---
title: "sponges that dont smell — Niche Verdict: Skip it (41&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/sponges-that-dont-smell"
last_updated: "2026-07-14T08:16:52.562Z"
locale: en
meta:
  description: "soft demand (-57.8% this quarter) — sponges that dont smell doesn't clear our bar today."
  "og:description": "soft demand (-57.8% this quarter) — sponges that dont smell doesn't clear our bar today."
  "og:title": "sponges that dont smell — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
---

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# **sponges that dont smell**

**Skip it**

Soft demand (-57.8% this quarter) — this niche doesn't clear our bar today.

Market size 51Growth 0Conversion 97Competition 11Returns 99Price range 60Avg price 84Brand share 0Review moat 25Quality gap 38

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****15.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$18.45**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.77–$27.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$299K**

$299K/yr · 105K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,270.44**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****87%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-57.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▼falling

**Sellers**

**54**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- SKURA STYLE S79% - Scotch-Brite14% - 3M7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$45K30%$90K45%$134K60%$179K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Skura Style Smart 4 Pack Odor Free Non-Scratch Scrub Pads for Sink Counters Surfaces Pots Pans Dishwashing with Color-Fade Change Indicator](https://m.media-amazon.com/images/I/51VKTFZV1ML.jpg)**Skura Style Smart 4 Pack Odor Free Non-Scratch Scrub Pads for Sink Counters Surfaces Pots Pans Dishwashing with Color-Fade Change Indicator**SKURA STYLE S**$14.95**4.6★9,207 rev](https://www.amazon.com/dp/B07DFZDYFL) [2![Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change](https://m.media-amazon.com/images/I/41cwBPc9FTL.jpg)**Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change**SKURA STYLE S**$20.98**4.6★9,207 rev](https://www.amazon.com/dp/B0GFGH8T7B) [3![Scotch-Brite Odor Resist Non-Scratch Scrub Sponge Dishwasher-Safe Kitchen Sponges that Resist Bacterial Odors Multipurpose Dish Sponge for Gentle Cleaning 6 Dish Sponges](https://m.media-amazon.com/images/I/51a82CbroaL.jpg)**Scotch-Brite Odor Resist Non-Scratch Scrub Sponge Dishwasher-Safe Kitchen Sponges that Resist Bacterial Odors Multipurpose Dish Sponge for Gentle Cleaning 6 Dish Sponges**Scotch-Brite**$6.77**4.6★7,774 rev](https://www.amazon.com/dp/B0711YCK5Z) [4![Skura Style Smart Kitchen Dish Sponges (Bulk 8 Pack) | Odor Free Non-Scratch Scrub Pad | Household Cleaning Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change Indicator](https://m.media-amazon.com/images/I/51QVf5jaN7L.jpg)**Skura Style Smart Kitchen Dish Sponges (Bulk 8 Pack) | Odor Free Non-Scratch Scrub Pad | Household Cleaning Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change Indicator**SKURA STYLE S**$26.91**4.6★9,207 rev](https://www.amazon.com/dp/B092LPXQL4) [5![Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More](https://m.media-amazon.com/images/I/51tkhhDuavL.jpg)**Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More**Scotch-Brite**$18.85**4.8★830 rev](https://www.amazon.com/dp/B07N6N24HL)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change](https://m.media-amazon.com/images/I/41cwBPc9FTL.jpg)**Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change**SKURA STYLE S**$20.98**9,207 rev6mo ago](https://www.amazon.com/dp/B0GFGH8T7B) [![Skura Style x Eva Mendes Cloth Envy Reusable Swedish Dishcloths for Kitchen (Bulk 6 Pack) | Washable | Eco Friendly | Non-Scratch Cellulose | Reusable Paper Towel](https://m.media-amazon.com/images/I/41olUI3+jQL.jpg)**Skura Style x Eva Mendes Cloth Envy Reusable Swedish Dishcloths for Kitchen (Bulk 6 Pack) | Washable | Eco Friendly | Non-Scratch Cellulose | Reusable Paper Towel**SKURA STYLE S**$20.93**3 rev6mo ago](https://www.amazon.com/dp/B0GFGYS361) [![Skura Style x Eva Mendes Very Skrubby Heavy Duty Scouring Pads (Bulk 4 Pack) | Abrasive Kitchen Cleaner for Caked-on Baked-on Dirt | Durable Odor-Free Flexible Dual Sided](https://m.media-amazon.com/images/I/41gzDRK2tnL.jpg)**Skura Style x Eva Mendes Very Skrubby Heavy Duty Scouring Pads (Bulk 4 Pack) | Abrasive Kitchen Cleaner for Caked-on Baked-on Dirt | Durable Odor-Free Flexible Dual Sided**SKURA STYLE S**$11.95**8 rev6mo ago](https://www.amazon.com/dp/B0GDRPPMR1) [![Skura Style Smart Kitchen Dish Sponges (Bulk 8 Pack) | Odor Free Non-Scratch Scrub Pad | Household Cleaning Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change Indicator](https://m.media-amazon.com/images/I/51QVf5jaN7L.jpg)**Skura Style Smart Kitchen Dish Sponges (Bulk 8 Pack) | Odor Free Non-Scratch Scrub Pad | Household Cleaning Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change Indicator**SKURA STYLE S**$26.91**9,207 rev4y ago](https://www.amazon.com/dp/B092LPXQL4) [![Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More](https://m.media-amazon.com/images/I/51tkhhDuavL.jpg)**Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More**Scotch-Brite**$18.85**830 rev7y ago](https://www.amazon.com/dp/B07N6N24HL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change](https://m.media-amazon.com/images/I/41cwBPc9FTL.jpg)**Skura Style x Eva Mendes Smart Kitchen Dish Sponges (Bulk 6 Pack) | Odor Free Non-Scratch Scrub Pad | Household Scrubber for Sink Counters Surfaces Pots Pans Dishwashing | Color-Fade Change**SKURA STYLE S**$20.98**4.6★**▲ 132%**](https://www.amazon.com/dp/B0GFGH8T7B) [![Skura Style x Eva Mendes Cloth Envy Reusable Swedish Dishcloths for Kitchen (Bulk 6 Pack) | Washable | Eco Friendly | Non-Scratch Cellulose | Reusable Paper Towel](https://m.media-amazon.com/images/I/41olUI3+jQL.jpg)**Skura Style x Eva Mendes Cloth Envy Reusable Swedish Dishcloths for Kitchen (Bulk 6 Pack) | Washable | Eco Friendly | Non-Scratch Cellulose | Reusable Paper Towel**SKURA STYLE S**$20.93**3.5★**▲ 122%**](https://www.amazon.com/dp/B0GFGYS361) [![Scotch-Brite Stay Clean Scrubber Pads Non-Scratch Dish Sponges for Kitchen Cleaning 12 Count Rinses Clean Odor-Resistant Safe on Non-Stick Cookware Pots Pans and Glassware](https://m.media-amazon.com/images/I/51d3ekn5oEL.jpg)**Scotch-Brite Stay Clean Scrubber Pads Non-Scratch Dish Sponges for Kitchen Cleaning 12 Count Rinses Clean Odor-Resistant Safe on Non-Stick Cookware Pots Pans and Glassware**3M**$27.45**4.8★**▲ 111%**](https://www.amazon.com/dp/B0012RQW7U) [![Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More](https://m.media-amazon.com/images/I/51tkhhDuavL.jpg)**Scotch-Brite Clean & Rinse Non-Scratch Scrub Sponges Dual-Sided Scrubber with Cloth Side for Wiping Rinses Clean 8 Sponges (4 Packs of 2) for Dishes Countertops Appliances & More**Scotch-Brite**$18.85**4.8★**▲ 60%**](https://www.amazon.com/dp/B07N6N24HL) [![Scotch-Brite Odor Resist Non-Scratch Scrub Sponge Dishwasher-Safe Kitchen Sponges that Resist Bacterial Odors Multipurpose Dish Sponge for Gentle Cleaning 6 Dish Sponges](https://m.media-amazon.com/images/I/51a82CbroaL.jpg)**Scotch-Brite Odor Resist Non-Scratch Scrub Sponge Dishwasher-Safe Kitchen Sponges that Resist Bacterial Odors Multipurpose Dish Sponge for Gentle Cleaning 6 Dish Sponges**Scotch-Brite**$6.77**4.6★**— 4%**](https://www.amazon.com/dp/B0711YCK5Z)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Cleaning**19%

