---
title: "navy blue balloons — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/navy-blue-balloons"
last_updated: "2026-07-14T00:21:14.706Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($5.06–$12.21) — navy blue balloons doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($5.06–$12.21) — navy blue balloons doesn't clear our bar today."
  "og:title": "navy blue balloons — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **navy blue balloons**

**Skip it**

Prices mostly outside the sweet spot ($5.06–$12.21) — this niche doesn't clear our bar today.

Market size 39Growth 67Conversion 84Competition 58Returns 48Price range 0Avg price 22Brand share 35Review moat 24Quality gap 27

**Conversion**

**Great****9.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+47.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.3%**

return rate — above 6% kills the launch gate

**Market size**

**Okay****$198K**

$198K/yr · 276K searches

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****6,309.86**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$7.84**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$5.06–$12.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**14 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**84%**

**Open market**

**13%**

- PartyWoo44% - awenztech18% - Bezente11% - rubfac6% - Zesliwy5% - K.E.J.3% - Open — no brand owns it (8 brands, 13%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$10K10%$20K15%$30K20%$40K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 28 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![PartyWoo Navy Blue Balloons 140pcs Different Sizes of 18 12 10 5 Inch Dark Blue Balloon Arch Kit Garland for Graduation Wedding Sports Baby Shower Birthday Bachelorette Party Decorations Blue-Z90](https://m.media-amazon.com/images/I/41P9oZe6oZL.jpg)**PartyWoo Navy Blue Balloons 140pcs Different Sizes of 18 12 10 5 Inch Dark Blue Balloon Arch Kit Garland for Graduation Wedding Sports Baby Shower Birthday Bachelorette Party Decorations Blue-Z90**PartyWoo**$9.39**4.5★8,983 rev](https://www.amazon.com/dp/B0BZR44592) [2![Bezente Navy Blue Latex Party Balloons 100 Pack 12 inch Round Helium Navy Balloons for Wedding Graduation Retirement Birthday Sports Bachelorette Party Backdrop Decorations](https://m.media-amazon.com/images/I/41N3v2f8mCL.jpg)**Bezente Navy Blue Latex Party Balloons 100 Pack 12 inch Round Helium Navy Balloons for Wedding Graduation Retirement Birthday Sports Bachelorette Party Backdrop Decorations**Bezente**$8.35**4.6★13,546 rev](https://www.amazon.com/dp/B09W9RR1VP) [3![Awenztech 122pcs Navy Blue Balloons 18 12 10 5 inch Navy Blue Balloons Different Sizes Dark Blue Balloon Arch Kit for Graduation Wedding Birthday Party Decorations](https://m.media-amazon.com/images/I/51QAQONxneL.jpg)**Awenztech 122pcs Navy Blue Balloons 18 12 10 5 inch Navy Blue Balloons Different Sizes Dark Blue Balloon Arch Kit for Graduation Wedding Birthday Party Decorations**awenztech**$6.91**4.6★2,122 rev](https://www.amazon.com/dp/B0DJ22PH39) [4![Navy Blue Balloons 12 inch Navy Latex Balloons 50pcs Party Balloon for Graduation Wedding Birthday Party Decorations](https://m.media-amazon.com/images/I/414KCDmsqBL.jpg)**Navy Blue Balloons 12 inch Navy Latex Balloons 50pcs Party Balloon for Graduation Wedding Birthday Party Decorations**awenztech**$5.93**4.7★1,946 rev](https://www.amazon.com/dp/B0F32BT7P7) [5![PartyWoo Navy Blue Balloons 50pcs 12 Inch Dark Blue Latex Helium Balloons for Graduation New Year Wedding Sports Theme Boy Baby Shower Men Birthday Bachelorette Party Decorations Blue-Z90](https://m.media-amazon.com/images/I/41r09GVB4JL.jpg)**PartyWoo Navy Blue Balloons 50pcs 12 Inch Dark Blue Latex Helium Balloons for Graduation New Year Wedding Sports Theme Boy Baby Shower Men Birthday Bachelorette Party Decorations Blue-Z90**PartyWoo**$6.89**4.5★12,045 rev](https://www.amazon.com/dp/B07ZFK9QQG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![60pcs Navy Blue and Gold Balloons 12inch White Metallic Gold Confetti Navy Blue Balloons for Baby Shower Graduation Birthday Party Decorations](https://m.media-amazon.com/images/I/41ThLW1dZzL.jpg)**60pcs Navy Blue and Gold Balloons 12inch White Metallic Gold Confetti Navy Blue Balloons for Baby Shower Graduation Birthday Party Decorations**Ecumutex**$5.51**247 rev9mo ago](https://www.amazon.com/dp/B0FRFKNPQX) [![50pcs Navy Blue