--- title: "kitchen soap tray — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/home-kitchen/kitchen-soap-tray" last_updated: "2026-07-09T21:45:42.093Z" locale: en meta: description: "kitchen soap tray shows demand growing +202.8%, but a small market ($353K/yr) keeps it on the watch list." "og:description": "kitchen soap tray shows demand growing +202.8%, but a small market ($353K/yr) keeps it on the watch list." "og:title": "kitchen soap tray — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" --- Back to Flapen home # **kitchen soap tray** **Worth a look****54/100 ** kitchen soap tray shows demand growing +202.8%, but a small market ($353K/yr) keeps it on the watch list. **Market/yr** **$353K** **Growth (1y)** **+202.8%** **Products** **35** **Brands** **24** was 34 a year ago **Sellers** **33** **Price range** **$7.04–$31.80** **Returns** **4.1%** **Rating** **4.5★** **Worth a look** Scored 54/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **18** ×0.30 Growth **77** ×0.30 Competition **73** ×0.20 Quality gap **39** ×0.10 Returns **67** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +202.8% year over year. 30K15KPrime Day '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jan · busiest ÷ quietest = 1.5× ## **Competition** - NiuYichee23% - Cisily11% - Lyxel9% - zoocatia8% - Razborci6% - MAGKOTA5% - Other (18 brands)37% Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen. 24 brands and 33 sellers compete here. **Brands** **24 **▼falling was 34 a year ago **Sellers** **33** **Top 5 brand share** **58%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants](https://m.media-amazon.com/images/I/31iu9heceJL.jpg) [**NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants**](https://www.amazon.com/dp/B0BPMB1Y13) NiuYichee$9.474.4★5,79215%▲rising 2 ![Cisily Sponge Holder for Kitchen Sink Sink Caddy Organizer with High Brush Holder Kitchen Countertop Organizers and Storage Essentials Rustproof 304 Stainless Steel (Black 9.25)](https://m.media-amazon.com/images/I/51R6o9M3bIL.jpg) [**Cisily Sponge Holder for Kitchen Sink Sink Caddy Organizer with High Brush Holder Kitchen Countertop Organizers and Storage Essentials Rustproof 304 Stainless Steel (Black 9.25)**](https://www.amazon.com/dp/B0C3QZ7SNF) Cisily$13.964.6★17,7467%▼falling 3 ![zoocatia Small Wood Tray Pedestal Stand Farmhouse Bathroom Decor Decorative Wooden Riser Kitchen Soap Dish Holder for Vanity Counter Sink Brown](https://m.media-amazon.com/images/I/41yYs61LKbL.jpg) [**zoocatia Small Wood Tray Pedestal Stand Farmhouse Bathroom Decor Decorative Wooden Riser Kitchen Soap Dish Holder for Vanity Counter Sink Brown**](https://www.amazon.com/dp/B0C68RBNYL) zoocatia$9.444.5★3,1827%▼falling 4 ![3PCS Water Absorbing Stone Tray DryingNeat Diatomite Stone Sink Tray Instant Dry Sink Coasters Kitchen Sponge Hand Soap Holder Countertop Fast Drying Counter Trays 8 * 4inch and 4 * 4inch](https://m.media-amazon.com/images/I/51hvILCTBrL.jpg) [**3PCS Water Absorbing Stone Tray DryingNeat Diatomite Stone Sink Tray Instant Dry Sink Coasters Kitchen Sponge Hand Soap Holder Countertop Fast Drying Counter Trays 8 * 4inch and 4 * 4inch**](https://www.amazon.com/dp/B0D4YQKKL7) Lyxel$10.074.5★2,4887%▼falling 5 ![NiuYichee 2 Pcs Water Absorbing Stone Trays Kitchen/Bathroom Sink Soap Dish Diatomite Tray Used for Hand Soap & Cosmetic Bottles in