---
title: "stay awake pills — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/stay-awake-pills"
last_updated: "2026-07-10T01:51:35.681Z"
locale: en
meta:
  description: "a small market ($95K/yr) — stay awake pills doesn't clear our bar today."
  "og:description": "a small market ($95K/yr) — stay awake pills doesn't clear our bar today."
  "og:title": "stay awake pills — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

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# **stay awake pills**

**Skip it****44/100 **

a small market ($95K/yr) — stay awake pills doesn't clear our bar today.

**Market/yr**

**$95K**

**Growth (1y)**

**+103.1%**

**Products**

**21**

**Brands**

**15**

was 12 a year ago

**Sellers**

**86**

**Price range**

**$4.55–$28.42**

**Returns**

**0.0%**

**Rating**

**4.4★**

**Skip it**

Scored 44/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**5**

 ×0.30

Growth

**65**

 ×0.30

Competition

**41**

 ×0.20

Quality gap

**53**

 ×0.10

Returns

**100**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +103.1% year over year.

3K2KSpike '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: May · busiest ÷ quietest = 1.9×

## **Competition**

- Vivarin23% - Healthy Surplus22% - HealthA2Z21% - Rite Aid12% - mEssentials3% - Want A Bump3% - Other (9 brands)17%

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them. 15 brands and 86 sellers compete here.

**Brands**

**15 **▲rising

was 12 a year ago

**Sellers**

**86**

**Top 5 brand share**

**80%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Healthy Surplus Equate Stay Awake - 200 mg Caffeine - 80 Tablets and Vital Volumes Vitamins A to Zinc Tips Card - Bundle](https://m.media-amazon.com/images/I/21a04tvhJmL.jpg) [**Healthy Surplus Equate Stay Awake - 200 mg Caffeine - 80 Tablets and Vital Volumes Vitamins A to Zinc Tips Card - Bundle**](https://www.amazon.com/dp/B0CYFCLR9Z)

Healthy Surplus$13.304.7★13221%—flat

2
![HealthA2Z Stay Awake Caffeine 200mg Maximum Strength Alertness Aid 48 Tablets (Pack of 3 16 Tablets Each)](https://m.media-amazon.com/images/I/51aMnQ484RL.jpg) [**HealthA2Z Stay Awake Caffeine 200mg Maximum Strength Alertness Aid 48 Tablets (Pack of 3 16 Tablets Each)**](https://www.amazon.com/dp/B0CTKXN3F3)

HealthA2Z$7.604.4★29317%▼falling

3
![Rite Aid Stay Awake Tablets Caffeine 200 mg - 100 Tablets | Caffeine Pills | Caffeine Supplement | Caffeine Pills 200mg | Equal to About a Cup of Coffee | Mental Alertness Aid | Energy Pills](https://m.media-amazon.com/images/I/41MY9UOjWpL.jpg) [**Rite Aid Stay Awake Tablets Caffeine 200 mg - 100 Tablets | Caffeine Pills | Caffeine Supplement | Caffeine Pills 200mg | Equal to About a Cup of Coffee | Mental Alertness Aid | Energy Pills**](https://www.amazon.com/dp/B07T8KFYMN)

Rite Aid$15.214.5★1,94312%▲rising

4
![Vivarin Smooth Energy Extended Release Caffeine Tablets 200mg Focus Alertness & Mental Clarity Non-Habit Forming Energy Supplement Sugar & Calorie Free 40 Count](https://m.media-amazon.com/images/I/51Gw5hbtphL.jpg) [**Vivarin Smooth Energy Extended Release Caffeine Tablets 200mg Focus Alertness & Mental Clarity Non-Habit Forming Energy Supplement Sugar & Calorie Free 40 Count**](https://www.amazon.com/dp/B0FW714Z8R)

Vivarin$9.754.3★2768%▲rising

5
![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets Pack of 6](https://m.media-amazon.com/images/I/41ZJVTrkHEL.jpg) [**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets Pack of 6**](https://www.amazon.com/dp/B0DLXWQQCT)

Vivarin$18.754.7★836%▲rising

6
![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 40 Tablets](https://m.media-amazon.com/images/I/41yH2ACSLdL.jpg) [**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 40 Tablets**](https://www.amazon.com/dp/B0019GCSD6)

