--- title: "toilet tray — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/toilet-tray" last_updated: "2026-07-10T01:41:38.160Z" locale: en meta: description: "a small market ($59K/yr) — toilet tray doesn't clear our bar today." "og:description": "a small market ($59K/yr) — toilet tray doesn't clear our bar today." "og:title": "toilet tray — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen" --- Back to Flapen home # **toilet tray** **Skip it****49/100 ** a small market ($59K/yr) — toilet tray doesn't clear our bar today. **Market/yr** **$59K** **Growth (1y)** **+268.3%** **Products** **36** **Brands** **28** was 39 a year ago **Sellers** **32** **Price range** **$6.77–$31.80** **Returns** **4.3%** **Rating** **4.6★** **Skip it** Scored 49/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **3** ×0.30 Growth **83** ×0.30 Competition **69** ×0.20 Quality gap **27** ×0.10 Returns **66** ×0.10 ## **Demand** Weekly Amazon search volume, last 13 weeks — +268.3% year over year. 4K2KApr '26Apr '26May '26May '26May '26Jun '26Jun '26 ## **Competition** - Focusonit21% - ALELION17% - FEILERN12% - Mriluvy5% - CubesLand5% - Sumnacon4% - Other (22 brands)37% The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them. 28 brands and 32 sellers compete here. **Brands** **28 **▼falling was 39 a year ago **Sellers** **32** **Top 5 brand share** **60%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![ALELION 11.7 Bathroom Vanity Tray for Counter - Acacia Wood Decorative Tray for Toilet Tank Makeup Perfume Jewelry Catchall Coffee Table - Wooden Kitchen Countertop Organizer for Soap Dispenser](https://m.media-amazon.com/images/I/4198yCyrPnL.jpg) [**ALELION 11.7 Bathroom Vanity Tray for Counter - Acacia Wood Decorative Tray for Toilet Tank Makeup Perfume Jewelry Catchall Coffee Table - Wooden Kitchen Countertop Organizer for Soap Dispenser**](https://www.amazon.com/dp/B0CYGHDDK4) ALELION$13.144.7★62313%▼falling 2 ![FEILERN Toilet Paper Basket Stainless Steel Toilet Tank Tray with Handle for Organizing - Toilet Paper Basket Storage for Toilet Tank Bathroom Kitchen Counter (Black)](https://m.media-amazon.com/images/I/31nKGA99JfL.jpg) [**FEILERN Toilet Paper Basket Stainless Steel Toilet Tank Tray with Handle for Organizing - Toilet Paper Basket Storage for Toilet Tank Bathroom Kitchen Counter (Black)**](https://www.amazon.com/dp/B0D1JNGNZG) FEILERN$9.324.6★74412%▼falling 3 ![Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Black](https://m.media-amazon.com/images/I/41bgqfF4GvL.jpg) [**Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Black**](https://www.amazon.com/dp/B0F4QCZ6NV) Focusonit$18.544.7★3948%▲rising 4 ![Mriluvy Vanity and Bathroom Tray 7.7 ABS Countertop Organizer Waterproof Vanity Tray for Toilet Tank Perfume Soap Keys Bathroom Accessories Kitchen and Bath Trays Non Slip Small Trays White](https://m.media-amazon.com/images/I/31CNbetlFYL.jpg) [**Mriluvy Vanity and Bathroom Tray 7.7 ABS Countertop Organizer Waterproof Vanity Tray for Toilet Tank Perfume Soap Keys Bathroom Accessories Kitchen and Bath Trays Non Slip Small Trays White**](https://www.amazon.com/dp/B0FM838L2T) Mriluvy$6.774.4★2265%▲rising 5 ![CubesLand Paper Rope Scalloped Edge Toilet Paper Storage Basket Small Living Room Bedroom Decor