---
title: "strawberry protein bars — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
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last_updated: "2026-07-10T01:02:27.193Z"
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  description: "a small market ($43K/yr) — strawberry protein bars doesn't clear our bar today."
  "og:description": "a small market ($43K/yr) — strawberry protein bars doesn't clear our bar today."
  "og:title": "strawberry protein bars — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
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# **strawberry protein bars**

**Skip it****47/100 **

a small market ($43K/yr) — strawberry protein bars doesn't clear our bar today.

**Market/yr**

**$43K**

**Growth (1y)**

**+191.5%**

**Products**

**19**

**Brands**

**10**

was 12 a year ago

**Sellers**

**482**

**Price range**

**$3.78–$40.45**

**Returns**

**0.0%**

**Rating**

**4.4★**

**Skip it**

Scored 47/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**2**

 ×0.30

Growth

**76**

 ×0.30

Competition

**42**

 ×0.20

Quality gap

**53**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +191.5% year over year.

42K21KSpike '24Holiday '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Feb · busiest ÷ quietest = 4.8×

## **Competition**

- Quest47% - Kellogg's Special K14% - Power Crunch10% - Pure Protein8% - Protein One6% - Nature Valley5% - Other (4 brands)10%

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them. 10 brands and 482 sellers compete here.

**Brands**

**10 **▼falling

was 12 a year ago

**Sellers**

**482**

**Top 5 brand share**

**85%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Quest Nutrition Protein Bars Strawberry Shortcake 20g Protein 2g Sugar 3g Net Carbs 10g Fiber Gluten Free 12 Count](https://m.media-amazon.com/images/I/41IGKrkfd9L.jpg) [**Quest Nutrition Protein Bars Strawberry Shortcake 20g Protein 2g Sugar 3g Net Carbs 10g Fiber Gluten Free 12 Count**](https://www.amazon.com/dp/B0DS6ML3YB)

Quest$21.814.3★60425%▼falling

2
![Special K Bar Protein Meal Bars 12g Protein Snacks Meal Replacement Strawberry (3 Boxes 18 Bars)](https://m.media-amazon.com/images/I/51AtsDZWoCL.jpg) [**Special K Bar Protein Meal Bars 12g Protein Snacks Meal Replacement Strawberry (3 Boxes 18 Bars)**](https://www.amazon.com/dp/B0CHGYJN1Y)

Kellogg's Special K$22.054.4★1,89111%—flat

3
![Power Crunch Protein Energy Wafer Bars Strawberry Crme 1.4 Ounce (12 Count)](https://m.media-amazon.com/images/I/41WuRbydXML.jpg) [**Power Crunch Protein Energy Wafer Bars Strawberry Crme 1.4 Ounce (12 Count)**](https://www.amazon.com/dp/B08STVX584)

Power Crunch$16.074.4★6,69810%▼falling

4
![Quest Nutrition Frosted Protein Cookies Strawberry Cake <1g Sugar 5g Protein 1g Net Carbs Gluten Free 8 Cookies](https://m.media-amazon.com/images/I/51oqdaQZoeL.jpg) [**Quest Nutrition Frosted Protein Cookies Strawberry Cake <1g Sugar 5g Protein 1g Net Carbs Gluten Free 8 Cookies**](https://www.amazon.com/dp/B0CVBM67XQ)

Quest$8.754.5★1,9938%▲rising

5
![Pure Protein AMMMAZE Strawberry Shortcake Protein Bars (12 ct) 20g High Protein No Added Sugar - Strawberry Meal Replacement Bar - On the Go Snacks](https://m.media-amazon.com/images/I/51k7VuJRYNL.jpg) [**Pure Protein AMMMAZE Strawberry Shortcake Protein Bars (12 ct) 20g High Protein No Added Sugar - Strawberry Meal Replacement Bar - On the Go Snacks**](https://www.amazon.com/dp/B0FPPHSBJP)

Pure Protein$24.624.0★2688%▲rising

6
![Protein One Strawberries and Cream Protein Bars GLP-1 Friendly 5 Ct 4.8 oz](https://m.media-amazon.com/images/I/516KTVnh1TL.jpg) [**Protein One Strawberries and Cream Protein Bars GLP-1 Friendly 5 Ct 4.8 oz**](https://www.amazon.com/dp/B07BB3Y6BK)

Protein One$5.573.6★2,3556%▲rising

7
![Nature Valley Crispy Creamy Wafer Bars Strawberry Whole Grain 5 Bars 6.5 oz](https://m.media-amazon.com/images/I/51pnTnn5bTL.jpg) [**Nature Valley Crispy Creamy Wafer Bars Strawberry Whole Grain 5 Bars 6.5 oz**](https://www.amazon.com/dp/B0D2M31483)

