---
title: "noodle and boo body wash — Niche Verdict: Skip it (43&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/health-household/noodle-and-boo-body-wash"
last_updated: "2026-07-10T00:39:40.578Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 83% of clicks) — noodle and boo body wash doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 83% of clicks) — noodle and boo body wash doesn't clear our bar today."
  "og:title": "noodle and boo body wash — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **noodle and boo body wash**

**Skip it****43/100 **

a concentrated shelf (top 5 take 83% of clicks) — noodle and boo body wash doesn't clear our bar today.

**Market/yr**

**$515K**

**Growth (1y)**

**+174.4%**

**Products**

**11**

**Brands**

**1**

was 1 a year ago

**Sellers**

**4**

**Price range**

**$11.98–$29.96**

**Returns**

**0.5%**

**Rating**

**4.8★**

**Skip it**

Scored 43/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**25**

 ×0.30

Growth

**74**

 ×0.30

Competition

**10**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**96**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +174.4% year over year.

5K3KPrime Day '24Spike '24Spike '25Prime Day '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Competition**

- Noodle & Boo100%

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack. 1 brands and 4 sellers compete here.

**Brands**

**1 **—flat

was 1 a year ago

**Sellers**

**4**

**Top 5 brand share**

**100%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Noodle & Boo 2-in-1 Newborn Hair & Baby Body Wash for Baby Tear Free and Hypoallergenic 16 Fl Oz](https://m.media-amazon.com/images/I/31npemPK-IS.jpg) [**Noodle & Boo 2-in-1 Newborn Hair & Baby Body Wash for Baby Tear Free and Hypoallergenic 16 Fl Oz**](https://www.amazon.com/dp/B00IDSJX7M)

Noodle & Boo$19.834.8★4,32234%▼falling

2
![Noodle & Boo Soothing Baby Body Wash for Gentle Baby Care 16 Fl oz](https://m.media-amazon.com/images/I/31xP2SFW82S.jpg) [**Noodle & Boo Soothing Baby Body Wash for Gentle Baby Care 16 Fl oz**](https://www.amazon.com/dp/B0035UTPN0)

Noodle & Boo$16.664.8★1,84723%▲rising

3
![Noodle & Boo Kinder 3-in-1 Shampoo Conditioner & Body Wash for Baby 16 Fl Oz.](https://m.media-amazon.com/images/I/31LErXFdYLL.jpg) [**Noodle & Boo Kinder 3-in-1 Shampoo Conditioner & Body Wash for Baby 16 Fl Oz.**](https://www.amazon.com/dp/B0BBS7VYCH)

Noodle & Boo$19.984.8★1,04114%▼falling

4
![Noodle & Boo Fragrance Free Newborn 2-in-1 Hair & Body Wash for Baby Eczema Care 16 fl. oz.](https://m.media-amazon.com/images/I/31gikHB4-bS.jpg) [**Noodle & Boo Fragrance Free Newborn 2-in-1 Hair & Body Wash for Baby Eczema Care 16 fl. oz.**](https://www.amazon.com/dp/B08ZKLHXSC)

Noodle & Boo$18.384.8★1567%▲rising

5
![Noodle & Boo Bundle of Joy Newborn Baby Gift Set ; Newborn 2-in-1 Hair & Body Wash Super Soft Baby Lotion](https://m.media-amazon.com/images/I/31wtO8W+sJS.jpg) [**Noodle & Boo Bundle of Joy Newborn Baby Gift Set ; Newborn 2-in-1 Hair & Body Wash Super Soft Baby Lotion**](https://www.amazon.com/dp/B018LIEDY6)

Noodle & Boo$29.964.8★2,0936%▼falling

6
![Noodle & Boo Lavender Newborn and Baby 2-in-1 Hair & Body Wash 16 fl. oz.](https://m.media-amazon.com/images/I/31viB3+AmZS.jpg) [**Noodle & Boo Lavender Newborn and Baby 2-in-1 Hair & Body Wash 16 fl. oz.**](https://www.amazon.com/dp/B08559XNWY)

Noodle & Boo$17.964.9★4784%▼falling

7
![Noodle & Boo Super Soft Moisturizing Lotion for Daily Baby Care 16 Fl Oz](https://m.media-amazon.com/images/I/31WblAoGZhL.jpg) [**Noodle & Boo Super Soft Moisturizing Lotion for Daily Baby Care 16 Fl Oz**](https://www.amazon.com/dp/B0010LB246)

Noodle & Boo$19.784.8★5,7673%▼falling

8
![Noodle & Boo Bundle of Joy Newborn Baby Gift Set](https://m.media-amazon.com/images/I/41cvyG7mkpS.jpg) [**Noodle & Boo Bundle of Joy Newborn Baby Gift Set**](https://www.amazon.com/dp/B00MPR1NMA)

Noodle & Boo$11.984.8★2,0933%▲rising

9
![Noodle & Boo Essential Care 3 Piece Kit Super Soft Baby Lotion Extra Gentle Shampoo and Soothing Body Wash 2 Oz of each](https://m.media-amazon.com/images/I/41+cd5S9TnS.jpg) [**Noodle & Boo Essential Care 3 Piece Kit Super Soft Baby Lotion Extra Gentle Shampoo and Soothing Body Wash 2 Oz of each**](https://www.amazon.com/dp/B000QU5QIU)

Noodle & Boo$17.964.7★1,0962%—flat

10

![Noodle and Boo Baby Extra Gentle Shampoo for Sensitive Skin 16 Fl Oz (Pack of 1)](https://m.media-amazon.com/images/I/319kj2LTYvS.jpg) [**Noodle and Boo Baby Extra Gentle Shampoo for Sensitive Skin 16 Fl Oz (Pack of 1)**](https://www.amazon.com/dp/B006H7FSDY)

Noodle & Boo$17.834.8★1,8772%—flat

11

![Noodle & Boo Fragrance Free Super Soft Lotion for Baby Eczema Care 16 fl. oz.](https://m.media-amazon.com/images/I/31Yl-Cjg0NS.jpg) [**Noodle & Boo Fragrance Free Super Soft Lotion for Baby Eczema Care 16 fl. oz.**](https://www.amazon.com/dp/B08ZKLHXSD)

Noodle & Boo$16.784.8★3162%▲rising

## **Product shelf**

All 11 tracked products in this niche.