Baskets for Over Toilet Storage Shelf End Table Shelves and More with 2 Wooden Handle Neutral](https://m.media-amazon.com/images/I/41owwgtfqQL.jpg) [**CubesLand Paper Rope Scalloped Edge Toilet Paper Storage Basket Small Living Room Bedroom Decor Baskets for Over Toilet Storage Shelf End Table Shelves and More with 2 Wooden Handle Neutral**](https://www.amazon.com/dp/B0DQP9K8CD) CubesLand$18.884.9★8365%▲rising 6 ![ALELION Black Bathroom Basket - Wooden Toilet Tank Paper Basket with Handle for Organizing - Back of Toilet Storage Organizer for Bathroom Tank Topper Counter - Black Bathroom Decor Box](https://m.media-amazon.com/images/I/41Oug1AP7+L.jpg) [**ALELION Black Bathroom Basket - Wooden Toilet Tank Paper Basket with Handle for Organizing - Back of Toilet Storage Organizer for Bathroom Tank Topper Counter - Black Bathroom Decor Box**](https://www.amazon.com/dp/B0BYZGGHK8) ALELION$15.674.8★7074%▼falling 7 ![Sumnacon 16 Inch Rattan Bathroom Vanity Tray - Decorative Wicker Toilet Tank Tray for Paper Hand Towel Vintage Storage Basket Bin for Bathroom Kitchen Toilet Tank Vanity Countertop Table Shelf](https://m.media-amazon.com/images/I/416Ri0yhCBL.jpg) [**Sumnacon 16 Inch Rattan Bathroom Vanity Tray - Decorative Wicker Toilet Tank Tray for Paper Hand Towel Vintage Storage Basket Bin for Bathroom Kitchen Toilet Tank Vanity Countertop Table Shelf**](https://www.amazon.com/dp/B09BJ5XSPT) Sumnacon$21.754.6★1554%—flat 8 ![Gypie Toilet Paper Basket Tank Tray with Handle Bathroom Counter Storage Tray for Kitchen (Black)](https://m.media-amazon.com/images/I/31YzjSs1-fL.jpg) [**Gypie Toilet Paper Basket Tank Tray with Handle Bathroom Counter Storage Tray for Kitchen (Black)**](https://www.amazon.com/dp/B0DNYJYTLK) Gypie$7.504.3★3764%▼falling 9 ![Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Gold & White](https://m.media-amazon.com/images/I/41XUqA5a1nL.jpg) [**Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Gold & White**](https://www.amazon.com/dp/B0F4QCTBL5) Focusonit$21.184.7★3943%▲rising 10 ![Acacia Bathroom Toilet Tank Tray 13 Wood Toilet Paper Storage Basket Back of Toilet Basket Organizer Vanity Tray for Perfume Makeup Candle Kitchen Counter Coffee Table Decor](https://m.media-amazon.com/images/I/41cKfhFxTAL.jpg) [**Acacia Bathroom Toilet Tank Tray 13 Wood Toilet Paper Storage Basket Back of Toilet Basket Organizer Vanity Tray for Perfume Makeup Candle Kitchen Counter Coffee Table Decor**](https://www.amazon.com/dp/B0DGSZTGBB) Focusonit$19.334.7★8953%▲rising 11 ![Bamboo Vanity Bathroom Tray for Counter Bamboo Tray for Bathroom Toilet Tank Perfume 11.8L x 5.9W x 0.8H inch (Bamboo)](https://m.media-amazon.com/images/I/41sX3PBOs3L.jpg) [**Bamboo Vanity Bathroom Tray for Counter Bamboo Tray for Bathroom Toilet Tank Perfume 11.8L x 5.9W x 0.8H inch (Bamboo)**](https://www.amazon.com/dp/B0BPL5MJSP) Bayting$6.904.8★6093%▼falling 12 ![Bathroom Vanity Tray for Countertop 12 x 6 Acacia Wood Toilet Tank Tray with Metal Guardrail Bathroom Organizer for Soap Perfume & Skincare Non-Slip Decorative Tray for Dresser Black & Acacia](https://m.media-amazon.com/images/I/41bMWQALbqL.jpg) [**Bathroom Vanity Tray for Countertop 12 x 6 Acacia Wood Toilet Tank Tray with Metal Guardrail Bathroom Organizer for Soap Perfume & Skincare Non-Slip Decorative Tray for Dresser Black & Acacia**](https://www.amazon.com/dp/B0FT14X7HF) Focusonit$16.634.8★1593%▲rising 13 ![Rattan Bathroom Vanity Trays Toilet Tank Baskets Long Narrow Hand Towel Storage Basket for Storage Decorative (Natural 10.2 x 4.9 x 1.6 inch)](https://m.media-amazon.com/images/I/41mwbXoByPL.jpg) [**Rattan Bathroom Vanity Trays Toilet Tank Baskets Long Narrow Hand Towel Storage Basket for Storage Decorative (Natural 10.2 x 4.9 x 1.6 inch)**](https://www.amazon.com/dp/B0CHYKYF4T) DECRAFTS$16.434.4★7213%▼falling 14 ![Bathroom Tray Countertop 10 Inch Water Hyacinth Bathroom Basket Toilet Tank Bathroom Vanity Tray Rattan Wicker Tray for Bathroom Decor Coffee Table (Small)](https://m.media-amazon.com/images/I/418GhyX-ZrL.jpg) [**Bathroom Tray Countertop 10 Inch Water Hyacinth Bathroom Basket Toilet Tank Bathroom Vanity Tray Rattan Wicker Tray for Bathroom Decor Coffee Table (Small)**](https://www.amazon.com/dp/B0DC6FSS9J) ORDELITE$10.054.7★3003%▲rising 15 ![Silicone Bathroom Tray Shatterproof Silicone Tray for Bathroom Counter Small Vanity Tray for Bathroom Soap Dispenser Tray Toilet Tank-7.8 * 3.9in](https://m.media-amazon.com/images/I/31IC087Vw4L.jpg) [**Silicone Bathroom Tray Shatterproof Silicone Tray for Bathroom Counter Small Vanity Tray for Bathroom Soap Dispenser Tray Toilet Tank-7.8 * 3.9in**](https://www.amazon.com/dp/B0C5R7JWM7) EG-SIPRO$7.804.4★9803%▼falling **~~Showing 15 of 36 — show all ~~** ## **Product shelf** All 36 tracked products in this niche. Top sellersNewestTrending [![ALELION 11.7 Bathroom Vanity Tray for Counter - Acacia Wood Decorative Tray for Toilet Tank Makeup Perfume Jewelry Catchall Coffee Table - Wooden Kitchen Countertop Organizer for Soap Dispenser](https://m.media-amazon.com/images/I/4198yCyrPnL.jpg)**ALELION 11.7 Bathroom Vanity Tray for Counter - Acacia Wood Decorative Tray for Toilet Tank Makeup Perfume Jewelry Catchall Coffee Table - Wooden Kitchen Countertop Organizer for Soap Dispenser** ALELION**$13.14**4.7★623 reviews](https://www.amazon.com/dp/B0CYGHDDK4) [![FEILERN Toilet Paper Basket Stainless Steel Toilet Tank Tray with Handle for Organizing - Toilet Paper Basket Storage for Toilet Tank Bathroom Kitchen Counter (Black)](https://m.media-amazon.com/images/I/31nKGA99JfL.jpg)**FEILERN Toilet Paper Basket Stainless Steel Toilet Tank Tray with Handle for Organizing - Toilet Paper Basket Storage for Toilet Tank Bathroom Kitchen Counter (Black)** FEILERN**$9.32**4.6★744 reviews](https://www.amazon.com/dp/B0D1JNGNZG) [![Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Black](https://m.media-amazon.com/images/I/41bgqfF4GvL.jpg)**Toilet Paper Basket Organizer Oak Wood Toilet Tank Tray with Metal Frame Bathroom Counter Top Storage for Toilet Paper Wipes & Decor Modern Narrow Back of Tank Shelf Organizer Black** Focusonit**$18.54**4.7★394 reviews](https://www.amazon.com/dp/B0F4QCZ6NV) [![Mriluvy Vanity and Bathroom Tray 7.7 ABS Countertop Organizer Waterproof Vanity Tray for Toilet Tank Perfume Soap Keys Bathroom Accessories Kitchen and Bath Trays Non Slip Small Trays White](https://m.media-amazon.com/images/I/31CNbetlFYL.jpg)**Mriluvy Vanity and Bathroom Tray 7.7 ABS Countertop Organizer Waterproof Vanity Tray for Toilet Tank Perfume