---
title: "magic mat — Niche Verdict: Skip it (15/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/magic-mat"
last_updated: "2026-07-09T23:38:25.580Z"
locale: en
meta:
  description: "soft demand (-57.3%) — magic mat doesn't clear our bar today."
  "og:description": "soft demand (-57.3%) — magic mat doesn't clear our bar today."
  "og:title": "magic mat — Niche Verdict: Skip it (15/100) | Amazon United States - Flapen"
---

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# **magic mat**

**Skip it****15/100 **

soft demand (-57.3%) — magic mat doesn't clear our bar today.

**Market/yr**

**$22K**

**Growth (1y)**

**-57.3%**

**Products**

**8**

**Brands**

**5**

was 8 a year ago

**Sellers**

**7**

**Price range**

**$9.58–$40.53**

**Returns**

**2.6%**

**Rating**

**4.2★**

**Skip it**

Scored 15/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**1**

 ×0.30

Growth

**0**

 ×0.30

Competition

**1**

 ×0.20

Quality gap

**69**

 ×0.10

Returns

**79**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 91 weeks — -57.3% year over year.

20K10KSpike '24Prime Day '25Spike '25Spike '26Oct '24Jan '25May '25Aug '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.5×

## **Competition**

- generic70% - YCTMALL11% - MontVoo9% - Housego7% - Deparnit3%

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 7 sellers compete here.

**Brands**

**5 **▼falling

was 8 a year ago

**Sellers**

**7**

**Top 5 brand share**

**100%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mat Super Absorbent Non Slip Bathroom Rug for Bathrooms Floor Kitchen and Washing Machine (Dark Gray-Rectangle 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51fUZjJu-dL.jpg) [**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mat Super Absorbent Non Slip Bathroom Rug for Bathrooms Floor Kitchen and Washing Machine (Dark Gray-Rectangle 15.7 * 23.6 in)**](https://www.amazon.com/dp/B0DHLSFJ4D)

generic$24.354.1★21436%▼falling

2
![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Rectangle 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51LD0EeJSkL.jpg) [**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Rectangle 15.7 * 23.6 in)**](https://www.amazon.com/dp/B0DHLSGYCM)

generic$24.624.1★21429%▲rising

3
![MontVoo-Bath Mat-Bathroom Mat Rug Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bath Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care-17x27 Grey](https://m.media-amazon.com/images/I/51q3AQTiLbL.jpg) [**MontVoo-Bath Mat-Bathroom Mat Rug Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bath Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care-17x27 Grey**](https://www.amazon.com/dp/B0BR3F4HFX)

MontVoo$12.194.3★5,3989%▼falling

4
![YCTMALL Bath mat Rubber Bathroom Mat-Quick Dry Absorbent Rug Non-Slip Thin Bathroom Rug Instant Dry Magic Bath mats for Bathroom Floor Mat in Front of Bathtub Sink Grey 17x27in](https://m.media-amazon.com/images/I/517Vel87L-L.jpg) [**YCTMALL Bath mat Rubber Bathroom Mat-Quick Dry Absorbent Rug Non-Slip Thin Bathroom Rug Instant Dry Magic Bath mats for Bathroom Floor Mat in Front of Bathtub Sink Grey 17x27in**](https://www.amazon.com/dp/B0DMD52X65)

YCTMALL$9.754.4★4577%▼falling

5
![3PCS Absorbent Bath Mat Magic Rug Sets Quick Drying Bath Mat Non-Slip Floor Rug Rubber Backed for Bathroom Kitchen Shower Sink (16.9x23.6+19.7x23.6+19.7x31.9 Black)](https://m.media-amazon.com/images/I/41GENeamWtL.jpg) [**3PCS Absorbent Bath Mat Magic Rug Sets Quick Drying Bath Mat Non-Slip Floor Rug Rubber Backed for Bathroom Kitchen Shower Sink (16.9x23.6+19.7x23.6+19.7x31.9 Black)**](https://www.amazon.com/dp/B0D5QP23CN)

