---
title: "vaginal ph — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/vaginal-ph"
last_updated: "2026-07-14T04:05:31.443Z"
locale: en
meta:
  description: "vaginal ph shows low returns (0.1%), but soft demand (-8.1% this quarter) keeps it on the watch list."
  "og:description": "vaginal ph shows low returns (0.1%), but soft demand (-8.1% this quarter) keeps it on the watch list."
  "og:title": "vaginal ph — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **vaginal ph**

**Worth a look**

Shows low returns (0.1%), but soft demand (-8.1% this quarter) keeps it on the watch list.

Market size 26Growth 21Conversion 56Competition 74Returns 100Price range 69Avg price 78Brand share 79Review moat 21Quality gap 40

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$16.14**

avg listing price — sweet spot $15–$100

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$2.99–$41.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$107K**

$107K/yr · 142K searches

**Growth**

**Bad****-8.1%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****12,205.42**

avg incumbent reviews — the moat a new listing must climb

## **Competition**

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**23 **▲rising

**Sellers**

**79**

**Top-5 brand share**

**56%**

**Open market**

**39%**

- O Positiv27% - vH essentials8% - Vagisil8% - Lemme7% - Summer's Eve7% - Wovarkie5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$11K15%$16K20%$21K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 33 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![O Positiv URO Vaginal Probiotics for Women pH Balance with Prebiotics & Lactobacillus Vaginal Health Supplement Support Healthy Vaginal Odor & Flora 60 Count (Pack of 1) 1 Month Supply](https://m.media-amazon.com/images/I/41Bj7UNMcZL.jpg)**O Positiv URO Vaginal Probiotics for Women pH Balance with Prebiotics & Lactobacillus Vaginal Health Supplement Support Healthy Vaginal Odor & Flora 60 Count (Pack of 1) 1 Month Supply**O Positiv**$28.28**4.6★36,544 rev](https://www.amazon.com/dp/B0D5FZGY8W) [2![Lemme Purr Vaginal Probiotic Gummies for Women - Balanced pH Healthy Odor Yeast Balance & Flora Support + Vitamin C for Immune Health - Tasty Pineapple (60 Count)](https://m.media-amazon.com/images/I/416r2jXQ1RL.jpg)**Lemme Purr Vaginal Probiotic Gummies for Women - Balanced pH Healthy Odor Yeast Balance & Flora Support + Vitamin C for Immune Health - Tasty Pineapple (60 Count)**Lemme**$28.00**4.4★6,058 rev](https://www.amazon.com/dp/B0BSMJJX3K) [3![O Positiv URO Boric Acid Vaginal Suppository with Lactic Acid and Aloe for Fast Relief and Vaginal Odor Control Vegan Free from Parabens Dyes and Fragrances 12 Count (Pack of 1)](https://m.media-amazon.com/images/I/41fUiFAWeHL.jpg)**O Positiv URO Boric Acid Vaginal Suppository with Lactic Acid and Aloe for Fast Relief and Vaginal Odor Control Vegan Free from Parabens Dyes and Fragrances 12 Count (Pack of 1)**O Positiv**$21.02**4.7★4,579 rev](https://www.amazon.com/dp/B0DK9ZNH4G) [4![NutraBlast Boric Acid Suppositories - 100% Pure Made in USA - Boric Life Intimate Health Support (30 Count)](https://m.media-amazon.com/images/I/41-Ev50O3RL.jpg)**NutraBlast Boric Acid Suppositories - 100% Pure Made in USA - Boric Life Intimate Health Support (30 Count)**NutraBlast**$17.15**4.6★79,230 rev](https://www.amazon.com/dp/B07212DK9F) [5![Vagisil Feminine Wash for Intimate Area Hygiene Odor Block Gynecologist Tested Hypoallergenic 12 oz (Pack of 1)](https://m.media-amazon.com/images/I/41qNzoJKVnL.jpg)**Vagisil Feminine Wash for Intimate Area Hygiene Odor Block Gynecologist Tested Hypoallergenic 12 oz (Pack of 1)**Vagisil**$5.44**4.7★28,393 rev](https://www.amazon.com/dp/B00GS6ORQI)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![AZO Vaginal Probiotic Mini-Chews for Women Supports Healthy Vaginal Odor Healthy Vaginal Flora Yeast Balance and pH* Delicious Fruit Punch Taste 14 Count](https://m.media-amazon.com/images/I/51j9rpg6HXL.jpg)**AZO Vaginal Probiotic Mini-Chews for Women Supports Healthy Vaginal Odor Healthy Vaginal Flora Yeast Balance and pH* Delicious Fruit Punch Taste 14 Count**AZO**$19.45**90 rev4mo ago](https://www.amazon.com/dp/B0GNCGX4BC) [![O Positiv URO pH Balanced Probiotic Wash Odor Control pH Balance Dryness & Irritation Support for Intimate Areas Probiotics & Lactic Acid 6.75 oz (Pack of 1)](https://m.media-amazon.com/images/I/314mn6lGFLL.jpg)**O Positiv URO pH Balanced Probiotic Wash Odor Control pH Balance Dryness & Irritation Support for Intimate Areas Probiotics & Lactic Acid 6.75 oz (Pack of 1)**O Positiv**$16.01**1,865 rev12mo ago](https://www.amazon.com/dp/B0FCPGSHL9) [![bnHUlMXw Feminine Probiotics Gummies Vaginal Women Probiotic Feminine Balance pH Gummies for Healthy Odor Improve Immune Support Vaginal Health with Slippery Elm(60 Gummies)](https://m.media-amazon.com/images/I/51zIvQ9PdYL.jpg)**bnHUlMXw Feminine Probiotics Gummies Vaginal Women Probiotic Feminine Balance pH Gummies for Healthy Odor Improve Immune Support Vaginal Health with Slippery Elm(60 Gummies)**bnHUlMXw**$16.71**530 rev1y ago](https://www.amazon.com/dp/B0FBWXJGV1) [![O Positiv URO Boric Acid Vaginal Suppository with Lactic Acid and Aloe for Fast Relief and Vaginal Odor Control Vegan Free from Parabens Dyes and Fragrances 12 Count (Pack of 1)](https://m.media-amazon.com/images/I/41fUiFAWeHL.jpg)**O Positiv URO Boric Acid Vaginal Suppository with Lactic Acid and Aloe for Fast Relief and Vaginal Odor Control Vegan Free from Parabens Dyes and Fragrances 12 Count (Pack of 1)**O Positiv**$21.02**4,579 rev1y ago](https://www.amazon.com/dp/B0DK9ZNH4G) [![AnFamer Vaginal Probiotics for Women Female Promotes Ph Balance Healthy Vaginal Odor & Flora Urinary Tract Health with Prebiotics & Lactobacillus Probiotic Blend 30 Billion CFU 60 Capsules](https://m.media-amazon.com/images/I/41wHERQSbAL.jpg)**AnFamer Vaginal Probiotics for Women Female Promotes Ph Balance Healthy Vaginal Odor & Flora Urinary Tract Health with Prebiotics & Lactobacillus Probiotic Blend 30 Billion CFU 60 Capsules**AnFamer**$9.90**446 rev1y ago](https://www.amazon.com/dp/B0DHCNN773)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![AZO Vaginal Probiotic Mini-Chews for Women Supports Healthy Vaginal Odor Healthy Vaginal Flora Yeast Balance and pH* Delicious Fruit Punch Taste 14 Count](https://m.media-amazon.com/images/I/51j9rpg6HXL.jpg)**AZO Vaginal Probiotic Mini-Chews for Women Supports Healthy Vaginal Odor Healthy Vaginal Flora Yeast Balance and pH* Delicious Fruit Punch Taste 14 Count**AZO**$19.45**4.6★**▲ 289%**](https://www.amazon.com/dp/B0GNCGX4BC) [![AnFamer Vaginal Probiotics for Women Female Promotes Ph Balance Healthy Vaginal Odor & Flora Urinary Tract Health with Prebiotics & Lactobacillus Probiotic Blend 30 Billion CFU 60 Capsules](https://m.media-amazon.com/images/I/41wHERQSbAL.jpg)**AnFamer Vaginal Probiotics for Women Female Promotes Ph Balance Healthy Vaginal Odor & Flora Urinary Tract Health with Prebiotics & Lactobacillus Probiotic Blend 30 Billion CFU 60 Capsules**AnFamer**$9.90**4.5★**▲ 104%**](https://www.amazon.com/dp/B0DHCNN773) [![bnHUlMXw Feminine Probiotics Gummies Vaginal Women Probiotic Feminine Balance pH Gummies for Healthy Odor Improve Immune Support Vaginal Health with Slippery Elm(60 Gummies)](https://m.media-amazon.com/images/I/51zIvQ9PdYL.jpg)**bnHUlMXw Feminine Probiotics Gummies Vaginal Women Probiotic Feminine Balance pH Gummies for Healthy Odor Improve Immune Support Vaginal Health with Slippery Elm(60 Gummies)**bnHUlMXw**$16.71**4.3★**▲ 92%**](https://www.amazon.com/dp/B0FBWXJGV1) [![Her Fantasy Box | Fresh & Clean Boric Acid for pH Balance Odor Control & Comfort 30 Count](https://m.media-amazon.com/images/I/41HQi9d+5-L.jpg)**Her Fantasy Box | Fresh & Clean Boric Acid for pH Balance Odor Control & Comfort 30 Count**Her Fantasy Box**$13.69**4.6★**▲ 85%**](https://www.amazon.com/dp/B0C9SDSZNK) [![Vital Source Nutrition Vaginal Probiotic Gummies for Women - pH Balance and Immune Defense Support Healthy Odor and Vaginal Flora - Vegan Gluten-Free - Hawaiian Pineapple - 60 Gummies - 30 Servings](https://m.media-amazon.com/images/I/418saEKFqWL.jpg)**Vital Source Nutrition Vaginal Probiotic Gummies for Women - pH Balance and Immune Defense Support Healthy Odor and Vaginal Flora - Vegan Gluten-Free - Hawaiian Pineapple - 60 Gummies - 30 Servings**Vital Source Nutrition**$29.36**4.4★**▲ 52%**](https://www.amazon.com/dp/B0CR4DNM6M)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -8.1% search growth over the last 90 days.