Nature Valley$3.784.4★4,8325%—flat

8
![Zbar Protein Strawberries N Creme Crispy Snack Bars](https://m.media-amazon.com/images/I/51ICzQEs0DL.jpg) [**Zbar Protein Strawberries N Creme Crispy Snack Bars**](https://www.amazon.com/dp/B0FTCNDJY5)

Clif Kid ZBar$5.474.7★1315%▲rising

9
![Quest Nutrition Frosted Cookies Twin Pack Strawberry Cake 1g Sugar 10g Protein 2g Net Carbs Gluten Free 16 Cookies](https://m.media-amazon.com/images/I/51a1cg57mTL.jpg) [**Quest Nutrition Frosted Cookies Twin Pack Strawberry Cake 1g Sugar 10g Protein 2g Net Carbs Gluten Free 16 Cookies**](https://www.amazon.com/dp/B0CJ9T9M7V)

Quest$17.364.5★1,9934%▼falling

10

![Quest Nutrition White Chocolate Raspberry Protein Bars 20g Protein 1g Sugar 5g Net Carb High Fiber Gluten Free Keto Friendly 4 Count](https://m.media-amazon.com/images/I/51wpk0PDO-L.jpg) [**Quest Nutrition White Chocolate Raspberry Protein Bars 20g Protein 1g Sugar 5g Net Carb High Fiber Gluten Free Keto Friendly 4 Count**](https://www.amazon.com/dp/B0756M4R3S)

Quest$8.534.4★2253%▲rising

11

![Quest Nutrition Strawberry Protein Shake 45g Protein 2g Sugar 4g Net Carbs Ready to Drink Gluten Free 12 Count](https://m.media-amazon.com/images/I/51TKXQM8q9L.jpg) [**Quest Nutrition Strawberry Protein Shake 45g Protein 2g Sugar 4g Net Carbs Ready to Drink Gluten Free 12 Count**](https://www.amazon.com/dp/B0DS6LWMKJ)

Quest$40.454.5★7003%▲rising

12

![FITCRUNCH Full Size Protein Bars 6-Layer Baked Bar 3g of Sugar Gluten Free & Soft Cake Core (12 Bars Strawberry Strudel)](https://m.media-amazon.com/images/I/51UNFwl8QzL.jpg) [**FITCRUNCH Full Size Protein Bars 6-Layer Baked Bar 3g of Sugar Gluten Free & Soft Cake Core (12 Bars Strawberry Strudel)**](https://www.amazon.com/dp/B0FG3KL7BF)

Fit Crunch$34.293.9★192%▼falling

13

![RXBAR Protein Bars 12g Protein Gluten Free Snacks Strawberry 22oz Box (12 Bars)](https://m.media-amazon.com/images/I/41Vuh42N-+L.jpg) [**RXBAR Protein Bars 12g Protein Gluten Free Snacks Strawberry 22oz Box (12 Bars)**](https://www.amazon.com/dp/B0BFSFGNHR)

RXBAR$21.554.5★7202%▼falling

14

![TRUBAR Vegan Protein Bar Strawberry Shorty Got Cake Gluten Free Plant Based Protein Dairy Free Non GMO Soy Free No Sugar Alcohols 12G Protein 12G Fiber 23G Carb On the Go Snack Bars 12 CT](https://m.media-amazon.com/images/I/51eCPF171ZL.jpg) [**TRUBAR Vegan Protein Bar Strawberry Shorty Got Cake Gluten Free Plant Based Protein Dairy Free Non GMO Soy Free No Sugar Alcohols 12G Protein 12G Fiber 23G Carb On the Go Snack Bars 12 CT**](https://www.amazon.com/dp/B0DT4THSRS)

TRUBAR$28.474.4★5612%▼falling

15

![Quest Nutrition Birthday Cake Protein Bars 20g Protein 1g Sugar 4g Net Carbs Gluten Free Keto Friendly 12 Count](https://m.media-amazon.com/images/I/41lSCogdfaL.jpg) [**Quest Nutrition Birthday Cake Protein Bars 20g Protein 1g Sugar 4g Net Carbs Gluten Free Keto Friendly 12 Count**](https://www.amazon.com/dp/B0764FYSNF)

Quest$25.634.4★5,1351%▲rising

**~~Showing 15 of 19 — show all ~~**

## **Product shelf**

All 19 tracked products in this niche.

