---
title: "relora — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/relora"
last_updated: "2026-07-14T05:02:34.461Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 100% of clicks) — relora doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — relora doesn't clear our bar today."
  "og:title": "relora — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
---

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# **relora**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 4Conversion 95Competition 13Returns 100Price range 93Avg price 95Brand share 0Review moat 54Quality gap 47

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****12.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$35.98**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$12.71–$96.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,355.22**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$72K**

$72K/yr · 16K searches

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-42.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**5 **▼falling

**Sellers**

**27**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- NOW Foods58% - Pure Encapsulations26% - Life Extension7% - NutriWorth5% - Source Naturals4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$11K30%$22K45%$33K60%$43K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![NOW Foods Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 60 Veg Capsules](https://m.media-amazon.com/images/I/41vPRB-vR+L.jpg)**NOW Foods Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 60 Veg Capsules**NOW Foods**$12.71**4.4★2,963 rev](https://www.amazon.com/dp/B0013OQOKC) [2![Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 60 Capsules](https://m.media-amazon.com/images/I/41Up0-8yQaL.jpg)**Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 60 Capsules**Pure Encapsulations**$36.91**4.6★198 rev](https://www.amazon.com/dp/B0058HXGBA) [3![NOW Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 120 Veg Capsules](https://m.media-amazon.com/images/I/41cWMUM407L.jpg)**NOW Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 120 Veg Capsules**NOW Foods**$23.58**4.4★2,963 rev](https://www.amazon.com/dp/B0019LTGRW) [4![Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules](https://m.media-amazon.com/images/I/41uK+uZM+0L.jpg)**Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules**Life Extension**$32.15**4.6★583 rev](https://www.amazon.com/dp/B07RM134Y1) [5![NOW Foods Supplements Adrenal Stress Support Cortisol Support Formula* with Relora For Typical Everyday Stress* Appetite Management* 90 Veg Capsules](https://m.media-amazon.com/images/I/41QcPfD7BrL.jpg)**NOW Foods Supplements Adrenal Stress Support Cortisol Support Formula* with Relora For Typical Everyday Stress* Appetite Management* 90 Veg Capsules**NOW Foods**$18.47**4.4★2,225 rev](https://www.amazon.com/dp/B0013OST3C)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![NutriWorth Relora - Stress & Weight Management Supplement. 300MG Vegetable Capsules - 60 Servings per Bottle.](https://m.media-amazon.com/images/I/412NdSl-HaL.jpg)**NutriWorth Relora - Stress & Weight Management Supplement. 300MG Vegetable Capsules - 60 Servings per Bottle.**NutriWorth**$19.80**134 rev7y ago](https://www.amazon.com/dp/B07SPTMHT8) [![Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules](https://m.media-amazon.com/images/I/41uK+uZM+0L.jpg)**Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules**Life Extension**$32.15**583 rev7y ago](https://www.amazon.com/dp/B07RM134Y1) [![NOW Foods Relora 300 mg Veg-Capsules 120-Count (Pack of 3)](https://m.media-amazon.com/images/I/51-xeg7MjiL.jpg)**NOW Foods Relora 300 mg Veg-Capsules 120-Count (Pack of 3)**NOW Foods**$61.25**39 rev11y ago](https://www.amazon.com/dp/B00PD34UNC) [![Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 60 Capsules](https://m.media-amazon.com/images/I/41Up0-8yQaL.jpg)**Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 60 Capsules**Pure Encapsulations**$36.91**198 rev18y ago](https://www.amazon.com/dp/B0058HXGBA) [![Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 180 Capsules](https://m.media-amazon.com/images/I/410jHnTmWZL.jpg)**Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 180 Capsules**Pure Encapsulations**$96.09**198 rev21y ago](https://www.amazon.com/dp/B0017SWK2A)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![NOW Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 120 Veg Capsules](https://m.media-amazon.com/images/I/41cWMUM407L.jpg)**NOW Supplements Relora 300 mg (a Blend of Plant Extracts from Magnolia officinalis and Phellodendron amurense) 120 Veg Capsules**NOW Foods**$23.58**4.4★**▲ 373%**](https://www.amazon.com/dp/B0019LTGRW) [![Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 180 Capsules](https://m.media-amazon.com/images/I/410jHnTmWZL.jpg)**Pure Encapsulations Relora | Hypoallergenic Supplement Promotes Healthy Cortisol and DHEA Production and Moderates Occasional Stress* | 180 Capsules**Pure Encapsulations**$96.09**4.6★**▲ 113%**](https://www.amazon.com/dp/B0017SWK2A) [![Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules](https://m.media-amazon.com/images/I/41uK+uZM+0L.jpg)**Life Extension Cortisol-Stress Balance Relora Magnolia bark Green Tea Lychee Extract Manage Stress Maintain Healthy cortisol Levels Gluten Free Non-GMO Vegetarian 1-Daily 30 Capsules**Life Extension**$32.15**4.6★**▲ 73%**](https://www.amazon.com/dp/B07RM134Y1) [![NutriWorth Relora - Stress & Weight Management Supplement. 300MG Vegetable Capsules - 60 Servings per Bottle.](https://m.media-amazon.com/images/I/412NdSl-HaL.jpg)**NutriWorth Relora - Stress & Weight Management Supplement. 300MG Vegetable Capsules - 60 Servings per Bottle.**NutriWorth**$19.80**4.3★**▲ 37%**](https://www.amazon.com/dp/B07SPTMHT8) [![NOW Foods Supplements Adrenal Stress Support Cortisol Support Formula* with Relora For Typical Everyday Stress* Appetite Management* 90 Veg Capsules](https://m.media-amazon.com/images/I/41QcPfD7BrL.jpg)**NOW Foods Supplements Adrenal Stress Support Cortisol Support Formula* with Relora For Typical Everyday Stress* Appetite Management* 90 Veg Capsules**NOW Foods**$18.47**4.4★**▲ 14%**](https://www.amazon.com/dp/B0013OST3C)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — -42.6% search growth over the last 90 days.

2K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Sep · busiest ÷ quietest = 5.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Stress/Anxiety**27%

*“Great anti anxiety treatment”*

**Quality-Overall**15%

*“Excellent product”*

**Sleep Quality**8%

*“Helps a lot with sleeping”*

**Side Effects**7%

*“have had good results”*

**Vitamin**4%

*“Great supplement”*

**Fever Relief**3%

*“Helps hot flashes”*

**Weight Loss**3%

*“Helps reduce your appetite”*

**Heart Health**3%

*“Really helps lower cortisol levels”*

**Focus Enhancement**3%

*“My mood overall feels positive”*

**Advertised Vs Actual Product**2%

*“Does what it's supposed to do”*

### **What buyers complain about **

**Functionality-Overall**26%

*“Didn't work”*

**Side Effects**15%

*“pretty indifferent as I never felt any of the effects”*

**Stress/Anxiety**8%

*“Finished bottle & I never noticed a curb to my stress-eating unfortunately”*

**Weight Loss**7%

*“No change in energy or weight”*

**Heart Health**6%

*“Gave me heartburn”*

**Dosage**5%

*“I can't take these pills”*

**Sleep Quality**3%

*“It does seem to make me sleepy though”*

**Advertised Vs Actual Product**3%

*“It is misleading to claim such high purity when the capsules are filled with extra ingredients”*

**Ingredients-Overall**3%

*“the ingredient list tells a different story”*

**Smell**2%

*“This last one has no smell/taste whatsoever”*

### **Top return reasons **

**Vitamin**100%