---
title: "protein powder keychain — Niche Verdict: Skip it (38&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/protein-powder-keychain"
last_updated: "2026-07-13T22:34:29.020Z"
locale: en
meta:
  description: "soft demand (-48.3% this quarter) — protein powder keychain doesn't clear our bar today."
  "og:description": "soft demand (-48.3% this quarter) — protein powder keychain doesn't clear our bar today."
  "og:title": "protein powder keychain — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **protein powder keychain**

**Skip it**

Soft demand (-48.3% this quarter) — this niche doesn't clear our bar today.

Market size 2Growth 1Conversion 35Competition 57Returns 81Price range 36Avg price 47Brand share 52Review moat 74Quality gap 47

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****545.12**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$11.58**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$6.16–$20.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$9K**

$9K/yr · 27K searches

**Growth**

**Bad****-48.3%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**17 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**74%**

**Open market**

**22%**

- UNITED IMPORTS27% - ONMYWHEY16% - BooMetCheer15% - Smartshake9% - Auhafaly7% - TEESSUE4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3528%$70412%$1K16%$1K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![UNITED IMPORTS Protein Powder and Supplement Funnel Keychain - Protein Powder Container with Durable Key-Chain Portable to-Go Container for The Gym Workouts Fitness and Travel Black (2Pack NO)](https://m.media-amazon.com/images/I/41V+HuXRVAL.jpg)**UNITED IMPORTS Protein Powder and Supplement Funnel Keychain - Protein Powder Container with Durable Key-Chain Portable to-Go Container for The Gym Workouts Fitness and Travel Black (2Pack NO)**UNITED IMPORTS**$10.25**4.5★57 rev](https://www.amazon.com/dp/B0CYSTBK77) [2![UNITED IMPORTS Protein Powder and Supplement Funnel Keychain - Protein Powder Container with Durable Key-Chain Portable to-Go Container for The Gym Workouts Fitness and Travel Black (1Pack)](https://m.media-amazon.com/images/I/41tsNv4TdTL.jpg)**UNITED IMPORTS Protein Powder and Supplement Funnel Keychain - Protein Powder Container with Durable Key-Chain Portable to-Go Container for The Gym Workouts Fitness and Travel Black (1Pack)**UNITED IMPORTS**$6.59**4.5★57 rev](https://www.amazon.com/dp/B0DGGB66G7) [3![Smartshake Justice League Protein Powder Storage Container 50g Protein Shaker Bottle Funnel 110ml BPA DC Comics Protein Shakes Bottle Storage (Supergirl)](https://m.media-amazon.com/images/I/41WJW8nd-sL.jpg)**Smartshake Justice League Protein Powder Storage Container 50g Protein Shaker Bottle Funnel 110ml BPA DC Comics Protein Shakes Bottle Storage (Supergirl)**Smartshake**$10.72**4.6★1,999 rev](https://www.amazon.com/dp/B08XBWBRJ3) [4![OnMyWhey - Protein Powder and Supplement Funnel Keychain Portable to-Go Container for The Gym Workouts Fitness and Travel - TSA Approved Classic 3-Pack](https://m.media-amazon.com/images/I/41R9Ub93-zL.jpg)**OnMyWhey - Protein Powder and Supplement Funnel Keychain Portable to-Go Container for The Gym Workouts Fitness and Travel - TSA Approved Classic 3-Pack**ONMYWHEY**$17.81**4.6★1,933 rev](https://www.amazon.com/dp/B077KGVSMB) [5![BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel](https://m.media-amazon.com/images/I/31PN17v+LzL.jpg)**BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel**BooMetCheer**$12.94**4.7★112 rev](https://www.amazon.com/dp/B0F3TZ7RB2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Hmnagixas 2 Pack Protein Powder Storage Container with Funnel & Keychain Clear Leakproof Portable for Gym Workouts Fitness & Travel(White & Black)](https://m.media-amazon.com/images/I/41xUOKxvO5L.jpg)**Hmnagixas 2 Pack Protein Powder Storage Container with Funnel & Keychain Clear Leakproof Portable for Gym Workouts Fitness & Travel(White & Black)**Hmnagixas**$13.98**12 rev3mo ago](https://www.amazon.com/dp/B0GVYLYYKH) [![Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder (Big &Small 2PCS)](https://m.media-amazon.com/images/I/41r97WkC6fL.jpg)**Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder (Big &Small 2PCS)**Micutapsino**$9.22**3 rev3mo ago](https://www.amazon.com/dp/B0GSQVCJ4D) [![Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder Big 1pc](https://m.media-amazon.com/images/I/41K06wqiTxL.jpg)**Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder Big 1pc**Micutapsino**$7.03**3 rev3mo ago](https://www.amazon.com/dp/B0GSQL8L2M) [![CZYOKSJ 4 Pack Protein Powder Container to Go with Keychain Large Capacity Leakproof Powder & Snacks Dispenser BPA Free Supplement Travel Storage Holder for Workouts Fitness color coded](https://m.media-amazon.com/images/I/41BtI+nbrqL.jpg)**CZYOKSJ 4 Pack Protein Powder Container to Go with Keychain Large Capacity Leakproof Powder & Snacks Dispenser BPA Free Supplement Travel Storage Holder for Workouts Fitness color coded**CZYOKSJ**$13.01**3 rev7mo ago](https://www.amazon.com/dp/B0G6KTGXH1) [![BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel (Pink&Yellow)](https://m.media-amazon.com/images/I/41QA2P4xbqL.jpg)**BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel (Pink&Yellow)**BooMetCheer**$14.06**112 rev7mo ago](https://www.amazon.com/dp/B0G2QWB4F6)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder (Big &Small 2PCS)](https://m.media-amazon.com/images/I/41r97WkC6fL.jpg)**Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder (Big &Small 2PCS)**Micutapsino**$9.22**4.4★**▲ 450%**](https://www.amazon.com/dp/B0GSQVCJ4D) [![Hmnagixas 2 Pack Protein Powder Storage Container with Funnel & Keychain Clear Leakproof Portable for Gym Workouts Fitness & Travel(White & Black)](https://m.media-amazon.com/images/I/41xUOKxvO5L.jpg)**Hmnagixas 2 Pack Protein Powder Storage Container with Funnel & Keychain Clear Leakproof Portable for Gym Workouts Fitness & Travel(White & Black)**Hmnagixas**$13.98**4.8★**▲ 438%**](https://www.amazon.com/dp/B0GVYLYYKH) [![Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder Big 1pc](https://m.media-amazon.com/images/I/41K06wqiTxL.jpg)**Protein Powder Funnel Keychain Portable to Go Container for Gym Fitness & Travel Durable Key Chain Supplement Holder Big 1pc**Micutapsino**$7.03**3.3★**▲ 429%**](https://www.amazon.com/dp/B0GSQL8L2M) [![BYLWORKOUT 3-Layer Protein Powder Travel Container with Funnel and Keychain | Portable Food Storage Organizer for Gym Fitness Kitchen Camping Hiking and Travel (Emerald Green)](https://m.media-amazon.com/images/I/413ipBambKL.jpg)**BYLWORKOUT 3-Layer Protein Powder Travel Container with Funnel and Keychain | Portable Food Storage Organizer for Gym Fitness Kitchen Camping Hiking and Travel (Emerald Green)**WORKOUT BW BYLWORKOUT**$12.01**4.6★**▲ 328%**](https://www.amazon.com/dp/B0FRN4M477) [![BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel (Green&Blue)](https://m.media-amazon.com/images/I/41csKJLy4GL.jpg)**BooMetCheer 2 Pack Protein Powder Container to Go with Keychain & Keyring Large Capacity Clear Leakproof Ideal for workouts fitness or travel (Green&Blue)**BooMetCheer**$14.00**4.7★**▲ 241%**](https://www.amazon.com/dp/B0G2QW4ZY1)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -48.3% search growth over the last 90 days.

