--- title: "scalloped shower curtain — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/scalloped-shower-curtain" last_updated: "2026-07-10T03:45:14.581Z" locale: en meta: description: "a small market ($42K/yr) — scalloped shower curtain doesn't clear our bar today." "og:description": "a small market ($42K/yr) — scalloped shower curtain doesn't clear our bar today." "og:title": "scalloped shower curtain — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen" --- Back to Flapen home # **scalloped shower curtain** **Skip it****47/100 ** a small market ($42K/yr) — scalloped shower curtain doesn't clear our bar today. **Market/yr** **$42K** **Growth (1y)** **+572.7%** **Products** **19** **Brands** **14** was 12 a year ago **Sellers** **19** **Price range** **$13.97–$37.73** **Returns** **5.8%** **Rating** **4.5★** **Skip it** Scored 47/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **2** ×0.30 Growth **100** ×0.30 Competition **37** ×0.20 Quality gap **36** ×0.10 Returns **52** ×0.10 ## **Demand** Weekly Amazon search volume, last 40 weeks — +572.7% year over year. 11K5KSpike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26 ## **Competition** - MIULEE52% - Lush Decor8% - Aesthaboho6% - LilyCat6% - YINFUNG5% - youngseahome4% - Other (8 brands)20% The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them. 14 brands and 19 sellers compete here. **Brands** **14 **▲rising was 12 a year ago **Sellers** **19** **Top 5 brand share** **76%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream](https://m.media-amazon.com/images/I/41ueMNbVvGL.jpg) [**MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream**](https://www.amazon.com/dp/B0DGL6Q56X) MIULEE$18.734.7★1,27536%▼falling 2 ![MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural](https://m.media-amazon.com/images/I/41xqZV0ChzL.jpg) [**MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural**](https://www.amazon.com/dp/B0FRSFVBFW) MIULEE$16.464.6★14013%▲rising 3 ![Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain](https://m.media-amazon.com/images/I/41Aa+voEmpL.jpg) [**Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain**](https://www.amazon.com/dp/B0CRSWL49S) Lush Decor$37.734.6★328%▼falling 4 ![youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches](https://m.media-amazon.com/images/I/41D8p+PuZsL.jpg) [**youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches**](https://www.amazon.com/dp/B0CH9LFVVN) youngseahome$18.834.4★1884%▼falling 5 ![LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream](https://m.media-amazon.com/images/I/41j1QP+ap0L.jpg) [**LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream**](https://www.amazon.com/dp/B0GTVMP8GL) LilyCat$16.844.5★244%▲rising 6 ![Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84](https://m.media-amazon.com/images/I/41mhn2-hBXL.jpg) [**Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84**](https://www.amazon.com/dp/B0FNCGXN3S) Aesthaboho$26.764.5★713%▲rising 7 ![BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream](https://m.media-amazon.com/images/I/41AOiFGSXtL.jpg) [**BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream**](https://www.amazon.com/dp/B0FP977WX8) BTTN$14.534.6★1623%▲rising 8 ![Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)](https://m.media-amazon.com/images/I/5178az7cMPL.jpg) [**Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)**](https://www.amazon.com/dp/B0GRTPP6TW) Boomkin$29.894.8★113%▲rising 9 ![YINFUNG Scalloped Shower Curtain Pink White Cotton Bathroom Curtains Textured Thick Heavy Duty Cloth Hotel Rustic