Soap Keys Bathroom Accessories Kitchen and Bath Trays Non Slip Small Trays White** Mriluvy**$6.77**4.4★226 reviews](https://www.amazon.com/dp/B0FM838L2T) [![CubesLand Paper Rope Scalloped Edge Toilet Paper Storage Basket Small Living Room Bedroom Decor Baskets for Over Toilet Storage Shelf End Table Shelves and More with 2 Wooden Handle Neutral](https://m.media-amazon.com/images/I/41owwgtfqQL.jpg)**CubesLand Paper Rope Scalloped Edge Toilet Paper Storage Basket Small Living Room Bedroom Decor Baskets for Over Toilet Storage Shelf End Table Shelves and More with 2 Wooden Handle Neutral** CubesLand**$18.88**4.9★836 reviews](https://www.amazon.com/dp/B0DQP9K8CD) [![ALELION Black Bathroom Basket - Wooden Toilet Tank Paper Basket with Handle for Organizing - Back of Toilet Storage Organizer for Bathroom Tank Topper Counter - Black Bathroom Decor Box](https://m.media-amazon.com/images/I/41Oug1AP7+L.jpg)**ALELION Black Bathroom Basket - Wooden Toilet Tank Paper Basket with Handle for Organizing - Back of Toilet Storage Organizer for Bathroom Tank Topper Counter - Black Bathroom Decor Box** ALELION**$15.67**4.8★707 reviews](https://www.amazon.com/dp/B0BYZGGHK8) [![Sumnacon 16 Inch Rattan Bathroom Vanity Tray - Decorative Wicker Toilet Tank Tray for Paper Hand Towel Vintage Storage Basket Bin for Bathroom Kitchen Toilet Tank Vanity Countertop Table Shelf](https://m.media-amazon.com/images/I/416Ri0yhCBL.jpg)**Sumnacon 16 Inch Rattan Bathroom Vanity Tray - Decorative Wicker Toilet Tank Tray for Paper Hand Towel Vintage Storage Basket Bin for Bathroom Kitchen Toilet Tank Vanity Countertop Table Shelf** Sumnacon**$21.75**4.6★155 reviews](https://www.amazon.com/dp/B09BJ5XSPT) [![Gypie Toilet Paper Basket Tank Tray with Handle Bathroom Counter Storage Tray for Kitchen (Black)](https://m.media-amazon.com/images/I/31YzjSs1-fL.jpg)**Gypie Toilet Paper Basket Tank Tray with Handle Bathroom Counter Storage Tray for Kitchen (Black)** Gypie**$7.50**4.3★376 reviews](https://www.amazon.com/dp/B0DNYJYTLK) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**20% *“Excellent quality”* **Size-Overall**17% *“Met expectations and fits perfectly”* **Advertised Vs Actual Product**9% *“As advertised”* **Design-Overall**8% *“Beautiful design”* **Color**6% *“The color is vibrant”* **Strength**5% *“Sturdy construction”* **Value For Money**5% *“Worth it”* **Storage Capacity**4% *“Beautiful storage basket”* **Wood Quality**3% *“The wood looks great”* **Durability**3% *“Its durable and feels like it will last”* ### **What buyers complain about ** **Size-Overall**35% *“This bathroom is very small”* **Quality-Overall**7% *“Poor quality”* **Color**7% *“The green is much darker”* **Strength**4% *“flimsy and cheap”* **Value For Money**3% *“looks far more expensive than it is”* **Material Quality**3% *“Feels cheap”* **Wood Quality**2% *“The wood design is expensive looking”* **Advertised Vs Actual Product**2% *“Not as it looks”* **Durability**2% *“Cracked quickly”* **Shape/Style**1% *“Basket is not rectangular”* #### **Top return reasons**- Size-Overall52% - Color15% - Wood Quality7% - Material Quality5% - Advertised Vs Actual Product5% - Quality-Overall3% - Value For Money2% - Defective Material/Parts2% - Display Colors2% - Functionality-Overall1%