Vivarin$8.284.5★4,7275%▼falling

7
![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets](https://m.media-amazon.com/images/I/41zxKFcp+EL.jpg) [**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets**](https://www.amazon.com/dp/B008P4HAHY)

Vivarin$4.554.6★6614%▲rising

8
![HealthA2Z Stay Awake Caffeine 200mg Max Strength Alertness 40 Ct](https://m.media-amazon.com/images/I/41wps1hKi3L.jpg) [**HealthA2Z Stay Awake Caffeine 200mg Max Strength Alertness 40 Ct**](https://www.amazon.com/dp/B0FVGM1ZSZ)

HealthA2Z$9.594.4★2934%▲rising

9
![Wilder Essentials 3 Pack of Wake The f Up Aromatherapy Nasal Inhalers Made with Premium Grade Essential Oils to Help Keep You Awake and Energized](https://m.media-amazon.com/images/I/51Oz8JvzgcL.jpg) [**Wilder Essentials 3 Pack of Wake The f Up Aromatherapy Nasal Inhalers Made with Premium Grade Essential Oils to Help Keep You Awake and Energized**](https://www.amazon.com/dp/B0D936QHM7)

mEssentials$15.063.4★1183%▲rising

10

![Beast Mind Extreme Energy Pills | 400mg Caffeine | 600mg Ashwagandha | 200mg Lions Mane | Increased Energy & Focus & Mood | Pre-Workout Supplement](https://m.media-amazon.com/images/I/41PMpC86MsL.jpg) [**Beast Mind Extreme Energy Pills | 400mg Caffeine | 600mg Ashwagandha | 200mg Lions Mane | Increased Energy & Focus & Mood | Pre-Workout Supplement**](https://www.amazon.com/dp/B0CYV4LK4X)

Want A Bump$24.924.0★6463%—flat

11

![Quality Choice Stay Awake Caffeine Tablet](https://m.media-amazon.com/images/I/41qBBrr2YpL.jpg) [**Quality Choice Stay Awake Caffeine Tablet**](https://www.amazon.com/dp/B0F5XYRBX8)

Quality Choice$5.343.7★253%▼falling

12

![Vitamatic Caffeine Pills 200mg per Serving 250 Vegetarian Tablets](https://m.media-amazon.com/images/I/31+QoH+2LpL.jpg) [**Vitamatic Caffeine Pills 200mg per Serving 250 Vegetarian Tablets**](https://www.amazon.com/dp/B0CZ6RMTR7)

Vitamatic$9.674.6★3952%—flat

13

![Jet-Alert 100 MG Each Caffeine Tab 120 Count](https://m.media-amazon.com/images/I/51shG9BsOWL.jpg) [**Jet-Alert 100 MG Each Caffeine Tab 120 Count**](https://www.amazon.com/dp/B001QVCWSK)

Jet-Alert$5.964.6★3,9622%▲rising

14

![NoDoz 200mg Caffeine Pills Maximum Strength 120 Caplets total](https://m.media-amazon.com/images/I/41cKy-1x+lL.jpg) [**NoDoz 200mg Caffeine Pills Maximum Strength 120 Caplets total**](https://www.amazon.com/dp/B075ZZLWMR)

NoDoz$18.304.6★3,9282%▲rising

15

![Best Naturals 3 Pack Caffeine Pills 200mg Tablets - Non Habit - Proven No Crash or Jitters - Total 360 Tablets](https://m.media-amazon.com/images/I/51u+KNCG4kL.jpg) [**Best Naturals 3 Pack Caffeine Pills 200mg Tablets - Non Habit - Proven No Crash or Jitters - Total 360 Tablets**](https://www.amazon.com/dp/B07WTQJY5S)

Best Naturals$14.544.5★2,3232%▼falling

**~~Showing 15 of 21 — show all ~~**

## **Product shelf**

All 21 tracked products in this niche.

