---
title: "swivel mirror — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/swivel-mirror"
last_updated: "2026-07-09T22:50:45.826Z"
locale: en
meta:
  description: "a small market ($121K/yr) — swivel mirror doesn't clear our bar today."
  "og:description": "a small market ($121K/yr) — swivel mirror doesn't clear our bar today."
  "og:title": "swivel mirror — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **swivel mirror**

**Skip it****50/100 **

a small market ($121K/yr) — swivel mirror doesn't clear our bar today.

**Market/yr**

**$121K**

**Growth (1y)**

**+179.7%**

**Products**

**44**

**Brands**

**29**

was 32 a year ago

**Sellers**

**43**

**Price range**

**$8.98–$139.78**

**Returns**

**3.9%**

**Rating**

**4.5★**

**Skip it**

Scored 50/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**6**

 ×0.30

Growth

**74**

 ×0.30

Competition

**74**

 ×0.20

Quality gap

**42**

 ×0.10

Returns

**69**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +179.7% year over year.

2K1KPrime Day '24Holiday '24Prime Day '25Spike '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Competition**

- ALHAKIN13% - DECLUTTR11% - IMIKONA11% - Auxmir8% - QiMH6% - Amazon Basics5% - Other (23 brands)46%

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen. 29 brands and 43 sellers compete here.

**Brands**

**29 **▼falling

was 32 a year ago

**Sellers**

**43**

**Top 5 brand share**

**49%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror Double Sided 8 Inch Extendable Bathroom Mirror Nickel Finish](https://m.media-amazon.com/images/I/41zhn7PTDyL.jpg) [**Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror Double Sided 8 Inch Extendable Bathroom Mirror Nickel Finish**](https://www.amazon.com/dp/B01C3XV014)

ALHAKIN$28.524.6★7,41313%▲rising

2
![IMIKONA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/10X Magnifying Mirror with Light 3 Color Lights Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror](https://m.media-amazon.com/images/I/41W1k1dGg6L.jpg) [**IMIKONA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/10X Magnifying Mirror with Light 3 Color Lights Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror**](https://www.amazon.com/dp/B0D7D65FQ8)

IMIKONA$44.904.5★1,6879%▲rising

3
![Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror for Wall 8 Inch Double Sided 360 Swivel Extendable Bathroom Mirror for Shaving Black](https://m.media-amazon.com/images/I/41oX3Kbv7pL.jpg) [**Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror for Wall 8 Inch Double Sided 360 Swivel Extendable Bathroom Mirror for Shaving Black**](https://www.amazon.com/dp/B0CC5QY756)

DECLUTTR$24.084.6★2,0658%▲rising

4
![Amazon Basics Wall Mount Round Vanity Mirror with 360 Rotation Double Sided 1X/5X Magnification Adjustable 12.8L x 10W Chrome](https://m.media-amazon.com/images/I/31xaDCuFOrL.jpg) [**Amazon Basics Wall Mount Round Vanity Mirror with 360 Rotation Double Sided 1X/5X Magnification Adjustable 12.8L x 10W Chrome**](https://www.amazon.com/dp/B07T1Q96MF)

Amazon Basics$21.224.5★10,0885%▼falling

5
![JERDON Two-Sided Swivel Wall Mount Mirror - Vanity Mirror with 5X Magnification & 30 inch Wall Extension - Model J2020C](https://m.media-amazon.com/images/I/31cYE30e+yL.jpg) [**JERDON Two-Sided Swivel Wall Mount Mirror - Vanity Mirror with 5X Magnification & 30 inch Wall Extension - Model J2020C**](https://www.amazon.com/dp/B000X2W6LQ)