8K6KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**14%

*“the quality seems solid”*

**Smell**13%

*“Great fragrance”*

**Efficiency**8%

*“Gets the job done”*

**Taste-Overall**7%

*“no harsh taste”*

**Advertised Vs Actual Product**4%

*“As advertised”*

**Value For Money**4%

*“Good Value”*

**Ease Of Use**4%

*“Ease of use”*

**Freshness**3%

*“Guaranteed Freshness”*

**Nutritional Content**2%

*“Best probiotic ever”*

**Regulates Digestion**2%

*“Easy to digest and use”*

### **What buyers complain about **

**Smell**17%

*“Strong smell”*

**Functionality-Overall**11%

*“Did not work”*

**Value For Money**7%

*“Too expensive”*

**Allergies**6%

*“Very irritating”*

**Side Effects**5%

*“Slight side effect tho”*

**Regulates Digestion**3%

*“Bad for people who struggle with acid reflux”*

**Acid Regulator/Stomach Ache Relief**3%

*“STOMACH PAIN”*

**Dosage**2%

*“So I did nit get the full dosage”*

**Pain Relief-Overall**2%

*“PAIN”*

**Leak-Proof**2%

*“Leaked”*

### **Top return reasons **

**Leak-Proof**31%

**Smell**26%

**Advertised Vs Actual Product**8%

**Functionality-Overall**6%

**Value For Money**3%

**Defective Material/Parts**3%

**Product Condition**2%

**Ingredients-Overall**2%

**Size-Overall**2%

**Ease Of Use**2%