Balloons 12inch Helium Quality Nile Blue Balloons for Graduation Wedding Baby Shower Birthday Baseball Party Decorations (With Ribbon & Glues)](https://m.media-amazon.com/images/I/41dtIoFY+CL.jpg)**50pcs Navy Blue Balloons 12inch Helium Quality Nile Blue Balloons for Graduation Wedding Baby Shower Birthday Baseball Party Decorations (With Ribbon & Glues)**ZizasAry**$5.06**468 rev11mo ago](https://www.amazon.com/dp/B0FJ9Q6ZJ9) [![Zesliwy Navy Blue Silver Balloons Kit 50pcs 12inch Royal Dark Blue Metallic Silver White Balloon with Confetti Latex Balloon for Wedding Graduation 2026 Birthday Anniversary Party Decorations](https://m.media-amazon.com/images/I/41b+DUTJGAL.jpg)**Zesliwy Navy Blue Silver Balloons Kit 50pcs 12inch Royal Dark Blue Metallic Silver White Balloon with Confetti Latex Balloon for Wedding Graduation 2026 Birthday Anniversary Party Decorations**Zesliwy**$6.75**11,227 rev1y ago](https://www.amazon.com/dp/B0FGJ6NMBN) [![Zesliwy Navy Blue Gold Confetti Balloons Set 50pcs 12inch Royal Dark Blue Metallic Gold White Latex Balloons with Ribbon for Birthday Wedding Graduation 2026 Bridal Shower Party Decorations](https://m.media-amazon.com/images/I/51SklYPLF1L.jpg)**Zesliwy Navy Blue Gold Confetti Balloons Set 50pcs 12inch Royal Dark Blue Metallic Gold White Latex Balloons with Ribbon for Birthday Wedding Graduation 2026 Bridal Shower Party Decorations**Zesliwy**$6.73**11,227 rev1y ago](https://www.amazon.com/dp/B0FGJ441Z1) [![IXVAN Navy Blue Balloons 145pcs Different Sizes 5in 10in 12in 18in Dark Blue Round Latex Balloon Arch Kit Garland for Graduation Wedding Baby Shower Birthday Party Decoration](https://m.media-amazon.com/images/I/51wCZ7RaOyL.jpg)**IXVAN Navy Blue Balloons 145pcs Different Sizes 5in 10in 12in 18in Dark Blue Round Latex Balloon Arch Kit Garland for Graduation Wedding Baby Shower Birthday Party Decoration**IXVAN**$9.90**334 rev1y ago](https://www.amazon.com/dp/B0F3D2QTC8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![RUBFAC Navy Blue Balloons 120pcs 12 Inches Latex Balloons for Birthday Baby Shower Graduation Anniversary Wedding Party Supplies Garland Arch Decoration](https://m.media-amazon.com/images/I/41oc8F3NbIL.jpg)**RUBFAC Navy Blue Balloons 120pcs 12 Inches Latex Balloons for Birthday Baby Shower Graduation Anniversary Wedding Party Supplies Garland Arch Decoration**rubfac**$5.26**4.6★**▲ 142%**](https://www.amazon.com/dp/B0CDZZCPH2) [![60pcs Navy Blue and Gold Balloons 12inch White Metallic Gold Confetti Navy Blue Balloons for Baby Shower Graduation Birthday Party Decorations](https://m.media-amazon.com/images/I/41ThLW1dZzL.jpg)**60pcs Navy Blue and Gold Balloons 12inch White Metallic Gold Confetti Navy Blue Balloons for Baby Shower Graduation Birthday Party Decorations**Ecumutex**$5.51**4.6★**▲ 106%**](https://www.amazon.com/dp/B0FRFKNPQX) [![Zesliwy Navy Blue Gold Confetti Balloons Set 50pcs 12inch Royal Dark Blue Metallic Gold White Latex Balloons with Ribbon for Birthday Wedding Graduation 2026 Bridal Shower Party Decorations](https://m.media-amazon.com/images/I/51SklYPLF1L.jpg)**Zesliwy Navy Blue Gold Confetti Balloons Set 50pcs 12inch Royal Dark Blue Metallic Gold White Latex Balloons with Ribbon for Birthday Wedding Graduation 2026 Bridal Shower Party Decorations**Zesliwy**$6.73**4.7★**▲ 92%**](https://www.amazon.com/dp/B0FGJ441Z1) [![Zesliwy Navy Blue Silver Balloons Kit 50pcs 12inch Royal Dark Blue Metallic Silver White Balloon with Confetti Latex Balloon for Wedding Graduation 2026 Birthday Anniversary Party Decorations](https://m.media-amazon.com/images/I/41b+DUTJGAL.jpg)**Zesliwy Navy Blue Silver Balloons Kit 50pcs 12inch Royal Dark Blue Metallic Silver White Balloon with Confetti Latex Balloon for Wedding Graduation 2026 Birthday Anniversary Party Decorations**Zesliwy**$6.75**4.7★**▲ 81%**](https://www.amazon.com/dp/B0FGJ6NMBN) [![RUBFAC 135pcs Navy Blue Balloons Different Sizes 18 12 10 5 Inch for Garland Arch Dark Blue Latex Balloon for Graduation Birthday Party Baby Shower Wedding Decorations](https://m.media-amazon.com/images/I/51hoz+J8cUL.jpg)**RUBFAC 135pcs Navy Blue Balloons Different Sizes 18 12 10 5 Inch for Garland Arch Dark Blue Latex Balloon for Graduation Birthday Party Baby Shower Wedding Decorations**rubfac**$8.52**4.6★**▲ 67%**](https://www.amazon.com/dp/B0DRD17D33)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +47.7% search growth over the last 90 days.

