---
title: "protein funnel — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/protein-funnel"
last_updated: "2026-07-14T03:02:35.190Z"
locale: en
meta:
  description: "protein funnel shows no brand lock-in (top 5 brands take 50% of clicks), but soft demand (-6.5% this quarter) keeps it on the watch list."
  "og:description": "protein funnel shows no brand lock-in (top 5 brands take 50% of clicks), but soft demand (-6.5% this quarter) keeps it on the watch list."
  "og:title": "protein funnel — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **protein funnel**

**Worth a look**

Shows no brand lock-in (top 5 brands take 50% of clicks), but soft demand (-6.5% this quarter) keeps it on the watch list.

Market size 34Growth 22Conversion 66Competition 58Returns 80Price range 61Avg price 42Brand share 85Review moat 42Quality gap 40

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.8%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****6.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$4.57–$31.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,335.65**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$11.01**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$165K**

$165K/yr · 250K searches

**Growth**

**Bad****-6.5%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**24 **▼falling

**Sellers**

**43**

**Top-5 brand share**

**50%**

**Open market**

**44%**

- FORESRUM17% - Tantanle13% - CAFEMASY7% - TEESSUE7% - HOSHI HEALTH7% - KongNai6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$8K10%$16K15%$25K20%$33K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![FORESRUM 2 Pack Protein Powder Container to Go - Mini Funnel with Keychain and Keyring Water Bottle Funnel for Shakers](https://m.media-amazon.com/images/I/31wwGCCPAXL.jpg)**FORESRUM 2 Pack Protein Powder Container to Go - Mini Funnel with Keychain and Keyring Water Bottle Funnel for Shakers**FORESRUM**$7.20**4.5★557 rev](https://www.amazon.com/dp/B0D3QF8DTH) [2![Tantanle 2 Pack Protein Powder Funnel Portable Protein Powder Keychain 50ml Protein Powder Holder Protein Powder Container for Workouts Fitness and Traveling](https://m.media-amazon.com/images/I/41WsvzZjbfL.jpg)**Tantanle 2 Pack Protein Powder Funnel Portable Protein Powder Keychain 50ml Protein Powder Holder Protein Powder Container for Workouts Fitness and Traveling**Tantanle**$6.86**4.4★407 rev](https://www.amazon.com/dp/B0CTK1SSKF) [3![Measuring Scoop with Funnel for Filling Water Bottles with Protein Powder Milk Powder Filling Resuable K Cup Coffee Capsule with Coffee Grounds](https://m.media-amazon.com/images/I/31OzuqnMZjL.jpg)**Measuring Scoop with Funnel for Filling Water Bottles with Protein Powder Milk Powder Filling Resuable K Cup Coffee Capsule with Coffee Grounds**CAFEMASY**$14.98**3.9★236 rev](https://www.amazon.com/dp/B0DN18RXJH) [4![TEESSUE 2 Pcs Protein Powder Container Portable Protein Powder Travel Container Protein Powder Funnel Water Bottle Funnels for Powder Mixes Pre Workout/Gym Supplement Funnel Keychain (50ml)](https://m.media-amazon.com/images/I/31140tP8iBL.jpg)**TEESSUE 2 Pcs Protein Powder Container Portable Protein Powder Travel Container Protein Powder Funnel Water Bottle Funnels for Powder Mixes Pre Workout/Gym Supplement Funnel Keychain (50ml)**TEESSUE**$7.03**4.4★548 rev](https://www.amazon.com/dp/B0CSK7CCPT) [5![Protein Powder Funnel Set - Sleek Water Bottle Funnel for Powder Supplement with Cleaning Brush & Carabiners - No-Mess Portable Protein Powder Container to Go for Workout Fitness Travel - 4 Pack](https://m.media-amazon.com/images/I/41tEgTm3YPL.jpg)**Protein Powder Funnel Set - Sleek Water Bottle Funnel for Powder Supplement with Cleaning Brush & Carabiners - No-Mess Portable Protein Powder Container to Go for Workout Fitness Travel - 4 Pack**HOSHI HEALTH**$16.93**4.5★418 rev](https://www.amazon.com/dp/B0C1H4V53G)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![2 Pack Premium Protein Powder Containers - Portable Pre Workout and Protein Funnels for Filling Water Bottles Shaker Bottles w/Protein Powder with Sturdy Carabiners50ml](https://m.media-amazon.com/images/I/31kqFTPmAvL.jpg)**2 Pack Premium Protein Powder Containers - Portable Pre Workout and Protein Funnels for Filling Water Bottles Shaker Bottles w/Protein Powder with Sturdy Carabiners50ml**CYRYLC**$6.63**65 rev1y ago](https://www.amazon.com/dp/B0FGCKJDN3) [![Protein Powder Funnel to Go with Carabiners & Reinforced Caps - 4 Pack (Water Bottle Approve)](https://m.media-amazon.com/images/I/41hdOr-qtYL.jpg)**Protein Powder Funnel to Go with Carabiners & Reinforced Caps - 4 Pack (Water Bottle Approve)**GYM RATS**$17.09**486 rev1y ago](https://www.amazon.com/dp/B0FF2W9DMG) [![Kitchen Funnel Set 3 Pack Funnels for Kitchen Use Filling Bottles Silicone Funnel Collapsible Small Funnels for Filling Small Bottles](https://m.media-amazon.com/images/I/41zagO0RetL.jpg)**Kitchen Funnel Set 3 Pack Funnels for Kitchen Use Filling Bottles Silicone Funnel Collapsible Small Funnels for Filling Small Bottles**VAYRMEU**$4.91**1,029 rev1y ago](https://www.amazon.com/dp/B0F383B83H) [![2Pack Portable Protein Powder Travel Container to Go Protein Powder Funnel with Carabiner & Reinforced Caps Water Bottle Container for Powders Mixes PreWorkout/Supplement Funnels (50ml_Black)](https://m.media-amazon.com/images/I/31XmAM7D1GL.jpg)**2Pack Portable Protein Powder Travel Container to Go Protein Powder Funnel with Carabiner & Reinforced Caps Water Bottle Container for Powders Mixes PreWorkout/Supplement Funnels (50ml_Black)**Eiruseed**$6.83**127 rev1y ago](https://www.amazon.com/dp/B0DZGFLYLJ) [![Measuring Scoop with Funnel for Filling Water Bottles with Protein Powder Milk Powder Filling Resuable K Cup Coffee Capsule with Coffee Grounds](https://m.media-amazon.com/images/I/31OzuqnMZjL.jpg)**Measuring Scoop with Funnel for Filling Water Bottles with Protein Powder Milk Powder Filling Resuable K Cup Coffee Capsule with Coffee Grounds**CAFEMASY**$14.98**236 rev1y ago](https://www.amazon.com/dp/B0DN18RXJH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![HydraCup Protein Powder Funnel [6 Piece] Funnel for Water Bottles Protein Powder Container to Go with 2 Large Funnels 2 Small Pre Workout Funnels 2 Daily Pill Containers](https://m.media-amazon.com/images/I/513eUfwGToL.jpg)**HydraCup Protein Powder Funnel \[6 Piece\] Funnel for Water Bottles Protein Powder Container to Go with 2 Large Funnels 2 Small Pre Workout Funnels 2 Daily Pill Containers**Hydra Cup**$14.89**4.8★**▲ 185%**](https://www.amazon.com/dp/B0D63MGQMY) [![Protein Powder Funnel to Go with Carabiners & Reinforced Caps - 4 Pack (Water Bottle Approve)](https://m.media-amazon.com/images/I/41hdOr-qtYL.jpg)**Protein Powder Funnel to Go with Carabiners & Reinforced Caps - 4 Pack (Water Bottle Approve)**GYM RATS**$17.09**4.5★**▲ 92%**](https://www.amazon.com/dp/B0FF2W9DMG) [![Plastic Kitchen Funnel Set of 3 Round Kitchen Funnels for Filling Bottles Durable and Multifunctional Funnels for Filling Canning Cooking Lab or Car Oil (Gray)](https://m.media-amazon.com/images/I/31+oqIyED5L.jpg)**Plastic Kitchen Funnel Set of 3 Round Kitchen Funnels for Filling Bottles Durable and Multifunctional Funnels for Filling Canning Cooking Lab or Car Oil (Gray)**DolphinSmile**$12.56**4.6★**▲ 65%**](https://www.amazon.com/dp/B0CZLKSRV3) [![Stainless Steel Spice Funnel with Handle for Kitchen Use Filling Spice Jars FIFO Squeeze Bottles Spill-Free Metal Funnel for Salt Pepper Powder Condiment Sauce (0.92 Bottom)](https://m.media-amazon.com/images/I/31bj5kg18BL.jpg)**Stainless Steel Spice Funnel with Handle for Kitchen Use Filling Spice Jars FIFO Squeeze Bottles Spill-Free Metal Funnel for Salt Pepper Powder Condiment Sauce (0.92 Bottom)**voxmude**$7.89**4.8★**▲ 54%**](https://www.amazon.com/dp/B0D4VVQVR6) [![Slide Scoop the original measuring scoop + funnel No spill preparation of protein powder workout & sports drinks baby formula & kcup refill Mess & Spill free - (Set of 1 & 2 Tablespoon)](https://m.media-amazon.com/images/I/31t6Y0wXSXL.jpg)**Slide Scoop the original measuring scoop + funnel No spill preparation of protein powder workout & sports drinks baby formula & kcup refill Mess & Spill free - (Set of 1 & 2 Tablespoon)**Slide Scoop**$14.98**4.6★**▲ 52%**](https://www.amazon.com/dp/B0784VB5S9)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -6.5% search growth over the last 90 days.