Top sellersNewestTrending

[![Healthy Surplus Equate Stay Awake - 200 mg Caffeine - 80 Tablets and Vital Volumes Vitamins A to Zinc Tips Card - Bundle](https://m.media-amazon.com/images/I/21a04tvhJmL.jpg)**Healthy Surplus Equate Stay Awake - 200 mg Caffeine - 80 Tablets and Vital Volumes Vitamins A to Zinc Tips Card - Bundle** Healthy Surplus**$13.30**4.7★132 reviews](https://www.amazon.com/dp/B0CYFCLR9Z) [![HealthA2Z Stay Awake Caffeine 200mg Maximum Strength Alertness Aid 48 Tablets (Pack of 3 16 Tablets Each)](https://m.media-amazon.com/images/I/51aMnQ484RL.jpg)**HealthA2Z Stay Awake Caffeine 200mg Maximum Strength Alertness Aid 48 Tablets (Pack of 3 16 Tablets Each)** HealthA2Z**$7.60**4.4★293 reviews](https://www.amazon.com/dp/B0CTKXN3F3) [![Rite Aid Stay Awake Tablets Caffeine 200 mg - 100 Tablets | Caffeine Pills | Caffeine Supplement | Caffeine Pills 200mg | Equal to About a Cup of Coffee | Mental Alertness Aid | Energy Pills](https://m.media-amazon.com/images/I/41MY9UOjWpL.jpg)**Rite Aid Stay Awake Tablets Caffeine 200 mg - 100 Tablets | Caffeine Pills | Caffeine Supplement | Caffeine Pills 200mg | Equal to About a Cup of Coffee | Mental Alertness Aid | Energy Pills** Rite Aid**$15.21**4.5★1,943 reviews](https://www.amazon.com/dp/B07T8KFYMN) [![Vivarin Smooth Energy Extended Release Caffeine Tablets 200mg Focus Alertness & Mental Clarity Non-Habit Forming Energy Supplement Sugar & Calorie Free 40 Count](https://m.media-amazon.com/images/I/51Gw5hbtphL.jpg)**Vivarin Smooth Energy Extended Release Caffeine Tablets 200mg Focus Alertness & Mental Clarity Non-Habit Forming Energy Supplement Sugar & Calorie Free 40 Count** Vivarin**$9.75**4.3★276 reviews](https://www.amazon.com/dp/B0FW714Z8R) [![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets Pack of 6](https://m.media-amazon.com/images/I/41ZJVTrkHEL.jpg)**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets Pack of 6** Vivarin**$18.75**4.7★83 reviews](https://www.amazon.com/dp/B0DLXWQQCT) [![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 40 Tablets](https://m.media-amazon.com/images/I/41yH2ACSLdL.jpg)**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 40 Tablets** Vivarin**$8.28**4.5★4,727 reviews](https://www.amazon.com/dp/B0019GCSD6) [![Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets](https://m.media-amazon.com/images/I/41zxKFcp+EL.jpg)**Vivarin Caffeine Pills 200mg Caffeine per Dose Safely and Effectively Helps You Stay Awake No Sugar Calories or Hidden Ingredients Energy Supplement 16 Tablets** Vivarin**$4.55**4.6★661 reviews](https://www.amazon.com/dp/B008P4HAHY) [![HealthA2Z Stay Awake Caffeine 200mg Max Strength Alertness 40 Ct](https://m.media-amazon.com/images/I/41wps1hKi3L.jpg)**HealthA2Z Stay Awake Caffeine 200mg Max Strength Alertness 40 Ct** HealthA2Z**$9.59**4.4★293 reviews](https://www.amazon.com/dp/B0FVGM1ZSZ)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Energy Level**17%

*“Good energy”*

**Value For Money**11%

*“Cost effective”*

**Quality-Overall**10%

*“Excellent Product”*

**Caffeine Content**9%

*“Perfect caffeine tablet”*

**Advertised Vs Actual Product**7%

*“Accurate description”*

**Efficiency**6%

*“they have always been effective”*

**Focus Enhancement**4%

*“Great for focus”*

**Ease Of Use**4%

*“Easy pick me up”*

**Dosage**3%

*“Great Pills”*

**Sleep Quality**3%

*“Keeps you awake~”*

### **What buyers complain about **

**Functionality-Overall**14%

*“Didnt work”*

**Dosage**10%

*“High dose though”*

**Energy Level**10%

*“I cant feel no energy at all”*

**Value For Money**8%

*“Waste of money”*

**Sleep Quality**6%

*“We got no sleep”*

**Taste-Overall**4%

*“No taste”*

**Size-Overall**2%

*“BIG capsules”*

**Quality-Overall**2%

*“not as good as it can be”*

**Strength**2%

*“not strong at all”*

**Advertised Vs Actual Product**2%

*“The advertisement did NOT state this”*

#### **Top return reasons**- Smell47% - Functionality-Overall21% - Advertised Vs Actual Product13% - Strength11% - Joint Pain5% - Dosage2%