The Modern Home 3.15 W x 8.7 L White](https://m.media-amazon.com/images/I/21x04yTo+FL.jpg) [**NiuYichee 2 Pcs Water Absorbing Stone Trays Kitchen/Bathroom Sink Soap Dish Diatomite Tray Used for Hand Soap & Cosmetic Bottles in The Modern Home 3.15 W x 8.7 L White**](https://www.amazon.com/dp/B0CH9WGF1V) NiuYichee$8.534.3★3,2535%▼falling 6 ![MAGKOTA Water Absorbing Stone Tray Quick Drying Diatomite Bathroom Tray Countertop Stone Drying Mat for Kitchen Counter Soap Dish Dispenser Vanity Organizer White-A-8.3 x 4](https://m.media-amazon.com/images/I/41l5Q25nYqL.jpg) [**MAGKOTA Water Absorbing Stone Tray Quick Drying Diatomite Bathroom Tray Countertop Stone Drying Mat for Kitchen Counter Soap Dish Dispenser Vanity Organizer White-A-8.3 x 4**](https://www.amazon.com/dp/B0FT25LZTG) MAGKOTA$8.944.5★3615%▲rising 7 ![Eormoe Faucet Mat for Kitchen Sink Diatomite Stone Drying Mat & Sink Protectors Prevent Moisture Sink Splash Guard Water-Absorbing Stone Tray for Bathroom Counter (Light Grey 23.6 x 3.9)](https://m.media-amazon.com/images/I/51c1woWTTPL.jpg) [**Eormoe Faucet Mat for Kitchen Sink Diatomite Stone Drying Mat & Sink Protectors Prevent Moisture Sink Splash Guard Water-Absorbing Stone Tray for Bathroom Counter (Light Grey 23.6 x 3.9)**](https://www.amazon.com/dp/B0CW9YNXKN) eormoe$16.634.3★5,6094%▼falling 8 ![2 Pcs Water Absorbing Stone Drying Trays for Bathroom Sink Kitchen Counter Soap Dish Dispenser Sponge Holder White Ceramic Bathroom Vanity Quick Dry Stone Mat for Kitchen Sink Marble Diatomite Tray](https://m.media-amazon.com/images/I/31TnIcJZTOL.jpg) [**2 Pcs Water Absorbing Stone Drying Trays for Bathroom Sink Kitchen Counter Soap Dish Dispenser Sponge Holder White Ceramic Bathroom Vanity Quick Dry Stone Mat for Kitchen Sink Marble Diatomite Tray**](https://www.amazon.com/dp/B0D9Y5KXCP) Deceram$12.484.5★3624%—flat 9 ![Spacewiser Countertop and Vanity Tray - Small 7.7 Silicone Tray for Soap Dispenser Bottles Sponge Holder for Kitchen Sink Caddy Organizer Bathroom Trays Dish Soap Holder for Kitchen Counter Keys](https://m.media-amazon.com/images/I/31AeDYL7cQL.jpg) [**Spacewiser Countertop and Vanity Tray - Small 7.7 Silicone Tray for Soap Dispenser Bottles Sponge Holder for Kitchen Sink Caddy Organizer Bathroom Trays Dish Soap Holder for Kitchen Counter Keys**](https://www.amazon.com/dp/B0B981HDBB) Spacewiser$14.774.6★2,6574%▲rising 10 ![Koville Italian Travertine Tray 12x6 Vanity Decorative Marble Tray for Countertop Catchall Tray for Perfume Candles Jewelry Dish Tray](https://m.media-amazon.com/images/I/41pbAfCplPL.jpg) [**Koville Italian Travertine Tray 12x6 Vanity Decorative Marble Tray for Countertop Catchall Tray for Perfume Candles Jewelry Dish Tray**](https://www.amazon.com/dp/B0C4KQF1V8) Koville$31.804.8★5134%▲rising 11 ![Instant Dry Sink Tray Anti-Slip Stone Sink Caddy Durable Kitchen Sink Organizer Quick Dry Water Absorbing Stone Tray for Bathroom Counter Stone Soap Tray](https://m.media-amazon.com/images/I/41+cw79457L.jpg) [**Instant Dry Sink Tray Anti-Slip Stone Sink Caddy Durable Kitchen Sink Organizer Quick Dry Water Absorbing Stone Tray for Bathroom Counter Stone Soap Tray**](https://www.amazon.com/dp/B0GGZM8GFR) Telomet$11.954.4★763%▲rising 12 ![Quick Dry Sink Caddy Kitchen Sink Organizer Water Absorbing Stone Tray for Sink Stone Drying Tray Diatomite Faucet Mat & Protector