10K6KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 3.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**41%

*“High quality Darkest Blue”*

**Color**17%

*“That the colors are very pretty”*

**Advertised Vs Actual Product**8%

*“As described”*

**Value For Money**5%

*“Great value”*

**Thickness**4%

*“Balloons are thick”*

**Inflation/Deflation**4%

*“Nice balloons color was awesome still inflated for a month easy to work with”*

**Size-Overall**3%

*“The different sizes in o e package was exactly what we needed”*

**Ease Of Use**3%

*“Easy to tie”*

**Durability**3%

*“these balloons are durable”*

**Suitable For Indoor**1%

*“I love using this brand for indoor events”*

### **What buyers complain about **

**Inflation/Deflation**18%

*“Balloons had holes or popped when blowing up”*

**Color**12%

*“Metallic blue isnt what I wanted”*

**Durability**9%

*“Did not last”*

**Smell**6%

*“The smell”*

**Leak-Proof**6%

*“Most of them has leaks”*

**Functionality-Overall**6%

*“Arch did not work”*

**Advertised Vs Actual Product**6%

*“Don't fall for the 2pk deal. Advertisement says 2pks ship. And only received 1 pk short 110 pics for event”*

**Size-Overall**6%

*“Smaller than expected”*

**Quality-Overall**3%

*“Balloons were of poor quality”*

**Natural Resource Wastage**3%

*“Waste of money and time”*

### **Top return reasons **

**Color**54%

**Value For Money**14%

**Size-Overall**6%

**Quality-Overall**6%

**Inflation/Deflation**5%

**Advertised Vs Actual Product**5%

**Functionality-Overall**2%

**Material Quality**1%

**Product Condition**1%

**Thickness**1%