Housego$40.534.2★6947%▲rising

6
![YCTMALL Rubber Bath mats Quick-Drying Non-Slip Bathroom mat Super Absorbent Bath mat Instant Dry Bath mat Bathroom Rug in Front of The Kitchen Sink Shower Room Bathtub Oval(Grey+16.9x26.7in)](https://m.media-amazon.com/images/I/51JYvFNBuVL.jpg) [**YCTMALL Rubber Bath mats Quick-Drying Non-Slip Bathroom mat Super Absorbent Bath mat Instant Dry Bath mat Bathroom Rug in Front of The Kitchen Sink Shower Room Bathtub Oval(Grey+16.9x26.7in)**](https://www.amazon.com/dp/B0CD22FD51)

YCTMALL$9.584.3★1,6084%▼falling

7
![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Oval 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51anOnsKCsL.jpg) [**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Oval 15.7 * 23.6 in)**](https://www.amazon.com/dp/B0DHLT2ZGV)

generic$23.814.1★2144%▲rising

8
![Deparnit Bath Mats 17x27 Inch Modernized Magic Mat Bathroom Rubber Anti Slip Quick Drying Absorbent Bathroom Rug Shower Room Rugs for in Front of Bathtub Sink Dark Gray](https://m.media-amazon.com/images/I/416UCzhqHwL.jpg) [**Deparnit Bath Mats 17x27 Inch Modernized Magic Mat Bathroom Rubber Anti Slip Quick Drying Absorbent Bathroom Rug Shower Room Rugs for in Front of Bathtub Sink Dark Gray**](https://www.amazon.com/dp/B0C65K99TR)

Deparnit$18.514.2★8213%▼falling

## **Product shelf**

All 8 tracked products in this niche.