JERDON$43.614.4★4,5705%▼falling

6
![FUNTOUCH 5000mAh Rechargeable Wall Mounted Lighted Makeup Vanity Mirrors Double Sided 1X 30X Magnifying 3 Color Lighting Touch Screen Dimming Extended Arm 360 Rotation Shaving Bathroom Mirror](https://m.media-amazon.com/images/I/41G80BX99ML.jpg) [**FUNTOUCH 5000mAh Rechargeable Wall Mounted Lighted Makeup Vanity Mirrors Double Sided 1X 30X Magnifying 3 Color Lighting Touch Screen Dimming Extended Arm 360 Rotation Shaving Bathroom Mirror**](https://www.amazon.com/dp/B08XYPP3FQ)

FUNTOUCH$35.764.5★7,2024%—flat

7
![ZLOKLA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/30X Magnifying Mirror with Light Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror 3 Color Lights-N](https://m.media-amazon.com/images/I/41E281C+tqL.jpg) [**ZLOKLA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/30X Magnifying Mirror with Light Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror 3 Color Lights-N**](https://www.amazon.com/dp/B0FK4J63PP)

ZLOKLA$45.004.6★1,0854%▲rising

8
![QiMH 3X Magnified Wall Mounted Mirror Rectangular 8x6 Inch with Extendable Arm | Double-Sided Swivel Bathroom Shaving Vanity Mirror](https://m.media-amazon.com/images/I/31WkOXqctDL.jpg) [**QiMH 3X Magnified Wall Mounted Mirror Rectangular 8x6 Inch with Extendable Arm | Double-Sided Swivel Bathroom Shaving Vanity Mirror**](https://www.amazon.com/dp/B08JYGHL6P)

QiMH$34.524.2★5274%▼falling

9
![Auxmir 1X/30X Wall Mounted Makeup Mirror Double-Sided Magnifying Mirror with Tweezers Bathroom Makeup Mirror Cosmetic Vanity Mirror with 360 Rotation Extendable Swivel Arm Nickel](https://m.media-amazon.com/images/I/31+SBG0ZzDL.jpg) [**Auxmir 1X/30X Wall Mounted Makeup Mirror Double-Sided Magnifying Mirror with Tweezers Bathroom Makeup Mirror Cosmetic Vanity Mirror with 360 Rotation Extendable Swivel Arm Nickel**](https://www.amazon.com/dp/B0FWBT5K4D)

Auxmir$24.044.3★9013%▲rising

10

![LANSI 8 Wall Mounted Makeup Mirror with 1X 10X Magnification Matte Black](https://m.media-amazon.com/images/I/41cKdgQzf6L.jpg) [**LANSI 8 Wall Mounted Makeup Mirror with 1X 10X Magnification Matte Black**](https://www.amazon.com/dp/B07Z5YXYHB)

LANSI$25.554.6★3,0283%▼falling

11

![Welllink 8Inch XL Extendable Mirror for Bathroom Space-Saving Screw Mount 7X/1X Magnifying Mirror HD Glass No Distortion Chrome for Home Cloakroom Gift](https://m.media-amazon.com/images/I/41kyLLxVtML.jpg) [**Welllink 8Inch XL Extendable Mirror for Bathroom Space-Saving Screw Mount 7X/1X Magnifying Mirror HD Glass No Distortion Chrome for Home Cloakroom Gift**](https://www.amazon.com/dp/B0DMK2G9NV)

WELL W LINK$29.624.3★633%▲rising

12

![5000mAh Rechargeable Wall Mounted Makeup Mirror - 8 Inch Double Sided 1X/30X Magnifying Mirror with 3 Color Lights Dimmable Touch Screen 360Swivel 19.6 Inch Extendable Accordion Bathroom Mirror](https://m.media-amazon.com/images/I/41OZMDSpOiL.jpg) [**5000mAh Rechargeable Wall Mounted Makeup Mirror - 8 Inch Double Sided 1X/30X Magnifying Mirror with 3 Color Lights Dimmable Touch Screen 360Swivel 19.6 Inch Extendable Accordion Bathroom Mirror**](https://www.amazon.com/dp/B0C52W8HK3)