Dispenser Sponge Holder Stone Soap Tray for Bathroom Counter](https://m.media-amazon.com/images/I/41-4YcFgYjL.jpg) [**Quick Dry Sink Caddy Kitchen Sink Organizer Water Absorbing Stone Tray for Sink Stone Drying Tray Diatomite Faucet Mat & Protector Dispenser Sponge Holder Stone Soap Tray for Bathroom Counter**](https://www.amazon.com/dp/B0F337H9S1) Lyxel$9.834.5★3713%—flat 13 ![NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants](https://m.media-amazon.com/images/I/41kb7q4OTmL.jpg) [**NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants**](https://www.amazon.com/dp/B0CL9ZBZCR) NiuYichee$9.814.4★5,7943%▲rising 14 ![Cisily Sink Caddy Sponge Holder for Kitchen with Brush Holder and Stainless Steel Self Drain Tray Rustproof Kitchen Sink Organizer for Sponge Soap Dispenser Storage Accessories](https://m.media-amazon.com/images/I/51era++8wSL.jpg) [**Cisily Sink Caddy Sponge Holder for Kitchen with Brush Holder and Stainless Steel Self Drain Tray Rustproof Kitchen Sink Organizer for Sponge Soap Dispenser Storage Accessories**](https://www.amazon.com/dp/B0CJ4WZXQF) Cisily$14.384.5★4,7963%▲rising 15 ![Consumest Sponge Holder for Kitchen Sink - Kitchen Sink Caddy Organizer with Removable Drip Tray for Countertop Dish Soap Dispenser Brush Storage Accessories 304 Stainless Steel - Black](https://m.media-amazon.com/images/I/51u7gFOUlUL.jpg) [**Consumest Sponge Holder for Kitchen Sink - Kitchen Sink Caddy Organizer with Removable Drip Tray for Countertop Dish Soap Dispenser Brush Storage Accessories 304 Stainless Steel - Black**](https://www.amazon.com/dp/B0B3CT9PQH) Consumest$9.534.6★3,8123%▲rising **~~Showing 15 of 35 — show all ~~** ## **Product shelf** All 35 tracked products in this niche. Top sellersNewestTrending [![NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants](https://m.media-amazon.com/images/I/31iu9heceJL.jpg)**NiuYichee 2 PCS Water Absorbent diatomite Coasters 8.3 x 4 Water Absorbing Stone Tray for Sink Stone Drying mat for Kitchen Counter Stone soap Tray Used for Hand Soaps & toiletries & Plants** NiuYichee**$9.47**4.4★5,792 reviews](https://www.amazon.com/dp/B0BPMB1Y13) [![Cisily Sponge Holder for Kitchen Sink Sink Caddy Organizer with High Brush Holder Kitchen Countertop Organizers and Storage Essentials Rustproof 304 Stainless Steel (Black 9.25)](https://m.media-amazon.com/images/I/51R6o9M3bIL.jpg)**Cisily Sponge Holder for Kitchen Sink Sink Caddy Organizer with High Brush Holder Kitchen Countertop Organizers and Storage Essentials Rustproof 304 Stainless Steel (Black 9.25)** Cisily**$13.96**4.6★17,746 reviews](https://www.amazon.com/dp/B0C3QZ7SNF) [![zoocatia Small Wood Tray Pedestal Stand Farmhouse Bathroom Decor Decorative Wooden Riser Kitchen Soap Dish Holder for Vanity Counter Sink Brown](https://m.media-amazon.com/images/I/41yYs61LKbL.jpg)**zoocatia Small Wood Tray Pedestal Stand Farmhouse Bathroom Decor Decorative Wooden Riser Kitchen Soap Dish Holder for Vanity Counter Sink Brown** zoocatia**$9.44**4.5★3,182 reviews](https://www.amazon.com/dp/B0C68RBNYL) [![3PCS Water Absorbing Stone Tray DryingNeat Diatomite Stone Sink Tray Instant Dry Sink Coasters Kitchen Sponge Hand Soap Holder Countertop Fast Drying Counter Trays 8 * 4inch and 4 * 4inch](https://m.media-amazon.com/images/I/51hvILCTBrL.jpg)**3PCS Water Absorbing Stone Tray DryingNeat Diatomite Stone Sink Tray