2K1KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“They are well-made”*

**Ease Of Use**17%

*“EASY TO USE”*

**Advertised Vs Actual Product**11%

*“does exactly what it promises”*

**Size-Overall**10%

*“the size is convenient without taking up much space”*

**Durability**7%

*“Very durable”*

**Portability**5%

*“Perfect for use on the go or at home, convenient”*

**Leak-Proof**5%

*“They do not leak”*

**Value For Money**3%

*“Great value”*

**Efficiency**3%

*“It works and does the job”*

**Design-Overall**2%

*“The clear design is also helpful so you can see exactly how much is left”*

### **What buyers complain about **

**Size-Overall**37%

*“Does not fit standard water bottle opening”*

**Leak-Proof**7%

*“Also the mouth isnt big enough so youll most like spill trying to pour a scoop into the funnel”*

**Quality-Overall**5%

*“low-quality clips”*

**Ease Of Use**5%

*“Does not close fully”*

**Durability**4%

*“The containers are made of hard durable plastic”*

**Strength**3%

*“Carabiners are mostly plastic and are flimsy”*

**Material Quality**2%

*“Made with very cheap plastic”*

**Weight Heavy**2%

*“Not heavy duty”*

**Comfort-Overall**2%

*“It is not comfortable”*

**Functionality-Overall**2%

*“Dont works”*

### **Top return reasons **

**Size-Overall**75%

**Advertised Vs Actual Product**6%

**Leak-Proof**3%

**Functionality-Overall**2%

**Value For Money**2%

**Quality-Overall**2%

**Storage Capacity**1%

**Weight Heavy**1%

**Material Quality**1%

**Adhesion/Stickiness**1%