Girly Neutral 72x72](https://m.media-amazon.com/images/I/21D+gqyLD1L.jpg) [**YINFUNG Scalloped Shower Curtain Pink White Cotton Bathroom Curtains Textured Thick Heavy Duty Cloth Hotel Rustic Girly Neutral 72x72**](https://www.amazon.com/dp/B0FN7S59FZ) YINFUNG$25.664.5★353%▲rising 10 ![XOGUIBO Linen Shower Curtain Beige Cute Black Scalloped Boho Modern Shower Curtains for Bathroom Set 72 W x 72 L](https://m.media-amazon.com/images/I/41cZJr8SCAL.jpg) [**XOGUIBO Linen Shower Curtain Beige Cute Black Scalloped Boho Modern Shower Curtains for Bathroom Set 72 W x 72 L**](https://www.amazon.com/dp/B0FKG62GHT) XOGUIBO$15.904.5★2983%▼falling 11 ![Aesthaboho Beige Scalloped Shower Curtain Linen Textured Boho Farmhouse with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL72](https://m.media-amazon.com/images/I/41mhn2-hBXL.jpg) [**Aesthaboho Beige Scalloped Shower Curtain Linen Textured Boho Farmhouse with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL72**](https://www.amazon.com/dp/B0FNCJJYQC) Aesthaboho$19.894.5★713%—flat 12 ![Mindsoft Begonia Toile Shower Curtain 72 x 72 Cotton Linen Brown and White Print Curved Edge Curtain with 12 Metal Hooks Waterproof Bath Decor for Kitchen 18th Century Style Bath Accessories](https://m.media-amazon.com/images/I/515hOQ7nPiL.jpg) [**Mindsoft Begonia Toile Shower Curtain 72 x 72 Cotton Linen Brown and White Print Curved Edge Curtain with 12 Metal Hooks Waterproof Bath Decor for Kitchen 18th Century Style Bath Accessories**](https://www.amazon.com/dp/B0GHXD9R41) Mindsoft$29.794.7★92%▲rising 13 ![Seasonwood White Scalloped Shower Curtain 72 x 72 Inches Aesthetic Fabric Shower Curtain Cute Pretty Shower Curtains](https://m.media-amazon.com/images/I/41BJ7Yv4QpL.jpg) [**Seasonwood White Scalloped Shower Curtain 72 x 72 Inches Aesthetic Fabric Shower Curtain Cute Pretty Shower Curtains**](https://www.amazon.com/dp/B0D3BLM395) Seasonwood$17.314.4★1952%▼falling 14 ![Bathway White Shower Curtain with Black Scalloped Edge Fabric Shower Curtains Sets with 12 Metal Hooks Thick Cloth Bathroom Curtains Water Repellent 72 x 72 Inches](https://m.media-amazon.com/images/I/41nXGqFEJML.jpg) [**Bathway White Shower Curtain with Black Scalloped Edge Fabric Shower Curtains Sets with 12 Metal Hooks Thick Cloth Bathroom Curtains Water Repellent 72 x 72 Inches**](https://www.amazon.com/dp/B0FZZVY7KD) Bathway$13.974.4★552%▲rising 15 ![YINFUNG Scalloped Shower Curtain Cotton Blue White Bathroom Curtains Textured Thick Heavy Duty Cloth Hotel Rustic Girly Neutral 72x72](https://m.media-amazon.com/images/I/31XfB+RkDOL.jpg) [**YINFUNG Scalloped Shower Curtain Cotton Blue White Bathroom Curtains Textured Thick Heavy Duty Cloth Hotel Rustic Girly Neutral 72x72**](https://www.amazon.com/dp/B0FN7RRBLC) YINFUNG$26.104.5★352%▲rising **~~Showing 15 of 19 — show all ~~** ## **Product shelf** All 19 tracked products in this niche. Top sellersNewestTrending [![MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream](https://m.media-amazon.com/images/I/41ueMNbVvGL.jpg)**MIULEE Beige Scalloped Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains with Black Border for Bathroom Bathtub W72*L72 Cream** MIULEE**$18.73**4.7★1,275 reviews](https://www.amazon.com/dp/B0DGL6Q56X) [![MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural](https://m.media-amazon.com/images/I/41xqZV0ChzL.jpg)**MIULEE Linen Scalloped Cream Shower Curtain with 12 Metal Hooks Boho Farmhouse Cute Heavy Duty Washable Waterproof Thick Cloth Shower Curtains with Black Border for Bathroom Hotel W72*L72 Natural** MIULEE**$16.46**4.6★140 