---
title: "sodium bicarbonate — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/sodium-bicarbonate"
last_updated: "2026-07-14T03:27:23.716Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 96% of clicks) — sodium bicarbonate doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 96% of clicks) — sodium bicarbonate doesn't clear our bar today."
  "og:title": "sodium bicarbonate — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **sodium bicarbonate**

**Skip it**

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 52Growth 16Conversion 97Competition 11Returns 100Price range 81Avg price 91Brand share 9Review moat 63Quality gap 21

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****14.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$21.23**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.92–$38.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****993.38**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$316K**

$316K/yr · 103K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-17.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****86%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**96%**

**Open market**

**0%**

- P Puregen Labs48% - Kidney Restore21% - Nutricost11% - CP CITRAGEN PHARMACEUTICALS, INC.11% - Rising5% - Graxcell4% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$47K30%$95K45%$142K60%$189K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach](https://m.media-amazon.com/images/I/41rwsvTUxaL.jpg)**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**4.6★474 rev](https://www.amazon.com/dp/B0FTC5T6DP) [2![Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings](https://m.media-amazon.com/images/I/41BvQGGupML.jpg)**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**4.6★259 rev](https://www.amazon.com/dp/B0FBDFVZVJ) [3![Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc](https://m.media-amazon.com/images/I/41PnmN+ZHYL.jpg)**Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc**CP CITRAGEN PHARMACEUTICALS, INC.**$17.05**4.7★4,244 rev](https://www.amazon.com/dp/B07FMJRZ77) [4![Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills](https://m.media-amazon.com/images/I/41XWEQ2e9iL.jpg)**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**4.7★846 rev](https://www.amazon.com/dp/B0BGG241SD) [5![Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps](https://m.media-amazon.com/images/I/41fEwwkXBOL.jpg)**Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps**Kidney Restore**$28.38**4.7★320 rev](https://www.amazon.com/dp/B0CQ72JHYV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach](https://m.media-amazon.com/images/I/41rwsvTUxaL.jpg)**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**474 rev9mo ago](https://www.amazon.com/dp/B0FTC5T6DP) [![Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings](https://m.media-amazon.com/images/I/41BvQGGupML.jpg)**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**259 rev1y ago](https://www.amazon.com/dp/B0FBDFVZVJ) [![Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps](https://m.media-amazon.com/images/I/41fEwwkXBOL.jpg)**Organic Sodium Bicarbonate Alkaline 650 mg Capsules - Enhanced Kidney Support Stomach Acid Neutralizer with Alkalizing Superfoods Immune & Sports Performance Aid Fast-Acting Antacid 120 Caps**Kidney Restore**$28.38**320 rev2y ago](https://www.amazon.com/dp/B0CQ72JHYV) [![Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills](https://m.media-amazon.com/images/I/41XWEQ2e9iL.jpg)**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**846 rev3y ago](https://www.amazon.com/dp/B0BGG241SD) [![Sodium Bicarbonate 650 Mg Tablets - Delayed Release for Normal Kidney Function - Baking Soda Tablets Sodium Pills Bicarbonato De Sodio para Tomar Bicarbonate of Soda - 30 Capsules](https://m.media-amazon.com/images/I/41S8l1CCLKL.jpg)**Sodium Bicarbonate 650 Mg Tablets - Delayed Release for Normal Kidney Function - Baking Soda Tablets Sodium Pills Bicarbonato De Sodio para Tomar Bicarbonate of Soda - 30 Capsules**Kidney Restore**$14.79**846 rev3y ago](https://www.amazon.com/dp/B0DQ2NWJG1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach](https://m.media-amazon.com/images/I/41rwsvTUxaL.jpg)**Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach**P Puregen Labs**$10.10**4.6★**▲ 36%**](https://www.amazon.com/dp/B0FTC5T6DP) [![Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings](https://m.media-amazon.com/images/I/41BvQGGupML.jpg)**Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings**Nutricost**$9.92**4.6★**— 6%**](https://www.amazon.com/dp/B0FBDFVZVJ) [![Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills](https://m.media-amazon.com/images/I/41XWEQ2e9iL.jpg)**Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills**Kidney Restore**$38.20**4.7★**— 8%**](https://www.amazon.com/dp/B0BGG241SD) [![Rising Health Sodium Bicarbonate USP 650 mg Antacid Tablets | Relieves Acid Indigestion Heartburn Sour Stomach & Upset Stomach - 1000 Tablets](https://m.media-amazon.com/images/I/31Z29oli9OL.jpg)**Rising Health Sodium Bicarbonate USP 650 mg Antacid Tablets | Relieves Acid Indigestion Heartburn Sour Stomach & Upset Stomach - 1000 Tablets**Rising**$22.35**4.7★**▼ 14%**](https://www.amazon.com/dp/B08CQFMFYN) [![Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc](https://m.media-amazon.com/images/I/41PnmN+ZHYL.jpg)**Sodium Bicarbonate Tablets USP 650 mg (10 Grains) for Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach 1000 Tablets per Bottle by CitraGen Pharmaceuticals Inc**CP CITRAGEN PHARMACEUTICALS, INC.**$17.05**4.7★**▼ 16%**](https://www.amazon.com/dp/B07FMJRZ77)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -17.6% search growth over the last 90 days.

12K8KSpike '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Oct · busiest ÷ quietest = 2.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**16%

*“Premium quality and fast results”*

**Value For Money**14%

*“Good value”*

**Advertised Vs Actual Product**11%

*“As Advertised”*

**Acid Regulator/Stomach Ache Relief**10%

*“Helps with acid”*

**Regulates Digestion**7%

*“Digestive aid”*

**Ease Of Use**7%

*“convenient to have on hand”*

**Efficiency**6%

*“Works well”*

**Durability**3%

*“They dont fall apart or crumble like other brands”*

**Dosage**3%

*“This product, dosage, pricing appears to be a competitive product”*

**Joint Pain**2%

*“Helps lessen leg cramps”*

### **What buyers complain about **

**Value For Money**17%

*“Waste of money”*

**Solubility**14%

*“Dissolved poorly in water”*

**Taste-Overall**8%

*“I don't have to drink baking soda which is just a horrible taste”*

**Ease Of Chewing/Swallowing**7%

*“Really have to take through mouth”*

**Acid Regulator/Stomach Ache Relief**6%

*“Upset my stomach more than it helped”*

**Regulates Digestion**4%

*“Now that they cause often stomach cancer”*

**Size-Overall**4%

*“Giant bottle”*

**Side Effects**4%

*“Heartburn and your turning to”*

**Functionality-Overall**3%

*“Barely does the job”*

**Stress/Anxiety**3%

*“After taking this product for a few days I noticed I was feeling more anxious”*

### **Top return reasons **

**Functionality-Overall**67%

**Solubility**17%

**Dosage**17%