---
title: "strawberry protein powder — Niche Verdict: Worth a look (68/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/strawberry-protein-powder"
last_updated: "2026-07-14T02:12:24.815Z"
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meta:
  description: "strawberry protein powder shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "strawberry protein powder shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "strawberry protein powder — Niche Verdict: Worth a look (68/100) | Amazon United States - Flapen"
---

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# **strawberry protein powder**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 81Growth 25Conversion 64Competition 75Returns 100Price range 95Avg price 95Brand share 83Review moat 37Quality gap 47

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$42.06**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$17.62–$82.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Market size**

**Great****$1.2M**

$1.2M/yr · 489K searches

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Conversion**

**Good****5.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,767.11**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-0.6%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

**Brands**

**23 **▲rising

**Sellers**

**594**

**Top-5 brand share**

**52%**

**Open market**

**42%**

- Optimum Nutrition18% - Muscle Milk16% - Isopure6% - Six Star6% - Orgain6% - Nutricost5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$35K6%$71K9%$106K12%$141K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 36 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Muscle Milk Genuine Protein Powder Strawberries N Crme 1.93 Pounds 13 Servings 32g Protein 3g Sugar Calcium Vitamins A C & D NSF Certified for Sport Energizing Snack Packaging May Vary](https://m.media-amazon.com/images/I/410dlvij+kL.jpg)**Muscle Milk Genuine Protein Powder Strawberries N Crme 1.93 Pounds 13 Servings 32g Protein 3g Sugar Calcium Vitamins A C & D NSF Certified for Sport Energizing Snack Packaging May Vary**Muscle Milk**$21.00**4.4★2,238 rev](https://www.amazon.com/dp/B0B5L6V3XT) [2![Optimum Nutrition Gold Standard 100% Whey Protein Powder Delicious Strawberry 2 Pound (Packaging May Vary)](https://m.media-amazon.com/images/I/41uw5W-TPpL.jpg)**Optimum Nutrition Gold Standard 100% Whey Protein Powder Delicious Strawberry 2 Pound (Packaging May Vary)**Optimum Nutrition**$42.53**4.6★14,932 rev](https://www.amazon.com/dp/B000GIURIQ) [3![Six Star Whey Protein Powder Plus - Muscle Building & Recovery Formula with Whey Isolate Powder BCAAs 30g Protein Immune Support - Post-Workout Supplement - Strawberry Smoothie 1.8 lbs](https://m.media-amazon.com/images/I/51NCNBoAezL.jpg)**Six Star Whey Protein Powder Plus - Muscle Building & Recovery Formula with Whey Isolate Powder BCAAs 30g Protein Immune Support - Post-Workout Supplement - Strawberry Smoothie 1.8 lbs**Six Star**$20.85**4.5★1,607 rev](https://www.amazon.com/dp/B09SVKSZCZ) [4![Orgain Organic Vegan Protein Powder Strawberries & Cream - 21g Plant Based Protein 4g Prebiotic Fiber Low Net Carb No Lactose Ingredients No Added Sugar Non-GMO For Shakes & Smoothies 2.03 lb](https://m.media-amazon.com/images/I/41wsMTp-7+L.jpg)**Orgain Organic Vegan Protein Powder Strawberries & Cream - 21g Plant Based Protein 4g Prebiotic Fiber Low Net Carb No Lactose Ingredients No Added Sugar Non-GMO For Shakes & Smoothies 2.03 lb**Orgain**$29.66**4.4★3,572 rev](https://www.amazon.com/dp/B09SJ4WJNV) [5![Dymatize ISO100 Whey Protein Powder Isolate Strawberry 25g of Protein 5.5g BCAAs Less Than 120 Cal. Gluten Free 1g Fat 1g Sugar 2g Carb (20 Servings)](https://m.media-amazon.com/images/I/51h-W00rcAL.jpg)**Dymatize ISO100 Whey Protein Powder Isolate Strawberry 25g of Protein 5.5g BCAAs Less Than 120 Cal. Gluten Free 1g Fat 1g Sugar 2g Carb (20 Servings)**Dymatize**$35.58**4.6★1,283 rev](https://www.amazon.com/dp/B09MR8C4JG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Premier Protein Powder Strawberry Milkshake 30g Protein No Added Sugar 100% Whey Protein Keto Friendly Soy & Gluten Free 24.5 oz (17 Servings)](https://m.media-amazon.com/images/I/419hVCY6+SL.jpg)**Premier Protein Powder Strawberry Milkshake 30g Protein No Added Sugar 100% Whey Protein Keto Friendly Soy & Gluten Free 24.5 oz (17 Servings)**Premier Protein**$33.95**69 rev2mo ago](https://www.amazon.com/dp/B0GP93HJJM) [![Strawberry Milk Tea | 25g Grass-Fed Whey Protein Isolate Powder | Gluten-Free & Soy-Free Bubble Tea Protein Drink | Real Ingredients & Lactose-Free Protein Drink | 25 Servings](https://m.media-amazon.com/images/I/413sO86YJaL.jpg)**Strawberry Milk Tea | 25g Grass-Fed Whey Protein Isolate Powder | Gluten-Free & Soy-Free Bubble Tea Protein Drink | Real Ingredients & Lactose-Free Protein Drink | 25 Servings**Boba Tea Protein**$56.63**25 rev4mo ago](https://www.amazon.com/dp/B0GRWXN38C) [![Ballerina Farm Grass Fed Whey Protein Powder Strawberry Crme 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts Prebiotic Fiber No Added Sugar or Artificial Ingredients 20 Servings](https://m.media-amazon.com/images/I/41NIgIwb+JL.jpg)**Ballerina Farm Grass Fed Whey Protein Powder Strawberry Crme 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts Prebiotic Fiber No Added Sugar or Artificial Ingredients 20 Servings**Ballerina Farm**$58.94**130 rev6mo ago](https://www.amazon.com/dp/B0GCQCKSC4) [![BSN SYNTHA-6 Premium Protein Powder with 6g of Fiber Whey Isolate Micellar Casein Milk Protein Isolate 6g of Fat Strawberry Milkshake 14 Servings 1.45 Pound (Packaging May Vary)](https://m.media-amazon.com/images/I/41waYhSw3iL.jpg)**BSN SYNTHA-6 Premium Protein Powder with 6g of Fiber Whey Isolate Micellar Casein Milk Protein Isolate 6g of Fat Strawberry Milkshake 14 Servings 1.45 Pound (Packaging May Vary)**BSN**$21.08**5,017 rev1y ago](https://www.amazon.com/dp/B0FD44DYN8) [![Optimum Nutrition Gold Standard 100% Whey Protein Powder Strawberries and Cream 1 Pound (Pack of 1)](https://m.media-amazon.com/images/I/41vrJzQI3qL.jpg)**Optimum Nutrition Gold Standard 100% Whey Protein Powder Strawberries and Cream 1 Pound (Pack of 1)**Optimum Nutrition**$18.55**1,418 rev1y ago](https://www.amazon.com/dp/B0F5J4QD7V)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Strawberry Milk Tea | 25g Grass-Fed Whey Protein Isolate Powder | Gluten-Free & Soy-Free Bubble Tea Protein Drink | Real Ingredients & Lactose-Free Protein Drink | 25 Servings](https://m.media-amazon.com/images/I/413sO86YJaL.jpg)**Strawberry Milk Tea | 25g Grass-Fed Whey Protein Isolate Powder | Gluten-Free & Soy-Free Bubble Tea Protein Drink | Real Ingredients & Lactose-Free Protein Drink | 25 Servings**Boba Tea Protein**$56.63**4.8★**▲ 259%**](https://www.amazon.com/dp/B0GRWXN38C) [![Premier Protein Powder Strawberry Milkshake 30g Protein No Added Sugar 100% Whey Protein Keto Friendly Soy & Gluten Free 24.5 oz (17 Servings)](https://m.media-amazon.com/images/I/419hVCY6+SL.jpg)**Premier Protein Powder Strawberry Milkshake 30g Protein No Added Sugar 100% Whey Protein Keto Friendly Soy & Gluten Free 24.5 oz (17 Servings)**Premier Protein**$33.95**4.1★**▲ 250%**](https://www.amazon.com/dp/B0GP93HJJM) [![Ballerina Farm Grass Fed Whey Protein Powder Strawberry Crme 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts Prebiotic Fiber No Added Sugar or Artificial Ingredients 20 Servings](https://m.media-amazon.com/images/I/41NIgIwb+JL.jpg)**Ballerina Farm Grass Fed Whey Protein Powder Strawberry Crme 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts Prebiotic Fiber No Added Sugar or Artificial Ingredients 20 Servings**Ballerina Farm**$58.94**4.4★**▲ 142%**](https://www.amazon.com/dp/B0GCQCKSC4) [![Optimum Nutrition Gold Standard 100% Whey Protein Powder Strawberries and Cream 1 Pound (Pack of 1)](https://m.media-amazon.com/images/I/41vrJzQI3qL.jpg)**Optimum Nutrition Gold Standard 100% Whey Protein Powder Strawberries and Cream 1 Pound (Pack of 1)**Optimum Nutrition**$18.55**4.7★**▲ 109%**](https://www.amazon.com/dp/B0F5J4QD7V) [![BSN SYNTHA-6 Whey Protein Powder Strawberry Protein Powder with Micellar Casein Milk Protein Isolate Strawberry Milkshake 28 Servings (Packaging May Vary)](https://m.media-amazon.com/images/I/41+MYmKfk7L.jpg)**BSN SYNTHA-6 Whey Protein Powder Strawberry Protein Powder with Micellar Casein Milk Protein Isolate Strawberry Milkshake 28 Servings (Packaging May Vary)**BSN**$38.74**4.7★**▲ 101%**](https://www.amazon.com/dp/B000GP3FME)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -0.6% search growth over the last 90 days.