reviews](https://www.amazon.com/dp/B0FRSFVBFW) [![Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain](https://m.media-amazon.com/images/I/41Aa+voEmpL.jpg)**Lush Decor Coastal Chic Scallop Edge Linen-Textured Shower Curtain Single 72 W x 72 L Blue & White - Scalloped Shower Curtains - Coastal Bathroom Curtain** Lush Decor**$37.73**4.6★32 reviews](https://www.amazon.com/dp/B0CRSWL49S) [![youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches](https://m.media-amazon.com/images/I/41D8p+PuZsL.jpg)**youngseahome White Fabric with Water Blue Scalloped Border Shower Curtain Boho Chic Cloth Shower Curtain for Bathroom Showers 72 x 72 Inches** youngseahome**$18.83**4.4★188 reviews](https://www.amazon.com/dp/B0CH9LFVVN) [![LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream](https://m.media-amazon.com/images/I/41j1QP+ap0L.jpg)**LilyCat Scalloped Shower Curtain with 12 Clear Hooks Linen Textured Waterproof Heavy Duty Thick Fabric with Black Border Neutral Boho Farmhouse Bathtub Shower Curtain 72 x 72 Cream** LilyCat**$16.84**4.5★24 reviews](https://www.amazon.com/dp/B0GTVMP8GL) [![Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84](https://m.media-amazon.com/images/I/41mhn2-hBXL.jpg)**Aesthaboho Beige Scalloped Extra Long Shower Curtain Linen Textured with 12 Metal Hooks Cute Heavy Duty Washable Waterproof Neutral Thick Cloth Shower Curtains for Bathroom Hotel Bathtub W72xL84** Aesthaboho**$26.76**4.5★71 reviews](https://www.amazon.com/dp/B0FNCGXN3S) [![BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream](https://m.media-amazon.com/images/I/41AOiFGSXtL.jpg)**BTTN Beige Scalloped Shower Curtain Boho Linen Textured Heavy Duty Shower Curtain Set with 12 Plastic Hooks Elegant Decorative Waterproof Fabric Shower Curtains for Bathroom - 72x72 - Cream** BTTN**$14.53**4.6★162 reviews](https://www.amazon.com/dp/B0FP977WX8) [![Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)](https://m.media-amazon.com/images/I/5178az7cMPL.jpg)**Boomkin Block Print Shower Curtain Blue and White Shower Curtain Set Linen Textured with 12 Hooks Vintage Floral Grandmillennial Bathroom Decor for Vintage Farmhouse Frenchy Bathroom (72W x 72L)** Boomkin**$29.89**4.8★11 reviews](https://www.amazon.com/dp/B0GRTPP6TW) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**20% *“Looks great in my bathroom great quality”* **Design-Overall**12% *“The design is very beautiful”* **Color**8% *“the color is amazingly beautiful”* **Material Quality**7% *“not heavy material”* **Upholstery/Fabric Quality**7% *“Love the fabric”* **Value For Money**6% *“Price was perfect”* **Advertised Vs Actual Product**5% *“Looks like picture”* **Shape/Style**5% *“Great style,”* **Assembly/Installation**3% *“Super easy to install”* **Size-Overall**3% *“Exact Fit”* ### **What buyers complain about ** **Quality-Overall**13% *“Poor quality”* **Thickness**9% *“Its thick”* **Material Quality**8% *“Plastic”* **Stain Resistance**6% *“They always felt a little cheap or stained super easily or had ugly patterns”* **Smell**6% *“Has a fishy smell upon arrival”* **Value For Money**5% *“Looks expensive”* **Size-Overall**4% *“the incorrect size [after paying more for the longer length] is the reason I will return it”* **Upholstery/Fabric Quality**4% *“Poor fabric”* **Color**3% *“Stains a nasty color when it gets wet”* **Advertised Vs Actual Product**3% *“Deceiving”* #### **Top return reasons**- Color31% - Size-Overall27% - Material Quality13% - Advertised Vs Actual Product6% - Quality-Overall5% - Value For Money3% - Display Colors2% - Shape/Style2% - Stain Resistance1% - Thin1%