---
title: "tension headache pills — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/tension-headache-pills"
last_updated: "2026-07-13T22:34:58.019Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 100% of clicks) — tension headache pills doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 100% of clicks) — tension headache pills doesn't clear our bar today."
  "og:title": "tension headache pills — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **tension headache pills**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 51Growth 34Conversion 100Competition 0Returns 100Price range 36Avg price 48Brand share 0Review moat 24Quality gap 14

**Conversion**

**Incredible****20.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Market size**

**Good****$302K**

$302K/yr · 125K searches

**Avg price**

**Okay****$11.78**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$8.15–$18.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+6.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****6,226**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**4 **—flat

**Sellers**

**19**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Excedrin66% - GenCare24% - HealthA2Z5% - NUVICARE4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$60K40%$121K60%$181K80%$241K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count](https://m.media-amazon.com/images/I/41bYCRu5STL.jpg)**Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count**Excedrin**$12.17**4.8★8,088 rev](https://www.amazon.com/dp/B002DWA2NI) [2![GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine](https://m.media-amazon.com/images/I/41nVVlXi6LL.jpg)**GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine**GenCare**$9.74**4.7★4,481 rev](https://www.amazon.com/dp/B086S2JL8Z) [3![HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))](https://m.media-amazon.com/images/I/41ujWPWZhYL.jpg)**HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))**HealthA2Z**$9.96**4.7★3,942 rev](https://www.amazon.com/dp/B074QWH7C9) [4![Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)](https://m.media-amazon.com/images/I/41V6g3-j1fL.jpg)**Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)**NUVICARE**$8.15**4.8★498 rev](https://www.amazon.com/dp/B0DCW828BF) [5![Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count](https://m.media-amazon.com/images/I/41RL9PgWJcL.jpg)**Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count**Excedrin**$18.89**4.9★14,121 rev](https://www.amazon.com/dp/B01341NLE8)

### **Newest**

by launch date

[![Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)](https://m.media-amazon.com/images/I/41V6g3-j1fL.jpg)**Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)**NUVICARE**$8.15**498 rev1y ago](https://www.amazon.com/dp/B0DCW828BF) [![GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine](https://m.media-amazon.com/images/I/41nVVlXi6LL.jpg)**GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine**GenCare**$9.74**4,481 rev6y ago](https://www.amazon.com/dp/B086S2JL8Z) [![HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))](https://m.media-amazon.com/images/I/41ujWPWZhYL.jpg)**HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))**HealthA2Z**$9.96**3,942 rev8y ago](https://www.amazon.com/dp/B074QWH7C9) [![Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count](https://m.media-amazon.com/images/I/41bYCRu5STL.jpg)**Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count**Excedrin**$12.17**8,088 rev17y ago](https://www.amazon.com/dp/B002DWA2NI) [![Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count](https://m.media-amazon.com/images/I/41RL9PgWJcL.jpg)**Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count**Excedrin**$18.89**14,121 rev17y ago](https://www.amazon.com/dp/B01341NLE8)

### **Trending**

90-day click momentum

[![Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count](https://m.media-amazon.com/images/I/41RL9PgWJcL.jpg)**Excedrin Migraine Relief Caplets to Alleviate Migraine Symptoms - 200 Count**Excedrin**$18.89**4.9★**▲ 27%**](https://www.amazon.com/dp/B01341NLE8) [![GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine](https://m.media-amazon.com/images/I/41nVVlXi6LL.jpg)**GenCare - Tension Headache Relief Pain Reliever with Acetaminophen 500 mg & Caffeine 65 mg (200 Caplets) Best Value Bulk Extra Strength for Head Migraine Joint Pain & Body Ache Relief Medicine**GenCare**$9.74**4.7★**— 9%**](https://www.amazon.com/dp/B086S2JL8Z) [![Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count](https://m.media-amazon.com/images/I/41bYCRu5STL.jpg)**Excedrin Tension Headache Relief Caplets Acetaminophen 500mg Caffeine 65mg Pain Reliever Aspirin-Free 100 Count**Excedrin**$12.17**4.8★**— 2%**](https://www.amazon.com/dp/B002DWA2NI) [![Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)](https://m.media-amazon.com/images/I/41V6g3-j1fL.jpg)**Nuvicare Tension Headache Relief Pills with 500mg Acetaminophen and 65mg Caffeine - Non Aspirin Pain Reliever Aid - Compare to Active Ingredient in Aspirin Free Excedrin Tension Headache (100 Caplets)**NUVICARE**$8.15**4.8★**— 3%**](https://www.amazon.com/dp/B0DCW828BF) [![HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))](https://m.media-amazon.com/images/I/41ujWPWZhYL.jpg)**HealthA2Z Tension Headache Relief | Acetaminophen 500mg | Caffeine 65mg | Pain Reliever Aid | Aspirin Free (200 caplets (Pack of 1))**HealthA2Z**$9.96**4.7★**▼ 17%**](https://www.amazon.com/dp/B074QWH7C9)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +6.8% search growth over the last 90 days.

3K2KPrime Day '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“excellent quality and very functional”*

**Value For Money**14%

*“Reasonable price”*

**Efficiency**13%

*“Worked exactly like brand name equivalent”*

**Strength**11%

*“Extra strength”*

**Advertised Vs Actual Product**9%

*“As advertised”*

**Ease Of Chewing/Swallowing**5%

*“Easy to swallow”*

**Acid Regulator/Stomach Ache Relief**3%

*“Works great for me since I can't use the regular Excedrin”*

**Ingredients-Overall**2%

*“So Im glad the formula of Excedrin has the aspirin left out”*

**Durability**2%

*“last quite well”*

**Sleep Quality**2%

*“It does seem to take enough of the edge off that if I need to sleep, I can, which is HUGE for me”*

### **What buyers complain about **

**Functionality-Overall**20%

*“Average, doesn't help much”*

**Side Effects**11%

*“There are documented cases of people like me with these side effects”*

**Sleep Quality**9%

*“Even sleep wasn't helping”*

**Acid Regulator/Stomach Ache Relief**6%

*“I recently had some stomach issues”*

**Taste-Overall**6%

*“taste when taking are very unfortunate”*

**Dosage**5%

*“the specific battle of pills disintegrate so much faster than any other”*

**Quality-Overall**5%

*“Garbage, does not work AT ALL”*

**Ingredients-Overall**5%

*“Contains no aspirin”*

**Grip**5%

*“Anyone with hand arthritis like me has to drag out a vice grip to open the stupid thing because you can't squeeze it if you have arthritic hands”*

**Color**5%

*“Full of dye”*