5K3KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**14%

*“quality and easy to use/clean”*

**Ease Of Use**13%

*“EASY TO USE”*

**Size-Overall**10%

*“I like the different sizes”*

**Storage Capacity**10%

*“easy to store”*

**Advertised Vs Actual Product**10%

*“As advertised”*

**Ease Of Cleaning**6%

*“It cleans easily”*

**Value For Money**5%

*“GOOD VALUE FOR MONEY”*

**Strength**3%

*“Solid product”*

**Durability**3%

*“They hold up well”*

**Efficiency**3%

*“It works and does the job”*

### **What buyers complain about **

**Size-Overall**42%

*“Being so narrow”*

**Quality-Overall**6%

*“Low quality”*

**Leak-Proof**4%

*“some powder leaks out”*

**Ease Of Use**4%

*“was difficult to get out”*

**Durability**3%

*“Torn”*

**Advertised Vs Actual Product**3%

*“Very deceiving”*

**Design-Overall**3%

*“Bad design”*

**Strength**2%

*“Too flimsy”*

**Functionality-Overall**2%

*“It did not go well”*

**Ease Of Cleaning**2%

*“Impossible to clean”*

### **Top return reasons **

**Size-Overall**77%

**Advertised Vs Actual Product**5%

**Functionality-Overall**5%

**Material Quality**3%

**Value For Money**2%

**Defective Material/Parts**2%

**Quality-Overall**1%

**Leak-Proof**1%

**Strength**1%

**Adhesion/Stickiness**1%