---
title: "now progesterone cream for women — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/now-progesterone-cream-for-women"
last_updated: "2026-07-13T23:17:29.410Z"
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meta:
  description: "now progesterone cream for women shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "now progesterone cream for women shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "now progesterone cream for women — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
---

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# **now progesterone cream for women**

**Worth a look**

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 63Conversion 86Competition 20Returns 97Price range 72Avg price 92Brand share 25Review moat 76Quality gap 68

**Returns**

**Incredible****0.6%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$21.76**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****477.4**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$9.23–$29.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+41.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$126K**

$126K/yr · 60K searches

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **▼falling

**Sellers**

**42**

**Top-5 brand share**

**90%**

**Open market**

**7%**

- Organic Excellence41% - NOW Foods23% - SMNutrition13% - Olidiva6% - ZODENIS6% - Indian Meadow Herbals2% - Open — no brand owns it (4 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$13K20%$25K30%$38K40%$50K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Organic Excellence Feminine Balance Wild Yam & Botanical Cream for Women 3.3 fl oz](https://m.media-amazon.com/images/I/31uADoMatbL.jpg)**Organic Excellence Feminine Balance Wild Yam & Botanical Cream for Women 3.3 fl oz**Organic Excellence**$29.35**4.3★811 rev](https://www.amazon.com/dp/B0016B1E02) [2![NOW Foods Progesterone Cream Unscented 20 mg - 3 oz with Wild Yam Extract](https://m.media-amazon.com/images/I/31sUXuMQt8L.jpg)**NOW Foods Progesterone Cream Unscented 20 mg - 3 oz with Wild Yam Extract**NOW Foods**$20.60**4.5★174 rev](https://www.amazon.com/dp/B0002KPGSE) [3![Organic Excellence Balance Plus Therapy - USP Bioidentical Organic Progesterone Cream for Women - with Phytoestrogens - for Menopause Relief and Natural Hormone Balance 3.3 fl oz (100g)](https://m.media-amazon.com/images/I/311enjam-kL.jpg)**Organic Excellence Balance Plus Therapy - USP Bioidentical Organic Progesterone Cream for Women - with Phytoestrogens - for Menopause Relief and Natural Hormone Balance 3.3 fl oz (100g)**Organic Excellence**$29.48**4.3★692 rev](https://www.amazon.com/dp/B005P0SXKO) [4![Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications](https://m.media-amazon.com/images/I/41+z2OBQTbL.jpg)**Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications**SMNutrition**$29.21**4.4★398 rev](https://www.amazon.com/dp/B0FL35XX63) [5![Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support](https://m.media-amazon.com/images/I/517CTJkhz+L.jpg)**Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support**ZODENIS**$17.18**3.8★81 rev](https://www.amazon.com/dp/B0FT2HS7LY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Olidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)](https://m.media-amazon.com/images/I/41GCaMO+lOL.jpg)**Olidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)**Olidiva**$24.31**87 rev6mo ago](https://www.amazon.com/dp/B0GC5S3CJY) [![GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz](https://m.media-amazon.com/images/I/51PcfGbYqUL.jpg)**GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz**GPUPFJPW**$13.73**81 rev6mo ago](https://www.amazon.com/dp/B0G9RDDRY4) [![Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz](https://m.media-amazon.com/images/I/41jPKGnpIsL.jpg)**Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz**Paistely**$9.93**47 rev9mo ago](https://www.amazon.com/dp/B0FS1NGLNJ) [![Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications](https://m.media-amazon.com/images/I/41+z2OBQTbL.jpg)**Advanced Progesto-Life Balancing Skin Cream for Women 4oz | Cosmetic Skin Cream with 2000mg of Progesterone per Container | Dermatologist-Tested Hypoallergenic & Cruelty-Free | 96 Applications**SMNutrition**$29.21**398 rev11mo ago](https://www.amazon.com/dp/B0FL35XX63) [![Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support](https://m.media-amazon.com/images/I/517CTJkhz+L.jpg)**Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support**ZODENIS**$17.18**81 rev11mo ago](https://www.amazon.com/dp/B0FT2HS7LY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Olidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)](https://m.media-amazon.com/images/I/41GCaMO+lOL.jpg)**Olidiva Progesto+ Cream | Bioidentical Hormone Support & Synthetic Progesterone Free | For PMS & Menopausal Comfort 100g / 3.4 oz (3 Month Supply)**Olidiva**$24.31**4.4★**▲ 215%**](https://www.amazon.com/dp/B0GC5S3CJY) [![GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz](https://m.media-amazon.com/images/I/51PcfGbYqUL.jpg)**GPUPFJPW Wild Yam Cream Topical + Natural Wild Yam Cream for Hormone Balance Support Perimenopause & Menopause Relief Nourish The Skin Daily Moisturiser for Women 4.23Oz**GPUPFJPW**$13.73**4.4★**▲ 192%**](https://www.amazon.com/dp/B0G9RDDRY4) [![Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz](https://m.media-amazon.com/images/I/41jPKGnpIsL.jpg)**Paistely Wild Yam Cream for Hormone Blance Progesterone Cream for Women Supports Hormone Health Fertility & Menopause Comfort with a Powerful Natural Blend Natural 4 oz**Paistely**$9.93**4.5★**▲ 96%**](https://www.amazon.com/dp/B0FS1NGLNJ) [![Bezwecken - Progonol - 2oz Crme | Professionally Formulated Pre-Menopause & PMS Symptom Support | Safe Natural Paraben Free | 30 Day Supply](https://m.media-amazon.com/images/I/31vI0-hznlL.jpg)**Bezwecken - Progonol - 2oz Crme | Professionally Formulated Pre-Menopause & PMS Symptom Support | Safe Natural Paraben Free | 30 Day Supply**Bezwecken**$27.80**4.5★**▲ 81%**](https://www.amazon.com/dp/B003JOKVVC) [![Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support](https://m.media-amazon.com/images/I/517CTJkhz+L.jpg)**Progesterone Balance Cream for Women - Infused with MSM Aloe Vera Coconut Oil & Shea Butter | 3.4 fl oz Gluten-Free Non-GMO Vegan-Friendly | Daily Skin Comfort & Balanced-Looking Skin Support**ZODENIS**$17.18**3.8★**▲ 79%**](https://www.amazon.com/dp/B0FT2HS7LY)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — +41.1% search growth over the last 90 days.