FASCINATE$40.734.4★2,0772%▼falling

13

![8 Wall Mounted Makeup Mirror with10X Magnification Double Sided Shaving Mirror Wall Mount for Bathroom 360 Swivel Extendable Vanity Mirror with Adjustable Arm for Daily Use Matte BlackNo Light](https://m.media-amazon.com/images/I/31gBgU-PLwL.jpg) [**8 Wall Mounted Makeup Mirror with10X Magnification Double Sided Shaving Mirror Wall Mount for Bathroom 360 Swivel Extendable Vanity Mirror with Adjustable Arm for Daily Use Matte BlackNo Light**](https://www.amazon.com/dp/B0DS3NW329)

IZHIBATU$28.114.6★1192%▲rising

14

![tubbede Wall Mounted Makeup Mirror with Light 8 Inch 1X/30X Magnifying Mirror Rechargeable 4000mAh Double Sided Extendable Arm 360 Swivel Bathroom Mirror](https://m.media-amazon.com/images/I/41tqvtZ2WfL.jpg) [**tubbede Wall Mounted Makeup Mirror with Light 8 Inch 1X/30X Magnifying Mirror Rechargeable 4000mAh Double Sided Extendable Arm 360 Swivel Bathroom Mirror**](https://www.amazon.com/dp/B0GWX2XTRT)

tubbede$30.594.9★202%▲rising

15

![Rocollos Rechargeable Wall Mounted Lighted Makeup Mirror 8 Inch Double-Sided LED Vanity Mirror 1X/10X Magnification 3 Color Lights Touch Screen Dimmable 360Swivel 13 Inch Extendable](https://m.media-amazon.com/images/I/41n0Jz0j1JL.jpg) [**Rocollos Rechargeable Wall Mounted Lighted Makeup Mirror 8 Inch Double-Sided LED Vanity Mirror 1X/10X Magnification 3 Color Lights Touch Screen Dimmable 360Swivel 13 Inch Extendable**](https://www.amazon.com/dp/B0BFX61N45)

Rocollos$40.754.4★5,3922%▲rising

**~~Showing 15 of 44 — show all ~~**

## **Product shelf**

All 44 tracked products in this niche.

