with Spruce Top 41-inch Cutaway Body Built-in Pickup; Deluxe Set Includes Guitar Bag Tuner Cable Capo Strings & Picks (PL-SG)](https://m.media-amazon.com/images/I/41zszkaSJ8L.jpg) [**AKLOT 12-String Acoustic Electric Guitar: Mahogany Back and Sides with Spruce Top 41-inch Cutaway Body Built-in Pickup; Deluxe Set Includes Guitar Bag Tuner Cable Capo Strings & Picks (PL-SG)**](https://www.amazon.com/dp/B0FWCKRS5S) AKLOT$185.734.2★193%▲rising 10 ![Ibanez AEG5012 12-string Acoustic-electric Guitar - Dark Violin Sunburst](https://m.media-amazon.com/images/I/31acq85kxmL.jpg) [**Ibanez AEG5012 12-string Acoustic-electric Guitar - Dark Violin Sunburst**](https://www.amazon.com/dp/B08TYXBM8N) Ibanez$358.684.3★1882%▼falling 11 ![TARIO 12 Strings Acoustic Electric Cutaway Guitar Spalted maple Top Mahogany back & sides Okoume Neck](https://m.media-amazon.com/images/I/41Hpd2agcFL.jpg) [**TARIO 12 Strings Acoustic Electric Cutaway Guitar Spalted maple Top Mahogany back & sides Okoume Neck**](https://www.amazon.com/dp/B0BN4XZXXQ) TARIO$216.674.0★192%—flat 12 ![PTESAN 41 Acoustic Guitar for Beginner Adult Full Size Cutaway Guitarra Bundle Set-Black Bundle with Gig Bag Tuner Strap Strings Picks Capo](https://m.media-amazon.com/images/I/51+t77TQbrL.jpg) [**PTESAN 41 Acoustic Guitar for Beginner Adult Full Size Cutaway Guitarra Bundle Set-Black Bundle with Gig Bag Tuner Strap Strings Picks Capo**](https://www.amazon.com/dp/B0F1ZV9GVC) PTESAN$140.934.6★422%—flat 13 ![AKLOT 12-String Acoustic Electric Guitar: Rosewood Back and Sides with Spruce Top 41-inch Cutaway Body Built-in Pickup; Deluxe Set Includes Guitar Bag Tuner Cable Capo Strings & Picks (SN-NA)](https://m.media-amazon.com/images/I/41CE19hVOaL.jpg) [**AKLOT 12-String Acoustic Electric Guitar: Rosewood Back and Sides with Spruce Top 41-inch Cutaway Body Built-in Pickup; Deluxe Set Includes Guitar Bag Tuner Cable Capo Strings & Picks (SN-NA)**](https://www.amazon.com/dp/B0FWCPZPYH) AKLOT$199.774.2★192%▲rising 14 ![Ibanez PF1512 12-String Acoustic Guitar (Natural High Gloss)](https://m.media-amazon.com/images/I/31eyqN9ZQQL.jpg) [**Ibanez PF1512 12-String Acoustic Guitar (Natural High Gloss)**](https://www.amazon.com/dp/B00BBKGRFU) Ibanez$243.254.1★1442%▲rising 15 ![Takamine GD30CE-12 12-string Acoustic-electric Guitar - Black](https://m.media-amazon.com/images/I/31ObYPQkkCL.jpg) [**Takamine GD30CE-12 12-string Acoustic-electric Guitar - Black**](https://www.amazon.com/dp/B017LX3JAG) Takamine$681.024.4★1892%▼falling **~~Showing 15 of 31 — show all ~~** ## **Product shelf** All 31 tracked products in this niche. Top sellersNewestTrending [![Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Spruce Top Bone Nut Black Matte](https://m.media-amazon.com/images/I/41K-3W19C2L.jpg)**Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Spruce Top Bone Nut Black Matte** Vangoa**$183.73**4.5★579 reviews](https://www.amazon.com/dp/B08JPVX4P3) [![ALLSET 12 String Guitar | Acoustic Electric 12 String |42 Full Size Guitar for Beginner/Adult Fingerstyle | Spruce Top Cutaway | Gig Bag AUX Strap Strings Strap|Gloss Black Finish | A12-BK](https://m.media-amazon.com/images/I/41eFxN+gbGL.jpg)**ALLSET 12 String Guitar | Acoustic Electric 12 String |42 Full Size Guitar for Beginner/Adult Fingerstyle | Spruce Top Cutaway | Gig Bag AUX Strap Strings Strap|Gloss Black Finish | A12-BK** ALLSET**$177.77**4.6★39 reviews](https://www.amazon.com/dp/B0DS2F9FQK) [![Fender CD-60SCE 12-string Dreadnought Acoustic Guitar Natural](https://m.media-amazon.com/images/I/3117+pbs5XL.jpg)**Fender CD-60SCE 12-string