Top sellersNewestTrending

[![Noodle & Boo 2-in-1 Newborn Hair & Baby Body Wash for Baby Tear Free and Hypoallergenic 16 Fl Oz](https://m.media-amazon.com/images/I/31npemPK-IS.jpg)**Noodle & Boo 2-in-1 Newborn Hair & Baby Body Wash for Baby Tear Free and Hypoallergenic 16 Fl Oz** Noodle & Boo**$19.83**4.8★4,322 reviews](https://www.amazon.com/dp/B00IDSJX7M) [![Noodle & Boo Soothing Baby Body Wash for Gentle Baby Care 16 Fl oz](https://m.media-amazon.com/images/I/31xP2SFW82S.jpg)**Noodle & Boo Soothing Baby Body Wash for Gentle Baby Care 16 Fl oz** Noodle & Boo**$16.66**4.8★1,847 reviews](https://www.amazon.com/dp/B0035UTPN0) [![Noodle & Boo Kinder 3-in-1 Shampoo Conditioner & Body Wash for Baby 16 Fl Oz.](https://m.media-amazon.com/images/I/31LErXFdYLL.jpg)**Noodle & Boo Kinder 3-in-1 Shampoo Conditioner & Body Wash for Baby 16 Fl Oz.** Noodle & Boo**$19.98**4.8★1,041 reviews](https://www.amazon.com/dp/B0BBS7VYCH) [![Noodle & Boo Fragrance Free Newborn 2-in-1 Hair & Body Wash for Baby Eczema Care 16 fl. oz.](https://m.media-amazon.com/images/I/31gikHB4-bS.jpg)**Noodle & Boo Fragrance Free Newborn 2-in-1 Hair & Body Wash for Baby Eczema Care 16 fl. oz.** Noodle & Boo**$18.38**4.8★156 reviews](https://www.amazon.com/dp/B08ZKLHXSC) [![Noodle & Boo Bundle of Joy Newborn Baby Gift Set ; Newborn 2-in-1 Hair & Body Wash Super Soft Baby Lotion](https://m.media-amazon.com/images/I/31wtO8W+sJS.jpg)**Noodle & Boo Bundle of Joy Newborn Baby Gift Set ; Newborn 2-in-1 Hair & Body Wash Super Soft Baby Lotion** Noodle & Boo**$29.96**4.8★2,093 reviews](https://www.amazon.com/dp/B018LIEDY6) [![Noodle & Boo Lavender Newborn and Baby 2-in-1 Hair & Body Wash 16 fl. oz.](https://m.media-amazon.com/images/I/31viB3+AmZS.jpg)**Noodle & Boo Lavender Newborn and Baby 2-in-1 Hair & Body Wash 16 fl. oz.** Noodle & Boo**$17.96**4.9★478 reviews](https://www.amazon.com/dp/B08559XNWY) [![Noodle & Boo Super Soft Moisturizing Lotion for Daily Baby Care 16 Fl Oz](https://m.media-amazon.com/images/I/31WblAoGZhL.jpg)**Noodle & Boo Super Soft Moisturizing Lotion for Daily Baby Care 16 Fl Oz** Noodle & Boo**$19.78**4.8★5,767 reviews](https://www.amazon.com/dp/B0010LB246) [![Noodle & Boo Bundle of Joy Newborn Baby Gift Set](https://m.media-amazon.com/images/I/41cvyG7mkpS.jpg)**Noodle & Boo Bundle of Joy Newborn Baby Gift Set** Noodle & Boo**$11.98**4.8★2,093 reviews](https://www.amazon.com/dp/B00MPR1NMA)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**54%

*“clean scent”*

**Soft Feel**14%

*“Super soft”*

**Allergies**6%

*“it doesnt irritate it”*

**Quality-Overall**5%

*“No complaints”*

**Moist/Dry**4%

*“Doesnt dry skin”*

**Value For Money**2%

*“great value for the amount we spent”*

**Durability**2%

*“it lasts us a very long time”*

**Suitability Combination Skin**1%

*“Gentle, soothing, and perfect for sensitive baby skin”*

**Suitability Dry Skin**1%

*“His skin sees to stay hydrated longer”*

**Size-Overall**1%

*“The size is generous”*

### **What buyers complain about **

**Smell**24%

*“Very strong scent”*

**Allergies**17%

*“she instantly had a rash”*

**Value For Money**6%

*“expensive”*

**Moist/Dry**5%

*“this baby wasnt getting enough hydration using our regular stuff”*

**Quality-Overall**4%

*“Will be returning for concern of quality control”*

**Ease Of Use**3%

*“I cant even use it”*

**Size-Overall**2%

*“The bottles are large”*

**Texture/Consistency-Overall**2%

*“The texture is a little richer”*

**Durability**1%

*“it doesnt last long enough for babies”*

**Thickness**1%

*“Its very thick”*

#### **Top return reasons**- Smell57% - Size-Overall19% - Advertised Vs Actual Product6% - Value For Money4% - Defective Material/Parts2% - Moist/Dry2% - Functionality-Overall2% - Product Condition1% - Thickness1% - Skin Health1%