Instant Dry Sink Coasters Kitchen Sponge Hand Soap Holder Countertop Fast Drying Counter Trays 8 * 4inch and 4 * 4inch** Lyxel**$10.07**4.5★2,488 reviews](https://www.amazon.com/dp/B0D4YQKKL7) [![NiuYichee 2 Pcs Water Absorbing Stone Trays Kitchen/Bathroom Sink Soap Dish Diatomite Tray Used for Hand Soap & Cosmetic Bottles in The Modern Home 3.15 W x 8.7 L White](https://m.media-amazon.com/images/I/21x04yTo+FL.jpg)**NiuYichee 2 Pcs Water Absorbing Stone Trays Kitchen/Bathroom Sink Soap Dish Diatomite Tray Used for Hand Soap & Cosmetic Bottles in The Modern Home 3.15 W x 8.7 L White** NiuYichee**$8.53**4.3★3,253 reviews](https://www.amazon.com/dp/B0CH9WGF1V) [![MAGKOTA Water Absorbing Stone Tray Quick Drying Diatomite Bathroom Tray Countertop Stone Drying Mat for Kitchen Counter Soap Dish Dispenser Vanity Organizer White-A-8.3 x 4](https://m.media-amazon.com/images/I/41l5Q25nYqL.jpg)**MAGKOTA Water Absorbing Stone Tray Quick Drying Diatomite Bathroom Tray Countertop Stone Drying Mat for Kitchen Counter Soap Dish Dispenser Vanity Organizer White-A-8.3 x 4** MAGKOTA**$8.94**4.5★361 reviews](https://www.amazon.com/dp/B0FT25LZTG) [![Eormoe Faucet Mat for Kitchen Sink Diatomite Stone Drying Mat & Sink Protectors Prevent Moisture Sink Splash Guard Water-Absorbing Stone Tray for Bathroom Counter (Light Grey 23.6 x 3.9)](https://m.media-amazon.com/images/I/51c1woWTTPL.jpg)**Eormoe Faucet Mat for Kitchen Sink Diatomite Stone Drying Mat & Sink Protectors Prevent Moisture Sink Splash Guard Water-Absorbing Stone Tray for Bathroom Counter (Light Grey 23.6 x 3.9)** eormoe**$16.63**4.3★5,609 reviews](https://www.amazon.com/dp/B0CW9YNXKN) [![2 Pcs Water Absorbing Stone Drying Trays for Bathroom Sink Kitchen Counter Soap Dish Dispenser Sponge Holder White Ceramic Bathroom Vanity Quick Dry Stone Mat for Kitchen Sink Marble Diatomite Tray](https://m.media-amazon.com/images/I/31TnIcJZTOL.jpg)**2 Pcs Water Absorbing Stone Drying Trays for Bathroom Sink Kitchen Counter Soap Dish Dispenser Sponge Holder White Ceramic Bathroom Vanity Quick Dry Stone Mat for Kitchen Sink Marble Diatomite Tray** Deceram**$12.48**4.5★362 reviews](https://www.amazon.com/dp/B0D9Y5KXCP) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**13% *“Amazing quality”* **Size-Overall**13% *“Love the size”* **Advertised Vs Actual Product**10% *“As described”* **Ease Of Cleaning**8% *“easy to wash off”* **Design-Overall**7% *“Awesome design”* **Ease Of Use**5% *“Easy to use”* **Value For Money**4% *“Great deal”* **Organizing Capabilities**4% *“Great for organizing”* **Drainage**4% *“Good sink Drain”* **Storage Capacity**3% *“Storage capacity is amazing”* ### **What buyers complain about ** **Size-Overall**19% *“Too big”* **Ease Of Cleaning**7% *“Its not easy to clean”* **Stain Resistance**6% *“these STAIN”* **Quality-Overall**5% *“This is low quality”* **Rusts/Corrodes**5% *“Started to rust :”* **Durability**4% *“falls apart easily”* **Strength**4% *“Not sturdy”* **Advertised Vs Actual Product**3% *“Not as described”* **Water Resistance**3% *“Definitely not water friendly”* **Color**3% *“I couldnt get the color to come off lol”* #### **Top return reasons**- Size-Overall67% - Color6% - Advertised Vs Actual Product4% - Material Quality2% - Wood Quality2% - Functionality-Overall2% - Quality-Overall2% - Value For Money2% - Compatibility-Overall2% - Strength1%