Top sellersNewestTrending

[![Quest Nutrition Protein Bars Strawberry Shortcake 20g Protein 2g Sugar 3g Net Carbs 10g Fiber Gluten Free 12 Count](https://m.media-amazon.com/images/I/41IGKrkfd9L.jpg)**Quest Nutrition Protein Bars Strawberry Shortcake 20g Protein 2g Sugar 3g Net Carbs 10g Fiber Gluten Free 12 Count** Quest**$21.81**4.3★604 reviews](https://www.amazon.com/dp/B0DS6ML3YB) [![Special K Bar Protein Meal Bars 12g Protein Snacks Meal Replacement Strawberry (3 Boxes 18 Bars)](https://m.media-amazon.com/images/I/51AtsDZWoCL.jpg)**Special K Bar Protein Meal Bars 12g Protein Snacks Meal Replacement Strawberry (3 Boxes 18 Bars)** Kellogg's Special K**$22.05**4.4★1,891 reviews](https://www.amazon.com/dp/B0CHGYJN1Y) [![Power Crunch Protein Energy Wafer Bars Strawberry Crme 1.4 Ounce (12 Count)](https://m.media-amazon.com/images/I/41WuRbydXML.jpg)**Power Crunch Protein Energy Wafer Bars Strawberry Crme 1.4 Ounce (12 Count)** Power Crunch**$16.07**4.4★6,698 reviews](https://www.amazon.com/dp/B08STVX584) [![Quest Nutrition Frosted Protein Cookies Strawberry Cake <1g Sugar 5g Protein 1g Net Carbs Gluten Free 8 Cookies](https://m.media-amazon.com/images/I/51oqdaQZoeL.jpg)**Quest Nutrition Frosted Protein Cookies Strawberry Cake <1g Sugar 5g Protein 1g Net Carbs Gluten Free 8 Cookies** Quest**$8.75**4.5★1,993 reviews](https://www.amazon.com/dp/B0CVBM67XQ) [![Pure Protein AMMMAZE Strawberry Shortcake Protein Bars (12 ct) 20g High Protein No Added Sugar - Strawberry Meal Replacement Bar - On the Go Snacks](https://m.media-amazon.com/images/I/51k7VuJRYNL.jpg)**Pure Protein AMMMAZE Strawberry Shortcake Protein Bars (12 ct) 20g High Protein No Added Sugar - Strawberry Meal Replacement Bar - On the Go Snacks** Pure Protein**$24.62**4.0★268 reviews](https://www.amazon.com/dp/B0FPPHSBJP) [![Protein One Strawberries and Cream Protein Bars GLP-1 Friendly 5 Ct 4.8 oz](https://m.media-amazon.com/images/I/516KTVnh1TL.jpg)**Protein One Strawberries and Cream Protein Bars GLP-1 Friendly 5 Ct 4.8 oz** Protein One**$5.57**3.6★2,355 reviews](https://www.amazon.com/dp/B07BB3Y6BK) [![Nature Valley Crispy Creamy Wafer Bars Strawberry Whole Grain 5 Bars 6.5 oz](https://m.media-amazon.com/images/I/51pnTnn5bTL.jpg)**Nature Valley Crispy Creamy Wafer Bars Strawberry Whole Grain 5 Bars 6.5 oz** Nature Valley**$3.78**4.4★4,832 reviews](https://www.amazon.com/dp/B0D2M31483) [![Zbar Protein Strawberries N Creme Crispy Snack Bars](https://m.media-amazon.com/images/I/51ICzQEs0DL.jpg)**Zbar Protein Strawberries N Creme Crispy Snack Bars** Clif Kid ZBar**$5.47**4.7★131 reviews](https://www.amazon.com/dp/B0FTCNDJY5)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**35%

*“Good taste”*

**Nutritional Content**15%

*“Good amount of protein”*

**Flavor**13%

*“Amazing flavor”*

**Sweetness**6%

*“Nice mix of sweet”*

**Crispiness**3%

*“Decent cruncher”*

**Quality-Overall**3%

*“Great quality”*

**Health Benefits-Overall**2%

*“Great healthy snack”*

**Texture/Consistency-Overall**2%

*“the texture is soft”*

**Value For Money**2%

*“Good value for the money”*

**Vegan/Organic**2%

*“Pretty good for a GF vegan bar”*

### **What buyers complain about **

**Taste-Overall**26%

*“Tastes like chemicals”*

**Sweetness**8%

*“not chocolate”*

**Flavor**7%

*“No flavor”*

**Nutritional Content**6%

*“Lower than expected protein”*

**Value For Money**5%

*“Kinda Pricey”*

**Texture/Consistency-Overall**3%

*“Weird texture for me”*

**Stale/Rotten/Spoiled**2%

*“Grosss”*

**Moist/Dry**2%

*“Theyre not dry like their other products or know what whatever this is sweet tasty not dry at all very good”*

**Ease Of Chewing/Swallowing**2%

*“Not chewable”*

**Artificial Sweeteners**1%

*“Way too much sugar was used, just overall a really bad and disappointing experience”*

#### **Top return reasons**- Taste-Overall43% - Flavor10% - Quality-Overall5% - Sweetness5% - Stale/Rotten/Spoiled4% - Storage Temperature3% - Regulates Digestion3% - Value For Money3% - Artificial Sweeteners3% - Nutritional Content2%