Top sellersNewestTrending

[![Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror Double Sided 8 Inch Extendable Bathroom Mirror Nickel Finish](https://m.media-amazon.com/images/I/41zhn7PTDyL.jpg)**Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror Double Sided 8 Inch Extendable Bathroom Mirror Nickel Finish** ALHAKIN**$28.52**4.6★7,413 reviews](https://www.amazon.com/dp/B01C3XV014) [![IMIKONA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/10X Magnifying Mirror with Light 3 Color Lights Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror](https://m.media-amazon.com/images/I/41W1k1dGg6L.jpg)**IMIKONA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/10X Magnifying Mirror with Light 3 Color Lights Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror** IMIKONA**$44.90**4.5★1,687 reviews](https://www.amazon.com/dp/B0D7D65FQ8) [![Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror for Wall 8 Inch Double Sided 360 Swivel Extendable Bathroom Mirror for Shaving Black](https://m.media-amazon.com/images/I/41oX3Kbv7pL.jpg)**Wall Mounted Makeup Mirror - 1X/10X Magnifying Mirror for Wall 8 Inch Double Sided 360 Swivel Extendable Bathroom Mirror for Shaving Black** DECLUTTR**$24.08**4.6★2,065 reviews](https://www.amazon.com/dp/B0CC5QY756) [![Amazon Basics Wall Mount Round Vanity Mirror with 360 Rotation Double Sided 1X/5X Magnification Adjustable 12.8L x 10W Chrome](https://m.media-amazon.com/images/I/31xaDCuFOrL.jpg)**Amazon Basics Wall Mount Round Vanity Mirror with 360 Rotation Double Sided 1X/5X Magnification Adjustable 12.8L x 10W Chrome** Amazon Basics**$21.22**4.5★10,088 reviews](https://www.amazon.com/dp/B07T1Q96MF) [![JERDON Two-Sided Swivel Wall Mount Mirror - Vanity Mirror with 5X Magnification & 30 inch Wall Extension - Model J2020C](https://m.media-amazon.com/images/I/31cYE30e+yL.jpg)**JERDON Two-Sided Swivel Wall Mount Mirror - Vanity Mirror with 5X Magnification & 30 inch Wall Extension - Model J2020C** JERDON**$43.61**4.4★4,570 reviews](https://www.amazon.com/dp/B000X2W6LQ) [![FUNTOUCH 5000mAh Rechargeable Wall Mounted Lighted Makeup Vanity Mirrors Double Sided 1X 30X Magnifying 3 Color Lighting Touch Screen Dimming Extended Arm 360 Rotation Shaving Bathroom Mirror](https://m.media-amazon.com/images/I/41G80BX99ML.jpg)**FUNTOUCH 5000mAh Rechargeable Wall Mounted Lighted Makeup Vanity Mirrors Double Sided 1X 30X Magnifying 3 Color Lighting Touch Screen Dimming Extended Arm 360 Rotation Shaving Bathroom Mirror** FUNTOUCH**$35.76**4.5★7,202 reviews](https://www.amazon.com/dp/B08XYPP3FQ) [![ZLOKLA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/30X Magnifying Mirror with Light Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror 3 Color Lights-N](https://m.media-amazon.com/images/I/41E281C+tqL.jpg)**ZLOKLA 9 Wall Mounted Lighted Makeup Mirror 4000mAh Rechargeable Double Sided 1X/30X Magnifying Mirror with Light Touch Dimmable Extended Arm 360 Rotation Wall Mounted Makeup Mirror 3 Color Lights-N** ZLOKLA**$45.00**4.6★1,085 reviews](https://www.amazon.com/dp/B0FK4J63PP) [![QiMH 3X Magnified Wall Mounted Mirror Rectangular 8x6 Inch with Extendable Arm | Double-Sided Swivel Bathroom Shaving Vanity Mirror](https://m.media-amazon.com/images/I/31WkOXqctDL.jpg)**QiMH 3X Magnified Wall Mounted Mirror Rectangular 8x6 Inch with Extendable Arm | Double-Sided Swivel Bathroom Shaving Vanity Mirror** QiMH**$34.52**4.2★527 reviews](https://www.amazon.com/dp/B08JYGHL6P)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“appears to have great quality built in”*

**Assembly/Installation**11%

*“Installs fast”*

**Advertised Vs Actual Product**9%

*“As advertised”*

**Value For Money**7%

*“Good Value”*

**Ease Of Use**6%

*“Its also super easy to hang”*

**Brightness/Shine/Glow**5%

*“Bright Light”*

**Charging**4%

*“Fast charging”*

**Size-Overall**4%

*“Perfect fit”*

**Adjustability/Rotatability/Reclining**4%

*“Easy to adjust”*

**Image/Picture Clarity**3%

*“Has a great clear picture”*

### **What buyers complain about **

**Quality-Overall**10%

*“Not good quality”*

**Durability**10%

*“Falls off”*

**Charging**7%

*“Will not charge”*

**Size-Overall**7%

*“Too small”*

**Brightness/Shine/Glow**7%

*“it just doesnt light”*

**Strength**6%

*“Light isnt Strong”*

**Mounting**4%

*“Mounting hardware weak”*

**Battery Life**3%

*“The battery life isn't great”*

**Weight Heavy**3%

*“its essentially now just an extremely bulky mirror”*

**Value For Money**3%

*“A little pricey”*

#### **Top return reasons**- Size-Overall35% - Advertised Vs Actual Product9% - Image Magnification7% - Functionality-Overall6% - Mounting6% - Weight Heavy4% - Color4% - Defective Material/Parts3% - Value For Money3% - Charging2%