3K2KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonDecMarAugNovMarMay

Peak months: Apr, May, Jun, Dec · busiest ÷ quietest = 4.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**12%

*“Awesome quality”*

**Smell**8%

*“fresh scent”*

**Absorbency**7%

*“highly absorbent”*

**Efficiency**6%

*“the product seems effective”*

**Sleep Quality**6%

*“Helps with sleep”*

**Ease Of Use**5%

*“Easy to use”*

**Value For Money**5%

*“Great value”*

**Hormonal Balance**5%

*“This cream is wonderful if you have a hormonal imbalance”*

**Soft Feel**4%

*“Goes on smooth”*

**Ease Of Application**3%

*“Easy Application”*

### **What buyers complain about **

**Functionality-Overall**21%

*“doesnt work well”*

**Smell**8%

*“Smells horrible”*

**Allergies**4%

*“it also causes itching”*

**Ingredients-Overall**4%

*“Example: NOW brand has so many extra ingredients that I get sick when I use it”*

**Advertised Vs Actual Product**4%

*“Not as expected”*

**Size-Overall**4%

*“very small jar”*

**Side Effects**3%

*“I have a headache too”*

**Color**3%

*“The cream in the 2 oz jar was a darker shade”*

**Sleep Quality**3%

*“This stuff gave me awful insomnia”*

**Ease Of Use**3%

*“I simply can't use it”*

### **Top return reasons **

**Functionality-Overall**29%

**Advertised Vs Actual Product**13%

**Motor Power**12%

**Smell**8%

**Ingredients-Overall**7%

**Leak-Proof**4%

**Texture/Consistency-Overall**3%

**Value For Money**3%

**Side Effects**2%

**Defective Material/Parts**2%