*“Great cleaning product”*

**Quality-Overall**17%

*“Best quality”*

**Smell**14%

*“No bad smells”*

**Value For Money**8%

*“Great value”*

**Durability**7%

*“They are somewhat durable in that they don't fall apart easily”*

**Scratch Resistance**3%

*“They don't scratch”*

**Efficiency**3%

*“They are highly efficient”*

**Advertised Vs Actual Product**3%

*“Gets the job done”*

**Absorbency**2%

*“Absorbs enough water”*

**Hygiene-Overall**2%

*“Good sponges”*

### **What buyers complain about **

**Smell**42%

*“Strong Chemical Odor”*

**Ease Of Cleaning**11%

*“I found myself having to put in a lot more effort than I should for basic cleaning”*

**Value For Money**8%

*“cost more”*

**Hard Feel**4%

*“this last pack are hard and stiff, and doesnt hold soap very well”*

**Size-Overall**3%

*“Pad is too large”*

**Durability**3%

*“breaking apart before the front part fades out I am disappointed that Amazon would carry them since this is obviously fake”*

**Quality-Overall**3%

*“Quality of these sponges is not the same theas they once were”*

**Thickness**3%

*“Too dense”*

**Material Quality**2%

*“Very weak material”*

**Adhesion/Stickiness**2%

*“Eggs and cheese don't stick to them, which is unheard of in any other sponge/scrubby I've tried”*

### **Top return reasons **

**Smell**20%

**Advertised Vs Actual Product**10%

**Hard Feel**7%

**Size-Overall**6%

**Cleaning Modes**6%

**Value For Money**6%

**Scratch Resistance**6%

**Color**4%

**Quality-Overall**4%

**Moist/Dry**4%