Dreadnought Acoustic Guitar Natural** Fender**$359.66**4.4★282 reviews](https://www.amazon.com/dp/B01N4RZJ5T) [![12 String Acoustic Guitar Cutaway Adjustable Truss Rod Full Size Bundle with Gig Bag Tuner Strings Strap Picks Black By Janerock](https://m.media-amazon.com/images/I/4135g6UrxKL.jpg)**12 String Acoustic Guitar Cutaway Adjustable Truss Rod Full Size Bundle with Gig Bag Tuner Strings Strap Picks Black By Janerock** JANEROCK**$175.16**4.4★159 reviews](https://www.amazon.com/dp/B083SPCQLM) [![Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Sapele Body Bone Nut Brown Glossy](https://m.media-amazon.com/images/I/41dWrr9tK8L.jpg)**Vangoa 12 String Guitar Acoustic Electric Upgraded Guitar 12 Strings Bundle for Beginner Intermediate Adults Teens Guitarra de 12 Cuerdas Sapele Body Bone Nut Brown Glossy** Vangoa**$189.07**4.3★764 reviews](https://www.amazon.com/dp/B08CKTC72Q) [![Tostar Acoustic Electric Guitar 12 String Guitarra Acustica for Beginners Professioner 42 Full Size with Gig Bag Picks Strings Strap Gloss Guitarra de 12 Cuerdas Dreadnought Body Black](https://m.media-amazon.com/images/I/41K7V22C8RL.jpg)**Tostar Acoustic Electric Guitar 12 String Guitarra Acustica for Beginners Professioner 42 Full Size with Gig Bag Picks Strings Strap Gloss Guitarra de 12 Cuerdas Dreadnought Body Black** TOSTAR**$194.68**4.7★17 reviews](https://www.amazon.com/dp/B0GJ8WQ2KX) [![Ibanez AEG5012 12-string Acoustic-electric Guitar - Black](https://m.media-amazon.com/images/I/21vGmZQrZAL.jpg)**Ibanez AEG5012 12-string Acoustic-electric Guitar - Black** Ibanez**$371.05**4.3★188 reviews](https://www.amazon.com/dp/B08W1YKCH5) [![ADM Advanced 12 String Acoustic Electric Guitar Full Size 42 Twelve String Guitar Bundle 4-Band EQ Electroacoustic Set for Beginner Intermediate Adults Teens Bag Picks Capo Cable Strap Natural](https://m.media-amazon.com/images/I/417xbSn8LbL.jpg)**ADM Advanced 12 String Acoustic Electric Guitar Full Size 42 Twelve String Guitar Bundle 4-Band EQ Electroacoustic Set for Beginner Intermediate Adults Teens Bag Picks Capo Cable Strap Natural** adm**$174.07**4.3★14 reviews](https://www.amazon.com/dp/B0FKH246C8) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**22% *“The entire kit is perfect”* **Tune Retention**20% *“The tuner works well”* **Audio Quality**16% *“Good sound”* **Value For Money**9% *“Good for the price”* **Advertised Vs Actual Product**6% *“Just as described”* **Strap/String Quality**3% *“The case is very nice, plus strings and strap what a great deal”* **Bass**3% *“Good Guitar,”* **Ease Of Use**3% *“Easy to use”* **Design-Overall**2% *“an attractive design”* **Locally Manufactured**2% ### **What buyers complain about ** **Tune Retention**22% *“A bit tricky to tune”* **Strap/String Quality**17% *“strings snapped immediately while trying to tune”* **Bass**7% *“It wasn't able to go higher than the B before it slipped out from the tuning peg”* **Defective Material/Parts**5% *“Came with out all the parts then was charged 100 dollars more than the item was worth”* **Audio Quality**3% *“Horrible sound”* **Quality-Overall**2% *“Looks cheap made too”* **Noise Level**2% *“Horrible sound”* **Assembly/Installation**2% *“securing straps difficult”* **Durability**2% *“I had it for 2 weeks before the pegs all bent out”* **Weight Light**2% *“feels very light and cheap”* #### **Top return reasons**- Size-Overall25% - Tune Retention19% - Strap/String Quality17% - Audio Quality9% - Quality-Overall8% - Defective Material/Parts5% - Advertised Vs Actual Product4% - Value For Money3% - Wood Quality2% - Color1%