Top sellersNewestTrending

[![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mat Super Absorbent Non Slip Bathroom Rug for Bathrooms Floor Kitchen and Washing Machine (Dark Gray-Rectangle 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51fUZjJu-dL.jpg)**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mat Super Absorbent Non Slip Bathroom Rug for Bathrooms Floor Kitchen and Washing Machine (Dark Gray-Rectangle 15.7 * 23.6 in)** generic**$24.35**4.1★214 reviews](https://www.amazon.com/dp/B0DHLSFJ4D) [![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Rectangle 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51LD0EeJSkL.jpg)**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Rectangle 15.7 * 23.6 in)** generic**$24.62**4.1★214 reviews](https://www.amazon.com/dp/B0DHLSGYCM) [![MontVoo-Bath Mat-Bathroom Mat Rug Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bath Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care-17x27 Grey](https://m.media-amazon.com/images/I/51q3AQTiLbL.jpg)**MontVoo-Bath Mat-Bathroom Mat Rug Non Slip Super Absorbent Stain Resistant Quick Dry Thin Bath Rug-Bath Mats for Bathroom Floor Bathtub Vanity-Bathmat Bath Rug Easy Care-17x27 Grey** MontVoo**$12.19**4.3★5,398 reviews](https://www.amazon.com/dp/B0BR3F4HFX) [![YCTMALL Bath mat Rubber Bathroom Mat-Quick Dry Absorbent Rug Non-Slip Thin Bathroom Rug Instant Dry Magic Bath mats for Bathroom Floor Mat in Front of Bathtub Sink Grey 17x27in](https://m.media-amazon.com/images/I/517Vel87L-L.jpg)**YCTMALL Bath mat Rubber Bathroom Mat-Quick Dry Absorbent Rug Non-Slip Thin Bathroom Rug Instant Dry Magic Bath mats for Bathroom Floor Mat in Front of Bathtub Sink Grey 17x27in** YCTMALL**$9.75**4.4★457 reviews](https://www.amazon.com/dp/B0DMD52X65) [![3PCS Absorbent Bath Mat Magic Rug Sets Quick Drying Bath Mat Non-Slip Floor Rug Rubber Backed for Bathroom Kitchen Shower Sink (16.9x23.6+19.7x23.6+19.7x31.9 Black)](https://m.media-amazon.com/images/I/41GENeamWtL.jpg)**3PCS Absorbent Bath Mat Magic Rug Sets Quick Drying Bath Mat Non-Slip Floor Rug Rubber Backed for Bathroom Kitchen Shower Sink (16.9x23.6+19.7x23.6+19.7x31.9 Black)** Housego**$40.53**4.2★694 reviews](https://www.amazon.com/dp/B0D5QP23CN) [![YCTMALL Rubber Bath mats Quick-Drying Non-Slip Bathroom mat Super Absorbent Bath mat Instant Dry Bath mat Bathroom Rug in Front of The Kitchen Sink Shower Room Bathtub Oval(Grey+16.9x26.7in)](https://m.media-amazon.com/images/I/51JYvFNBuVL.jpg)**YCTMALL Rubber Bath mats Quick-Drying Non-Slip Bathroom mat Super Absorbent Bath mat Instant Dry Bath mat Bathroom Rug in Front of The Kitchen Sink Shower Room Bathtub Oval(Grey+16.9x26.7in)** YCTMALL**$9.58**4.3★1,608 reviews](https://www.amazon.com/dp/B0CD22FD51) [![Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Oval 15.7 * 23.6 in)](https://m.media-amazon.com/images/I/51anOnsKCsL.jpg)**Modernized Magic Mat Bathroom Modrnizd Magic Mat Modernized Bath Mats Super Absorbent Non Slip Bathroom Rug for Floor Kitchen and Washing Machine (Blue-Oval 15.7 * 23.6 in)** generic**$23.81**4.1★214 reviews](https://www.amazon.com/dp/B0DHLT2ZGV) [![Deparnit Bath Mats 17x27 Inch Modernized Magic Mat Bathroom Rubber Anti Slip Quick Drying Absorbent Bathroom Rug Shower Room Rugs for in Front of Bathtub Sink Dark Gray](https://m.media-amazon.com/images/I/416UCzhqHwL.jpg)**Deparnit Bath Mats 17x27 Inch Modernized Magic Mat Bathroom Rubber Anti Slip Quick Drying Absorbent Bathroom Rug Shower Room Rugs for in Front of Bathtub Sink Dark Gray** Deparnit**$18.51**4.2★821 reviews](https://www.amazon.com/dp/B0C65K99TR)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**18%

*“As advertised”*

**Quality-Overall**15%

*“Very good quality and really absorbent”*

**Absorbency**8%

*“Absorbs water super well”*

**Value For Money**5%

*“Great price”*

**Grip**5%

*“No Slipping”*

**Moist/Dry**4%

*“Keeps my floor dry it works thanks”*

**Ease Of Cleaning**4%

*“Easy to clean”*

**Quick Drying**4%

*“Dries fast”*

**Efficiency**3%

*“Performs beautifully”*

**Size-Overall**3%

*“Nice size”*

### **What buyers complain about **

**Size-Overall**16%

*“Mat is very small and very thin”*

**Thickness**14%

*“Maybe more slim than I expected”*

**Absorbency**7%

*“It's not absorbing at all”*

**Advertised Vs Actual Product**5%

*“Doesn't do what it say”*

**Moist/Dry**5%

*“Doesnt dry fast”*

**Grip**5%

*“Not working well and slippery”*

**Value For Money**4%

*“It's expensive for what it is”*

**Durability**4%

*“only had it for one week”*

**Quality-Overall**3%

*“Looks cheap and ugly in real life”*

**Water Resistance**3%

*“Does not soak water”*

#### **Top return reasons**- Size-Overall32% - Absorbency10% - Thin9% - Advertised Vs Actual Product8% - Color7% - Quality-Overall7% - Material Quality5% - Thickness3% - Functionality-Overall3% - Value For Money2%