15K10KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**30%

*“Absolutely delicious”*

**Nutritional Content**20%

*“So good protein”*

**Flavor**13%

*“Great with the vanilla flavor”*

**Quality-Overall**5%

*“Best quality”*

**Blend/Ratio**3%

*“It blends quickly”*

**Solubility**3%

*“Mixes well”*

**Value For Money**3%

*“Good value”*

**Ingredients-Overall**2%

*“High quality, healthy ingredients”*

**Sweetness**2%

*“not overly sweet”*

**Texture/Consistency-Overall**1%

*“the texture is creamy”*

### **What buyers complain about **

**Taste-Overall**24%

*“Doesnt taste that great”*

**Flavor**13%

*“the flavor is gross”*

**Value For Money**7%

*“Not worth the Price”*

**Nutritional Content**5%

*“Horrible taste and misleading nutrition facts”*

**Sweetness**4%

*“Too Sweet”*

**Artificial Sweeteners**3%

*“was overly artificially sweetened”*

**Texture/Consistency-Overall**2%

*“Texture is disgusting”*

**Quality-Overall**1%

*“My rating is not a reflection of the product's quality. which I've been satisfied with after using it for ~5 years”*

**Smell**1%

*“Now has an artificial smell”*

**Solubility**1%

*“It doesnt mix well”*